{"id":20619,"date":"2024-09-27T11:05:32","date_gmt":"2024-09-27T16:05:32","guid":{"rendered":"https:\/\/bolttech.io\/insights\/%e5%b0%8f%e5%9e%8b%e5%95%86%e6%a5%ad%e5%b8%82%e5%a0%b4%e6%94%b6%e8%b3%bc%e7%a7%91%e6%8a%80%e7%9a%84%e6%99%82%e6%a9%9f%e6%88%90%e7%86%9f%e4%ba%86%e5%97%8e%ef%bc%9f\/"},"modified":"2024-09-27T11:05:39","modified_gmt":"2024-09-27T16:05:39","slug":"%e5%b0%8f%e5%9e%8b%e5%95%86%e6%a5%ad%e5%b8%82%e5%a0%b4%e6%94%b6%e8%b3%bc%e7%a7%91%e6%8a%80%e7%9a%84%e6%99%82%e6%a9%9f%e6%88%90%e7%86%9f%e4%ba%86%e5%97%8e%ef%bc%9f","status":"publish","type":"insight","link":"https:\/\/bolttech.io\/zh-hant\/insights\/%e5%b0%8f%e5%9e%8b%e5%95%86%e6%a5%ad%e5%b8%82%e5%a0%b4%e6%94%b6%e8%b3%bc%e7%a7%91%e6%8a%80%e7%9a%84%e6%99%82%e6%a9%9f%e6%88%90%e7%86%9f%e4%ba%86%e5%97%8e%ef%bc%9f\/","title":{"rendered":"\u5c0f\u578b\u5546\u696d\u5e02\u5834\u6536\u8cfc\u79d1\u6280\u7684\u6642\u6a5f\u6210\u719f\u4e86\u55ce\uff1f"},"content":{"rendered":"\n<p>\u7f8e\u570b\u7684\u5c0f\u4f01\u696d\u6bd4\u6bd4\u7686\u662f\uff0c\u8a31\u591a\u4f01\u696d\u901a\u904e\u5728\u6c92\u6709\u8db3\u5920\u4fdd\u96aa\u7684\u60c5\u6cc1\u4e0b\u904b\u71df\u4f86\u7ba1\u7406\u7dca\u5f35\u7684\u9810\u7b97\u3002\n\u5c0f\u4f01\u696d\u4e3b\u5f80\u5f80\u5c0d\u4ed6\u5011\u7684\u4f01\u696d\u6210\u529f\u9032\u884c\u6df1\u5ea6\u6295\u8cc7\uff0c\u4e26\u5e0c\u671b\u4fdd\u96aa\u6d41\u7a0b\u8207\u6b63\u5728\u6539\u8b8a\u500b\u4eba\u4fdd\u96aa\u7684\u500b\u4eba\u5316\u3001\u7acb\u5373\u8986\u84cb\u7684\u65b9\u6cd5 <a href=\"https:\/\/www.boltinc.com\/insights\/blogs\/commercial-insurers-agile?__hstc=103362207.8432e18fe1b4e270bd8d783f6794e506.1724072077526.1724252449792.1724256511253.9&amp;__hssc=103362207.12.1725204964040&amp;__hsfp=3405490495\" target=\"_blank\" rel=\"noreferrer noopener\">\u5e73\u884c<\/a> \u3002 <\/p>\n\n<p>\u9019\u4e9b\u4e0d\u65b7\u8b8a\u5316\u7684\u671f\u671b\u4f7f\u5c0f\u578b\u5546\u696d\u4fdd\u96aa\u5e02\u5834\u6210\u70ba\u5c11\u6578\u81f4\u529b\u65bc\u70ba\u5ba2\u6236\u63d0\u4f9b\u4ee5\u6578\u4f4d\u70ba\u4e2d\u5fc3\u7684\u9ad4\u9a57\u7684\u4fdd\u96aa\u516c\u53f8\u7684\u4e3b\u5c0e\u3002\n\u9019\u6a23\u7684\u5e02\u5834\u5c07\u4ee5\u8207\u50b3\u7d71\u7684\u5c0f\u578b\u5546\u696d\u4fdd\u96aa\u5de5\u4f5c\u622a\u7136\u4e0d\u540c\u7684\u65b9\u5f0f\u904b\u4f5c\u3002 <\/p>\n\n<h2 class=\"wp-block-heading\">\u5c0f\u578b\u5546\u696d\u4fdd\u96aa\u5ba2\u6236\u60f3\u8981\u4ec0\u9ebc<\/h2>\n\n<p>\u7f8e\u570b\u5c0f\u4f01\u696d\u7ba1\u7406\u5c40 <a href=\"https:\/\/cdn.advocacy.sba.gov\/wp-content\/uploads\/2019\/04\/23142719\/2019-Small-Business-Profiles-US.pdf\" target=\"_blank\" rel=\"noreferrer noopener\">\u4f30\u8a08<\/a> \uff0c\u7f8e\u570b\u6709 3070 \u842c\u5bb6\u5c0f\u4f01\u696d\uff0c\u5408\u8a08\u5360\u7f8e\u570b\u6240\u6709\u4f01\u696d\u7684 99.9%\u3002\n\u5176\u4e2d\uff0cSBA <a href=\"https:\/\/www.sba.gov\/sites\/default\/files\/advocacy\/United_States_1.pdf\" target=\"_blank\" rel=\"noreferrer noopener\">\u6307\u51fa<\/a> \uff0c\u5176\u4e2d\u7d04 2380 \u842c\u5bb6\u4f01\u696d\uff08\u4f54\u6240\u6709\u4f01\u696d\u7684 80%\uff09\u662f\u201c\u975e\u50f1\u4e3b\u516c\u53f8\u201d\u3002 <\/p>\n\n<p>\u975e\u50f1\u4e3b\u516c\u53f8\u6c92\u6709\u54e1\u5de5;\u4ed6\u5011\u7684\u6240\u6709\u5de5\u4f5c\u90fd\u7531\u4ed6\u5011\u7684\u64c1\u6709\u8005\u6216\u64c1\u6709\u8005\u5b8c\u6210\u3002\n\u5b83\u5011\u53ef\u80fd\u5305\u62ec\u7368\u8cc7\u4f01\u696d\u3001\u5408\u5925\u4f01\u696d\u548c\u67d0\u4e9b\u985e\u578b\u7684\u516c\u53f8\u3002 <\/p>\n\n<p>\u9019\u4e9b\u975e\u50f1\u4e3b\u516c\u53f8\u4ee3\u8868\u4e86\u4fdd\u96aa\u516c\u53f8\u5c1a\u672a\u958b\u767c\u7684\u91cd\u8981\u5e02\u5834\u3002\n\u7531\u65bc\u4ed6\u5011\u7684\u64c1\u6709\u8005\u6216\u64c1\u6709\u8005\u8207\u4f01\u696d\u7684\u5de5\u4f5c\u5bc6\u5207\u76f8\u95dc\uff0c\u56e0\u6b64\u4ed6\u5011\u901a\u5e38\u4e0d\u6703\u5340\u5206\u81ea\u5df1\u4f5c\u70ba\u4f01\u696d\u4e3b\u7684\u89d2\u8272\u548c\u4f5c\u70ba\u500b\u4eba\u7684\u89d2\u8272\u3002 <\/p>\n\n<p>\u90a3\u9ebc\uff0c\u5728\u8cfc\u8cb7\u4fdd\u96aa\u6642\uff0c\u9019\u4e9b\u5c0f\u4f01\u696d\u4e3b\u901a\u5e38\u5e0c\u671b\u4ed6\u5011\u7684\u4f01\u696d\u7372\u5f97\u8207\u4ed6\u5011\u5728\u70ba\u623f\u5c4b\u6216\u6c7d\u8eca\u8cfc\u8cb7\u500b\u4eba\u4fdd\u96aa\u6642\u6240\u671f\u671b\u7684\u5b8c\u5168\u76f8\u540c\u7684\u670d\u52d9\u3002\n\u7136\u800c\uff0c\u8a31\u591a\u5c0f\u578b\u5546\u696d\u4fdd\u96aa\u516c\u53f8\u70ba\u5546\u696d\u96aa\u7a2e\u63d0\u4f9b\u7684\u500b\u4eba\u5316\u548c\u6548\u7387\u4e0d\u5982\u540c\u985e\u500b\u4eba\u96aa\u7a2e\uff0c\u9ea5\u80af\u932b\u7684 <a href=\"https:\/\/www.mckinsey.com\/industries\/financial-services\/our-insights\/insurance-blog\/the-four-emerging-themes-shaping-small-commercial-insurance\" target=\"_blank\" rel=\"noreferrer noopener\">Paul Lubbers<\/a> \u8aaa\u3002 <\/p>\n\n<h3 class=\"wp-block-heading\">\u5c0f\u4f01\u696d\u9762\u81e8\u5de8\u5927\u98a8\u96aa<\/h3>\n\n<p>\u5c0f\u4f01\u696d\u4e3b\u5e0c\u671b\u4fdd\u96aa\u516c\u53f8\u4e5f\u77ad\u89e3\u4ed6\u5011\u9762\u81e8\u7684\u4e0d\u65b7\u8b8a\u5316\u7684\u98a8\u96aa\u3002<\/p>\n\n<p>\u201c\u4fdd\u96aa\u9700\u8981\u9069\u61c9\u7576\u4eca\u7684\u5c0f\u4f01\u696d\uff0c\u56e0\u70ba\u5c0f\u4f01\u696d\u78ba\u5be6\u770b\u5230\u4e86\u4ed6\u5011\u9762\u81e8\u7684\u98a8\u96aa\u767c\u751f\u4e86\u8b8a\u5316\uff0c\u201d\u502b\u6566 Digital Risks \u7684\u806f\u5408\u5275\u59cb\u4eba\u517c\u9996\u5e2d\u6838\u4fdd\u5b98 <a href=\"https:\/\/www.pymnts.com\/news\/b2b-payments\/2020\/digital-risks-small-business-insurance\/\" target=\"_blank\" rel=\"noreferrer noopener\">Ben Rose<\/a> \u8aaa\u3002\n\u201c\u5341\u5e74\u524d\uff0c\u4f01\u696d\u9762\u81e8\u7684\u6700\u5927\u98a8\u96aa\u662f\u7269\u7406\u98a8\u96aa\uff0c\u4f46\u5728\u8a31\u591a\u60c5\u6cc1\u4e0b\uff0c\u9019\u7a2e\u60c5\u6cc1\u5df2\u7d93\u767c\u751f\u4e86\u8b8a\u5316\u3002\u201d <\/p>\n\n<p>\u8a31\u591a\u5c0f\u4f01\u696d\u4ecd\u7136\u9762\u81e8\u706b\u707d\u6216\u6d2a\u6c34\u7b49\u98a8\u96aa\u3002\n\u7136\u800c\uff0c\u4ed6\u5011\u4e5f\u9762\u81e8\u8457\u6578\u64da\u6d29\u9732\u548c\u52d2\u7d22\u8edf\u9ad4\u653b\u64ca\u7b49\u98a8\u96aa\uff0c\u5c24\u5176\u662f\u7576\u4ed6\u5011\u5728\u7d14\u6578\u4f4d\u74b0\u5883\u4e2d\u904b\u71df\u6642\uff0c\u6216\u8005\u7576\u4ed6\u5011\u63a8\u51fa\u7db2\u7ad9\u6216\u6578\u4f4d\u5e97\u9762\u4ee5\u5438\u5f15\u66f4\u591a\u5ba2\u6236\u6642\u3002 <\/p>\n\n<p>\u201c\u96a8\u8457\u4e92\u806f\u7db2\u7684\u51fa\u73fe\uff0c\u773e\u6240\u5468\u77e5\u7684\u57ce\u5e02\u5ee3\u5834\u73fe\u5728\u5df2\u7d93\u8207\u5728\u7dda\u6578\u5b57\u5e73\u81fa\u76f8\u5ab2\u7f8e\uff0c\u201dIBM \u5546\u696d\u50f9\u503c\u7814\u7a76\u6240\u7684 <a href=\"https:\/\/www.ibm.com\/thought-leadership\/institute-business-value\/report\/insplatforms\" target=\"_blank\" rel=\"noreferrer noopener\">Holger M\u00fcnch\u3001Noel Garry \u548c Christian Bieck<\/a> \u5beb\u9053\u3002\n\u5c0f\u4f01\u696d\u8d8a\u4f86\u8d8a\u591a\u5730\u53c3\u8207\u9019\u500b\u6578\u4f4d\u57ce\u5e02\u5ee3\u5834\uff0c\u9019\u610f\u5473\u8457\u4ed6\u5011\u9762\u81e8\u8457\u6578\u5b57\u98a8\u96aa\u3002 <\/p>\n\n<p>\u7576\u6578\u64da\u53ef\u80fd\u88ab\u6d29\u9732\u6642\uff0c\u5b83\u5c31\u6703\u6210\u70ba\u4e00\u7a2e\u98a8\u96aa\uff0c\u4f46\u5b83\u4e5f\u6210\u70ba\u63d0\u4f9b\u66f4\u597d\u7684\u8986\u84cb\u7bc4\u570d\u548c\u6539\u5584\u4fdd\u96aa\u516c\u53f8\u8207\u5ba2\u6236\u95dc\u4fc2\u7684\u6a5f\u6703\u3002\n\u201c\u6bcf\u5929\u751f\u6210\u548c\u6536\u96c6\u7684\u5927\u91cf\u6578\u64da\u70ba\u66f4\u597d\u7684\u627f\u4fdd\u548c\u65b0\u7522\u54c1\u5275\u9020\u4e86\u6a5f\u6703\uff0c\u201d <a href=\"https:\/\/www.dlapiper.com\/en\/uk\/insights\/publications\/2019\/05\/technology-and-disruption-in-the-insurance-sector\/\" target=\"_blank\" rel=\"noreferrer noopener\">Nicholas Boyle<\/a> \u548c\u5f8b\u5e2b\u4e8b\u52d9\u6240 DLA Piper \u7684\u5c08\u696d\u4eba\u58eb\u6307\u51fa\u3002\n\u667a\u6167\u624b\u6a5f\u4e0d\u50c5\u4f7f\u5206\u767c\u4fdd\u96aa\u7522\u54c1\u8b8a\u5f97\u66f4\u52a0\u5bb9\u6613\uff0c\u800c\u4e14\u901a\u904e\u9019\u4e9b\u6578\u64da\uff0c\u53ef\u4ee5\u66f4\u597d\u5730\u77ad\u89e3\u5c0f\u4f01\u696d\u7684\u9700\u6c42\uff0c\u63d0\u4f9b\u7279\u5b9a\u7684\u4fdd\u96aa\uff0c\u4e26\u5728\u4ed6\u5011\u767c\u5c55\u904e\u7a0b\u4e2d\u8207\u4ed6\u5011\u9032\u884c\u6e9d\u901a\u3002  <\/p>\n\n<figure class=\"wp-block-image aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"682\" src=\"https:\/\/bolttech.io\/wp-content\/uploads\/2024\/09\/three-people-looking-at-laptop-1024x682.jpg\" alt=\"\" class=\"wp-image-8419\" srcset=\"https:\/\/bolttech.io\/wp-content\/uploads\/2024\/09\/three-people-looking-at-laptop-1024x682.jpg 1024w, https:\/\/bolttech.io\/wp-content\/uploads\/2024\/09\/three-people-looking-at-laptop-300x200.jpg 300w, https:\/\/bolttech.io\/wp-content\/uploads\/2024\/09\/three-people-looking-at-laptop-768x512.jpg 768w, https:\/\/bolttech.io\/wp-content\/uploads\/2024\/09\/three-people-looking-at-laptop.jpg 1280w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n<h2 class=\"wp-block-heading\">\u5c07\u6578\u4f4d\u5de5\u5177\u61c9\u7528\u65bc\u5c0f\u578b\u5546\u696d\u4f01\u696d<\/h2>\n\n<p>\u4fdd\u96aa\u79d1\u6280\u6295\u8cc7\u5728\u904e\u53bb\u5e7e\u5e74\u4e2d\u6025\u5287\u589e\u9577\u3002\n2011\u5e74\uff0c\u5168\u7403\u4fdd\u96aa\u79d1\u6280\u6295\u8cc7\u7e3d\u984d\u70ba2.5\u5104\u7f8e\u5143;\u64da <a href=\"https:\/\/www.mckinsey.com\/industries\/financial-services\/our-insights\/commercial-lines-insurtech-a-pathway-to-digital\" target=\"_blank\" rel=\"noreferrer noopener\">Peter Braad Olesen<\/a> \u548c\u9ea5\u80af\u932b\u7684\u7814\u7a76\u4eba\u54e1\u540c\u4e8b\u7a31\uff0c\u5230 2017 \u5e74\uff0c\u9019\u4e00\u6578\u4f4d\u5df2\u9054\u5230 23 \u5104\u7f8e\u5143\uff0c\u5176\u4e2d 30% \u7684\u4fdd\u96aa\u79d1\u6280\u521d\u5275\u516c\u53f8\u5c08\u6ce8\u65bc\u4e2d\u5c0f\u4f01\u696d\u5546\u696d\u696d\u52d9\u3002 <\/p>\n\n<p>Olesen \u7b49\u4eba\u5beb\u9053\uff0c\u9019\u4e9b\u4fdd\u96aa\u79d1\u6280\u516c\u53f8\u4e2d\u7684\u5927\u591a\u6578\u90fd\u5c08\u6ce8\u65bc\u589e\u5f37\u4fdd\u96aa\u6d41\u7a0b\u7684\u5404\u500b\u90e8\u5206\uff0c\u4f8b\u5982\u5206\u92b7\u6216\u7d22\u8ce0\u8655\u7406\u3002\n\u5982\u679c\u771f\u7684\u8981\u89e3\u6c7a\u9019\u500b\u554f\u984c\uff0c\u90a3\u9ebc\u5fb9\u5e95\u6539\u8b8a\u6574\u500b\u4fdd\u96aa\u8207\u5ba2\u6236\u95dc\u4fc2\u7684\u95dc\u6ce8\u9ede\u5df2\u7d93\u843d\u5728\u4e86\u8001\u724c\u4fdd\u96aa\u516c\u53f8\u8eab\u4e0a\u3002 <\/p>\n\n<p>\u5c0f\u4f01\u696d\u4fdd\u96aa\u516c\u53f8\u71b1\u8877\u65bc\u5728\u6d41\u7a0b\u7684\u6bcf\u500b\u968e\u6bb5\u4f7f\u7528\u6578\u4f4d\u5de5\u5177\uff0c\u5305\u62ec\u7522\u54c1\u958b\u767c\u3002\n\u5fb7\u52e4\u7684 <a href=\"https:\/\/www2.deloitte.com\/us\/en\/insights\/industry\/financial-services\/insurance-product-development-capabilities-modernization.html\" target=\"_blank\" rel=\"noreferrer noopener\">Michelle Canaan\u548c Kelly Cusick<\/a> \u5beb\u9053\uff0c\u96a8\u8457\u5ba2\u6236\u8d8a\u4f86\u8d8a\u4e86\u89e3\u60c5\u6cc1\uff0c\u4ed6\u5011\u671f\u671b\u7372\u5f97\u66f4\u597d\u7684\u670d\u52d9\u3001\u6309\u9700\u4fdd\u96aa\u548c\u5176\u4ed6\u597d\u8655\uff0c\u56e0\u70ba\u5728\u9019\u500b\u4e16\u754c\u91cc\uff0c\u4ed6\u5011\u53ef\u4ee5\u96a8\u6642\u96a8\u5730\u8207\u4fdd\u96aa\u516c\u53f8\u806f\u7e6b\u3002\n\u56e0\u6b64\uff0c\u4fdd\u96aa\u516c\u53f8\u9762\u81e8\u8457\u5275\u9020\u6eff\u8db3\u9019\u4e9b\u9700\u6c42\u7684\u7522\u54c1\u4e26\u4ee5\u6578\u4f4d\u65b9\u5f0f\u5206\u92b7\u5b83\u5011\u7684\u58d3\u529b\u3002  <\/p>\n\n<p>\u4e00\u4e9b\u5927\u578b\u4fdd\u96aa\u516c\u53f8\u6b63\u5728\u6539\u8b8a\u81ea\u5df1\u5c0d\u5c0f\u578b\u5546\u696d\u4fdd\u96aa\u7684\u65b9\u6cd5\uff0c\u5c07\u6709\u91dd\u5c0d\u6027\u7684\u4fdd\u96aa\u79d1\u6280\u5de5\u5177\u96c6\u6210\u5230\u81ea\u5df1\u7684\u5de5\u4f5c\u6d41\u7a0b\u4e2d\uff0c\u901a\u5e38\u662f\u901a\u904e\u5546\u696d\u6536\u8cfc\u3002\n\u5c0d\u65bc\u5927\u578b\u4fdd\u96aa\u516c\u53f8\u4f86\u8aaa\uff0c\u6536\u8cfc\u4e00\u5bb6\u4fdd\u96aa\u79d1\u6280\u516c\u53f8\u610f\u5473\u8457\u5f15\u5165\u65b0\u6578\u64da\u3001\u4ee5\u5ba2\u6236\u70ba\u4e2d\u5fc3\u7684\u7522\u54c1\uff0c\u4e5f\u8a31\u9084\u6709\u8a72\u521d\u5275\u516c\u53f8\u5718\u968a\u7684\u65b0\u8996\u89d2\u3002\n\u4f46\u6700\u91cd\u8981\u7684\u662f\uff0c\u9019\u610f\u5473\u8457\u5f15\u5165\u65b0\u7684\u5275\u65b0\uff0c\u4ee5\u63d0\u9ad8\u5927\u516c\u53f8\u81ea\u8eab\u6eff\u8db3\u4e0d\u540c\u5ba2\u6236\u9700\u6c42\u7684\u80fd\u529b\u3002  <\/p>\n\n<figure class=\"wp-block-image aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/bolttech.io\/wp-content\/uploads\/2024\/09\/advisor-showing-insurance-form--1024x683.jpg\" alt=\"\" class=\"wp-image-8409\" srcset=\"https:\/\/bolttech.io\/wp-content\/uploads\/2024\/09\/advisor-showing-insurance-form--1024x683.jpg 1024w, https:\/\/bolttech.io\/wp-content\/uploads\/2024\/09\/advisor-showing-insurance-form--300x200.jpg 300w, https:\/\/bolttech.io\/wp-content\/uploads\/2024\/09\/advisor-showing-insurance-form--768x512.jpg 768w, https:\/\/bolttech.io\/wp-content\/uploads\/2024\/09\/advisor-showing-insurance-form-.jpg 1280w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n<h2 class=\"wp-block-heading\">\u4fdd\u96aa\u516c\u53f8\u7684\u7d93\u9a57\u6559\u8a13<\/h2>\n\n<p>\u201c\u5c0f\u4f01\u696d\u5546\u696d\u5e02\u5834\u6b63\u5728\u9032\u884c\u904a\u6232\uff0c\u201dStrategy Meets Action \u7684\u8ca0\u8cac\u4eba <a href=\"https:\/\/www.dig-in.com\/news\/big-digital-boosts-small-commercial-lines\" target=\"_blank\" rel=\"noreferrer noopener\">Karen Pauli<\/a> \u8aaa\u3002\n\u201c\u5982\u679c\u4f60\u9084\u6c92\u6709\u52aa\u529b\u70ba\u54e1\u5de5\u4eba\u6578\u5c11\u65bc 50 \u4eba\u7684\u4f01\u696d\u5be6\u73fe\u5546\u696d\u96aa\u7a2e\u7684\u6578\u4f4d\u5316\uff0c\u90a3\u9ebc\u4f60\u53ef\u80fd\u6709\u4e94\u5e74\u7684\u6642\u9593\uff0c\u76f4\u5230\u4f60\u5728\u7af6\u722d\u4e2d\u8655\u65bc\u5982\u6b64\u4e0d\u5229\u7684\u5730\u4f4d\uff0c\u4ee5\u81f3\u65bc\u4f60\u906d\u53d7\u9006\u5411\u9078\u64c7\u3002\u201d <\/p>\n\n<p>\u63a5\u53d7\u6578\u5b57\u5316\u8f49\u578b\u7dca\u8feb\u6027\u7684\u4fdd\u96aa\u516c\u53f8\u53ef\u80fd\u4ecd\u7136\u96e3\u4ee5\u4ee5\u6709\u610f\u7fa9\u7684\u65b9\u5f0f\u5c07\u9019\u4e00\u6982\u5ff5\u61c9\u7528\u65bc\u5c0f\u578b\u4f01\u696d\u5ba2\u6236\u95dc\u4fc2\u3002\n\u201c\u4f5c\u70ba\u4e00\u500b\u4e0d\u65b7\u8b8a\u5316\u7684\u884c\u696d\uff0c\u53ef\u4ee5\u7406\u89e3\u7684\u662f\uff0c\u5b58\u5728\u5ee3\u6cdb\u7684\u8f49\u578b\uff0c\u201dAct-On Software \u7684\u9996\u5e2d\u904b\u71df\u5b98 <a href=\"https:\/\/www.propertycasualty360.com\/2019\/08\/29\/how-marketing-furthers-insurance-digital-transformation\/\" target=\"_blank\" rel=\"noreferrer noopener\">Bill Pierznik<\/a> \u5beb\u9053\u3002\n\u201c\u8a31\u591a\u9818\u5c0e\u8005\u627f\u8a8d\u8b8a\u9769\u662f\u5fc5\u8981\u7684\uff0c\u4f46\u4ed6\u5011\u4e0d\u78ba\u5b9a\u9019\u4e9b\u8b8a\u9769\u7684\u5177\u9ad4\u76ee\u6a19\u61c9\u8a72\u662f\u4ec0\u9ebc\uff0c\u6216\u8005\u9019\u500b\u904e\u7a0b\u61c9\u8a72\u5f9e\u54ea\u88e1\u958b\u59cb\u3002\u201d  <\/p>\n\n<p>\u5728\u9019\u88e1\uff0c\u5141\u8a31\u5ba2\u6236\u901a\u904e\u5f9e\u4ed6\u5011\u7684\u89d2\u5ea6\u770b\u5f85\u6578\u4f4d\u5316\u8f49\u578b\u4f86\u5f15\u9818\u767c\u5c55\uff0c\u53ef\u4ee5\u63d0\u51fa\u5275\u65b0\u9014\u5f91\u3002\n\u4f8b\u5982\uff0c\u5ba2\u6236\u5e0c\u671b\u4ee5\u7c21\u55ae\u548c\u500b\u4eba\u5316\u7684\u6578\u4f4d\u65b9\u5f0f\u8a2a\u554f\u4ed6\u5011\u7684\u4fdd\u96aa\u516c\u53f8\uff0c\u9019\u610f\u5473\u8457\u9019\u4e5f\u662f\u4ed6\u5011\u91cd\u8996\u7684\u6771\u897f\u3002 <\/p>\n\n<p>\u5728\u672a\u4f86\u5e7e\u500b\u6708\uff0c\u5c55\u793a\u50f9\u503c\u5c0d\u5546\u696d\u4fdd\u96aa\u516c\u53f8\u4f86\u8aaa\u81f3\u95dc\u91cd\u8981\u3002\n\u201c\u4e16\u754c\u5404\u5730\u7684\u8ca1\u7522\u548c\u610f\u5916\u96aa\u4fdd\u96aa\u516c\u53f8\u78ba\u5be6\u901a\u904e\u63d0\u9ad8\u8cbb\u7387\u4f86\u589e\u52a0\u4fdd\u8cbb\u91cf\uff0c\u90e8\u5206\u539f\u56e0\u662f\u70ba\u4e86\u88dc\u511f\u4e0d\u65b7\u589e\u52a0\u7684\u8cac\u4efb\u548c\u707d\u96e3\u640d\u5931\u4ee5\u53ca\u56fa\u5b9a\u6536\u76ca\u8b49\u5238\u6536\u76ca\u7387\u7684\u4e0b\u964d\uff0c\u201d <a href=\"https:\/\/www2.deloitte.com\/us\/en\/insights\/industry\/financial-services\/financial-services-industry-outlooks\/insurance-industry-outlook.html\" target=\"_blank\" rel=\"noreferrer noopener\">Sam Friedman<\/a> \u548c\u5fb7\u52e4\u7684\u7814\u7a76\u4eba\u54e1\u6307\u51fa\u3002 <\/p>\n\n<p>\u96a8\u8457\u9019\u4e9b\u8cbb\u7387\u7684\u4e0a\u5347\uff0c\u4fdd\u96aa\u5ba2\u6236\u66f4\u6709\u53ef\u80fd\u8ca8\u6bd4\u4e09\u5bb6\u4ee5\u7372\u5f97\u66f4\u597d\u7684\u4fdd\u96aa\u50f9\u683c\uff0c\u6216\u8005\u5b8c\u5168\u653e\u68c4\u4fdd\u96aa\u3002\n\u7136\u800c\uff0c\u7576\u4fdd\u96aa\u516c\u53f8\u7684\u6578\u4f4d\u7ba1\u9053\u4f7f\u5efa\u7acb\u548c\u7dad\u6301\u95dc\u4fc2\u8b8a\u5f97\u5bb9\u6613\u6642\uff0c\u9019\u4e9b\u7ba1\u9053\u53ef\u80fd\u88ab\u8996\u70ba\u652f\u4ed8\u7565\u9ad8\u4fdd\u8cbb\u7684\u597d\u8655\u4e4b\u4e00\u3002\n\u5c07\u6613\u65bc\u8a2a\u554f\u8996\u70ba\u8207\u4e00\u5bb6\u7279\u5b9a\u4fdd\u96aa\u516c\u53f8\u5408\u4f5c\u7684\u597d\u8655\u7684\u5ba2\u6236\u66f4\u6709\u53ef\u80fd\u5bb9\u5fcd\u66f4\u9ad8\u7684\u4fdd\u8cbb\u4ee5\u63db\u53d6\u8a72\u597d\u8655\u3002  <\/p>\n\n<p>\u5404\u884c\u5404\u696d\u7684\u8a31\u591a\u516c\u53f8\u90fd\u70ba\u4e86\u6536\u8cfc\u800c\u6536\u8cfc\u6280\u8853\uff0c\u5e0c\u671b\u7387\u5148\u9032\u5165\u6578\u5b57\u5316\u672a\u4f86\u3002\n\u96d6\u7136\u9019\u5834\u7af6\u8cfd\u5728\u5c0f\u4f01\u696d\u4fdd\u96aa\u4e2d\u6b63\u5728\u9032\u884c\uff0c\u4f46\u4e0d\u6703\u56e0\u70ba\u79d1\u6280\u800c\u64c1\u62b1\u79d1\u6280\u800c\u7372\u52dd\u3002 <\/p>\n\n<p>\u76f8\u53cd\uff0c\u5c0f\u578b\u5546\u696d\u4fdd\u96aa\u516c\u53f8\u5fc5\u9808\u6293\u4f4f\u6a5f\u6703\uff0c\u91cd\u65b0\u601d\u8003\u4ed6\u5011\u7684\u65b9\u6cd5\uff0c\u4e26\u901a\u904e\u4f7f\u7528\u6578\u4f4d\u5de5\u5177\u4f86\u91cd\u5851\u5b83\u3002\n\u901a\u904e\u73fe\u5728\u6293\u4f4f\u9019\u500b\u6a5f\u6703\uff0c\u4fdd\u96aa\u516c\u53f8\u53ef\u4ee5\u78ba\u4fdd\u4ed6\u5011\u5728\u65b0\u8208\u7684\u5c0f\u578b\u5546\u696d\u4fdd\u96aa\u9818\u5c0e\u8005\u9818\u57df\u4e2d\u7684\u5730\u4f4d\u3002 <\/p>\n\n<p><em>\u5716\u7247\u63d0\u4f9b\uff1aAleksandr Davydov\/\u00a9123RF.com\uff0c Aleksandr Davydov\/\u00a9123RF.com\uff0c primagefactory\/\u00a9123RF.com<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u7f8e\u570b\u7684\u5c0f\u4f01\u696d\u6bd4\u6bd4\u7686\u662f\uff0c\u8a31\u591a\u4f01\u696d\u901a\u904e\u5728\u6c92\u6709\u8db3\u5920\u4fdd\u96aa\u7684\u60c5\u6cc1\u4e0b\u904b\u71df\u4f86\u7ba1\u7406\u7dca\u5f35\u7684\u9810\u7b97\u3002 \u5c0f\u4f01\u696d\u4e3b\u5f80\u5f80\u5c0d\u4ed6\u5011\u7684\u4f01\u696d\u6210\u529f\u9032 [&hellip;]<\/p>\n","protected":false},"featured_media":8431,"template":"","insight-category":[],"class_list":["post-20619","insight","type-insight","status-publish","has-post-thumbnail","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/bolttech.io\/zh-hant\/wp-json\/wp\/v2\/insight\/20619","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bolttech.io\/zh-hant\/wp-json\/wp\/v2\/insight"}],"about":[{"href":"https:\/\/bolttech.io\/zh-hant\/wp-json\/wp\/v2\/types\/insight"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/bolttech.io\/zh-hant\/wp-json\/wp\/v2\/media\/8431"}],"wp:attachment":[{"href":"https:\/\/bolttech.io\/zh-hant\/wp-json\/wp\/v2\/media?parent=20619"}],"wp:term":[{"taxonomy":"insight-category","embeddable":true,"href":"https:\/\/bolttech.io\/zh-hant\/wp-json\/wp\/v2\/insight-category?post=20619"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}