{"id":19365,"date":"2024-09-20T09:18:26","date_gmt":"2024-09-20T14:18:26","guid":{"rendered":"https:\/\/bolttech.io\/insight\/%e6%95%b8%e5%ad%97%e5%8c%96%e8%bd%89%e5%9e%8b%ef%bc%9a%e5%ba%a7%e5%b8%ad%e6%98%af%e5%90%a6%e6%93%81%e6%9c%89%e4%bb%96%e5%80%91%e4%bb%8a%e5%a4%a9%e9%9c%80%e8%a6%81%e7%9a%84%e6%9d%b1%e8%a5%bf%ef%bc%9f\/"},"modified":"2024-09-20T09:18:31","modified_gmt":"2024-09-20T14:18:31","slug":"%e6%95%b8%e5%ad%97%e5%8c%96%e8%bd%89%e5%9e%8b%ef%bc%9a%e5%ba%a7%e5%b8%ad%e6%98%af%e5%90%a6%e6%93%81%e6%9c%89%e4%bb%96%e5%80%91%e4%bb%8a%e5%a4%a9%e9%9c%80%e8%a6%81%e7%9a%84%e6%9d%b1%e8%a5%bf%ef%bc%9f","status":"publish","type":"insight","link":"https:\/\/bolttech.io\/zh-hant\/insights\/%e6%95%b8%e5%ad%97%e5%8c%96%e8%bd%89%e5%9e%8b%ef%bc%9a%e5%ba%a7%e5%b8%ad%e6%98%af%e5%90%a6%e6%93%81%e6%9c%89%e4%bb%96%e5%80%91%e4%bb%8a%e5%a4%a9%e9%9c%80%e8%a6%81%e7%9a%84%e6%9d%b1%e8%a5%bf%ef%bc%9f\/","title":{"rendered":"\u6578\u5b57\u5316\u8f49\u578b\uff1a\u5ea7\u5e2d\u662f\u5426\u64c1\u6709\u4ed6\u5011\u4eca\u5929\u9700\u8981\u7684\u6771\u897f\uff1f"},"content":{"rendered":"\n<p>\u5e7e\u5e74\u4f86\uff0c\u4fdd\u96aa\u696d\u4e00\u76f4\u9762\u81e8\u8b66\u544a\uff0c\u7a31\u5176\u6578\u5b57\u5316\u8f49\u578b\u6b65\u4f10\u843d\u5f8c\u65bc\u5176\u4ed6\u884c\u696d\u3002<\/p>\n\n<p>\u7136\u5f8c\uff0c\u65b0\u51a0\u75ab\u60c5\u5f9e\u6839\u672c\u4e0a\u6539\u8b8a\u4e86\u4e16\u754c\u5c0d\u6578\u5b57\u6280\u8853\u53ca\u5176\u7528\u9014\u7684\u770b\u6cd5\u3002\n\u90a3\u500b\u65e5\u66c6\u5e74\u5df2\u7d93\u904e\u53bb\uff0c\u4f46\u5b83\u5be6\u65bd\u7684\u66f4\u6539\u4ecd\u7136\u5b58\u5728\u3002\n\u9019\u7a2e\u8b8a\u5316\u7684\u901f\u5ea6\u4e5f\u53ef\u80fd\u6703\u52a0\u5feb\u3002  <\/p>\n\n<p>\u201c2021 \u5e74\u5c07\u662f\u6bcf\u5bb6\u516c\u53f8\uff08\u800c\u4e0d\u50c5\u50c5\u662f 15% \u5df2\u7d93\u7cbe\u901a\u6578\u4f4d\u6280\u8853\u7684\u516c\u53f8\uff09\u52a0\u500d\u6295\u5165\u6280\u8853\u9a45\u52d5\u7684\u9ad4\u9a57\u3001\u904b\u71df\u3001\u7522\u54c1\u548c\u751f\u614b\u7cfb\u7d71\u7684\u4e00\u5e74\uff0c\u201dForrester \u7814\u7a76\u9ad8\u7d1a\u526f\u7e3d\u88c1 <a href=\"https:\/\/go.forrester.com\/blogs\/business-trends-2021\/\" target=\"_blank\" rel=\"noreferrer noopener\">Sharyn Leaver<\/a> \u9810\u6e2c\u9053\u3002<\/p>\n\n<p>\u6578\u5b57\u5316\u8f49\u578b\u4e0d\u518d\u662f\u6211\u5011\u7684\u672a\u4f86\u3002\n\u5b83\u662f\u6211\u5011\u4eca\u5929\u751f\u6d3b\u7684\u4e00\u90e8\u5206\u3002\n\u4ee3\u7406\u4eba\u5fc5\u9808\u63a1\u7528\u6578\u5b57\u5e73\u81fa\u624d\u80fd\u751f\u5b58\uff0c\u4fdd\u96aa\u516c\u53f8\u9700\u8981\u63d0\u4f9b\u9019\u4e9b\u5de5\u5177\u4ee5\u7dad\u6301\u4ed6\u5011\u7684\u4ee3\u7406\u4eba\u95dc\u4fc2\u3002  <\/p>\n\n<h2 class=\"wp-block-heading\">\u6b61\u8fce\u4f86\u5230\u5e73\u53f0\u7d93\u6fdf<\/h2>\n\n<p>\u4fdd\u96aa\u696d\u662f\u6700\u65e9\u63a1\u7528\u5546\u696d\u8a08\u7b97\u89e3\u6c7a\u65b9\u6848\u7684\u5148\u9a45\u4e4b\u4e00\u3002\n\u70ba\u4e86\u6574\u5408\u65e9\u671f\u8a08\u7b97\u6a5f\u7684\u7dda\u6027\u3001\u9810\u7a0b\u5f0f\u8a2d\u8a08\u7279\u6027\uff0c\u4fdd\u96aa\u5c08\u696d\u4eba\u58eb\u5fc5\u9808\u6539\u8b8a\u4ed6\u5011\u958b\u5c55\u696d\u52d9\u7684\u65b9\u5f0f\u3002 <\/p>\n\n<p>\u4fdd\u96aa\u89e3\u6c7a\u65b9\u6848\u9867\u554f <a href=\"https:\/\/www.chisel.ai\/blog\/digital-transformation-in-commercial-insurance-with-craig-bedell\" target=\"_blank\" rel=\"noreferrer noopener\">Craig Bedell<\/a> \u8868\u793a\uff0c\u8a72\u884c\u696d\u53d7\u76ca\u65bc\u7387\u5148\u63a1\u7528\u65b0\u696d\u52d9\u8a08\u7b97\u6280\u8853\u7684\u516c\u53f8\u4e4b\u4e00\u3002\n\u201c\u7136\u800c\uff0c\u670d\u52d9\u65bc\u9019\u4e9b\u65e9\u671f\u6280\u8853\u7684\u8907\u96dc\u696d\u52d9\u6d41\u7a0b\u548c\u57fa\u65bc\u8868\u55ae\u7684\u901a\u4fe1\u4e26\u6c92\u6709\u96a8\u8457\u6280\u8853\u80fd\u529b\u7684\u767c\u5c55\u800c\u6539\u8b8a\uff0c\u201dBedell \u6307\u51fa\u3002 <\/p>\n\n<p>\u7d50\u679c\u662f\u4fdd\u96aa\u884c\u696d\u7684\u6280\u8853\u73fe\u5728\u8207\u5468\u570d\u884c\u696d\u4ee5\u53ca\u5ba2\u6236\u671f\u671b\u4e0d\u540c\u6b65\u3002<\/p>\n\n<p>\u5982\u4eca\uff0c\u5e73\u53f0\u5f15\u9818\u8457\u5546\u696d\u4e16\u754c\uff0cUber\u3001Airbnb \u548c Facebook \u7b49\u516c\u53f8\u8d70\u5728\u524d\u5217\u3002\n\u201c\u5373\u4f7f\u5728\u4e94\u5e74\u524d\uff0c\u4eba\u5011\u4e5f\u7121\u6cd5\u60f3\u50cf\u4e16\u754c\u4e0a\u6700\u5927\u7684\u8a08\u7a0b\u8eca\u670d\u52d9\u516c\u53f8\u4e0d\u6703\u64c1\u6709\u4efb\u4f55\u8eca\u8f1b\uff0c\u6216\u8005\u4e16\u754c\u4e0a\u6700\u5927\u7684\u4f4f\u5bbf\u516c\u53f8\u4e0d\u6703\u64c1\u6709\u623f\u5730\u7522\uff0c\u201d <a href=\"https:\/\/pdfs.semanticscholar.org\/9aef\/3846ec209aa42f5c228edb5b828c89df402d.pdf\" target=\"_blank\" rel=\"noreferrer noopener\">Karen Vey<\/a> \u548c\u5176\u4ed6\u7814\u7a76\u4eba\u54e1\u5728 2017 \u5e74\u7684\u4e00\u7bc7\u6587\u7ae0\u4e2d\u5beb\u9053 \u570b\u969b\u9ad8\u7d1a\u4f01\u696d\u5b78\u7fd2\u96dc\u8a8c.\n\u540c\u6a23\uff0c\u4ed6\u5011\u6307\u51fa\uff0cFacebook \u4e0d\u51fa\u552e\u5b83\u88fd\u4f5c\u7684\u5167\u5bb9;\u76f8\u53cd\uff0c\u8a72\u516c\u53f8\u901a\u904e\u8a17\u7ba1\u4ed6\u4eba\u88fd\u4f5c\u7684\u5167\u5bb9\uff0c\u5df2\u6210\u70ba\u5168\u7403\u5a92\u9ad4\u9818\u5c0e\u8005\u3002  <\/p>\n\n<p>\u5ba2\u6236\u4e5f\u958b\u59cb\u671f\u5f85\u7121\u6469\u64e6\u7684\u5e73\u53f0\u9ad4\u9a57\u3002\n\u9ad8\u7d1a\u5206\u6790\u5e2b <a href=\"https:\/\/go.forrester.com\/blogs\/this-holiday-season-delight-customers-with-what-happens-after-they-click-buy\/\" target=\"_blank\" rel=\"noreferrer noopener\">Emily Pfeiffer<\/a> \u5beb\u9053\uff0c\u5728 2020 \u5e74 Forrester \u7684\u4e00\u9805\u7814\u7a76\u4e2d\uff0c40% \u7684\u7f8e\u570b\u6210\u5e74\u4eba\u8868\u793a\uff0c\u8207\u5927\u6d41\u884c\u524d\u7684\u6c34\u6e96\u76f8\u6bd4\uff0c\u4ed6\u5011\u7684\u590f\u5b63\u7db2\u4e0a\u8cfc\u7269\u6709\u6240\u589e\u52a0\uff0c42% \u7684\u4eba\u8868\u793a\u4ed6\u5011\u5c08\u9580\u589e\u52a0\u4e86\u5728\u50c5\u9650\u5728\u7dda\u5546\u5e97\u7684\u8cfc\u7269\u3002\n\u53e6\u6709 42% \u7684\u4eba\u8868\u793a\uff0c\u5373\u4f7f\u4ed6\u5011\u53ef\u4ee5\u5b89\u5168\u5730\u91cd\u8fd4\u5be6\u9ad4\u5e97\uff0c\u4ed6\u5011\u4e5f\u4e0d\u6253\u7b97\u91cd\u8fd4\u5be6\u9ad4\u5e97\u3002  <\/p>\n\n<p>\u7576\u8ac7\u5230\u5ba2\u6236\u5c0d\u6578\u5b57\u8cfc\u7269\u7684\u671f\u671b\u6642\uff0c\u4fdd\u96aa\u4e5f\u4e0d\u4f8b\u5916\u3002\n\u5ba2\u6236\u5e0c\u671b\u5f9e\u5728\u7dda\u5e73\u53f0\u8cfc\u8cb7\u4fdd\u96aa\u5c31\u50cf\u8cfc\u8cb7\u5176\u4ed6\u7269\u54c1\u4e00\u6a23\u5bb9\u6613\u3002 <\/p>\n\n<p>\u201c\u5728\u9019\u7a2e\u985b\u8986\u4e2d\uff0c\u4fdd\u96aa\u516c\u53f8\u88ab\u8feb\u91cd\u65b0\u601d\u8003\u4ed6\u5011\u7684\u5546\u696d\u6a21\u5f0f\u4e26\u5be6\u73fe 100% \u6578\u4f4d\u5316\uff0c\u201dPropertyCasualty360 \u7684 <a href=\"https:\/\/www.propertycasualty360.com\/2020\/05\/25\/ai-and-csp-keys-to-digital-transformation-in-insurance\/\" target=\"_blank\" rel=\"noreferrer noopener\">Christopher McLaughlin<\/a> \u5beb\u9053\u3002\n\u4fdd\u96aa\u4ee3\u7406\u4eba\u4e5f\u6b63\u5728\u9032\u5165\u5168\u6578\u4f4d\u4e16\u754c\u3002 <\/p>\n\n<figure class=\"wp-block-image aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"682\" src=\"https:\/\/bolttech.io\/wp-content\/uploads\/2024\/09\/team-discussing-project-1024x682.jpg\" alt=\"\" class=\"wp-image-9775\" srcset=\"https:\/\/bolttech.io\/wp-content\/uploads\/2024\/09\/team-discussing-project-1024x682.jpg 1024w, https:\/\/bolttech.io\/wp-content\/uploads\/2024\/09\/team-discussing-project-300x200.jpg 300w, https:\/\/bolttech.io\/wp-content\/uploads\/2024\/09\/team-discussing-project-768x512.jpg 768w, https:\/\/bolttech.io\/wp-content\/uploads\/2024\/09\/team-discussing-project.jpg 1280w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n<h2 class=\"wp-block-heading\">\u6eff\u8db3\u9700\u6c42\uff1a\u70ba\u5ea7\u5e2d\u63d0\u4f9b\u6578\u4f4d\u5316\u7576\u4e0b\u88dd\u5099<\/h2>\n\n<p>\u201c\u6578\u4f4d\u5316\u8f49\u578b\u4e0d\u662f\u4e00\u9805\u5546\u696d\u6c7a\u7b56\uff0c\u800c\u662f\u4e00\u7a2e\u751f\u5b58\u7b56\u7565\uff0c\u201d\u8edf\u9ad4\u958b\u767c\u516c\u53f8 Fingent \u7684\u696d\u52d9\u5206\u6790\u5e2b <a href=\"https:\/\/www.fingent.com\/blog\/how-ai-drives-digital-transformation-in-the-insurance-industry\/\" target=\"_blank\" rel=\"noreferrer noopener\">Vinod Saratchandran<\/a> \u5beb\u9053\u3002\n\u4fdd\u96aa\u516c\u53f8\u548c\u4ee3\u7406\u4eba\u4e0d\u6703\u5728\u4fdd\u96aa\u696d\u7684\u9810\u671f\u8b8a\u5316\u4e4b\u524d\u63a1\u7528\u6578\u5b57\u5316\u8f49\u578b\uff0c\u800c\u662f\u53ea\u6709\u5728\u9019\u4e9b\u5de5\u5177\u8b49\u660e\u81ea\u5df1\u662f\u6301\u7e8c\u6210\u529f\u6240\u5fc5\u9700\u7684\u4e4b\u5f8c\u624d\u63a1\u7528\u9019\u4e9b\u5de5\u5177\u3002 <\/p>\n\n<p>\u4f8b\u5982\uff0c\u5e73\u53f0\u8d8a\u4f86\u8d8a\u53d7\u5230\u4fdd\u96aa\u516c\u53f8\u548c\u4ee3\u7406\u4eba\u7684\u6b61\u8fce\uff0c\u56e0\u70ba\u5b83\u5011\u5c55\u793a\u4e86\u4ed6\u5011\u6539\u5584\u5206\u92b7\u3001\u52a0\u5feb\u627f\u4fdd\u901f\u5ea6\u4ee5\u53ca\u70ba\u4ee3\u7406\u4eba\u63d0\u4f9b\u5411\u5ba2\u6236\u63d0\u4f9b\u6700\u4f73\u5efa\u8b70\u6240\u9700\u7684\u8cc7\u8a0a\u7684\u80fd\u529b\u3002\n\u5ea7\u5e2d\u81ea\u52a9\u670d\u52d9\u9580\u6236\u548c\u79fb\u52d5\u61c9\u7528\u7a0b\u5f0f\u4f7f\u5ea7\u5e2d\u80fd\u5920\u66f4\u5feb\u3001\u66f4\u6e96\u78ba\u5730\u56de\u7b54\u5ba2\u6236\u7684\u554f\u984c\u3002 <\/p>\n\n<p>Health Payment Systems \u7e3d\u88c1 <a href=\"https:\/\/www.benefitnews.com\/opinion\/coronavirus-is-forcing-the-insurance-industry-to-embrace-digitization#16164182781662&amp;%7B%22sender%22:%22offer-0-YAWhk%22,%22displayMode%22:%22inline%22,%22recipient%22:%22opener%22,%22event%22:%22resize%22,%22params%22:%7B%22height%22:132,%22iframeId%22:%22offer-0-YAWhk%22%7D%7D\" target=\"_blank\" rel=\"noreferrer noopener\">Terry Rowinski<\/a> \u5beb\u9053\uff0c\u5728 COVID-19 \u5927\u6d41\u884c\u671f\u9593\uff0c\u4fdd\u96aa\u4ee3\u7406\u4eba\u627e\u5230\u4e86\u591a\u7a2e\u4f7f\u7528\u5728\u7dda\u5e73\u81fa\u548c\u5de5\u5177\u8207\u5ba2\u6236\u806f\u7e6b\u7684\u65b9\u6cd5\u3002\n\u9019\u4e9b\u63aa\u65bd\u5305\u62ec\u8209\u884c\u66f4\u591a\u8996\u983b\u901a\u8a71\u3001\u5206\u4eab\u6bcf\u5468\u66f4\u65b0\u548c\u5f71\u97ff\u5ba2\u6236\u7684\u8cc7\u8a0a\uff0c\u4ee5\u53ca\u8209\u8fa6\u5728\u7dda\u6d3b\u52d5\uff0c\u5982\u7db2\u8def\u7814\u8a0e\u6703\u548c\u554f\u7b54\u74b0\u7bc0\uff0c\u4ee5\u5e6b\u52a9\u5ba2\u6236\u66f4\u597d\u5730\u4e86\u89e3\u98a8\u96aa\u4ee5\u53ca\u5982\u4f55\u61c9\u5c0d\u9019\u4e9b\u98a8\u96aa\u3002 <\/p>\n\n<p>\u5927\u6d41\u884c\u8b93\u4fdd\u96aa\u5ba2\u6236\u6709\u6642\u9593\u5728\u4ee3\u7406\u4eba\u7684\u5354\u52a9\u4e0b\u77ad\u89e3\u66f4\u591a\u95dc\u65bc\u6240\u9700\u4fdd\u96aa\u7684\u8cc7\u8a0a\u3002\n\u201c\u5982\u679c\u4fdd\u96aa\u4ee3\u7406\u4eba\u80fd\u5920\u627e\u5230\u65b0\u7684\u65b9\u5f0f\u4f86\u670d\u52d9\u5ba2\u6236\uff0c [the pandemic]\u5ba2\u6236\u5c31\u6703\u660e\u767d\u70ba\u4ec0\u9ebc\u9019\u7a2e\u95dc\u4fc2\u5982\u6b64\u6709\u50f9\u503c\uff0c\u201dRowinski \u5beb\u9053\u3002\n\u9019\u7a2e\u50f9\u503c\u4e5f\u53ef\u4ee5\u5728\u5927\u6d41\u884c\u904e\u53bb\u540e\u901a\u904e\u6578\u5b57\u5e73\u81fa\u5efa\u7acb\u3002  <\/p>\n\n<p>\u96a8\u8457\u5ba2\u6236\u671f\u671b\u7684\u8b8a\u5316\uff0c\u4ee3\u7406\u884c\u92b7\u4e5f\u5728\u767c\u751f\u8b8a\u5316\u3002\n\u201c\u4e9e\u99ac\u905c\u548c Zappos \u7b49\u54c1\u724c\u6539\u8b8a\u4e86\u4fdd\u96aa\u5ba2\u6236\u671f\u671b [agents] \u7684\u71df\u92b7\u548c\u4e92\u52d5\u65b9\u5f0f\u3002\n\u5ba2\u6236\u5e0c\u671b\u7372\u5f97\u5feb\u901f\u3001\u91cf\u8eab\u5b9a\u88fd\u4e14\u8cc7\u8a0a\u8c50\u5bcc\u7684\u884c\u92b7\uff0c\u4f7f\u54c1\u724c\u5f7c\u6b64\u5340\u5206\u958b\u4f86\uff0c\u201cCopeland Insurance Group \u7684 P&amp;C \u57f9\u8a13\u4e3b\u7ba1 <a href=\"https:\/\/www.propertycasualty360.com\/2020\/11\/17\/digital-transformation-in-insurance-time-to-focus-on-marketing\/\" target=\"_blank\" rel=\"noreferrer noopener\">Jen Wingate<\/a> \u5beb\u9053\u3002  <\/p>\n\n<p>\u4f8b\u5982\uff0cTwilio \u7684\u4e00\u9805\u7814\u7a76\u767c\u73fe\uff0c\u6bcf10\u500b\u6d88\u8cbb\u8005\u4e2d\u5c31\u67099\u500b\u5e0c\u671b\u901a\u904e\u77ed\u4fe1\u8207\u54c1\u724c\u6e9d\u901a\uff0c\u4f46\u201c\u5168\u7403\u53ea\u6709\u4e0d\u5230\u4e00\u534a\u7684\u4f01\u696d\u64c1\u6709\u6eff\u8db3\u9019\u7a2e\u6d88\u8cbb\u8005\u9700\u6c42\u7684\u57fa\u790e\u8a2d\u65bd\u201d\u3002\n\u56e0\u6b64\uff0c\u63a1\u7528\u7c21\u8a0a\u4f5c\u70ba\u8207\u5ba2\u6236\u4ea4\u8ac7\u65b9\u5f0f\u7684\u4fdd\u96aa\u4ee3\u7406\u4eba\u901a\u904e\u63a1\u7528\u5927\u591a\u6578\u5ba2\u6236\u5df2\u7d93\u878d\u5165\u65e5\u5e38\u751f\u6d3b\u7684\u6d41\u884c\u6280\u8853\uff0c\u5c07\u81ea\u5df1\u7f6e\u65bc\u6578\u5b57\u5316\u8f49\u578b\u7684\u6700\u524d\u6cbf\u3002 <\/p>\n\n<p>\u201c\u6d88\u606f\u50b3\u905e\u5177\u6709\u4e00\u4e9b\u660e\u986f\u7684\u512a\u52e2\uff0c\u9019\u4e5f\u61c9\u8a72\u4f7f\u5176\u6210\u70ba\u5ba2\u6236\u9ad4\u9a57\u7684\u798f\u97f3\uff0c\u201dForrester \u7684\u9ad8\u7d1a\u5206\u6790\u5e2b <a href=\"https:\/\/www.twilio.com\/press\/releases\/twilio-study-finds-that-9-out-of-10-consumers-globally-want-to-message-with-brands\" target=\"_blank\" rel=\"noreferrer noopener\">Ian Jacobs<\/a> \u8aaa\u3002\n\u4f8b\u5982\uff0c\u5ba2\u6236\u66f4\u6709\u53ef\u80fd\u56de\u5fa9\u57fa\u65bc\u6587\u672c\u7684\u6d88\u606f\uff0c\u4e26\u4e14\u8a31\u591a\u5ba2\u6236\u5df2\u7d93\u70ba\u9019\u4e9b\u61c9\u7528\u7a0b\u5f0f\u6253\u958b\u4e86\u901a\u77e5\uff0c\u56e0\u6b64\u4ed6\u5011\u4e0d\u6703\u932f\u904e\u4efb\u4f55\u6d88\u606f\u3002 <\/p>\n\n<p>\u540c\u6a23\uff0c\u5373\u6642\u804a\u5929\u4e0d\u50c5\u53ef\u4ee5\u5efa\u7acb\u5ba2\u6236\u95dc\u4fc2\uff0c\u9084\u53ef\u4ee5\u52a0\u5feb\u627f\u4fdd\u904e\u7a0b\u3002\n\u201c\u804a\u5929\u6a5f\u5668\u4eba\u4e0d\u5fc5\u8207\u627f\u4fdd\u4eba\u901a\u96fb\u8a71\u6216\u767c\u9001\u8cc7\u8a0a\uff0c\u7136\u5f8c\u7372\u5f97\u5927\u91cf\u5f8c\u7e8c\u554f\u984c\uff0c\u800c\u662f\u4f7f\u8a72\u4ee3\u7406\u80fd\u5920\u6839\u64da\u6d88\u8cbb\u8005\u7d66\u51fa\u7684\u7b54\u6848\u77e5\u9053\u4e0b\u4e00\u500b\u8981\u554f\u7684\u6b63\u78ba\u554f\u984c\u662f\u4ec0\u9ebc\uff0c\u201d\u4fdd\u96aa\u696d\u8f49\u578b\u5408\u4f5c\u5925\u4f34\u516c\u53f8 RGAX \u7684\u9996\u5e2d\u57f7\u884c\u5b98 <a href=\"https:\/\/knowledge.wharton.upenn.edu\/article\/rgax-ceo-digital-transformation-insurance-industry\/\" target=\"_blank\" rel=\"noreferrer noopener\">Dennis Barnes<\/a> \u8aaa\u3002 <\/p>\n\n<p>Wingate \u5beb\u9053\uff1a\u300c\u7576\u5176\u4ed6\u7368\u7acb\u6a5f\u69cb\u5c0b\u6c42\u7af6\u722d\u512a\u52e2\u6642\uff0c\u6211\u5011\u5efa\u8b70\u4ed6\u5011\u63a1\u7528\u6b63\u78ba\u7684\u6280\u8853\uff0c\u4f7f\u4ed6\u5011\u80fd\u5920\u4f7f\u81ea\u5df1\u7684\u696d\u52d9\u8207\u773e\u4e0d\u540c\uff0c\u4f75\u70ba\u5ba2\u6236\u63d0\u4f9b\u503c\u5f97\u4fe1\u8cf4\u7684\u5efa\u8b70\uff0c\u540c\u6642\u4fdd\u8b77\u6700\u91cd\u8981\u7684\u8cc7\u7522\u3002<\/p>\n\n<figure class=\"wp-block-image aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/bolttech.io\/wp-content\/uploads\/2024\/09\/business-meeting-laptop-1024x683.jpg\" alt=\"\" class=\"wp-image-9765\" srcset=\"https:\/\/bolttech.io\/wp-content\/uploads\/2024\/09\/business-meeting-laptop-1024x683.jpg 1024w, https:\/\/bolttech.io\/wp-content\/uploads\/2024\/09\/business-meeting-laptop-300x200.jpg 300w, https:\/\/bolttech.io\/wp-content\/uploads\/2024\/09\/business-meeting-laptop-768x512.jpg 768w, https:\/\/bolttech.io\/wp-content\/uploads\/2024\/09\/business-meeting-laptop.jpg 1280w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n<h2 class=\"wp-block-heading\">\u4ee3\u7406\u4eba\u3001\u4fdd\u96aa\u516c\u53f8\u548c\u5e73\u81fa\uff1a\u5275\u5efa\u5de5\u5177\uff0c\u5efa\u7acb\u95dc\u4fc2<\/h2>\n\n<p>\u5c0d\u65bc\u4ee3\u7406\u4eba\u548c\u4fdd\u96aa\u516c\u53f8\u4f86\u8aaa\uff0c\u4e00\u500b\u4e3b\u8981\u969c\u7919\u662f\u201c\u6578\u5b57\u5316\u8f49\u578b\u201d\u4e00\u8a5e\u7684\u5ee3\u6cdb\u7bc4\u570d\u53ca\u5176\u6240\u6d89\u53ca\u7684\u5de5\u4f5c\u3002<\/p>\n\n<p>\u201c&#8217;\u6578\u4f4d\u5316\u8f49\u578b&#8217;\u9019\u500b\u8a5e\u53ef\u4ee5\u610f\u5473\u8457\u4efb\u4f55\u4e8b\u60c5\uff0c\u201dEarley Information Science \u9996\u5e2d\u57f7\u884c\u5b98 <a href=\"https:\/\/customerthink.com\/digital-transformation-and-the-role-of-the-customer-data-platform-cdp\/\" target=\"_blank\" rel=\"noreferrer noopener\">Seth Earley<\/a> \u5beb\u9053\u3002\n\u96d6\u7136\u6578\u4f4d\u5316\u8f49\u578b\u7684\u76ee\u6a19\u53ef\u80fd\u91cd\u9ede\u660e\u78ba\uff0c\u4f46\u5be6\u65bd\u6578\u4f4d\u5de5\u5177\u4f86\u5be6\u73fe\u8a72\u76ee\u6a19\u901a\u5e38\u6703\u5c0e\u81f4\u6574\u500b\u7cfb\u7d71\u3001\u90e8\u9580\u6216\u7d93\u71df\u65b9\u5f0f\u767c\u751f\u7ffb\u5929\u8986\u5730\u7684\u8b8a\u5316\u3002 <\/p>\n\n<p>\u4f8b\u5982\uff0cEarley \u5beb\u9053\uff0c\u65e8\u5728\u6539\u5584\u5ba2\u6236\u670d\u52d9\u67d0\u4e00\u65b9\u9762\u7684\u6578\u5b57\u6230\u7565\u53ef\u80fd\u6703\u5f71\u97ff\u5ba2\u6236\u65c5\u7a0b\u4e2d\u7684\u6bcf\u500b\u63a5\u89f8\u9ede\uff0c\u4ee5\u53ca\u8655\u7406\u5ba2\u6236\u8cc7\u8a0a\u7684\u6bcf\u500b\u5718\u968a\u6210\u54e1\u3002\n\u6578\u4f4d\u5316\u8f49\u578b\u5c08\u6848\u7684\u7bc4\u570d\u8fc5\u901f\u64f4\u5927\uff0c\u9019\u8b93\u4fdd\u96aa\u516c\u53f8\u4f3c\u4e4e\u96e3\u4ee5\u61c9\u5c0d\uff0c\u800c\u4ee3\u7406\u4eba\u4e5f\u7121\u6cd5\u505a\u5230\u9019\u4e00\u9ede\u3002 <\/p>\n\n<p>\u201c\u7531\u65bc\u7bc4\u570d\u5fc5\u7136\u5f88\u5ee3\uff0c\u56e0\u6b64\u7372\u5f97\u6301\u7e8c\u7684\u52d5\u529b\u548c\u9577\u671f\u652f\u63f4\u53ef\u80fd\u662f\u4e00\u500b\u91cd\u5927\u6311\u6230\uff0c\u201dEarley \u5beb\u9053\u3002\n\u4ee3\u7406\u4eba\u548c\u4fdd\u96aa\u516c\u53f8\u4e4b\u9593\u70ba\u5be6\u73fe\u5171\u540c\u76ee\u6a19\u800c\u9032\u884c\u5354\u8abf\u81f3\u95dc\u91cd\u8981\u3002 <\/p>\n\n<p>\u8b93\u4eba\u5011\u53c3\u8207\u9032\u4f86\u53ef\u80fd\u6bd4\u904e\u53bb\u66f4\u5bb9\u6613\uff0cPropertyCasualty360 \u7684 <a href=\"https:\/\/www.propertycasualty360.com\/2020\/08\/26\/five-major-challenges-of-insurance-digital-transformation\/\" target=\"_blank\" rel=\"noreferrer noopener\">Priya Merchant<\/a> \u5beb\u9053\u3002\n\u96d6\u7136\u6700\u521d\u4e0d\u9858\u610f\u6539\u8b8a\u6e1b\u7de9\u4e86\u65e9\u671f\u7684\u6578\u5b57\u5316\u8f49\u578b\u5de5\u4f5c\uff0c\u4f46\u4eca\u5929\u201c\u66f4\u591a\u7684\u4eba\u9858\u610f\u514b\u670d\u4ed6\u5011\u5c0d\u6280\u8853\u7684\u4e0d\u60c5\u9858\uff0c\u201dMerchant \u5beb\u9053\u3002\n\u57fa\u65bc\u5e73\u53f0\u7684\u8cfc\u7269\u3001\u53eb\u8eca\u3001\u8def\u908a\u53d6\u8ca8\u3001\u9001\u8ca8\u548c\u5176\u4ed6\u670d\u52d9\u7684\u8208\u8d77\u5e6b\u52a9\u5ba2\u6236\u3001\u4ee3\u7406\u4eba\u548c\u4fdd\u96aa\u516c\u53f8\u54e1\u5de5\u66f4\u52a0\u719f\u6089\u6578\u5b57\u6280\u8853\uff0c\u4f7f\u4ed6\u5011\u80fd\u5920\u66f4\u8f15\u9b06\u5730\u4e86\u89e3\u9019\u4e9b\u5de5\u5177\u5982\u4f55\u6539\u9032\u81ea\u5df1\u7684\u5de5\u4f5c\u3002  <\/p>\n\n<p>\u4fdd\u96aa\u884c\u696d\u53c3\u8207\u8005\uff08\u5305\u62ec\u4ee3\u7406\u4eba\uff09\u5c0d\u6578\u4f4d\u5316\u8f49\u578b\u7684\u8208\u8da3\u8d8a\u4f86\u8d8a\u5927\uff0c\u9019\u4e5f\u63a8\u52d5\u4e86\u5c07\u6578\u4f4d\u5de5\u5177\u61c9\u7528\u65bc\u696d\u52d9\u554f\u984c\u7684\u5275\u65b0\u548c\u96c4\u5fc3\u3002\n\u201c\u904e\u53bb\u516d\u500b\u6708 CEO \u512a\u5148\u4e8b\u9805\u7684\u91cd\u5927\u8b8a\u5316\u6e05\u695a\u5730\u8868\u660e\uff0c\u4f01\u696d\u4e0d\u5f97\u4e0d\u4ee5\u6975\u5feb\u7684\u901f\u5ea6\u9032\u884c\u8abf\u6574\uff0c\u4ee5\u61c9\u5c0d\u5927\u6d41\u884c\u7684\u6311\u6230\uff0c\u201d\u7562\u99ac\u5a01\u5168\u7403\u4e3b\u5e2d\u517c\u9996\u5e2d\u57f7\u884c\u5b98 <a href=\"https:\/\/home.kpmg\/xx\/en\/home\/insights\/2020\/08\/global-ceo-outlook-2020.html\" target=\"_blank\" rel=\"noreferrer noopener\">Bill Thomas<\/a> \u6307\u51fa\u3002 <\/p>\n\n<p>\u96a8\u8457\u65b0\u51a0\u75ab\u60c5\u5c0d\u6578\u4f4d\u529f\u80fd\u7684\u7a81\u7136\u9700\u6c42\u9010\u6f38\u6d88\u9000\uff0c\u4fdd\u96aa\u516c\u53f8\u548c\u4ee3\u7406\u4eba\u53ef\u4ee5\u66ab\u505c\u4e26\u6709\u89d2\u5ea6\u5730\u8a55\u4f30\u9019\u4e9b\u8b8a\u5316\u3002\n\u4ed6\u5011\u53ef\u4ee5\u78ba\u5b9a\u54ea\u4e9b\u6578\u4f4d\u5316\u63a1\u7528\u662f\u6709\u6548\u7684\uff0c\u54ea\u4e9b\u9700\u8981\u589e\u5f37\uff0c\u54ea\u4e9b\u53ef\u4ee5\u64f4\u5c55\u5230\u65b0\u7684\u9818\u57df\uff0c\u4ee5\u52a0\u5f37\u4fdd\u96aa\u516c\u53f8\u8207\u4ee3\u7406\u4eba\u7684\u95dc\u4fc2\u4e26\u5efa\u7acb\u5ba2\u6236\u5fe0\u8aa0\u5ea6\u3002 <\/p>\n\n<p>COVID-19 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