{"id":21300,"date":"2024-09-30T14:31:00","date_gmt":"2024-09-30T19:31:00","guid":{"rendered":"https:\/\/bolttech.io\/insights\/%e5%bb%ba%e7%ab%8b%e5%ae%a2%e6%88%b7%e5%85%b3%e7%b3%bb%ef%bc%9a%e4%bf%9d%e9%99%a9%e5%85%ac%e5%8f%b8%e5%a6%82%e4%bd%95%e5%9c%a8%e6%88%90%e6%9c%ac%e4%b8%8a%e5%8d%87%e7%9a%84%e6%83%85%e5%86%b5%e4%b8%8b\/"},"modified":"2024-11-06T17:31:42","modified_gmt":"2024-11-06T22:31:42","slug":"%e5%bb%ba%e7%ab%8b%e5%ae%a2%e6%88%b7%e5%85%b3%e7%b3%bb%ef%bc%9a%e4%bf%9d%e9%99%a9%e5%85%ac%e5%8f%b8%e5%a6%82%e4%bd%95%e5%9c%a8%e6%88%90%e6%9c%ac%e4%b8%8a%e5%8d%87%e7%9a%84%e6%83%85%e5%86%b5%e4%b8%8b","status":"publish","type":"insight","link":"https:\/\/bolttech.io\/zh-hans\/insights\/%e5%bb%ba%e7%ab%8b%e5%ae%a2%e6%88%b7%e5%85%b3%e7%b3%bb%ef%bc%9a%e4%bf%9d%e9%99%a9%e5%85%ac%e5%8f%b8%e5%a6%82%e4%bd%95%e5%9c%a8%e6%88%90%e6%9c%ac%e4%b8%8a%e5%8d%87%e7%9a%84%e6%83%85%e5%86%b5%e4%b8%8b\/","title":{"rendered":"\u5efa\u7acb\u5ba2\u6237\u5173\u7cfb\uff1a\u4fdd\u9669\u516c\u53f8\u5982\u4f55\u5728\u6210\u672c\u4e0a\u5347\u7684\u60c5\u51b5\u4e0b\u751f\u5b58"},"content":{"rendered":"\n<p>\u7559\u4f4f\u4fdd\u9669\u5ba2\u6237\u4e0d\u518d\u662f\u7b80\u5355\u5730\u63d0\u4f9b\u6700\u4f18\u60e0\u7684\u4ef7\u683c\u3002 \u76f8\u53cd\uff0c\u8d22\u4ea7\u4fdd\u9669\u516c\u53f8\u5fc5\u987b\u628a\u91cd\u70b9\u653e\u5728\u5411\u5ba2\u6237\u63a8\u9500\u4fdd\u9669\u5173\u7cfb\u7684\u603b\u4f53\u4ef7\u503c\u4e0a\u3002<\/p>\n\n<p>\u5fe0\u8bda\u5ea6\u662f\u5305\u62ec\u4fdd\u9669\u5728\u5185\u7684\u5e7f\u6cdb\u884c\u4e1a\u4e2d\u516c\u53f8\u4e0e\u5ba2\u6237\u5173\u7cfb\u7684\u5173\u952e\u8981\u7d20\u3002<\/p>\n\n<p>\u201c\u6ca1\u6709\u5fe0\u8bda\u5ea6\uff0c\u4f60\u5c31\u6709\u53ef\u80fd\u5931\u53bb\u5ba2\u6237\u7684\u6ce8\u610f\u529b\uff0c\u5982\u679c\u4f60\u4e0d\u91cd\u89c6\u8fd9\u79cd\u5173\u7cfb\uff0c\u4f60\u5c31\u4f1a\u628a\u5ba2\u6237\u63a8\u5411\u7ade\u4e89\u5bf9\u624b\uff0c\u201d\u4f5c\u5bb6\u517c\u8d22\u5bcc\u987e\u95ee <a href=\"https:\/\/www.forbes.com\/sites\/rcarson\/2018\/06\/03\/the-new-meaningful-metric-in-business-value-of-relationship\/#229cbe04183b\" target=\"_blank\" rel=\"noreferrer noopener\">\u7f57\u6069\u00b7\u5361\u68ee \uff08Ron Carson<\/a> \uff09 \u5728\u300a\u798f\u5e03\u65af\u300b\u4e0a\u5199\u9053\u3002<\/p>\n\n<p>\u5efa\u7acb\u7a33\u56fa\u7684\u5ba2\u6237\u6301\u7eed\u5173\u7cfb\u662f\u5fc5\u987b\u7684\uff0c\u4f46\u4ee3\u7406\u5546\u5982\u4f55\u624d\u80fd\u786e\u4fdd\u8fd9\u4e9b\u7ebd\u5e26\u5462\uff1f \u4ece\u5438\u5f15\u5fe0\u5b9e\u5ba2\u6237\u5230\u57f9\u517b\u4e0e\u73b0\u6709\u5ba2\u6237\u7684\u4fe1\u4efb\uff0c\u8fd9\u91cc\u4ecb\u7ecd\u4e86\u5982\u4f55\u5728\u6210\u672c\u4e0a\u5347\u548c\u884c\u4e1a\u53d8\u5316\u7684\u60c5\u51b5\u4e0b\u5ba3\u4f20\u60a8\u7684\u670d\u52a1\u4ef7\u503c\u3002<\/p>\n\n<h2 class=\"wp-block-heading\">\u4e0d\u65ad\u4e0a\u5347\u7684\u6210\u672c\u548c\u5ba2\u6237\u53cd\u5e94<\/h2>\n\n<p>\u8d22\u4ea7\u9669\u548c\u610f\u5916\u9669\u6210\u672c\u4e0a\u5347\u662f\u4fdd\u9669\u516c\u53f8\u4e00\u76f4\u5173\u6ce8\u7684\u95ee\u9898\u3002 \u4ef7\u683c\u4e0a\u6da8\u4e5f\u4f1a\u5bf9\u5ba2\u6237\u4ea7\u751f\u5f71\u54cd\uff0c\u56e0\u4e3a\u5ba2\u6237\u5728\u9009\u62e9\u4fdd\u9669\u516c\u53f8\u65f6\u4f1a\u4f18\u5148\u8003\u8651\u4ef7\u683c\u800c\u4e0d\u662f\u6574\u4f53\u4ef7\u503c\u3002 \u5982\u4eca\uff0c\u5ba2\u6237\u6709\u66f4\u591a\u7684\u673a\u4f1a\u4e86\u89e3\u4ef7\u683c\uff0c\u4e5f\u66f4\u6709\u53ef\u80fd\u5728\u7f51\u4e0a\u8fdb\u884c\u6bd4\u8f83\u8d2d\u7269\uff0c\u8fd9\u4e00\u70b9\u5c24\u4e3a\u91cd\u8981\u3002<\/p>\n\n<h3 class=\"wp-block-heading\">\u6210\u672c\u4e0a\u5347\uff1a\u6c7d\u8f66\u4fdd\u9669<\/h3>\n\n<p>\u6210\u672c\u4e0a\u5347\u5bfc\u81f4\u6c7d\u8f66\u4fdd\u9669\u516c\u53f8\u4e8f\u635f\uff0c\u5373\u4f7f\u4ed6\u4eec\u5e26\u6765\u4e86\u66f4\u591a\u7684\u5ba2\u6237\u548c\u66f4\u9ad8\u7684\u4fdd\u8d39\u3002\u4f8b\u5982<a href=\"https:\/\/www.repairerdrivennews.com\/2018\/03\/01\/state-farm-cuts-auto-claims-costs-1-6b-but-brings-in-more-in-premiums\/\" target=\"_blank\" rel=\"noreferrer noopener\">\uff0c<\/a>2017 \u5e74\uff0c\u5c3d\u7ba1\u6536\u53d6\u7684\u4fdd\u8d39\u6bd4 2016 \u5e74\u589e\u52a0\u4e86 28 \u4ebf\u7f8e\u5143\uff0c\u652f\u51fa\u4e5f\u51cf\u5c11\u4e86 16 \u4ebf\u7f8e\u5143\uff0c\u4f46\u5dde\u7acb\u519c\u573a\u7684\u6c7d\u8f66\u4fdd\u9669\u4e1a\u52a1\u4ecd\u4e8f\u635f 28 \u4ebf\u7f8e\u5143\u3002 <\/p>\n\n<p>\u5c3d\u7ba1\u7d22\u8d54\u9891\u7387\u6709\u6240\u4e0b\u964d\uff0c\u4f46\u635f\u5931\u4ecd\u5728\u53d1\u751f\u3002\u5168\u5dde\u4fdd\u9669\u54c1\u724c\u603b\u88c1<a href=\"https:\/\/www.repairerdrivennews.com\/2018\/02\/09\/allstate-reports-large-auto-damage-frequency-drop-in-2017\/\" target=\"_blank\" rel=\"noreferrer noopener\">\u9a6c\u7279-\u6e29\u7279\uff08Matt Winter<\/a>\uff09\u8868\u793a\uff0c2017 \u5e74\u5168\u5dde\u4fdd\u9669\u7684\u8d54\u4ed8\u7ed3\u6848\u6570\u91cf\u4e0b\u964d\u4e86 5.2%\u3002 <\/p>\n\n<p>\u5bf9\u94a2\u94c1\u548c\u5176\u4ed6\u8fdb\u53e3\u5546\u54c1\u5f81\u6536\u5173\u7a0e\u9884\u8ba1\u5c06\u589e\u52a0\u4e00\u7cfb\u5217\u6210\u672c\uff0c\u5305\u62ec\u6c7d\u8f66\u4fdd\u9669\u8d39\u7528\u3002 \u968f\u7740\u94a2\u6750\u7b49\u8f66\u8f86\u90e8\u4ef6\u6210\u672c\u7684\u589e\u52a0\uff0c\u7ef4\u4fee\u6216\u66f4\u6362\u635f\u574f\u8f66\u8f86\u90e8\u4ef6\u7684\u6210\u672c\u4e5f\u968f\u4e4b\u589e\u52a0\uff0c\u8fd9\u53cd\u8fc7\u6765\u53c8\u589e\u52a0\u4e86\u8fd9\u4e9b\u8f66\u8f86\u7684\u4fdd\u9669\u8d39\u7528\u3002<\/p>\n\n<p>\u201c\u6211\u4e0d\u786e\u5b9a\u5dde\u76d1\u7ba1\u673a\u6784\u662f\u5426\u51c6\u5907\u597d\u770b\u5230\u4fdd\u9669\u516c\u53f8\u7533\u8bf7\u4ed6\u4eec\u6240\u9700\u7684\u8d39\u7387\u4e0a\u8c03\u7c7b\u578b\uff0c\u4ee5\u4f7f\u8fd9\u4e9b\u4fdd\u5355\u53d8\u5f97\u5b8c\u6574\u2014\u2014\u6211\u5f53\u7136\u4e0d\u8ba4\u4e3a\u6d88\u8d39\u8005\u5df2\u7ecf\u51c6\u5907\u597d\u63a5\u53d7\u7a81\u7136\u7684\u4ef7\u683c\u4e0a\u6da8\uff0c\u201d\u7f8e\u56fd\u8d22\u4ea7\u610f\u5916\u9669\u4fdd\u9669\u516c\u53f8\u534f\u4f1a \uff08PCIAA\uff09 \u7684 <a href=\"https:\/\/www.insurancebusinessmag.com\/us\/news\/healthcare\/brokers-on-the-front-line-as-trump-tariffs-impact-insurance-costs-115233.aspx\" target=\"_blank\" rel=\"noreferrer noopener\">Nat Wienecke<\/a> \u8bf4\u3002<\/p>\n\n<h3 class=\"wp-block-heading\">\u6210\u672c\u4e0a\u5347\uff1a\u81ea\u7136\u707e\u5bb3<\/h3>\n\n<p>\u8fd1\u5e74\u6765\uff0c\u81ea\u7136\u707e\u5bb3\u5bfc\u81f4\u7684\u4fdd\u9669\u635f\u5931\u5c61\u521b\u65b0\u9ad8\u3002 \u636e Aon Benfield \u548c Impact Forecasting \u7684\u62a5\u544a\u663e\u793a\uff0c2017 \u5e74\u7684\u4e00\u7cfb\u5217\u91ce\u706b\u9020\u6210\u4e86 140 \u4ebf\u7f8e\u5143\u7684\u4fdd\u9669\u635f\u5931\uff0c\u662f\u6709\u53f2\u4ee5\u6765\u635f\u5931\u6700\u9ad8\u7684\u4e00\u5e74\u3002<\/p>\n\n<p>\u867d\u7136\u4fdd\u9669\u516c\u53f8\u5728\u81ea\u7136\u707e\u5bb3\u4e2d\u906d\u53d7\u4e86\u5de8\u5927\u635f\u5931\uff0c\u4f46 2017 \u5e74\u5176\u5bf9\u7ef4\u4fee\u548c\u91cd\u7f6e\u6210\u672c\u7684\u8d21\u732e\u4ec5\u5360\u8fd9\u4e9b\u4e8b\u4ef6\u5b9e\u9645\u6210\u672c\u7684 3%\u3002 \u62a5\u544a\u663e\u793a\uff0c2017 \u5e74\u4e0e\u5929\u6c14\u6709\u5173\u7684\u81ea\u7136\u707e\u5bb3\u7684\u672a\u4fdd\u9669\u8d39\u7528\u603b\u989d\u9ad8\u8fbe 3 440 \u4ebf\u7f8e\u5143\uff0c\u5360\u603b\u8d39\u7528\u7684 97%\u3002<\/p>\n\n<p>\u201c\u968f\u7740\u5929\u6c14\u60c5\u666f\u7684\u89c4\u6a21\u548c\u6f5c\u5728\u5f71\u54cd\u53d8\u5f97\u66f4\u52a0\u4e0d\u7a33\u5b9a\uff0c\u627e\u5230\u63d0\u9ad8\u610f\u8bc6\u3001\u6539\u5584\u6c9f\u901a\u548c\u7f29\u5c0f\u4fdd\u9669\u4fdd\u969c\u7f3a\u53e3\u7684\u65b9\u6cd5\u53d8\u5f97\u6bd4\u4ee5\u5f80\u4efb\u4f55\u65f6\u5019\u90fd\u66f4\u52a0\u5fc5\u8981\uff0c\u201d\u6c14\u8c61\u5b66\u5bb6\u517c Impact Forecasting \u603b\u76d1 <a href=\"https:\/\/www.insurancejournal.com\/news\/international\/2018\/01\/24\/478246.htm\" target=\"_blank\" rel=\"noreferrer noopener\">Steve Bowen<\/a> \u8bf4\u3002<\/p>\n\n<h3 class=\"wp-block-heading\">\u5ba2\u6237\u54cd\u5e94<\/h3>\n\n<p>\u5f53\u610f\u5916\u4e8b\u6545\u3001\u81ea\u7136\u707e\u5bb3\u548c\u5176\u4ed6\u4e8b\u4ef6\u9020\u6210\u7684\u7ecf\u6d4e\u635f\u5931\u4e0d\u5728\u4fdd\u9669\u8303\u56f4\u5185\u65f6\uff0c\u5c31\u4f1a\u51fa\u73b0\u4fdd\u9669\u7f3a\u53e3\u3002\u98ce\u9669\u4e0e\u4fdd\u9669\u300b\u516c\u53f8\u7684<a href=\"http:\/\/riskandinsurance.com\/critical-coverage-gap\/\" target=\"_blank\" rel=\"noreferrer noopener\">\u7c73\u6b47\u5c14-\u514b\u5c14<\/a>\u8bf4\uff0c\u4fdd\u9669\u7f3a\u53e3\u4f1a\u5f71\u54cd\u793e\u533a\u6216\u56fd\u5bb6\u5728\u81ea\u7136\u707e\u5bb3\u540e\u7684\u91cd\u5efa\u80fd\u529b\u3002 <\/p>\n\n<p>\u80fd\u591f\u8d2d\u4e70\u4fdd\u9669\u4f46\u9009\u62e9\u4e0d\u8d2d\u4e70\u4fdd\u9669\u7684\u5ba2\u6237\u9020\u6210\u4e86\u90e8\u5206\uff08\u5982\u679c\u4e0d\u662f\u5168\u90e8\uff09\u7f3a\u53e3\u3002 \u8bb8\u591a\u5ba2\u6237\u7531\u4e8e\u4e0d\u4e86\u89e3\u4fdd\u9669\u7684\u4ef7\u503c\u800c\u653e\u5f03\u8d2d\u4e70\u4fdd\u9669\u6216\u8d2d\u4e70\u7684\u4fdd\u9669\u989d\u5ea6\u4f4e\u4e8e\u4ed6\u4eec\u7684\u9700\u6c42\u3002 \u4fdd\u9669\u611f\u89c9\u662f\u4e00\u79cd\u4e0d\u5fc5\u8981\u7684\u8d39\u7528\uff0c\u56e0\u6b64\u5ba2\u6237\u4f1a\u907f\u514d\u8d2d\u4e70\u3002<\/p>\n\n<p>\u9ea6\u80af\u9521\u516c\u53f8\u7684<a href=\"https:\/\/www.mckinsey.com\/industries\/financial-services\/our-insights\/evolving-insurance-cost-structures\" target=\"_blank\" rel=\"noreferrer noopener\">Tonya Freysoldt<\/a>\u548c\u5176\u4ed6\u7814\u7a76\u4eba\u5458\u8868\u793a\uff0c\u7531\u4e8e\u6570\u5b57\u5316\u7684\u53d1\u5c55\uff0c\u4eca\u5929\u7684\u5ba2\u6237\u53ef\u4ee5\u83b7\u5f97\u6bd4\u524d\u51e0\u5341\u5e74\u66f4\u591a\u7684\u4fe1\u606f\u3002\u5ba2\u6237\u6bd4\u4ee5\u5f80\u4efb\u4f55\u65f6\u5019\u90fd\u66f4\u6709\u80fd\u529b\u8d27\u6bd4\u4e09\u5bb6\uff0c\u800c\u4ef7\u683c\u5219\u662f\u8d2d\u4e70\u4fdd\u9669\u65f6\u7684\u9996\u8981\u8003\u8651\u56e0\u7d20\u3002 <\/p>\n\n<figure class=\"wp-block-image aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/bolttech.io\/wp-content\/uploads\/2024\/08\/car-insurance-1024x683.jpg\" alt=\"\" class=\"wp-image-5508\" srcset=\"https:\/\/bolttech.io\/wp-content\/uploads\/2024\/08\/car-insurance-1024x683.jpg 1024w, https:\/\/bolttech.io\/wp-content\/uploads\/2024\/08\/car-insurance-300x200.jpg 300w, https:\/\/bolttech.io\/wp-content\/uploads\/2024\/08\/car-insurance-768x512.jpg 768w, https:\/\/bolttech.io\/wp-content\/uploads\/2024\/08\/car-insurance.jpg 1200w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n<h2 class=\"wp-block-heading\">\u5ba2\u6237\u5728 P&amp;C \u4fdd\u9669\u4e2d\u770b\u91cd\u4ec0\u4e48\uff1f<\/h2>\n\n<p>\u9664\u4e86\u4ef7\u683c\u4e4b\u5916\uff0c\u5ba2\u6237\u8d8a\u6765\u8d8a\u91cd\u89c6\u826f\u597d\u7684\u7528\u6237\u4f53\u9a8c\u3002<\/p>\n\n<p>&#8220;\u6155\u5c3c\u9ed1\u518d\u4fdd\u9669\u96c6\u56e2\u7684<a href=\"https:\/\/www.forbes.com\/sites\/forbestechcouncil\/2018\/01\/18\/the-problem-with-insurance-is-bad-user-experience-insurtech-leaders-agree\/#465e09662392\" target=\"_blank\" rel=\"noreferrer noopener\">\u5965\u62c9\u592b-\u5f17\u5170\u514b<\/a>\u8bf4\uff1a&#8221;\u5ba2\u6237\u9700\u8981\u7684\u662f\u7b80\u5355\u660e\u4e86\u3002\u4ed6\u8865\u5145\u8bf4\uff0c\u5ba2\u6237\u5bf9\u4ed6\u4eec\u8d2d\u4e70\u7684\u4ea7\u54c1\u548c\u539f\u56e0\u66f4\u52a0\u6311\u5254\u3002\u5ba2\u6237\u4e0d\u4ec5\u5e0c\u671b\u4e86\u89e3\u5408\u540c\uff0c\u8fd8\u5e0c\u671b\u4e86\u89e3\u4fdd\u9669\u7684\u4ef7\u503c\u3002  <\/p>\n\n<p>\u7528\u6237\u4f53\u9a8c\u4e5f\u4f1a\u5f71\u54cd\u5ba2\u6237\u9009\u62e9\u8d2d\u4e70\u54ea\u79cd\u7c7b\u578b\u7684\u4fdd\u9669\u3002\u6d88\u8d39\u8005\u6743\u76ca\u5021\u5bfc\u8005<a href=\"https:\/\/www.forbes.com\/sites\/christopherelliott\/2018\/07\/20\/should-i-be-buying-insurance-for-a-better-customer-experience\/#400d42da2a96\" target=\"_blank\" rel=\"noreferrer noopener\">\u514b\u91cc\u65af\u6258\u5f17-\u57c3\u5229\u5965\u7279\uff08Christopher Elliott<\/a>\uff09\u8bf4\uff0c\u4f8b\u5982\uff0c\u4e00\u4e9b\u5ba2\u6237\u53ef\u80fd\u4f1a\u8d2d\u4e70\u627f\u8bfa\u63d0\u5347\u7279\u5b9a\u4f53\u9a8c\u7684\u4fdd\u9669\uff0c\u5982\u65c5\u884c\u4fdd\u9669\u3002 <\/p>\n\n<p>Elliott \u5efa\u8bae\u5ba2\u6237\u5411\u4fdd\u9669\u516c\u53f8\u5bfb\u6c42\u826f\u597d\u7684\u5ba2\u6237\u670d\u52a1\u3002 &#8220;\u6700\u597d\u7684\u4fdd\u9669\u516c\u53f8\u660e\u767d\uff0c\u8fd9\u4e00\u5207\u90fd\u662f\u4e3a\u4e86\u66f4\u597d\u5730\u4e3a\u5ba2\u6237\u670d\u52a1\uff0c\u4ed6\u4eec\u6b63\u5728\u52aa\u529b\u63d0\u4f9b\u5e2e\u52a9&#8221;\u3002<\/p>\n\n<p>\u7f8e\u56fd\u65b0\u95fb\u4e0e\u4e16\u754c\u62a5\u9053\u300b\u7684<a href=\"https:\/\/money.usnews.com\/money\/personal-finance\/saving-and-budgeting\/articles\/2018-05-24\/what-should-your-insurance-agent-do-for-you\" target=\"_blank\" rel=\"noreferrer noopener\">Maryalene LaPonsie<\/a>\u8bf4\uff0c\u6d88\u8d39\u8005\u4ecd\u7136\u4f1a\u6c42\u52a9\u4e8e\u4fdd\u9669\u4ee3\u7406\u4eba\uff0c\u4ee5\u83b7\u5f97\u4ed6\u4eec\u60f3\u8981\u7684\u4fe1\u606f\u548c\u5ba2\u6237\u5173\u7cfb\u3002\u7136\u800c\uff0c\u559c\u6b22\u5728\u7f51\u4e0a\u8d2d\u4e70\u4fdd\u9669\u7684\u6d88\u8d39\u8005\u4ecd\u7136\u770b\u91cd\u6613\u4e8e\u7406\u89e3\u7684\u4e2a\u6027\u5316\u5173\u7cfb\u3002 <\/p>\n\n<p>\u5728\u67d0\u4e9b\u60c5\u51b5\u4e0b\uff0c\u5ba2\u6237\u6700\u770b\u91cd\u7684\u53ef\u80fd\u662f\u4ed6\u4eec\u5728\u707e\u96be\u53d1\u751f\u524d\u5e76\u672a\u610f\u8bc6\u5230\u7684\u9700\u6c42\uff1a\u5b89\u5168\u611f\u7684\u9700\u6c42\u30022018 \u5e74\uff0c\u52a0\u5229\u798f\u5c3c\u4e9a\u5dde\u7acb\u6cd5\u673a\u6784\u5ba1\u8bae\u4e86\u4e00\u9879\u6cd5\u6848\uff0c\u8981\u6c42\u4fdd\u9669\u516c\u53f8\u81f3\u5c11\u652f\u4ed8\u6295\u4fdd\u4eba\u8d22\u7269\u6216\u4e2a\u4eba\u8d22\u4ea7\u4fdd\u989d\u7684 80%\uff0c\u800c\u4e0d\u8981\u6c42\u63d0\u4f9b\u8be6\u7ec6\u6e05\u5355\u3002\u65e7\u91d1\u5c71\u7eaa\u4e8b\u62a5\u300b\uff08San Francisco Chronicle\uff09\u7684<a href=\"https:\/\/www.sfchronicle.com\/business\/networth\/article\/California-bills-to-boost-homeowners-insurance-12980293.php\" target=\"_blank\" rel=\"noreferrer noopener\">\u51ef\u745f\u7433-\u5f6d\u5fb7\uff08Kathleen Pender<\/a>\uff09\u5199\u9053\uff0c\u8fd9\u90e8\u5206\u662f\u56e0\u4e3a\u7f16\u5236\u6e05\u5355\u4f1a\u52a0\u91cd\u707e\u96be\u5e26\u6765\u7684\u5fc3\u7406\u521b\u4f24\u3002  <\/p>\n\n<figure class=\"wp-block-image aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"684\" src=\"https:\/\/bolttech.io\/wp-content\/uploads\/2024\/08\/insurance-1024x684.jpg\" alt=\"\" class=\"wp-image-5518\" srcset=\"https:\/\/bolttech.io\/wp-content\/uploads\/2024\/08\/insurance-1024x684.jpg 1024w, https:\/\/bolttech.io\/wp-content\/uploads\/2024\/08\/insurance-300x200.jpg 300w, https:\/\/bolttech.io\/wp-content\/uploads\/2024\/08\/insurance-768x513.jpg 768w, https:\/\/bolttech.io\/wp-content\/uploads\/2024\/08\/insurance.jpg 1200w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n<h2 class=\"wp-block-heading\">\u5411\u5ba2\u6237\u4f20\u8fbe\u4ef7\u503c<\/h2>\n\n<p>\u4e3a\u4e86\u5e94\u5bf9\u6210\u672c\u4e0a\u5347\uff0c\u4e00\u4e9b\u8d22\u4ea7\u4fdd\u9669\u516c\u53f8\u505c\u6b62\u63d0\u4f9b\u67d0\u4e9b\u7c7b\u578b\u7684\u4fdd\u9669\uff0c\u63d0\u9ad8\u4e0d\u7eed\u4fdd\u7387\uff0c\u6216\u8005\u56e0\u4e3a\u62c5\u5fc3\u63d0\u9ad8\u4fdd\u8d39\u4f1a\u8d76\u8d70\u5ba2\u6237\u800c\u5e72\u8106\u81ea\u8ba4\u5012\u9709\u3002\u7136\u800c\uff0c\u5dde\u7acb\u6c7d\u8f66\u4fdd\u9669\u516c\u53f8\uff08State Auto Insurance Companies\uff09\u5546\u4e1a\u9669\u4ea7\u54c1\u603b\u76d1<a href=\"https:\/\/www.insurancejournal.com\/magazines\/mag-coverstory\/2018\/02\/05\/478950.htm\" target=\"_blank\" rel=\"noreferrer noopener\">\u683c\u96f7\u683c-\u7f57\u65af\uff08Greg Rose<\/a>\uff09\u8868\u793a\uff0c\u4e0d\u5e94\u5b8c\u5168\u907f\u514d\u63d0\u9ad8\u4fdd\u8d39\u3002 <\/p>\n\n<p>\u201c\u5df2\u7ecf\u91c7\u53d6\u5fc5\u8981\u7684\u8d39\u7387\u4e0a\u8c03\u548c\u627f\u4fdd\u53d8\u5316\u4ee5\u8ddf\u4e0a\u4e8f\u635f\u8d8b\u52bf\u7684\u4fdd\u9669\u516c\u53f8\u4e0e\u6ca1\u6709\u91c7\u53d6\u5fc5\u8981\u63aa\u65bd\u7684\u4fdd\u9669\u516c\u53f8\u4e4b\u95f4\u4f3c\u4e4e\u5b58\u5728\u5206\u6b67\u3002\u90a3\u4e9b\u6ca1\u6709\u505a\u51fa\u6539\u53d8\u5e76\u9009\u62e9\u5ffd\u89c6\u8ff9\u8c61\u5e76\u7740\u773c\u4e8e\u6574\u4f53\u65b9\u6848\u7684\u4eba\uff0c\u4ece\u957f\u8fdc\u6765\u770b\u4f1a\u53d7\u5230\u4f24\u5bb3\uff0c\u201cRose \u8bf4\u3002<\/p>\n\n<p>\u4e3a\u4e86\u5e73\u8861\u5ba2\u6237\u7684\u77ed\u671f\u62c5\u5fe7\u4e0e\u957f\u671f\u589e\u957f\u548c\u53ef\u6301\u7eed\u6027\uff0c\u4fdd\u9669\u516c\u53f8\u5fc5\u987b\u901a\u8fc7\u5411\u5ba2\u6237\u4f20\u8fbe\u4ef7\u503c\u6765\u8d70\u4e2d\u95f4\u9053\u8def\u3002<\/p>\n\n<h3 class=\"wp-block-heading\">\u6280\u672f\u80fd\u529b<\/h3>\n\n<p>PropertyCasualty360 \u7684 <a href=\"https:\/\/www.propertycasualty360.com\/2018\/06\/22\/insurance-customers-want-an-enhanced-user-experien\/\" target=\"_blank\" rel=\"noreferrer noopener\">Joe Beneducci<\/a> \u8bf4\uff0c\u5bf9\u4e8e\u5e0c\u671b\u5411\u5ba2\u6237\u5c55\u793a\u4ef7\u503c\u7684\u4fdd\u9669\u516c\u53f8\u6765\u8bf4\uff0c\u4e00\u79cd\u96c6\u6210\u7684\u3001\u7528\u6237\u53cb\u597d\u7684\u6280\u672f\u65b9\u6cd5\u81f3\u5173\u91cd\u8981\u3002<\/p>\n\n<p>\u4eba\u5de5\u667a\u80fd\u548c\u673a\u5668\u5b66\u4e60\u7b49\u5de5\u5177\u53ef\u4ee5\u5e2e\u52a9\u5ba2\u6237\u5728\u8d2d\u4e70\u4fdd\u9669\u6216\u63d0\u51fa\u7d22\u8d54\u7684\u8fc7\u7a0b\u4e2d\u5b9e\u73b0\u65e0\u7f1d\u8fc7\u6e21\uff1b\u8fd9\u79cd\u4fbf\u5229\u6027\u4e3a\u6574\u4e2a\u8fc7\u7a0b\u589e\u52a0\u4e86\u4ef7\u503c\uff0c\u5e76\u52a0\u5f3a\u4e86\u5ba2\u6237\u5173\u7cfb\u3002 \u96c6\u6210\u7684\u4fdd\u9669\u516c\u53f8\u5e73\u53f0\u53ef\u5e2e\u52a9\u4fdd\u9669\u516c\u53f8\u5458\u5de5\u786e\u4fdd\u4ed6\u4eec\u638c\u63e1\u5e2e\u52a9\u5ba2\u6237\u6240\u9700\u7684\u6240\u6709\u4fe1\u606f\uff0c\u4f7f\u7406\u8d54\u5904\u7406\u5bf9\u6bcf\u4e2a\u76f8\u5173\u4eba\u5458\u90fd\u66f4\u52a0\u9ad8\u6548\u548c\u53cb\u597d\u3002<\/p>\n\n<h3 class=\"wp-block-heading\">\u6001\u52bf\u611f\u77e5<\/h3>\n\n<p>PropertyCasualty360 \u7684<a href=\"https:\/\/www.propertycasualty360.com\/2018\/11\/06\/how-to-avoid-losing-customers-to-competitors-414-1\/\" target=\"_blank\" rel=\"noreferrer noopener\">John Graham<\/a>\u5c06\u65b0\u5ba2\u6237\u5173\u7cfb\u6bd4\u4f5c\u8d2d\u4e70\u65b0\u8f66\u3002\u8d77\u521d\uff0c\u8fd9\u79cd\u5173\u7cfb\u662f\u7f8e\u597d\u7684\uff0c\u4f46\u968f\u7740\u65f6\u95f4\u7684\u63a8\u79fb\uff0c\u6240\u6709\u7684\u5c0f\u6469\u64e6\u90fd\u5f00\u59cb\u5806\u79ef\u8d77\u6765\u3002\u683c\u96f7\u5384\u59c6\u8bf4\uff0c\u4fdd\u9669\u516c\u53f8\u8981\u65f6\u523b\u6ce8\u610f\u672a\u63a5\u7535\u8bdd\u7b49\u5c0f\u6469\u64e6\uff0c\u5c31\u80fd\u51cf\u5c11\u607c\u6012\uff0c\u4e3a\u5ba2\u6237\u5173\u7cfb\u589e\u503c\u3002  <\/p>\n\n<p>\u4f7f\u8fd9\u79cd\u5173\u7cfb\u66f4\u52a0\u987a\u7545\u7684\u65b9\u6cd5\u4e4b\u4e00\u662f\u901a\u8fc7\u6613\u4e8e\u4f7f\u7528\u7684\u7f51\u7ad9\u548c\u79fb\u52a8\u5e94\u7528\u7a0b\u5e8f\u3002\u6839\u636e Comscore \u548c Facebook \u7684\u4e00\u9879\u7814\u7a76\uff0c64% \u7684\u5ba2\u6237\u5728\u7f51\u4e0a\u7814\u7a76\u6c7d\u8f66\u4fdd\u9669\uff0c\u4f46\u53ea\u6709\u4e0d\u5230\u4e00\u534a\u7684\u4eba\u771f\u6b63\u5728\u7f51\u4e0a\u8d2d\u4e70\u4e86\u4fdd\u5355\u300225%\u7684\u53d7\u8bbf\u8005\u8868\u793a\uff0c\u4e00\u4e2a\u597d\u7684\u7f51\u7ad9\u4f1a\u5f71\u54cd\u4ed6\u4eec\u5bf9\u4fdd\u9669\u516c\u53f8\u7684\u51b3\u5b9a\uff0c15%\u7684\u53d7\u8bbf\u8005\u8ba4\u4e3a\uff0c\u4e00\u4e2a\u597d\u7684\u79fb\u52a8\u5e94\u7528\u7a0b\u5e8f\u4e5f\u662f\u4ed6\u4eec\u505a\u51fa\u9009\u62e9\u7684\u56e0\u7d20\u4e4b\u4e00\u3002  <\/p>\n\n<h3 class=\"wp-block-heading\">\u91cf\u8eab\u5b9a\u5236\u7684\u7b56\u7565<\/h3>\n\n<p>Blue Corona \u516c\u53f8\u7684<a href=\"https:\/\/www.bluecorona.com\/blog\/insurance-marketing-ideas-strategies\" target=\"_blank\" rel=\"noreferrer noopener\">Betsy McLeod<\/a>\u8bf4\uff0c\u867d\u7136\u5404\u516c\u53f8\u4f20\u64ad\u4ef7\u503c\u7684\u6700\u4f73\u7b56\u7565\u5404\u4e0d\u76f8\u540c\uff0c\u4f46\u6bcf\u79cd\u65b9\u6cd5\u90fd\u9700\u8981\u7efc\u5408\u5168\u9762\u3002&#8221;\u4f60\u9700\u8981\u5728\u7ade\u4e89\u6fc0\u70c8\u7684\u5e02\u573a\u4e2d\u8131\u9896\u800c\u51fa\uff0c\u8fd9\u6837\u6210\u5e74\u4eba\u624d\u4f1a\u9009\u62e9\u4f60\u7684\u4fdd\u9669\u516c\u53f8\u800c\u4e0d\u662f\u4e0b\u4e00\u5bb6\u3002\u5355\u4e00\u7684\u8425\u9500\u6d3b\u52a8\u662f\u4e0d\u884c\u7684\u3002 <\/p>\n\n<p>\u76f8\u53cd\uff0c\u4fdd\u9669\u516c\u53f8\u5fc5\u987b\u7814\u7a76\u81ea\u5df1\u6700\u64c5\u957f\u4ec0\u4e48\uff0c\u7136\u540e\u4e0e\u5ba2\u6237\u5206\u4eab\u8fd9\u4e9b\u4fe1\u606f\u3002 \u5f53\u4fdd\u9669\u516c\u53f8\u548c\u5ba2\u6237\u5efa\u7acb\u8d77\u4e92\u60e0\u4e92\u5229\u7684\u5173\u7cfb\u65f6\uff0c\u53cc\u65b9\u90fd\u80fd\u5728\u4e25\u5cfb\u7684\u4fdd\u9669\u73af\u5883\u4e2d\u8301\u58ee\u6210\u957f\u3002<\/p>\n\n<p><em>\u56fe\u7247\u63d0\u4f9b\uff1aAntonio Guillem\/\u00a9123RF.com\uff0c georgerudy\/\u00a9123RF.com\uff0c primagefactory\/\u00a9123RF.com<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u7559\u4f4f\u4fdd\u9669\u5ba2\u6237\u4e0d\u518d\u662f\u7b80\u5355\u5730\u63d0\u4f9b\u6700\u4f18\u60e0\u7684\u4ef7\u683c\u3002 \u76f8\u53cd\uff0c\u8d22\u4ea7\u4fdd\u9669\u516c\u53f8\u5fc5\u987b\u628a\u91cd\u70b9\u653e\u5728\u5411\u5ba2\u6237\u63a8\u9500\u4fdd\u9669\u5173\u7cfb\u7684\u603b\u4f53\u4ef7\u503c\u4e0a\u3002  [&hellip;]<\/p>\n","protected":false},"featured_media":5499,"template":"","insight-category":[],"class_list":["post-21300","insight","type-insight","status-publish","has-post-thumbnail","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/bolttech.io\/zh-hans\/wp-json\/wp\/v2\/insight\/21300","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bolttech.io\/zh-hans\/wp-json\/wp\/v2\/insight"}],"about":[{"href":"https:\/\/bolttech.io\/zh-hans\/wp-json\/wp\/v2\/types\/insight"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/bolttech.io\/zh-hans\/wp-json\/wp\/v2\/media\/5499"}],"wp:attachment":[{"href":"https:\/\/bolttech.io\/zh-hans\/wp-json\/wp\/v2\/media?parent=21300"}],"wp:term":[{"taxonomy":"insight-category","embeddable":true,"href":"https:\/\/bolttech.io\/zh-hans\/wp-json\/wp\/v2\/insight-category?post=21300"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}