{"id":21265,"date":"2024-09-30T14:30:14","date_gmt":"2024-09-30T19:30:14","guid":{"rendered":"https:\/\/bolttech.io\/insights\/%e8%a6%81%e8%b5%a2%e5%be%97%e7%95%99%e4%bd%8f%e5%ae%a2%e6%88%b7%ef%bc%8c%e8%af%b7%e5%85%b3%e6%b3%a8%e8%89%af%e5%a5%bd%e5%ae%a2%e6%88%b7%e6%9c%8d%e5%8a%a1%e7%9a%84%e4%bb%b7%e5%80%bc\/"},"modified":"2024-09-30T14:30:21","modified_gmt":"2024-09-30T19:30:21","slug":"%e8%a6%81%e8%b5%a2%e5%be%97%e7%95%99%e4%bd%8f%e5%ae%a2%e6%88%b7%ef%bc%8c%e8%af%b7%e5%85%b3%e6%b3%a8%e8%89%af%e5%a5%bd%e5%ae%a2%e6%88%b7%e6%9c%8d%e5%8a%a1%e7%9a%84%e4%bb%b7%e5%80%bc","status":"publish","type":"insight","link":"https:\/\/bolttech.io\/zh-hans\/insights\/%e8%a6%81%e8%b5%a2%e5%be%97%e7%95%99%e4%bd%8f%e5%ae%a2%e6%88%b7%ef%bc%8c%e8%af%b7%e5%85%b3%e6%b3%a8%e8%89%af%e5%a5%bd%e5%ae%a2%e6%88%b7%e6%9c%8d%e5%8a%a1%e7%9a%84%e4%bb%b7%e5%80%bc\/","title":{"rendered":"\u8981\u8d62\u5f97\u7559\u4f4f\u5ba2\u6237\uff0c\u8bf7\u5173\u6ce8\u826f\u597d\u5ba2\u6237\u670d\u52a1\u7684\u4ef7\u503c"},"content":{"rendered":"\n<p>\u5728\u4e0e\u4e0d\u65ad\u4e0a\u5347\u7684\u6210\u672c\u548c\u635f\u5931\u4f5c\u6597\u4e89\u7684\u4fdd\u9669\u884c\u4e1a\u4e2d\uff0c\u5438\u5f15\u548c\u7559\u4f4f\u5ba2\u6237\u7684\u56f0\u96be\u662f\u771f\u5b9e\u7684\u3002<\/p>\n\n<p>\u5e78\u8fd0\u7684\u662f\uff0c\u7814\u7a76\u8868\u660e\uff0c\u73b0\u6709\u5ba2\u6237\u751a\u81f3\u6bd4\u4f4e\u8d39\u7387\u66f4\u91cd\u89c6\u826f\u597d\u7684\u5ba2\u6237\u670d\u52a1\u548c\u6709\u610f\u4e49\u7684\u5173\u7cfb\u3002\n\u8fd9\u610f\u5473\u7740\uff0c\u4e3a\u4e86\u7ef4\u62a4\u4ed6\u4eec\u5df2\u7ecf\u62e5\u6709\u7684\u5ba2\u6237\u5173\u7cfb\uff0c\u4fdd\u9669\u516c\u53f8\u5fc5\u987b\u4e13\u6ce8\u4e8e\u5ba2\u6237\u4f53\u9a8c\u548c\u53c2\u4e0e\u5ea6\u3002 <\/p>\n\n<p>\u4ee5\u4e0b\u662f\u5ba2\u6237\u5728\u8fbe\u6210\u4ea4\u6613\u540e\u79bb\u5f00\u7684\u539f\u56e0\uff0c\u4ee5\u53ca\u60a8\u53ef\u4ee5\u91c7\u53d6\u54ea\u4e9b\u63aa\u65bd\u6765\u5efa\u7acb\u66f4\u5f3a\u5927\u3001\u66f4\u6709\u5229\u53ef\u56fe\u7684\u957f\u671f\u5173\u7cfb\u3002<\/p>\n\n<h2 class=\"wp-block-heading\">\u5ba2\u6237\u79bb\u5f00\u7684\u539f\u56e0\uff08\u4ee5\u53ca\u4ed6\u4eec\u4e3a\u4ec0\u4e48\u7559\u4e0b\uff09<\/h2>\n\n<p>\u65b0\u5ba2\u6237\u7ecf\u5e38\u4ee5\u4ef7\u683c\u8d2d\u7269\uff0c\u4f46\u5373\u4f7f\u662f\u6700\u4f18\u60e0\u7684\u4fdd\u9669\u8d39\u7387\u4e5f\u65e0\u6cd5\u7559\u4f4f\u5ba2\u6237\u670d\u52a1\u4e0d\u4f73\u7684\u5ba2\u6237\u3002<\/p>\n\n<p>\u5728 Gladly \u7684 2018 \u5e74\u5ba2\u6237\u670d\u52a1\u671f\u671b\u8c03\u67e5\u4e2d\uff0c92% \u7684\u53d7\u8bbf\u5ba2\u6237\u8868\u793a\uff0c\u4ed6\u4eec\u4f1a\u5728\u4e09\u6b21\u6216\u66f4\u5c11\u7684\u7cdf\u7cd5\u5ba2\u6237\u670d\u52a1\u4f53\u9a8c\u540e\u505c\u6b62\u4e0e\u516c\u53f8\u5f00\u5c55\u4e1a\u52a1\u2014\u201426% \u7684\u5ba2\u6237\u8868\u793a\uff0c\u53ea\u9700\u8981\u4e00\u6b21\u7cdf\u7cd5\u7684\u4f53\u9a8c\u5c31\u4f1a\u8ba9\u4ed6\u4eec\u79bb\u5f00\uff0cShepard Presentations \u7684\u9996\u5e2d\u60ca\u5947\u5b98 <a href=\"https:\/\/www.forbes.com\/sites\/shephyken\/2018\/08\/05\/what-customers-want-and-expect\/#1c1a96367701\" target=\"_blank\" rel=\"noreferrer noopener\">Shep Hyken<\/a> \u8bf4\u3002<\/p>\n\n<p>\u201c\u60a8\u7684\u5ba2\u6237\u4e0d\u518d\u4ec5\u5c06\u60a8\u4e0e\u76f4\u63a5\u7ade\u4e89\u5bf9\u624b\u8fdb\u884c\u6bd4\u8f83\u3002\u60a8\u5c06\u4e0e\u4ed6\u4eec\u6536\u5230\u8fc7\u7684\u6700\u597d\u7684\u670d\u52a1\u8fdb\u884c\u6bd4\u8f83 &#8211; \u6765\u81ea\u4efb\u4f55\u516c\u53f8\u6216\u4efb\u4f55\u4e2a\u4eba\uff0c\u201cHyken \u8bf4\u3002<\/p>\n\n<p>\u8fd9\u5bf9\u4fdd\u9669\u516c\u53f8\u6765\u8bf4\u662f\u4e00\u9879\u8270\u5de8\u7684\u4efb\u52a1\uff0c\u5728\u826f\u597d\u7684\u5ba2\u6237\u670d\u52a1\u65b9\u9762\uff0c\u4fdd\u9669\u516c\u53f8\u4ecd\u7136\u843d\u540e\u4e8e\u5176\u4ed6\u884c\u4e1a\uff0cThe Actuary \u7684 <a href=\"http:\/\/www.theactuary.com\/news\/2018\/07\/insurers-continue-to-lag-behind-banking-for-customer-service\/\" target=\"_blank\" rel=\"noreferrer noopener\">Chris Seekings<\/a> \u5199\u9053\u3002\nAffinion \u526f\u603b\u88c1 <a href=\"https:\/\/www.insurancebusinessmag.com\/uk\/opinion\/is-this-what-holds-the-key-to-customer-loyalty-in-insurance-in-2018-92810.aspx\" target=\"_blank\" rel=\"noreferrer noopener\">Karen Wheeler<\/a> \u8868\u793a\uff0c\u4fdd\u9669\u4e1a\u7684\u5ba2\u6237\u6ee1\u610f\u5ea6\u6307\u6570\u5f97\u5206\u5728 2018 \u5e74\u6709\u6240\u4e0b\u964d\uff0c\u800c\u5927\u591a\u6570\u884c\u4e1a\u7684\u5f97\u5206\u6709\u6240\u4e0a\u5347\u3002 <\/p>\n\n<p>\u4fdd\u9669\u5ba2\u6237\u7684\u9700\u6c42\u76f8\u5bf9\u7b80\u5355\uff1a\u4ed6\u4eec\u5e0c\u671b\u4ee5\u4ed6\u4eec\u80fd\u627f\u53d7\u7684\u4ef7\u683c\u6ee1\u8db3\u4ed6\u4eec\u9700\u6c42\u7684\u4fdd\u5355\uff0c\u4ed6\u4eec\u5e0c\u671b\u4e0e\u4fdd\u9669\u516c\u53f8\u8fdb\u884c\u826f\u597d\u7684\u6c9f\u901a\uff0c\u8d1d\u6069&amp;\u516c\u53f8\u7684 <a href=\"https:\/\/www.bain.com\/about\/media-center\/press-releases\/2018\/insurance-loyalty-report\/\" target=\"_blank\" rel=\"noreferrer noopener\">\u8fbe\u897f\u00b7\u8fbe\u5185\u5c14<\/a>\u8bf4\u3002\n\u201c\u4ed6\u4eec\u5e0c\u671b\u4fdd\u9669\u516c\u53f8\u80fd\u5e2e\u52a9\u7f13\u89e3\u4ed6\u4eec\u7684\u7126\u8651\uff0c\u800c\u4e0d\u662f\u52a0\u5267\u7126\u8651\u3002\u201d <\/p>\n\n<p>\u7136\u800c\uff0c\u5728\u5b9e\u8df5\u4e2d\uff0c\u4fdd\u9669\u516c\u53f8\u5e76\u6ca1\u6709\u6ee1\u8db3\u8fd9\u4e9b\u57fa\u672c\u9700\u6c42\u3002\n\u7531 <a href=\"https:\/\/www.bain.com\/insights\/customers-know-what-they-want-are-insurers-listening\/\" target=\"_blank\" rel=\"noreferrer noopener\">Henrik Naujoks<\/a> \u548c\u5176\u4ed6\u7814\u7a76\u4eba\u5458\u64b0\u5199\u7684\u8d1d\u6069\u7b2c\u56db\u4efd\u5e74\u5ea6\u4fdd\u9669\u4e1a\u5ba2\u6237\u884c\u4e3a\u548c\u5fe0\u8bda\u5ea6\u62a5\u544a\u53d1\u73b0\uff0c\u5927\u591a\u6570\u4fdd\u9669\u516c\u53f8\u6ca1\u6709\u63d0\u4f9b\u5ba2\u6237\u6240\u9700\u7684\u4f18\u8d28\u4ea7\u54c1\u6216\u6613\u7528\u6027\u3002\n\u7814\u7a76\u53d1\u73b0\uff0c80% \u7684 25 \u81f3 40 \u5c81\u7684\u4fdd\u9669\u5ba2\u6237\u5728\u5bf9\u4ed6\u4eec\u6700\u91cd\u8981\u7684\u9879\u76ee\u4e0a\u7ed9\u4fdd\u9669\u516c\u53f8\u7684\u8bc4\u5206\u5f88\u4f4e\u3002  <\/p>\n\n<p>\u5411\u57fa\u4e8e\u6570\u5b57\u5316\u7684\u5ba2\u6237\u670d\u52a1\u4e16\u754c\u7684\u8fc7\u6e21\u4ecd\u7136\u5145\u6ee1\u6210\u957f\u7684\u75db\u82e6\u3002\nPropertyCasualty360 \u8bb0\u8005 <a href=\"https:\/\/www.propertycasualty360.com\/2017\/11\/03\/the-customer-service-dichotomy-in-the-digital-age\/\" target=\"_blank\" rel=\"noreferrer noopener\">Mark Breading<\/a> \u63cf\u8ff0\u4e86\u4e00\u6b21\u5c1d\u8bd5\u53d6\u6d88\u8ba2\u9605\u6742\u5fd7\u7684\u5c1d\u8bd5\uff0c\u8be5\u8ba2\u9605\u9700\u8981\u4e09\u4e2a\u7535\u8bdd\u3001\u4e24\u4e2a Web \u8868\u5355\u548c\u4e00\u4e2a\u5728\u7ebf\u804a\u5929\u4f1a\u8bdd\u3002\nBreading \u8bf4\uff0c\u6700\u540e\uff0c\u4ed6\u8054\u7cfb\u4e86\u4ed6\u7684\u4fe1\u7528\u5361\u516c\u53f8\u5e76\u963b\u6b62\u4e86\u8fd9\u7b14\u4ea4\u6613\u2014\u2014\u8fd9\u4e2a\u8fc7\u7a0b\u6bd4\u8054\u7cfb\u6742\u5fd7\u672c\u8eab\u8981\u7b80\u5355\u3002  <\/p>\n\n<p>\u7136\u800c\uff0c\u4e0e\u6742\u5fd7\u8ba2\u9605\u4e0d\u540c\u7684\u662f\uff0c\u4fdd\u9669\u901a\u5e38\u662f\u4e00\u9879\u8981\u6c42\u3002\n\u5ba2\u6237\u53ef\u80fd\u5df2\u7ecf\u89c9\u5f97\u4e0e\u4ed6\u4eec\u7684\u4fdd\u9669\u516c\u53f8\u6253\u4ea4\u9053\u662f\u4e00\u4ef6\u82e6\u5dee\u4e8b;\u5f53\u53ef\u7528\u7684\u901a\u4fe1\u5de5\u5177\u96be\u4ee5\u7ba1\u7406\u65f6\uff0c\u8fd9\u79cd\u5173\u7cfb\u53ef\u80fd\u4f1a\u53d7\u5230\u65e0\u6cd5\u4fee\u590d\u7684\u635f\u5bb3\u3002 <\/p>\n\n<p>\u201c\u6311\u6218\uff08\u548c\u673a\u9047\uff09\u662f\u5b9e\u73b0\u8fd9\u4e9b\u4ea4\u4e92\u548c\u76f8\u5173\u4fe1\u606f\u5728\u4e0d\u540c\u6e20\u9053\u4e4b\u95f4\u5b9e\u65f6\u7684\u987a\u5229\u4f20\u8f93\uff0c\u4ee5\u4fbf\u4e3a\u5ba2\u6237\u63d0\u4f9b\u9009\u62e9\uff0c\u5e76\u4f18\u5316\u6570\u5b57\u548c\u4eba\u5de5\u529f\u80fd\u7684\u4f7f\u7528\uff0c\u201dBreading \u8bf4\u3002<\/p>\n\n<figure class=\"wp-block-image aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"684\" src=\"https:\/\/bolttech.io\/wp-content\/uploads\/2024\/08\/cs-support-1024x684.jpg\" alt=\"\" class=\"wp-image-5560\" srcset=\"https:\/\/bolttech.io\/wp-content\/uploads\/2024\/08\/cs-support-1024x684.jpg 1024w, https:\/\/bolttech.io\/wp-content\/uploads\/2024\/08\/cs-support-300x200.jpg 300w, https:\/\/bolttech.io\/wp-content\/uploads\/2024\/08\/cs-support-768x513.jpg 768w, https:\/\/bolttech.io\/wp-content\/uploads\/2024\/08\/cs-support.jpg 1200w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n<h2 class=\"wp-block-heading\">\u4fdd\u9669\u516c\u53f8\u5982\u4f55\u5e94\u5bf9\u5ba2\u6237\u5dee\u5f02<\/h2>\n\n<p>\u5728\u8f7b\u677e\u7684\u4fe1\u606f\u8bbf\u95ee\u548c\u7701\u94b1\u613f\u671b\u7684\u63a8\u52a8\u4e0b\uff0c\u4fdd\u9669\u5ba2\u6237\u5728\u4fdd\u5355\u5468\u5e74\u65e5\u5230\u6765\u65f6\u6bd4\u4ee5\u5f80\u4efb\u4f55\u65f6\u5019\u90fd\u66f4\u5feb\u5730\u66f4\u6362\u4fdd\u9669\u516c\u53f8\u3002\n\u4e3a\u4e86\u5e94\u5bf9\u5ba2\u6237\u7684\u5b9a\u671f\u8f6c\u79fb\uff0c\u4fdd\u9669\u516c\u53f8\u5229\u7528\u4e86\u591a\u79cd\u7b56\u7565\u3002 <\/p>\n\n<p>J.D. Power \u7684 <a href=\"https:\/\/www.jdpower.com\/business\/press-releases\/jd-power-2018-us-insurance-shopping-study\" target=\"_blank\" rel=\"noreferrer noopener\">Tom Super<\/a> \u8bf4\uff0c\u8fd9\u4e9b\u7b56\u7565\u5305\u62ec\u5229\u7528\u6570\u636e\u6765\u6539\u8fdb\u4e2a\u6027\u5316\uff0c\u4ee5\u53ca\u91c7\u7528\u65b0\u7684\u5de5\u5177\u548c\u7b56\u7565\u6765\u4f7f\u5ba2\u6237\u66f4\u5bb9\u6613\u8d2d\u4e70\u8d22\u4ea7\u548c\u610f\u5916\u4f24\u5bb3\u4fdd\u9669\u3002<\/p>\n\n<p>\u7136\u800c\uff0c\u6570\u5b57\u5316\u53ca\u5176\u76f8\u5e94\u7684\u4e2a\u6027\u5316\u4e0d\u518d\u4f7f\u516c\u53f8\u5728\u7ade\u4e89\u4e2d\u8131\u9896\u800c\u51fa\u3002\n\u4e8b\u5b9e\u4e0a\uff0c\u5728\u6570\u5b57\u4fdd\u9669\u5e73\u53f0 EIS Group \u5de5\u4f5c\u7684 <a href=\"https:\/\/www.propertycasualty360.com\/2017\/09\/29\/customer-expectations-4-digital-technology-implica\/\" target=\"_blank\" rel=\"noreferrer noopener\">Kevin Haydon<\/a> \u8868\u793a\uff0c\u4e0d\u63d0\u4f9b\u7b80\u5355\u3001\u4e2a\u6027\u5316\u7684\u6309\u9700\u4f53\u9a8c\u7684\u516c\u53f8<em>\u4f1a<\/em>\u56e0\u8fbe\u4e0d\u5230\u65e5\u5e38\u5ba2\u6237\u671f\u671b\u800c\u8131\u9896\u800c\u51fa\u3002\n\u867d\u7136\u5ba2\u6237\u660e\u767d\u8d2d\u4e70\u4fdd\u9669\u5e76\u4e0d\u50cf\u8ba2\u8d2d\u62ab\u8428\u90a3\u4e48\u7b80\u5355\uff0c\u4f46\u4ed6\u4eec\u5e0c\u671b\u8fd9\u4e24\u7b14\u4ea4\u6613\u90fd\u80fd\u83b7\u5f97\u76f8\u540c\u7684\u76f8\u5bf9\u8f7b\u677e\u548c\u4e2a\u6027\u5316\u3002  <\/p>\n\n<p>\u5f53\u4ef7\u683c\u4e0a\u6da8\u4f46\u6c9f\u901a\u5e76\u4e0d\u5bb9\u6613\u65f6\uff0c\u5ba2\u6237\u4f1a\u611f\u5230\u538b\u529b\uff0c\u9700\u8981\u540c\u65f6\u4ece\u4e24\u4e2a\u65b9\u5411\u66f4\u6362\u4fdd\u9669\u516c\u53f8\u3002\n\u5ba2\u6237\u5982\u6b64\u9ad8\u5ea6\u91cd\u89c6\u6613\u7528\u6027\uff0c\u8fd9\u4f20\u9012\u4e86\u4e00\u4e2a\u5f3a\u70c8\u7684\u4fe1\u606f\uff1a\u8425\u9500\u81ea\u52a8\u5316\u7ecf\u7406 <a href=\"https:\/\/blog.accessdevelopment.com\/how-adding-value-builds-customer-loyalty\" target=\"_blank\" rel=\"noreferrer noopener\">Brandon Carter<\/a> \u8868\u793a\uff0c\u4fdd\u9669\u516c\u53f8\u5bf9\u4ef7\u503c\u7684\u7406\u89e3\u4e5f\u5fc5\u987b\u8d85\u8d8a\u5e95\u7ebf\u3002 <\/p>\n\n<p>\u201c\u4ef7\u503c\u4e0d\u4e00\u5b9a\u7b49\u4e8e\u66f4\u4fbf\u5b9c\u7684\u4ef7\u683c\u6216\u66f4\u591a\u7684\u4e1c\u897f\u3002\u5b83\u53ea\u662f\u610f\u5473\u7740\u589e\u5f3a\u5ba2\u6237\u89e3\u51b3\u95ee\u9898\u548c\u5b9e\u73b0\u76ee\u6807\u7684\u80fd\u529b\uff0c\u201cCarter \u8bf4\u3002<\/p>\n\n<p>\u5ba2\u6237\u5df2\u7ecf\u660e\u786e\u8868\u793a\uff0c\u4ed6\u4eec\u91cd\u89c6\u5e2e\u52a9\u4ed6\u4eec\u89e3\u51b3\u95ee\u9898\u5e76\u5b9e\u73b0\u76ee\u6807\u7684\u4fdd\u9669\u516c\u53f8\uff0c\u5e76\u4e14\u8fd9\u4e9b\u4fdd\u9669\u516c\u53f8\u80fd\u591f\u8f7b\u677e\u5b9e\u73b0\u8fd9\u4e00\u76ee\u6807\u3002\n\u56e0\u6b64\uff0c\u8fd9\u4e24\u4e2a\u8981\u7d20\u6210\u4e3a\u5e0c\u671b\u63d0\u4f9b\u826f\u597d\u5ba2\u6237\u670d\u52a1\u7684\u4fdd\u9669\u516c\u53f8\u7684\u5f3a\u5927\u5173\u6ce8\u9886\u57df\u3002 <\/p>\n\n<figure class=\"wp-block-image aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"680\" src=\"https:\/\/bolttech.io\/wp-content\/uploads\/2024\/08\/group-friends-1024x680.jpg\" alt=\"\" class=\"wp-image-5570\" srcset=\"https:\/\/bolttech.io\/wp-content\/uploads\/2024\/08\/group-friends-1024x680.jpg 1024w, https:\/\/bolttech.io\/wp-content\/uploads\/2024\/08\/group-friends-300x199.jpg 300w, https:\/\/bolttech.io\/wp-content\/uploads\/2024\/08\/group-friends-768x510.jpg 768w, https:\/\/bolttech.io\/wp-content\/uploads\/2024\/08\/group-friends-1536x1020.jpg 1536w, https:\/\/bolttech.io\/wp-content\/uploads\/2024\/08\/group-friends.jpg 1999w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n<h2 class=\"wp-block-heading\">\u5e2e\u52a9\u5ba2\u6237\u53d1\u73b0\u5176\u4fdd\u9669\u5173\u7cfb\u4e2d\u7684\u4ef7\u503c<\/h2>\n\n<p>\u7406\u89e3\u4e0d\u540c\u7684\u653f\u7b56\u9009\u9879\u5c06\u5982\u4f55\u5f71\u54cd\u4ed6\u4eec\u7684\u751f\u6d3b\u662f\u5f71\u54cd\u4fdd\u9669\u5ba2\u6237\u6ee1\u610f\u5ea6\u7684\u6700\u5927\u56e0\u7d20\uff0c\u5e03\u6717&amp;\u7ea6\u745f\u592b\u7684 <a href=\"https:\/\/brownandjoseph.com\/blog\/loyal-insurance-customers\/\" target=\"_blank\" rel=\"noreferrer noopener\">\u7c73\u51ef\u62c9\u00b7\u5e15\u91cc\u514b<\/a> \u8bf4\u3002\n\u5ba2\u6237\u60f3\u77e5\u9053\u4ed6\u4eec\u7684\u4fdd\u9669\u5bf9\u4ed6\u4eec\u6709\u4ec0\u4e48\u597d\u5904\u3002 <\/p>\n\n<p>Parrick \u8865\u5145\u9053\uff0c\u76ee\u524d\u53ea\u6709 67% \u7684\u4fdd\u9669\u6d88\u8d39\u8005\uff08\u7ea6\u4e09\u5206\u4e4b\u4e8c\uff09\u8ba4\u4e3a\u4ed6\u4eec\u7684\u4fdd\u9669\u516c\u53f8\u5e2e\u52a9\u4ed6\u4eec\u5f7b\u5e95\u4e86\u89e3\u4ed6\u4eec\u7684\u4fdd\u5355\u3002\n\u7136\u800c\uff0c\u5f53\u4fdd\u9669\u516c\u53f8\u52aa\u529b\u5e2e\u52a9\u5ba2\u6237\u5c06\u4fdd\u9669\u4e0e\u4e2a\u4eba\u798f\u5229\u8054\u7cfb\u8d77\u6765\u65f6\uff0c\u4ed6\u4eec\u7684\u603b\u4f53\u5ba2\u6237\u6ee1\u610f\u5ea6\u5f97\u5206\u5e73\u5747\u63d0\u9ad8\u4e86 9%\u3002 <\/p>\n\n<p>\u5b66\u4e60\u5982\u4f55\u5411\u73b0\u6709\u5ba2\u6237\u4f20\u8fbe\u4ef7\u503c\u7684\u8fc7\u7a0b\u4e5f\u8ba9\u4fdd\u9669\u516c\u53f8\u66f4\u591a\u5730\u4e86\u89e3\u8fd9\u4e9b\u5ba2\u6237\u3002\n\u8fd9\u79cd\u7406\u89e3\u6709\u52a9\u4e8e\u4fdd\u9669\u516c\u53f8\u7559\u4f4f\u73b0\u6709\u5ba2\u6237\u3001\u5438\u5f15\u65b0\u5ba2\u6237\u5e76\u63d0\u9ad8\u81ea\u5df1\u7684\u5e95\u7ebf\uff0c\u5728 JD Power \u4ece\u4e8b\u8d22\u4ea7\u548c\u610f\u5916\u4f24\u5bb3\u4fdd\u9669\u5de5\u4f5c\u7684 <a href=\"https:\/\/www.insurancejournal.com\/news\/national\/2018\/10\/02\/502710.htm\" target=\"_blank\" rel=\"noreferrer noopener\">David Pieffer<\/a> \u8bf4\u3002 <\/p>\n\n<p>\u201c\u7531\u4e8e\u4fdd\u9669\u662f\u5927\u591a\u6570\u5ba2\u6237\u7684&#8217;\u5fc5\u4e70&#8217;\u4ea7\u54c1\uff0c\u56e0\u6b64\u4ed6\u4eec\u8d2d\u4e70\u8be5\u4ea7\u54c1\u7684\u539f\u56e0\u5f88\u7b80\u5355;\u7136\u800c\uff0c\u4ed6\u4eec\u8d2d\u4e70\u7279\u5b9a\u4fdd\u9669\u516c\u53f8\u4ea7\u54c1\u7684\u539f\u56e0\u5e76\u4e0d\u90a3\u4e48\u660e\u663e\uff0c\u201cPieffer \u8bf4\u3002\n\u5bf9\u4e8e\u5e0c\u671b\u9002\u5e94\u5f53\u524d\u9700\u6c42\u7684\u4fdd\u9669\u516c\u53f8\u6765\u8bf4\uff0c\u672a\u80fd\u4e86\u89e3\u5ba2\u6237\u7684\u98ce\u9669\u72b6\u51b5\u4e4b\u5916\u662f\u4e00\u4e2a\u5f88\u5927\u7684\u9519\u8bef\u3002 <\/p>\n\n<h3 class=\"wp-block-heading\">\u5229\u7528\u5168\u6e20\u9053\u5927\u80c6\u601d\u8003<\/h3>\n\n<p>\u4fdd\u9669\u5168\u6e20\u9053\u901a\u8fc7\u5b9e\u73b0\u66f4\u7b80\u5316\u7684\u670d\u52a1\u4e3a\u4fdd\u9669\u516c\u53f8\u5e26\u6765\u597d\u5904\uff0c\u5e76\u4ee5\u66f4\u8f7b\u677e\u7684\u6c9f\u901a\u548c\u4e0e\u4fdd\u9669\u516c\u53f8\u8fdb\u884c\u4ea4\u6613\u7684\u5f62\u5f0f\u4e3a\u5ba2\u6237\u63d0\u4f9b\u597d\u5904\u3002<\/p>\n\n<p>\u7136\u800c\uff0c\u5168\u6e20\u9053\u7559\u4f4f\u5ba2\u6237\u7684\u6700\u5927\u4ef7\u503c\u4e4b\u4e00\u5728\u5f88\u5927\u7a0b\u5ea6\u4e0a\u4ecd\u672a\u5f97\u5230\u5f00\u53d1\uff1a\u5229\u7528\u5168\u6e20\u9053\u5e73\u53f0\u4f5c\u4e3a\u5ba2\u6237\u4e92\u52a8\u5de5\u5177\u7684\u80fd\u529b\u3002<\/p>\n\n<p>\u201c\u62e5\u6709\u6700\u5f3a\u5927\u7684\u5168\u6e20\u9053\u5ba2\u6237\u4ea4\u4e92\u7b56\u7565\u7684\u516c\u53f8\u5e73\u5747\u4fdd\u7559\u4e86 89% \u7684\u5ba2\u6237\uff0c\u201dApplied Systems \u7684 <a href=\"https:\/\/www.propertycasualty360.com\/2017\/06\/26\/todays-connected-insurance-consumers-expect-conven\/\" target=\"_blank\" rel=\"noreferrer noopener\">Kris Hackney<\/a> \u8bf4\u3002\n\u7136\u800c\uff0c\u5904\u4e8e\u5f31\u52bf\u7aef\u7684\u516c\u53f8\u5e73\u5747\u53ea\u4fdd\u7559\u4e86 33% \u7684\u5ba2\u6237\u3002 <\/p>\n\n<p>\u901a\u8fc7\u4e2a\u6027\u5316\u4ed6\u4eec\u7684\u4f53\u9a8c\u5e76\u4f7f\u5ba2\u6237\u80fd\u591f\u901a\u8fc7\u9996\u9009\u6e20\u9053\u4e0e\u4ed6\u4eec\u8054\u7cfb\uff0c\u4fdd\u9669\u516c\u53f8\u53ef\u4ee5\u5728\u4e0d\u6295\u8d44\u5927\u6570\u636e\u7684\u60c5\u51b5\u4e0b\u63d0\u4f9b\u826f\u597d\u7684\u5ba2\u6237\u670d\u52a1\u3002<\/p>\n\n<h3 class=\"wp-block-heading\">\u4f5c\u4e3a\u4fdd\u9669\u516c\u53f8\u6784\u5efa\u7f51\u7edc<\/h3>\n\n<p>\u4fdd\u9669\u516c\u53f8\u6b63\u5fd9\u4e8e\u6784\u5efa\u6570\u5b57\u7f51\u7edc\u4ee5\u6539\u5584\u5ba2\u6237\u5173\u7cfb\u3002\n\u7136\u800c\uff0c\u4e0d\u5e94\u4f4e\u4f30\u4eba\u9645\u7f51\u7edc\u7684\u4ef7\u503c\u2014\u2014\u5c24\u5176\u662f\u5f53\u4eca\u5929\u7684\u5e73\u53f0\u4e3a\u4fdd\u9669\u516c\u53f8\u548c\u88ab\u4fdd\u9669\u4eba\u4e4b\u95f4\u7684\u5173\u7cfb\u63d0\u4f9b\u6709\u4ef7\u503c\u7684\u89c6\u89d2\u65f6\u3002 <\/p>\n\n<p>Apliant \u9996\u5e2d\u6267\u884c\u5b98 <a href=\"https:\/\/medium.com\/@casey_34683\/if-theres-one-battle-cry-that-unites-the-many-factions-of-insurtech-it-s-insurance-is-broken-771ea0c5ec9c\" target=\"_blank\" rel=\"noreferrer noopener\">Casey Gustus<\/a> \u8868\u793a\uff0c\u5c06\u4fdd\u9669\u4ee3\u7406\u4eba\u7eb3\u5165\u516c\u53f8\u7684\u6574\u4f53\u53bb\u5b64\u5c9b\u65b9\u6cd5\u53ef\u80fd\u6bd4\u4ec5\u4ec5\u6539\u8fdb\u6280\u672f\u4ea7\u751f\u66f4\u5927\u7684\u5f71\u54cd\u3002\n\u4ee3\u7406\u4eba\u4ecd\u7136\u662f\u4fdd\u6301\u5ba2\u6237\u60f3\u8981\u7684\u4eba\u6027\u5316\u4fdd\u9669\u6c34\u5e73\u7684\u552f\u4e00\u6700\u4f73\u65b9\u5f0f\u2014\u2014\u5b83\u4eec\u4f7f\u5ba2\u6237\u53ef\u4ee5\u8f7b\u677e\u56de\u7b54\u4ed6\u4eec\u7684\u95ee\u9898\uff0c\u5efa\u7acb\u5ba2\u6237\u60f3\u8981\u7ef4\u6301\u7684\u5173\u7cfb\u3002 <\/p>\n\n<p>\u8d85\u8d8a\u4f20\u7edf\u5173\u7cfb\u6709\u52a9\u4e8e\u5c06\u4fdd\u9669\u5ba2\u6237\u7eb3\u5165\u5e76\u7559\u4f4f\u4ed6\u4eec\u3002\n\u4f8b\u5982\uff0c\u4fdd\u9669\u516c\u53f8\u53ef\u4ee5\u4e0e\u8d22\u52a1\u987e\u95ee\u5408\u4f5c\uff0c\u4ee5\u63a5\u89e6\u6f5c\u5728\u7684\u8d22\u4ea7\u548c\u610f\u5916\u5ba2\u6237\uff0c\u8fd9\u4e9b\u5ba2\u6237\u5411\u4ed6\u4eec\u7684\u8d22\u52a1\u987e\u95ee\u5bfb\u6c42\u4fdd\u9669\u5e2e\u52a9\uff0c\u4fdd\u9669\u65b0\u95fb\u7f51\u7684 <a href=\"https:\/\/insurancenewsnet.com\/innarticle\/report-clients-want-pc-but-are-advisors-listening\" target=\"_blank\" rel=\"noreferrer noopener\">Brian O&#8217;Connell<\/a> \u8bf4\u3002 <\/p>\n\n<p>Chubb \u548c Oliver Wyman \u7684\u7814\u7a76\u8868\u660e\uff0c40% \u5bfb\u6c42\u8d22\u52a1\u987e\u95ee\u5e2e\u52a9\u7684\u5ba2\u6237\u4f1a\u8003\u8651\u8f6c\u5411\u8d22\u52a1\u987e\u95ee\uff0c\u8be5\u987e\u95ee\u4e5f\u63d0\u4f9b\u8d2d\u4e70\u4fdd\u9669\u65b9\u9762\u7684\u5e2e\u52a9\uff0cChubb Personal Risk Services \u9500\u552e\u548c\u5206\u9500\u6267\u884c\u526f\u603b\u88c1 <a href=\"http:\/\/news.na.chubb.com\/2018-03-15-Chubb-and-Oliver-Wyman-Release-Research-on-Importance-of-Financial-Advisors-Addressing-Insurance-Needs-for-Holistic-Wealth-Management\" target=\"_blank\" rel=\"noreferrer noopener\">Annmarie Camp<\/a> \u8bf4\u3002<\/p>\n\n<p>\u50cf\u8fd9\u6837\u7684\u5408\u4f5c\u4f19\u4f34\u5173\u7cfb\u5728\u6280\u672f\u7684\u652f\u6301\u4e0b\uff0c\u5e2e\u52a9\u5ba2\u6237\u611f\u5230\u4ed6\u4eec\u7684\u4e2a\u4eba\u9700\u6c42\u5f97\u5230\u4e86\u6ee1\u8db3\uff0c\u5e76\u4e14\u5f88\u5bb9\u6613\u83b7\u5f97\u4ed6\u4eec\u9700\u8981\u7684\u4fdd\u9669\u63f4\u52a9\u3002\n\u8fd9\u79cd\u652f\u6301\u611f\u63d0\u4f9b\u4e86\u91cd\u8981\u7684\u4ef7\u503c\uff0c\u5e76\u52a0\u5f3a\u4e86\u4fdd\u9669\u516c\u53f8\u4e0e\u5176\u5ba2\u6237\u4e4b\u95f4\u7684\u8054\u7cfb\u3002 <\/p>\n\n<p><em>\u56fe\u7247\u6765\u81ea\uff1a racorn\/\u00a9123RF.com\uff0c julief514\/\u00a9123RF.com\uff0c rido\/\u00a9123RF.com<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u5728\u4e0e\u4e0d\u65ad\u4e0a\u5347\u7684\u6210\u672c\u548c\u635f\u5931\u4f5c\u6597\u4e89\u7684\u4fdd\u9669\u884c\u4e1a\u4e2d\uff0c\u5438\u5f15\u548c\u7559\u4f4f\u5ba2\u6237\u7684\u56f0\u96be\u662f\u771f\u5b9e\u7684\u3002 \u5e78\u8fd0\u7684\u662f\uff0c\u7814\u7a76\u8868\u660e\uff0c\u73b0\u6709\u5ba2\u6237\u751a\u81f3\u6bd4 [&hellip;]<\/p>\n","protected":false},"featured_media":5581,"template":"","insight-category":[],"class_list":["post-21265","insight","type-insight","status-publish","has-post-thumbnail","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/bolttech.io\/zh-hans\/wp-json\/wp\/v2\/insight\/21265","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bolttech.io\/zh-hans\/wp-json\/wp\/v2\/insight"}],"about":[{"href":"https:\/\/bolttech.io\/zh-hans\/wp-json\/wp\/v2\/types\/insight"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/bolttech.io\/zh-hans\/wp-json\/wp\/v2\/media\/5581"}],"wp:attachment":[{"href":"https:\/\/bolttech.io\/zh-hans\/wp-json\/wp\/v2\/media?parent=21265"}],"wp:term":[{"taxonomy":"insight-category","embeddable":true,"href":"https:\/\/bolttech.io\/zh-hans\/wp-json\/wp\/v2\/insight-category?post=21265"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}