{"id":21267,"date":"2024-09-30T14:30:16","date_gmt":"2024-09-30T19:30:16","guid":{"rendered":"https:\/\/bolttech.io\/insights\/cach-chatbot-bao-hiem-lam-cho-dich-vu-khach-hang-hoat-dong-24-7\/"},"modified":"2024-09-30T14:30:21","modified_gmt":"2024-09-30T19:30:21","slug":"cach-chatbot-bao-hiem-lam-cho-dich-vu-khach-hang-hoat-dong-24-7","status":"publish","type":"insight","link":"https:\/\/bolttech.io\/vi\/insights\/cach-chatbot-bao-hiem-lam-cho-dich-vu-khach-hang-hoat-dong-24-7\/","title":{"rendered":"C\u00e1ch chatbot b\u1ea3o hi\u1ec3m l\u00e0m cho d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng ho\u1ea1t \u0111\u1ed9ng 24\/7"},"content":{"rendered":"\n<p>L\u00e0 m\u1ed9t ng\u00e0nh c\u00f4ng nghi\u1ec7p, th\u1ebf gi\u1edbi b\u1ea3o hi\u1ec3m v\u1eabn d\u1eabn \u0111\u1ea7u trong vi\u1ec7c th\u00fac \u0111\u1ea9y tr\u00ed tu\u1ec7 nh\u00e2n t\u1ea1o.<\/p>\n\n<p>N\u0103m 2017, c\u00e1c c\u00f4ng ty b\u1ea3o hi\u1ec3m \u0111\u00e3 \u0111\u1ea7u t\u01b0 trung b\u00ecnh 124 tri\u1ec7u \u0111\u00f4 la cho m\u1ed7i c\u00f4ng ty v\u00e0o AI.\n\u0110i\u1ec1u n\u00e0y c\u00f3 ngh\u0129a l\u00e0 nhi\u1ec1u h\u01a1n 54 tri\u1ec7u \u0111\u00f4 la so v\u1edbi m\u1ee9c trung b\u00ecnh cho t\u1ea5t c\u1ea3 c\u00e1c ng\u00e0nh c\u00f4ng nghi\u1ec7p kh\u00e1c, <a href=\"https:\/\/venturebeat.com\/2018\/06\/19\/why-insurance-companies-are-betting-big-on-ai-powered-chatbots\/\" target=\"_blank\" rel=\"noreferrer noopener\">Kelsey Down<\/a> c\u1ee7a VentureBeat n\u00f3i. <\/p>\n\n<p>Chatbot b\u1ea3o hi\u1ec3m l\u00e0 m\u1ed9t d\u1ea1ng AI cho ph\u00e9p c\u00e1c c\u00f4ng ty lu\u00f4n s\u1eb5n s\u00e0ng ph\u1ee5c v\u1ee5 kh\u00e1ch h\u00e0ng &#8211; ngay c\u1ea3 khi nh\u00e2n vi\u00ean con ng\u01b0\u1eddi b\u1eadn r\u1ed9n v\u1edbi c\u00e1c nhi\u1ec7m v\u1ee5 kh\u00e1c ho\u1eb7c kh\u00f4ng c\u00f3 m\u1eb7t t\u1ea1i v\u0103n ph\u00f2ng, <a href=\"https:\/\/dzone.com\/articles\/how-chatbots-can-boost-customer-experience-in-insu\" target=\"_blank\" rel=\"noreferrer noopener\">Silky Sinha<\/a> t\u1ea1i DZone cho bi\u1ebft.\nKhi c\u00f4ng ngh\u1ec7 \u0111\u01b0\u1ee3c c\u1ea3i thi\u1ec7n, n\u00f3 th\u1eadm ch\u00ed c\u00f3 th\u1ec3 thay th\u1ebf m\u1ed9t s\u1ed1 th\u00e0nh vi\u00ean con ng\u01b0\u1eddi nh\u1ea5t \u0111\u1ecbnh trong nh\u00f3m d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng, t\u1ea1o ra m\u1ed9t th\u1ebf gi\u1edbi trong \u0111\u00f3 kh\u00e1ch h\u00e0ng c\u00f3 quy\u1ec1n truy c\u1eadp 24\/7 v\u00e0o c\u00e1c chuy\u00ean gia b\u1ea3o hi\u1ec3m. <\/p>\n\n<h2 class=\"wp-block-heading\">C\u00e1ch th\u1ee9c ho\u1ea1t \u0111\u1ed9ng c\u1ee7a chatbot<\/h2>\n\n<p>C\u00e1c chatbot b\u1ea3o hi\u1ec3m ng\u00e0y nay cung c\u1ea5p c\u00e1c giao di\u1ec7n gi\u1ed1ng nh\u01b0 c\u00e1c c\u1eeda s\u1ed5 tr\u00f2 chuy\u1ec7n th\u00f4ng th\u01b0\u1eddng v\u00e0 c\u00e1c cu\u1ed9c tr\u00f2 chuy\u1ec7n b\u1eaft ch\u01b0\u1edbc ch\u1eb7t ch\u1ebd vi\u1ec7c n\u00f3i chuy\u1ec7n v\u1edbi con ng\u01b0\u1eddi.\nTuy nhi\u00ean, b\u00ean d\u01b0\u1edbi t\u00ean, h\u00ecnh \u0111\u1ea1i di\u1ec7n v\u00e0 t\u00ednh c\u00e1ch th\u00e2n thi\u1ec7n c\u1ee7a m\u1ed9t chatbot, kh\u00f4ng ai th\u1ef1c s\u1ef1 \u1edf \u0111\u00f3. <\/p>\n\n<p>Thay v\u00e0o \u0111\u00f3, c\u00f3 m\u1ed9t thu\u1eadt to\u00e1n c\u00f3 th\u1ec3 ph\u00e2n t\u00edch th\u00f4ng tin do ng\u01b0\u1eddi d\u00f9ng cung c\u1ea5p v\u00e0 \u0111i\u1ec1u ch\u1ec9nh ph\u1ea3n \u1ee9ng c\u1ee7a n\u00f3 v\u1edbi nh\u1eefng \u0111\u1ea7u v\u00e0o \u0111\u00f3, <a href=\"https:\/\/riskandinsurance.com\/chatbots-insurance-industry\/\" target=\"_blank\" rel=\"noreferrer noopener\">Sharad Sachdev<\/a> t\u1ea1i b\u1ea3o hi\u1ec3m Accenture cho bi\u1ebft.<\/p>\n\n<p>Chatbot \u0111\u01b0\u1ee3c x\u00e1c \u0111\u1ecbnh d\u1ef1a tr\u00ean c\u00f4ng ngh\u1ec7 ph\u1ea3n h\u1ed3i b\u1eb1ng gi\u1ecdng n\u00f3i t\u01b0\u01a1ng t\u00e1c (IVR) \u0111\u00e3 \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng trong c\u00e1c trung t\u00e2m cu\u1ed9c g\u1ecdi trong h\u01a1n 20 n\u0103m.\nTuy nhi\u00ean, kh\u00f4ng gi\u1ed1ng nh\u01b0 c\u00e1c h\u1ec7 th\u1ed1ng \u0111i\u1ec7n tho\u1ea1i, chatbot c\u00f3 th\u1ec3 t\u1eadn d\u1ee5ng tr\u00ed tu\u1ec7 nh\u00e2n t\u1ea1o (AI) \u0111\u1ec3 th\u00edch \u1ee9ng d\u1ec5 d\u00e0ng h\u01a1n v\u1edbi s\u1ef1 kh\u00e1c bi\u1ec7t trong \u0111\u1ea7u v\u00e0o v\u00e0 c\u00e1ch di\u1ec5n \u0111\u1ea1t c\u1ee7a ng\u01b0\u1eddi d\u00f9ng, cho ph\u00e9p cu\u1ed9c tr\u00f2 chuy\u1ec7n c\u1ea3m th\u1ea5y t\u1ef1 nhi\u00ean h\u01a1n. <\/p>\n\n<p>M\u1ed9t s\u1ed1 chatbot m\u1edf r\u1ed9ng c\u00e1ch ti\u1ebfp c\u1eadn IVR b\u1eb1ng c\u00e1ch s\u1eed d\u1ee5ng h\u1ec7 th\u1ed1ng k\u00edch ho\u1ea1t b\u1eb1ng gi\u1ecdng n\u00f3i.\nV\u00ed d\u1ee5, Liberty Mutual Insurance cung c\u1ea5p m\u1ed9t chatbot \u0111i\u1ec1u khi\u1ec3n b\u1eb1ng gi\u1ecdng n\u00f3i ho\u1ea1t \u0111\u1ed9ng v\u1edbi Alexa c\u1ee7a Amazon, <a href=\"https:\/\/www.insurancejournal.com\/news\/national\/2016\/09\/13\/426162.htm\" target=\"_blank\" rel=\"noreferrer noopener\">James MacPhee<\/a>, ph\u00f3 ch\u1ee7 t\u1ecbch \u0111i\u1ec1u h\u00e0nh t\u1ea1i Liberty Mutual Insurance cho bi\u1ebft.\nKh\u00e1ch h\u00e0ng b\u1ea3o hi\u1ec3m c\u00f3 th\u1ec3 gia h\u1ea1n ph\u1ea1m vi b\u1ea3o hi\u1ec3m c\u1ee7a h\u1ecd ho\u1eb7c n\u1ed9p \u0111\u01a1n y\u00eau c\u1ea7u b\u1ed3i th\u01b0\u1eddng b\u1eb1ng c\u00e1ch n\u00f3i.\nQu\u00e1 tr\u00ecnh n\u00e0y cho ph\u00e9p Liberty Mutual gi\u1ea3i quy\u1ebft c\u00e1c nhu c\u1ea7u th\u01b0\u1eddng ng\u00e0y c\u1ee7a kh\u00e1ch h\u00e0ng hi\u1ec7u qu\u1ea3 h\u01a1n v\u00e0 ti\u1ebft ki\u1ec7m s\u1ef1 ch\u00fa \u00fd c\u1ee7a nh\u00e2n vi\u00ean d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng cho c\u00e1c v\u1ea5n \u0111\u1ec1 ph\u1ee9c t\u1ea1p h\u01a1n.   <\/p>\n\n<p>&#8220;Tr\u00ed tu\u1ec7 nh\u00e2n t\u1ea1o trong h\u1ec7 th\u1ed1ng cho ph\u00e9p c\u00e1c bot \u0111\u01b0\u1ee3c l\u1eadp tr\u00ecnh t\u1ed1t nh\u1eadn ra c\u00e1c m\u1eabu v\u00e0 l\u1eb7p l\u1ea1i c\u00e1c h\u00e0nh \u0111\u1ed9ng li\u00ean quan khi \u0111\u01b0\u1ee3c k\u00edch ho\u1ea1t b\u1edfi m\u1ed9t s\u1ed1 t\u1eeb, c\u1ee5m t\u1eeb ho\u1eb7c c\u00e1c k\u00edch th\u00edch kh\u00e1c&#8221;, <a href=\"https:\/\/chatbotnewsdaily.com\/chatbots-the-future-of-the-insurance-industry-22c40bc93aab\" target=\"_blank\" rel=\"noreferrer noopener\">Alexander Pinker<\/a> n\u00f3i trong Chatbot News Daily.<\/p>\n\n<p>Giao di\u1ec7n gi\u00fap kh\u00e1ch h\u00e0ng cung c\u1ea5p th\u00f4ng tin d\u1ec5 d\u00e0ng h\u01a1n khi mua h\u1ee3p \u0111\u1ed3ng b\u1ea3o hi\u1ec3m ho\u1eb7c n\u1ed9p \u0111\u01a1n khi\u1ebfu n\u1ea1i, <a href=\"https:\/\/www.propertycasualty360.com\/2018\/02\/13\/the-rise-of-the-insurance-chatbot\/\" target=\"_blank\" rel=\"noreferrer noopener\">Fazi Zand<\/a> t\u1ea1i PropertyCasualty360 cho bi\u1ebft.\nB\u1edfi v\u00ec th\u00f4ng tin \u0111\u01b0\u1ee3c trao \u0111\u1ed5i d\u01b0\u1edbi d\u1ea1ng m\u1ed9t cu\u1ed9c tr\u00f2 chuy\u1ec7n, qu\u00e1 tr\u00ecnh n\u00e0y c\u00f3 th\u1ec3 c\u1ea3m th\u1ea5y \u0111\u01a1n gi\u1ea3n v\u00e0 \u00edt t\u1ebb nh\u1ea1t h\u01a1n so v\u1edbi \u0111i\u1ec1n v\u00e0o bi\u1ec3u m\u1eabu.\nM\u1ed9t chatbot \u0111\u01b0\u1ee3c l\u1eadp tr\u00ecnh t\u1ed1t c\u00f3 th\u1ec3 trau d\u1ed3i th\u00f4ng tin c\u1ea7n thi\u1ebft cho nhi\u1ec7m v\u1ee5, ch\u1ec9 thu th\u1eadp nh\u1eefng g\u00ec n\u00f3 c\u1ea7n v\u00e0 r\u00fat ng\u1eafn t\u01b0\u01a1ng t\u00e1c cho ng\u01b0\u1eddi d\u00f9ng.  <\/p>\n\n<figure class=\"wp-block-image aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/bolttech.io\/wp-content\/uploads\/2024\/08\/friends-1024x683.jpg\" alt=\"\" class=\"wp-image-5601\" srcset=\"https:\/\/bolttech.io\/wp-content\/uploads\/2024\/08\/friends-1024x683.jpg 1024w, https:\/\/bolttech.io\/wp-content\/uploads\/2024\/08\/friends-300x200.jpg 300w, https:\/\/bolttech.io\/wp-content\/uploads\/2024\/08\/friends-768x512.jpg 768w, https:\/\/bolttech.io\/wp-content\/uploads\/2024\/08\/friends.jpg 1200w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n<h2 class=\"wp-block-heading\">Chatbot c\u00f3 th\u1ec3 thay \u0111\u1ed5i d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng kh\u00f4ng?<\/h2>\n\n<p>Hi\u1ec7n t\u1ea1i, chatbot b\u1ea3o hi\u1ec3m h\u1ed7 tr\u1ee3 AI \u0111ang k\u1ebft n\u1ed1i kh\u00e1ch h\u00e0ng v\u1edbi c\u00e1c c\u00f4ng ty v\u00e0 gi\u00fap c\u00e1c c\u00f4ng ty b\u1ea3o hi\u1ec3m thu th\u1eadp th\u00f4ng tin hi\u1ec7u qu\u1ea3 h\u01a1n.\nNh\u01b0ng c\u00f4ng ngh\u1ec7 n\u00e0y c\u00f3 th\u1ec3 ch\u01b0a s\u1eb5n s\u00e0ng \u0111\u1ec3 t\u1ef1 \u0111\u1ee9ng v\u1eefng. <\/p>\n\n<p>Tr\u00ed tu\u1ec7 nh\u00e2n t\u1ea1o v\u00e0 x\u1eed l\u00fd ng\u00f4n ng\u1eef t\u1ef1 nhi\u00ean th\u00fac \u0111\u1ea9y chatbot ng\u00e0y nay v\u1eabn \u0111ang \u0111\u01b0\u1ee3c ph\u00e1t tri\u1ec3n.\nN\u1ebfu kh\u00f4ng ph\u00e1t tri\u1ec3n v\u00e0 gi\u00e1m s\u00e1t c\u1ea9n th\u1eadn, bot c\u00f3 th\u1ec3 g\u00e2y h\u1ea1i nhi\u1ec1u h\u01a1n l\u00e0 t\u1ed1t cho tr\u1ea3i nghi\u1ec7m c\u1ee7a kh\u00e1ch h\u00e0ng. <\/p>\n\n<p>&#8220;Khi chatbot ho\u1eb7c t\u1ef1 \u0111\u1ed9ng h\u00f3a kh\u00e1c kh\u00f4ng th\u1ec3 gi\u1ea3i quy\u1ebft \u0111\u1ea7y \u0111\u1ee7 nhu c\u1ea7u c\u1ee7a kh\u00e1ch h\u00e0ng, n\u00f3 c\u00f3 th\u1ec3 khi\u1ebfn th\u01b0\u01a1ng hi\u1ec7u c\u00f3 v\u1ebb l\u1ea1nh l\u00f9ng v\u00e0 kh\u00f4ng c\u00e1 nh\u00e2n, khi\u1ebfn kh\u00e1ch h\u00e0ng \u0111\u1eb7t c\u00e2u h\u1ecfi v\u1ec1 m\u1ed1i quan h\u1ec7 th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a h\u1ecd&#8221;, <a href=\"https:\/\/venturebeat.com\/2017\/06\/27\/your-chatbot-lacks-empathy-and-thats-a-problem\/\" target=\"_blank\" rel=\"noreferrer noopener\">Jason Kapler<\/a>, ph\u00f3 ch\u1ee7 t\u1ecbch ti\u1ebfp th\u1ecb t\u1ea1i LiveWorld n\u00f3i.<\/p>\n\n<p>Chatbots c\u0169ng c\u00f3 m\u1ed9t kh\u1edfi \u0111\u1ea7u kh\u00f3 kh\u0103n v\u1edbi ng\u01b0\u1eddi ti\u00eau d\u00f9ng, nh\u1edd c\u00e1c m\u00f4 h\u00ecnh ban \u0111\u1ea7u kh\u00f4ng th\u1ec3 th\u00edch \u1ee9ng v\u1edbi v\u00f4 s\u1ed1 c\u00e1ch m\u00e0 ng\u01b0\u1eddi d\u00f9ng di\u1ec5n \u0111\u1ea1t c\u00e1c truy v\u1ea5n c\u1ee7a h\u1ecd.\nC\u00e1c chatbot m\u1edbi h\u01a1n, th\u00edch \u1ee9ng h\u01a1n v\u1eabn \u0111ang l\u00e0m vi\u1ec7c \u0111\u1ec3 gi\u00e0nh l\u1ea1i l\u1ee3i \u00edch c\u1ee7a ng\u01b0\u1eddi d\u00f9ng, nh\u1eefng ng\u01b0\u1eddi t\u1eeb l\u00e2u \u0111\u00e3 th\u1ea5t v\u1ecdng b\u1edfi nh\u1eefng ng\u01b0\u1eddi ti\u1ec1n nhi\u1ec7m c\u1ee7a h\u1ecd. <\/p>\n\n<p>May m\u1eafn thay, AI \u0111ang \u0111\u01b0\u1ee3c t\u1eadn d\u1ee5ng theo m\u1ed9t s\u1ed1 c\u00e1ch \u0111\u1ec3 gi\u00fap c\u1ea3i thi\u1ec7n chatbot d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng.\nV\u00ed d\u1ee5, m\u1ed9t s\u1ed1 c\u00f4ng ty \u0111ang t\u1eadp trung v\u00e0o vi\u1ec7c t\u1ea1o ra c\u00e1c h\u1ec7 th\u1ed1ng d\u1ef1a tr\u00ean AI ph\u00e2n t\u00edch gi\u1ecdng n\u00f3i, t\u1eeb ng\u1eef v\u00e0 c\u00e1c y\u1ebfu t\u1ed1 kh\u00e1c c\u1ee7a kh\u00e1ch h\u00e0ng \u0111\u1ec3 x\u00e1c \u0111\u1ecbnh tr\u1ea1ng th\u00e1i t\u00e2m tr\u00ed c\u1ee7a kh\u00e1ch h\u00e0ng, nh\u00e0 v\u0103n <a href=\"https:\/\/www.propertycasualty360.com\/2017\/08\/25\/5-artificial-intelligence-tools-defining-the-future-of-pc-insurance\/\" target=\"_blank\" rel=\"noreferrer noopener\">Joe Dysart<\/a> c\u1ee7a PropertyCasualty360 cho bi\u1ebft.\nKhi \u0111\u01b0\u1ee3c t\u00edch h\u1ee3p v\u1edbi chatbot, nh\u1eefng c\u00f4ng c\u1ee5 n\u00e0y cho ph\u00e9p bot hi\u1ec3u r\u00f5 h\u01a1n v\u1ec1 ng\u01b0\u1eddi d\u00f9ng v\u00e0 ph\u1ea3n h\u1ed3i theo nh\u1eefng c\u00e1ch h\u1eefu \u00edch.  <\/p>\n\n<figure class=\"wp-block-image aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"684\" src=\"https:\/\/bolttech.io\/wp-content\/uploads\/2024\/08\/women-texting-1024x684.jpg\" alt=\"\" class=\"wp-image-5611\" srcset=\"https:\/\/bolttech.io\/wp-content\/uploads\/2024\/08\/women-texting-1024x684.jpg 1024w, https:\/\/bolttech.io\/wp-content\/uploads\/2024\/08\/women-texting-300x200.jpg 300w, https:\/\/bolttech.io\/wp-content\/uploads\/2024\/08\/women-texting-768x513.jpg 768w, https:\/\/bolttech.io\/wp-content\/uploads\/2024\/08\/women-texting.jpg 1200w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n<h2 class=\"wp-block-heading\">Chatbot v\u00e0 t\u01b0\u01a1ng lai c\u1ee7a d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng trong b\u1ea3o hi\u1ec3m<\/h2>\n\n<p>Khi chatbot ti\u1ebfp t\u1ee5c \u0111\u01b0\u1ee3c c\u1ea3i thi\u1ec7n, ch\u00fang c\u00f3 kh\u1ea3 n\u0103ng ph\u00e1t tri\u1ec3n m\u1ea1nh trong ng\u00e0nh b\u1ea3o hi\u1ec3m s\u1eed d\u1ee5ng nhi\u1ec1u d\u1eef li\u1ec7u, n\u01a1i kh\u1ea3 n\u0103ng ph\u00e1t hi\u1ec7n c\u00e1c m\u1eabu v\u00e0 th\u00f4ng tin tham chi\u1ebfu ch\u00e9o s\u1ebd cho ph\u00e9p ch\u00fang \u0111\u01b0a ra quy\u1ebft \u0111\u1ecbnh s\u00e1ng su\u1ed1t m\u1ed9t c\u00e1ch nhanh ch\u00f3ng.\nT\u1ea1i \u0111\u00e2y, chatbot c\u00f3 th\u1ec3 c\u1ea3i thi\u1ec7n tr\u1ea3i nghi\u1ec7m d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng theo m\u1ed9t s\u1ed1 c\u00e1ch. <\/p>\n\n<h3 class=\"wp-block-heading\">T\u0103ng c\u01b0\u1eddng s\u1ef1 hi\u1ec3u bi\u1ebft v\u00e0 tin t\u01b0\u1edfng<\/h3>\n\n<p>B\u1ea3o hi\u1ec3m l\u00e0 m\u1ed9t ch\u1ee7 \u0111\u1ec1 ph\u1ee9c t\u1ea1p, v\u00e0 nhi\u1ec1u kh\u00e1ch h\u00e0ng b\u1ecb nh\u1ea7m l\u1eabn b\u1edfi n\u00f3.\nB\u1ea3y m\u01b0\u01a1i hai ph\u1ea7n tr\u0103m kh\u00e1ch h\u00e0ng b\u1ea3o hi\u1ec3m th\u1ea5y bi\u1ec7t ng\u1eef b\u1ea3o hi\u1ec3m kh\u00f3 ph\u00e2n t\u00edch, <a href=\"https:\/\/today.yougov.com\/topics\/finance\/articles-reports\/2017\/07\/18\/trust-in-insurance\" target=\"_blank\" rel=\"noreferrer noopener\">Paul Hiebert<\/a>, nh\u00e0 b\u00e1o d\u1eef li\u1ec7u t\u1ea1i YouGov n\u00f3i. <\/p>\n\n<p>S\u1ef1 tin t\u01b0\u1edfng c\u0169ng th\u1ea5p gi\u1eefa c\u00e1c kh\u00e1ch h\u00e0ng b\u1ea3o hi\u1ec3m, ph\u1ea7n l\u1edbn l\u00e0 do kh\u00e1ch h\u00e0ng li\u00ean k\u1ebft ng\u00f4n ng\u1eef kh\u00f3 hi\u1ec3u v\u1edbi s\u1ef1 thi\u1ebfu minh b\u1ea1ch, <a href=\"https:\/\/chatbotsmagazine.com\/insurance-chatbot-4-online-insurance-challenges-and-how-to-solve-them-with-a-chatbot-f48bf47acf97\" target=\"_blank\" rel=\"noreferrer noopener\">Zevik Farkash<\/a> n\u00f3i tr\u00ean T\u1ea1p ch\u00ed Chatbots.\nChatbot b\u1ea3o hi\u1ec3m c\u00f3 th\u1ec3 gi\u00fap x\u00e2y d\u1ef1ng l\u00f2ng tin v\u00e0 c\u1ea3i thi\u1ec7n s\u1ef1 hi\u1ec3u bi\u1ebft c\u1ee7a kh\u00e1ch h\u00e0ng b\u1eb1ng c\u00e1ch tr\u1ea3 l\u1eddi c\u00e1c c\u00e2u h\u1ecfi ho\u1eb7c l\u00e0m r\u00f5 c\u00e1c \u0111i\u1ec3m ch\u00ednh c\u1ee7a ch\u00ednh s\u00e1ch. <\/p>\n\n<p>Chatbot c\u0169ng c\u00f3 th\u1ec3 gi\u00fap kh\u00e1ch h\u00e0ng hi\u1ec3u \u0111\u01b0\u1ee3c gi\u00e1 tr\u1ecb c\u1ee7a b\u1ea3o hi\u1ec3m, \u0111i\u1ec1u n\u00e0y c\u00f3 th\u1ec3 khuy\u1ebfn kh\u00edch mua h\u00e0ng ho\u1eb7c gia h\u1ea1n.\nNhi\u1ec1u kh\u00e1ch h\u00e0ng ch\u1ecdn t\u01b0\u01a1ng t\u00e1c v\u1edbi m\u1ed9t c\u00f4ng ty b\u1ea3o hi\u1ec3m th\u00f4ng qua chatbot c\u1ee7a n\u00f3 thay v\u00ec duy\u1ec7t m\u1ed9t trang web, <a href=\"https:\/\/medium.com\/jrny\/better-customer-engagement-in-the-insurance-industry-how-to-onboard-new-customers-with-a-chatbot-7598ebe4cac\" target=\"_blank\" rel=\"noreferrer noopener\">Bindy Egden<\/a>, ng\u01b0\u1eddi \u0111\u1ee9ng \u0111\u1ea7u ti\u1ebfp th\u1ecb t\u1ea1i JRNY cho bi\u1ebft th\u00eam.\nKhi chatbot l\u00e0 \u0111i\u1ec3m d\u1eebng ch\u00e2n \u0111\u1ea7u ti\u00ean c\u1ee7a kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng, bot c\u00f3 c\u01a1 h\u1ed9i b\u1eaft \u0111\u1ea7u th\u1ec3 hi\u1ec7n gi\u00e1 tr\u1ecb v\u00e0 x\u00e2y d\u1ef1ng ni\u1ec1m tin ngay l\u1eadp t\u1ee9c.  <\/p>\n\n<h3 class=\"wp-block-heading\">\u0110i\u1ec1u ch\u1ec9nh th\u00f4ng tin<\/h3>\n\n<p>Hi\u1ec7n t\u1ea1i, h\u1ea7u h\u1ebft c\u00e1c chatbot ch\u1ec9 c\u00f3 th\u1ec3 x\u1eed l\u00fd m\u1ed9t ph\u1ea1m vi tr\u00f2 chuy\u1ec7n h\u1ea1n ch\u1ebf.\nM\u1ed9t c\u00e1ch m\u00e0 c\u00e1c c\u00f4ng ty b\u1ea3o hi\u1ec3m c\u00f3 th\u1ec3 s\u1eed d\u1ee5ng \u0111\u1eb7c \u0111i\u1ec3m n\u00e0y l\u00e0 t\u1ea1o ra c\u00e1c chatbot kh\u00e1c nhau cho c\u00e1c ph\u00e2n kh\u00fac ho\u1eb7c nhu c\u1ea7u kh\u00e1ch h\u00e0ng kh\u00e1c nhau. <\/p>\n\n<p>V\u00ed d\u1ee5, v\u00e0o th\u00e1ng 5 n\u0103m 2018, Allstate \u0111\u00e3 ra m\u1eaft Chuy\u00ean gia B\u1ea3o hi\u1ec3m Kinh doanh Allstate, hay ABIE.\nABIE \u0111\u01b0\u1ee3c thi\u1ebft k\u1ebf \u0111\u1ec3 tr\u00f2 chuy\u1ec7n v\u1edbi c\u00e1c ch\u1ee7 doanh nghi\u1ec7p nh\u1ecf, nh\u1eefng ng\u01b0\u1eddi mang l\u1ea1i m\u1ed9t b\u1ed9 ki\u1ebfn th\u1ee9c v\u00e0 th\u00f4ng tin c\u1ee5 th\u1ec3 cho cu\u1ed9c tr\u00f2 chuy\u1ec7n, <a href=\"https:\/\/www.prnewswire.com\/news-releases\/allstate-business-insurance-shares-an-innovative-resource-to-help-small-business-owners--consumers-with-top-of-mind-questions-300653033.html\" target=\"_blank\" rel=\"noreferrer noopener\">Mike Barton<\/a>, ch\u1ee7 t\u1ecbch c\u1ee7a Allstate Business Insurance gi\u1ea3i th\u00edch.\nABIE \u0111\u01b0\u1ee3c thi\u1ebft k\u1ebf \u0111\u1eb7c bi\u1ec7t \u0111\u1ec3 tr\u1ea3 l\u1eddi c\u00e1c c\u00e2u h\u1ecfi li\u00ean quan \u0111\u1ebfn doanh nghi\u1ec7p nh\u1ecf v\u00e0 t\u1ea1o \u0111i\u1ec1u ki\u1ec7n thu\u1eadn l\u1ee3i cho m\u1ed1i quan h\u1ec7 gi\u1eefa kh\u00e1ch h\u00e0ng b\u1ea3o hi\u1ec3m doanh nghi\u1ec7p nh\u1ecf v\u00e0 \u0111\u1ea1i l\u00fd Allstate c\u1ee7a h\u1ecd, Barton n\u00f3i.  <\/p>\n\n<p>Gi\u1ed1ng nh\u01b0 chatbot c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c l\u1eadp tr\u00ecnh \u0111\u1ec3 c\u1ea3m nh\u1eadn khi n\u00e0o l\u00e0 th\u1eddi gian \u0111\u1ec3 chuy\u1ec3n cu\u1ed9c tr\u00f2 chuy\u1ec7n cho m\u1ed9t chuy\u00ean gia b\u1ea3o hi\u1ec3m tr\u1ef1c ti\u1ebfp, ch\u00fang c\u0169ng c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c l\u1eadp tr\u00ecnh \u0111\u1ec3 c\u1ea3m nh\u1eadn khi n\u00e0o l\u00e0 th\u1eddi gian \u0111\u1ec3 chuy\u1ec3n cu\u1ed9c tr\u00f2 chuy\u1ec7n sang m\u1ed9t chatbot kh\u00e1c.\nV\u00ed d\u1ee5: ng\u01b0\u1eddi d\u00f9ng \u0111\u0103ng nh\u1eadp v\u00e0o m\u1ed9t chatbot doanh nghi\u1ec7p nh\u1ecf nh\u01b0 ABIE nh\u01b0ng h\u1ecfi v\u1ec1 b\u1ea3o hi\u1ec3m \u00f4 t\u00f4 c\u00e1 nh\u00e2n c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c chuy\u1ec3n h\u01b0\u1edbng \u0111\u1ebfn m\u1ed9t chatbot x\u1eed l\u00fd c\u00e1c ch\u00ednh s\u00e1ch b\u1ea3o hi\u1ec3m \u00f4 t\u00f4 m\u1edbi. <\/p>\n\n<h3 class=\"wp-block-heading\">X\u00fac ti\u1ebfn khi\u1ebfu n\u1ea1i<\/h3>\n\n<p>Th\u1eddi gian x\u1eed l\u00fd y\u00eau c\u1ea7u b\u1ed3i th\u01b0\u1eddng cho b\u1ea3o hi\u1ec3m P&amp;C th\u01b0\u1eddng \u0111\u01b0\u1ee3c t\u00ednh b\u1eb1ng ng\u00e0y ho\u1eb7c tu\u1ea7n.\nV\u00e0o cu\u1ed1i n\u0103m 2016, Lemonade \u0111\u00e3 g\u00e2y ch\u00fa \u00fd khi \u0111\u00f3ng m\u1ed9t y\u00eau c\u1ea7u b\u1ed3i th\u01b0\u1eddng \u0111\u01b0\u1ee3c g\u1eedi \u0111\u1ebfn chatbot AI c\u1ee7a m\u00ecnh ch\u1ec9 trong ba gi\u00e2y. <\/p>\n\n<p>Trong v\u00f2ng ba gi\u00e2y \u0111\u00f3, bot y\u00eau c\u1ea7u b\u1ed3i th\u01b0\u1eddng AI \u0111\u00e3 xem x\u00e9t y\u00eau c\u1ea7u b\u1ed3i th\u01b0\u1eddng, ki\u1ec3m tra ch\u00ednh s\u00e1ch b\u1ea3o hi\u1ec3m, ch\u1ea1y 18 thu\u1eadt to\u00e1n ri\u00eang bi\u1ec7t \u0111\u1ec3 ki\u1ec3m tra gian l\u1eadn, ph\u00ea duy\u1ec7t y\u00eau c\u1ea7u b\u1ed3i th\u01b0\u1eddng, g\u1eedi h\u01b0\u1edbng d\u1eabn thanh to\u00e1n cho ng\u00e2n h\u00e0ng v\u00e0 th\u00f4ng b\u00e1o cho kh\u00e1ch h\u00e0ng v\u1ec1 k\u1ebft qu\u1ea3.<\/p>\n\n<p>M\u1eb7c d\u00f9 kh\u00f4ng c\u00f3 k\u1ef7 l\u1ee5c n\u00e0o tr\u00ean to\u00e0n th\u1ebf gi\u1edbi v\u1ec1 vi\u1ec7c x\u1eed l\u00fd y\u00eau c\u1ea7u b\u1ea3o hi\u1ec3m nhanh nh\u1ea5t, nh\u01b0ng &#8220;trong l\u1ecbch s\u1eed 3.000 n\u0103m b\u1ea3o hi\u1ec3m, kh\u00f4ng c\u00f3 g\u00ec nh\u01b0 th\u1ebf n\u00e0y t\u1eebng x\u1ea3y ra trong 3 gi\u00e2y. V\u00ec v\u1eady, ch\u00fang t\u00f4i \u0111ang tuy\u00ean b\u1ed1 danh hi\u1ec7u, &#8221; <a href=\"https:\/\/www.prnewswire.com\/news-releases\/lemonade-sets-new-world-record-300386198.html\" target=\"_blank\" rel=\"noreferrer noopener\">Daniel Schreiber<\/a>, Gi\u00e1m \u0111\u1ed1c \u0111i\u1ec1u h\u00e0nh v\u00e0 \u0111\u1ed3ng s\u00e1ng l\u1eadp c\u1ee7a Lemonade n\u00f3i.<\/p>\n\n<p>Ba gi\u00e2y l\u00e0 m\u1ed9t ti\u00eau chu\u1ea9n kh\u00f3 \u0111\u00e1nh b\u1ea1i \u0111\u1ec3 x\u1eed l\u00fd khi\u1ebfu n\u1ea1i nhanh nh\u1ea5t.\nTuy nhi\u00ean, chatbot \u0111ang gi\u00fap c\u00e1c c\u00f4ng ty b\u1ea3o hi\u1ec3m c\u1ea1nh tranh d\u1ec5 d\u00e0ng h\u01a1n tr\u00ean c\u01a1 s\u1edf gi\u00e2y thay v\u00ec ng\u00e0y. <\/p>\n\n<h2 class=\"wp-block-heading\">Nh\u1ea5n m\u1ea1nh v\u00e0o s\u1ef1 h\u00e0i l\u00f2ng c\u1ee7a kh\u00e1ch h\u00e0ng<\/h2>\n\n<p>&#8220;Tr\u01b0\u1edbc \u0111\u00e2y, b\u1ea1n s\u1ebd kh\u00f4ng bao gi\u1edd nghe ai \u0111\u00f3 n\u00f3i r\u1eb1ng h\u1ecd th\u00edch n\u00f3i chuy\u1ec7n v\u1edbi nh\u00e0 cung c\u1ea5p b\u1ea3o hi\u1ec3m c\u1ee7a h\u1ecd. Gi\u1edd \u0111\u00e2y, chatbot b\u1ea3o hi\u1ec3m c\u00f3 kh\u1ea3 n\u0103ng thay \u0111\u1ed5i b\u1ed9 m\u1eb7t c\u1ee7a ng\u00e0nh&#8221;, <a href=\"https:\/\/snaps.io\/chatbots-future-customer-service-insurance-companies\/\" target=\"_blank\" rel=\"noreferrer noopener\">Rae Steinbach<\/a> t\u1ea1i Snaps gi\u1ea3i th\u00edch.<\/p>\n\n<p>Khi kh\u1ea3 n\u0103ng h\u1ed7 tr\u1ee3 kh\u00e1ch h\u00e0ng c\u1ee7a chatbot \u0111\u01b0\u1ee3c c\u1ea3i thi\u1ec7n, \u00fd ki\u1ebfn c\u1ee7a kh\u00e1ch h\u00e0ng v\u1ec1 c\u00f4ng ngh\u1ec7 \u0111\u00e3 n\u00f3ng l\u00ean.\nTrong m\u1ed9t nghi\u00ean c\u1ee9u, 69% kh\u00e1ch h\u00e0ng cho bi\u1ebft h\u1ecd th\u00edch s\u1eed d\u1ee5ng chatbot khi h\u1ecd c\u00f3 c\u00e2u h\u1ecfi nhanh ho\u1eb7c \u0111\u01a1n gi\u1ea3n, <a href=\"https:\/\/www.salesforce.com\/blog\/2018\/01\/why-consumers-prefer-chatbots.html\" target=\"_blank\" rel=\"noreferrer noopener\">Mathew Sweezey<\/a> t\u1ea1i Salesforce ch\u1ec9 ra.\nS\u1ef1 ph\u1ed5 bi\u1ebfn c\u1ee7a chatbot c\u0169ng v\u01b0\u1ee3t qua tu\u1ed5i t\u00e1c ho\u1eb7c khu v\u1ef1c \u0111\u1ecba l\u00fd, khi\u1ebfn ch\u00fang tr\u1edf th\u00e0nh m\u1ed9t c\u00e1ch \u0111\u1ea7y h\u1ee9a h\u1eb9n \u0111\u1ec3 ti\u1ebfp c\u1eadn g\u1ea7n nh\u01b0 b\u1ea5t k\u1ef3 kh\u00e1ch h\u00e0ng b\u1ea3o hi\u1ec3m n\u00e0o.  <\/p>\n\n<p>C\u00e1c c\u00f4ng ty b\u1ea3o hi\u1ec3m P&amp;C ph\u1ea3i \u0111\u1ed1i m\u1eb7t v\u1edbi t\u1ed5n th\u1ea5t ng\u00e0y c\u00e0ng t\u0103ng v\u00e0 thi\u1ebfu ni\u1ec1m tin v\u00e0 s\u1ef1 tin t\u01b0\u1edfng.\nV\u1edbi kh\u1ea3 n\u0103ng truy c\u1eadp d\u1eef li\u1ec7u h\u1ee3p l\u00fd v\u00e0 t\u00ednh c\u00e1ch th\u00edch \u1ee9ng, chatbot cung c\u1ea5p m\u1ed9t c\u00e1ch \u0111\u1ec3 thu h\u1eb9p nh\u1eefng kho\u1ea3ng c\u00e1ch n\u00e0y v\u00e0 x\u00e2y d\u1ef1ng k\u1ebft n\u1ed1i m\u1ea1nh m\u1ebd h\u01a1n v\u1edbi kh\u00e1ch h\u00e0ng b\u1ea3o hi\u1ec3m. <\/p>\n\n<p><em>H\u00ecnh \u1ea3nh b\u1edfi: Antonio Guillem\/\u00a9123RF.com, Antonio Guillem\/\u00a9123RF.com, racorn\/\u00a9123RF.com<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>L\u00e0 m\u1ed9t ng\u00e0nh c\u00f4ng nghi\u1ec7p, th\u1ebf gi\u1edbi b\u1ea3o hi\u1ec3m v\u1eabn d\u1eabn \u0111\u1ea7u trong vi\u1ec7c th\u00fac \u0111\u1ea9y tr\u00ed tu\u1ec7 nh\u00e2n t\u1ea1o. N\u0103m 2017, c\u00e1c c\u00f4ng ty b\u1ea3o hi\u1ec3m \u0111\u00e3 \u0111\u1ea7u t\u01b0 trung b\u00ecnh 124 tri\u1ec7u \u0111\u00f4 la cho m\u1ed7i c\u00f4ng ty v\u00e0o AI. \u0110i\u1ec1u n\u00e0y c\u00f3 ngh\u0129a l\u00e0 nhi\u1ec1u h\u01a1n 54 tri\u1ec7u \u0111\u00f4 la so v\u1edbi [&hellip;]<\/p>\n","protected":false},"featured_media":5600,"template":"","insight-category":[],"class_list":["post-21267","insight","type-insight","status-publish","has-post-thumbnail","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/bolttech.io\/vi\/wp-json\/wp\/v2\/insight\/21267","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bolttech.io\/vi\/wp-json\/wp\/v2\/insight"}],"about":[{"href":"https:\/\/bolttech.io\/vi\/wp-json\/wp\/v2\/types\/insight"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/bolttech.io\/vi\/wp-json\/wp\/v2\/media\/5600"}],"wp:attachment":[{"href":"https:\/\/bolttech.io\/vi\/wp-json\/wp\/v2\/media?parent=21267"}],"wp:term":[{"taxonomy":"insight-category","embeddable":true,"href":"https:\/\/bolttech.io\/vi\/wp-json\/wp\/v2\/insight-category?post=21267"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}