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LOTTE HIMART and bolttech partner to offer first-ever home appliance switching service in South Korea

Seoul, South Korea, 21 November 2023LOTTE HIMART, one of the largest electronic goods retailers in South Korea, has partnered with international insurtech bolttech to launch the country’s first-ever home appliance switching service.

Powered by bolttech’s embedded insurance technology, the service will enable LOTTE HIMART customers to easily replace items purchased from their online and offline stores via a dedicated new digital journey. Replacement requests can be made seamlessly through a dedicated online portal, allowing for a hassle-free, digital-first experience.

The service is currently available across 350 stores in South Korea. Replacement services are currently available for mobile phones, tablets, laptops and personal computers (PCs), and customers can register up to four devices per category (i.e., 16 devices at the maximum). Replacement services are only available for products in the same category and there are no restrictions on the brand of the new product.

With a goal to expand the product category eligible for the service, Junsuk Choi, Service Business Centre Leader at LOTTE HIMART said: “We are thrilled to provide these benefits to our wide base of customers, including the Millennials and Generation Z who value choice and flexibility, as well as early adopters who are enthusiastic about the latest digital devices. We plan to expand the products eligible for replacement services to include large home and kitchen appliances for an even better customer experience when shopping at LOTTE HIMART.”

Jinmook Kim, General Manager, Korea at bolttech said: “We are honoured to be a part of this unique milestone in launching the first-ever home appliance switch service in South Korea. This partnership is well-aligned with our focus – working with our partners to enable customers with more choice and convenience in safeguarding their valued devices. We look forward to working alongside LOTTE HIMART to enhance customer experience further in the months to come.”

Annual subscription fees for the LOTTE HIMART home appliance switching service start at just US$30, with an extended warranty available for up to three years from the purchase date.

For more information about the Home Appliance Switch Service and to make a replacement request, please visit


LOTTE HIMART is South Korea’s leading home appliance retailer, operating over 350 physical stores, as well as an e-commerce website. Carrying appliances from over 1,300 brands, LOTTE HIMART also operates 12 logistics centers and 11 service centers across the country. For more information, please visit

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