{"id":21119,"date":"2024-09-30T14:21:50","date_gmt":"2024-09-30T19:21:50","guid":{"rendered":"https:\/\/bolttech.io\/insights\/lam-the-nao-cac-hang-bao-hiem-co-the-cai-thien-dich-vu-khach-hang-cua-ho-voi-chatbots\/"},"modified":"2024-09-30T14:21:52","modified_gmt":"2024-09-30T19:21:52","slug":"lam-the-nao-cac-hang-bao-hiem-co-the-cai-thien-dich-vu-khach-hang-cua-ho-voi-chatbots","status":"publish","type":"insight","link":"https:\/\/bolttech.io\/vi\/insights\/lam-the-nao-cac-hang-bao-hiem-co-the-cai-thien-dich-vu-khach-hang-cua-ho-voi-chatbots\/","title":{"rendered":"L\u00e0m th\u1ebf n\u00e0o c\u00e1c h\u00e3ng b\u1ea3o hi\u1ec3m c\u00f3 th\u1ec3 c\u1ea3i thi\u1ec7n d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng c\u1ee7a h\u1ecd v\u1edbi chatbots"},"content":{"rendered":"\n<p>AI mang \u0111\u1ebfn nh\u1eefng c\u01a1 h\u1ed9i ch\u01b0a t\u1eebng c\u00f3 cho c\u00e1c c\u00f4ng ty b\u1ea3o hi\u1ec3m \u0111\u1ec3 t\u1eadn d\u1ee5ng d\u1eef li\u1ec7u, \u0111\u00e1nh gi\u00e1 r\u1ee7i ro v\u00e0 c\u1ea3i thi\u1ec7n d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng.\nTr\u00ean th\u1ef1c t\u1ebf, b\u1ea3o hi\u1ec3m v\u01b0\u1ee3t xa m\u1ed9t s\u1ed1 ng\u00e0nh c\u00f4ng nghi\u1ec7p l\u1edbn kh\u00e1c khi n\u00f3i \u0111\u1ebfn \u0111\u1ea7u t\u01b0 tr\u00ed tu\u1ec7 nh\u00e2n t\u1ea1o, <a href=\"https:\/\/venturebeat.com\/2018\/06\/19\/why-insurance-companies-are-betting-big-on-ai-powered-chatbots\/\" target=\"_blank\" rel=\"noreferrer noopener\">Kelsey Down<\/a> t\u1ea1i VentureBeat n\u00f3i.   <\/p>\n\n<p>Trong l\u0129nh v\u1ef1c d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng, tr\u00ed tu\u1ec7 nh\u00e2n t\u1ea1o \u0111\u00e3 l\u00e0m cho chatbot d\u1ec5 s\u1eed d\u1ee5ng v\u00e0 th\u00e2n thi\u1ec7n h\u01a1n.\nChatbot cho ph\u00e9p kh\u00e1ch h\u00e0ng giao ti\u1ebfp v\u1edbi doanh nghi\u1ec7p m\u1ecdi l\u00fac, m\u1ecdi thi\u1ebft b\u1ecb.\nV\u1edbi s\u1ef1 h\u1ed7 tr\u1ee3 c\u1ee7a AI, chatbot c\u00f3 th\u1ec3 tr\u1ea3 l\u1eddi nhi\u1ec1u c\u00e2u h\u1ecfi, thu th\u1eadp th\u00f4ng tin v\u00e0 \u0111\u00e1nh gi\u00e1 nhu c\u1ea7u c\u1ee7a kh\u00e1ch h\u00e0ng.    <\/p>\n\n<p>Chatbot \u0111ang t\u1ea1o ra nh\u1eefng t\u00e1c \u0111\u1ed9ng l\u1edbn trong m\u1ed9t s\u1ed1 ng\u00e0nh c\u00f4ng nghi\u1ec7p tr\u00ean to\u00e0n th\u1ebf gi\u1edbi, \u0111\u1eb7c bi\u1ec7t l\u00e0 trong c\u00e1c b\u1ed9 ph\u1eadn ti\u1ebfp th\u1ecb, b\u00e1n h\u00e0ng v\u00e0 d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng, <a href=\"https:\/\/medium.com\/@julian.harris\/10-industries-positively-impacted-by-chatbots-across-4-corporate-functions-7e0e763e1ca1\" target=\"_blank\" rel=\"noreferrer noopener\">Julian Harris<\/a> c\u1ee7a CognitionX n\u00f3i.\nNh\u1eefng c\u00f4ng c\u1ee5 n\u00e0y c\u0169ng c\u00f3 ti\u1ec1m n\u0103ng c\u00e1ch m\u1ea1ng h\u00f3a d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng b\u1ea3o hi\u1ec3m, n\u1ebfu ch\u00fang \u0111\u01b0\u1ee3c tri\u1ec3n khai chu \u0111\u00e1o.   <\/p>\n\n<h2 class=\"wp-block-heading\">Hi\u1ec3u c\u00e1c ch\u1ee9c n\u0103ng v\u00e0 gi\u1edbi h\u1ea1n c\u1ee7a chatbot<\/h2>\n\n<p>Chatbot th\u01b0\u1eddng b\u1eaft ch\u01b0\u1edbc c\u00e1c cu\u1ed9c tr\u00f2 chuy\u1ec7n v\u0103n b\u1ea3n gi\u1eefa con ng\u01b0\u1eddi.\nKh\u00e1ch h\u00e0ng nh\u1eadp c\u00e2u h\u1ecfi v\u00e0o c\u1eeda s\u1ed5 tr\u00f2 chuy\u1ec7n v\u00e0 bot tr\u1ea3 l\u1eddi th\u00f4ng tin, c\u00e2u h\u1ecfi ho\u1eb7c t\u00f9y ch\u1ecdn ti\u1ebfp theo.   <\/p>\n\n<p>B\u1eb1ng c\u00e1ch m\u00f4 ph\u1ecfng m\u1ed9t cu\u1ed9c tr\u00f2 chuy\u1ec7n t\u1ef1 nhi\u00ean, chatbot cho ph\u00e9p kh\u00e1ch h\u00e0ng ho\u00e0n th\u00e0nh nhi\u1ec7m v\u1ee5 nh\u01b0 th\u1ec3 h\u1ecd \u0111ang tr\u00f2 chuy\u1ec7n v\u1edbi nh\u00e2n vi\u00ean d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng qua v\u0103n b\u1ea3n, <a href=\"https:\/\/business.udemy.com\/blog\/how-to-create-and-deploy-chatbots-for-your-business\/\" target=\"_blank\" rel=\"noreferrer noopener\">Jana Bergant<\/a>, m\u1ed9t ng\u01b0\u1eddi h\u01b0\u1edbng d\u1eabn t\u1ea1i Udemy cho bi\u1ebft.  <\/p>\n\n<p>&#8220;Giao di\u1ec7n \u0111\u00e0m tho\u1ea1i cho ph\u00e9p m\u1ecdi ng\u01b0\u1eddi n\u00f3i v\u1edbi m\u00e1y t\u00ednh ph\u1ea3i l\u00e0m g\u00ec m\u1ed9t c\u00e1ch t\u1ef1 nhi\u00ean h\u01a1n th\u00f4ng qua nh\u1eafn tin ho\u1eb7c n\u00f3i.&#8221;<\/p>\n\n<p>\u0110i\u1ec1u n\u00e0y c\u00f3 \u00fd ngh\u0129a h\u01a1n vi\u1ec7c y\u00eau c\u1ea7u chatbot ghi nh\u1edb v\u00e0 nh\u1eadp c\u00e1c l\u1ec7nh c\u1ee5 th\u1ec3.\nChatbot \u0111\u01b0\u1ee3c trang b\u1ecb giao di\u1ec7n ng\u01b0\u1eddi d\u00f9ng \u0111\u00e0m tho\u1ea1i (UI) c\u00f3 th\u1ec3 h\u01b0\u1edbng d\u1eabn kh\u00e1ch h\u00e0ng b\u1ea3o hi\u1ec3m d\u1ec5 d\u00e0ng th\u00f4ng qua c\u00e1c t\u00e1c v\u1ee5 qu\u1ea3n tr\u1ecb \u0111\u01a1n gi\u1ea3n, mua b\u1ea3o hi\u1ec3m ho\u1eb7c c\u00e1c c\u00e2u h\u1ecfi th\u01b0\u1eddng g\u1eb7p. <\/p>\n\n<p>M\u1eb7c d\u00f9 tr\u00ed tu\u1ec7 nh\u00e2n t\u1ea1o \u0111\u00e3 l\u00e0m cho chatbot d\u1ec5 s\u1eed d\u1ee5ng v\u00e0 tho\u1ea3i m\u00e1i h\u01a1n, nh\u01b0ng nh\u1eefng c\u00f4ng c\u1ee5 n\u00e0y s\u1ebd kh\u00f4ng gi\u1ea3i quy\u1ebft m\u1ecdi v\u1ea5n \u0111\u1ec1 &#8211; v\u00e0 ch\u1eafc ch\u1eafn ch\u00fang s\u1ebd kh\u00f4ng thay th\u1ebf nh\u00e2n vi\u00ean d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng c\u1ee7a con ng\u01b0\u1eddi, <a href=\"https:\/\/chatbotsmagazine.com\/perfecting-the-chatbot-to-human-handoff-8fa49a8b1515\" target=\"_blank\" rel=\"noreferrer noopener\">Casey Phillips<\/a>, gi\u00e1m \u0111\u1ed1c s\u1ea3n ph\u1ea9m chatbot AI t\u1ea1i Intuit cho bi\u1ebft.<\/p>\n\n<p>&#8220;Cho d\u00f9 kh\u1ea3 n\u0103ng AI v\u00e0 NLP c\u1ee7a chatbot c\u1ee7a b\u1ea1n ti\u00ean ti\u1ebfn \u0111\u1ebfn \u0111\u00e2u ho\u1eb7c b\u1ea1n \u0111\u00e3 ch\u00fa \u00fd \u0111\u1ebfn thi\u1ebft k\u1ebf c\u1ee7a n\u00f3 nh\u01b0 th\u1ebf n\u00e0o, ch\u1eafc ch\u1eafn s\u1ebd c\u00f3 nh\u1eefng kho\u1ea3nh kh\u1eafc n\u00f3 v\u1ea5p ng\u00e3.&#8221;  <\/p>\n\n<p>Th\u00f4ng th\u01b0\u1eddng, nh\u1eefng v\u1ea5p ng\u00e3 n\u00e0y s\u1ebd kh\u00f4ng ph\u1ea3i do b\u1ea5t k\u1ef3 l\u1ed7i n\u00e0o trong ch\u00ednh bot, m\u00e0 l\u00e0 do s\u1ef1 hi\u1ec3u l\u1ea7m c\u1ee7a ng\u01b0\u1eddi d\u00f9ng v\u1ec1 nh\u1eefng g\u00ec chatbot bi\u1ebft ho\u1eb7c nh\u1eefng g\u00ec n\u00f3 c\u00f3 th\u1ec3 l\u00e0m.  <\/p>\n\n<p>Trong khi kh\u00e1ch h\u00e0ng ng\u00e0y c\u00e0ng quan t\u00e2m \u0111\u1ebfn vi\u1ec7c s\u1eed d\u1ee5ng chatbot, h\u1ea7u h\u1ebft kh\u00e1ch h\u00e0ng v\u1eabn mu\u1ed1n t\u00f9y ch\u1ecdn n\u00f3i chuy\u1ec7n v\u1edbi ng\u01b0\u1eddi kh\u00e1c khi h\u1ecd c\u00f3 c\u00e2u h\u1ecfi \u0111\u1eb7c bi\u1ec7t ph\u1ee9c t\u1ea1p ho\u1eb7c k\u1ef9 thu\u1eadt, <a href=\"https:\/\/www.forbes.com\/sites\/christopherelliott\/2018\/08\/27\/chatbots-are-killing-customer-service-heres-why\/#980978813c5a\" target=\"_blank\" rel=\"noreferrer noopener\">Michael Mills<\/a>, ph\u00f3 ch\u1ee7 t\u1ecbch c\u1ea5p cao c\u1ee7a CGS cho bi\u1ebft.\nKh\u00e1ch h\u00e0ng t\u00ecm ki\u1ebfm s\u1ef1 h\u1ed7 tr\u1ee3 c\u1ee7a con ng\u01b0\u1eddi khi h\u1ecd c\u1ea7n m\u1ed9t ph\u1ea3n h\u1ed3i nhi\u1ec1u s\u1eafc th\u00e1i h\u01a1n h\u1ecd nh\u1eadn th\u1ea5y chatbot s\u1ebd cung c\u1ea5p.   <\/p>\n\n<p>Trong m\u1ed9t s\u1ed1 tr\u01b0\u1eddng h\u1ee3p, chatbot t\u1ea1o ra tr\u1ee3 l\u00fd \u1ea3o t\u1ed1t h\u01a1n so v\u1edbi \u0111\u1ea1i di\u1ec7n h\u1ed7 tr\u1ee3 kh\u00e1ch h\u00e0ng.\nChatbot ho\u1ea1t \u0111\u1ed9ng nh\u01b0 tr\u1ee3 l\u00fd \u1ea3o kh\u00f4ng t\u01b0\u01a1ng t\u00e1c v\u1edbi kh\u00e1ch h\u00e0ng.\nThay v\u00e0o \u0111\u00f3, h\u1ecd gi\u00fap \u0111\u1ea1i di\u1ec7n d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng t\u00ecm ra c\u00e2u tr\u1ea3 l\u1eddi hi\u1ec7u qu\u1ea3 nh\u1ea5t cho c\u00e2u h\u1ecfi c\u1ee7a kh\u00e1ch h\u00e0ng trong khi \u0111\u1ea1i di\u1ec7n d\u1ecbch v\u1ee5 n\u00f3i chuy\u1ec7n v\u1edbi kh\u00e1ch h\u00e0ng, <a href=\"https:\/\/blog.talla.com\/how-to-implement-a-support-chatbot-the-right-way\" target=\"_blank\" rel=\"noreferrer noopener\">Alyssa Verzino<\/a> t\u1ea1i Talla n\u00f3i.  <\/p>\n\n<p>&#8220;Ch\u00eca kh\u00f3a \u0111\u1ec3 tri\u1ec3n khai tr\u1ee3 l\u00fd \u1ea3o l\u00e0 t\u00edch h\u1ee3p n\u00f3 s\u00e2u v\u00e0 tr\u1ef1c ti\u1ebfp v\u00e0o quy tr\u00ecnh l\u00e0m vi\u1ec7c c\u1ee7a b\u1ea1n \u0111\u1ec3 n\u00f3 c\u00f3 th\u1ec3 gi\u00fap c\u00e0ng nhi\u1ec1u th\u00e0nh vi\u00ean trong nh\u00f3m c\u00e0ng t\u1ed1t v\u00e0 r\u00fat ra th\u00f4ng tin t\u1eeb c\u00e0ng nhi\u1ec1u ngu\u1ed3n c\u00e0ng t\u1ed1t&#8221;, Verzino n\u00f3i.\nTr\u1ee3 l\u00fd \u1ea3o c\u00f3 quy\u1ec1n truy c\u1eadp v\u00e0o c\u01a1 s\u1edf ki\u1ebfn th\u1ee9c v\u1eefng ch\u1eafc s\u1eb5n s\u00e0ng tr\u1ea3 l\u1eddi b\u1ea5t c\u1ee9 khi n\u00e0o d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng c\u1ea7n h\u1ecd \u0111\u1ec3 gi\u00fap kh\u00e1ch h\u00e0ng.   <\/p>\n\n<p>Khi xem x\u00e9t chatbot \u0111\u1ec3 s\u1eed d\u1ee5ng n\u1ed9i b\u1ed9, h\u00e3y \u0111\u00e1nh gi\u00e1 m\u1ee9c \u0111\u1ed9 s\u1eb5n s\u00e0ng c\u1ee7a nh\u00e2n vi\u00ean c\u1ee7a b\u1ea1n \u0111\u1ec3 \u00e1p d\u1ee5ng c\u00e1c c\u00f4ng c\u1ee5 d\u1ef1a tr\u00ean AI c\u0169ng nh\u01b0 nhu c\u1ea7u c\u1ee7a doanh nghi\u1ec7p \u0111\u1ed1i v\u1edbi c\u00e1c c\u00f4ng c\u1ee5 \u0111\u00f3, <a href=\"https:\/\/www.forbes.com\/sites\/forbestechcouncil\/2019\/01\/04\/five-questions-to-ask-before-implementing-a-chatbot\/#23dd956e54d4\" target=\"_blank\" rel=\"noreferrer noopener\">David Karandish<\/a>, Gi\u00e1m \u0111\u1ed1c \u0111i\u1ec1u h\u00e0nh c\u1ee7a Jane.ai cho bi\u1ebft.\nH\u00e3y ch\u1eafc ch\u1eafn r\u1eb1ng nh\u00f3m c\u1ee7a b\u1ea1n hi\u1ec3u r\u1eb1ng AI s\u1ebd c\u1ea7n ph\u1ea3i h\u1ecdc c\u00f4ng vi\u1ec7c c\u1ee7a n\u00f3 v\u00e0 th\u00edch nghi, v\u00e0 n\u00f3 s\u1ebd c\u1ea7n s\u1ef1 gi\u00fap \u0111\u1ee1 t\u1eeb ng\u01b0\u1eddi d\u00f9ng con ng\u01b0\u1eddi \u0111\u1ec3 l\u00e0m nh\u01b0 v\u1eady. <\/p>\n\n<p>Karandish n\u00f3i: &#8220;\u0110\u1eb7t k\u1ef3 v\u1ecdng \u0111\u00fang \u0111\u1eafn trong n\u1ed9i b\u1ed9 v\u00e0 khuy\u1ebfn kh\u00edch m\u1ecdi ng\u01b0\u1eddi c\u1ed9ng t\u00e1c \u0111\u1ec3 gi\u00fap \u0111\u1ed3ng \u0111\u1ed9i \u1ea3o m\u1edbi c\u1ee7a h\u1ecd t\u0103ng t\u1ed1c. &#8221;  <\/p>\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"684\" src=\"https:\/\/bolttech.io\/wp-content\/uploads\/2024\/08\/customer-support-1024x684.jpg\" alt=\"N&#x1EEF; qu&#x1EA3;n l&#xFD; gi&#xFA;p nh&#xE2;n vi&#xEA;n t&#x1ED5;ng &#x111;&#xE0;i\" class=\"wp-image-6195\" srcset=\"https:\/\/bolttech.io\/wp-content\/uploads\/2024\/08\/customer-support-1024x684.jpg 1024w, https:\/\/bolttech.io\/wp-content\/uploads\/2024\/08\/customer-support-300x200.jpg 300w, https:\/\/bolttech.io\/wp-content\/uploads\/2024\/08\/customer-support-768x513.jpg 768w, https:\/\/bolttech.io\/wp-content\/uploads\/2024\/08\/customer-support-1536x1025.jpg 1536w, https:\/\/bolttech.io\/wp-content\/uploads\/2024\/08\/customer-support.jpg 1600w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n<h2 class=\"wp-block-heading\">\u0110\u1eb7t m\u1ee5c ti\u00eau cho chatbot c\u1ee7a b\u1ea1n<\/h2>\n\n<p>Chatbot chia s\u1ebb m\u1ed9t t\u00ednh n\u0103ng chung v\u1edbi t\u1ea5t c\u1ea3 c\u00e1c c\u00f4ng c\u1ee5 k\u1ef9 thu\u1eadt s\u1ed1: Ch\u00fang ho\u1ea1t \u0111\u1ed9ng t\u1ed1t nh\u1ea5t khi h\u01b0\u1edbng t\u1edbi m\u1ed9t m\u1ee5c ti\u00eau c\u1ee5 th\u1ec3.  <\/p>\n\n<p>B\u1eb1ng c\u00e1ch hi\u1ec3u c\u00e1c cu\u1ed9c tr\u00f2 chuy\u1ec7n m\u00e0 chatbot s\u1ebd c\u00f3 v\u00e0 c\u00e1c nhi\u1ec7m v\u1ee5 m\u00e0 kh\u00e1ch h\u00e0ng s\u1ebd y\u00eau c\u1ea7u n\u00f3 l\u00e0m, c\u00e1c c\u00f4ng ty b\u1ea3o hi\u1ec3m c\u00f3 th\u1ec3 ph\u00e1t tri\u1ec3n chatbot ph\u00f9 h\u1ee3p cho t\u1eebng c\u00f4ng vi\u1ec7c.\nV\u00ed d\u1ee5: h\u00e3y xem x\u00e9t l\u1eddi ch\u00e0o ban \u0111\u1ea7u c\u1ee7a m\u1ed9t chatbot.\nL\u1eddi ch\u00e0o t\u1ea1o ra m\u1ed9t k\u1ebft n\u1ed1i v\u1edbi m\u1ed9t kh\u00e1ch h\u00e0ng c\u1ee7a con ng\u01b0\u1eddi v\u00e0 thi\u1ebft l\u1eadp giai \u0111i\u1ec7u cho to\u00e0n b\u1ed9 cu\u1ed9c tr\u00f2 chuy\u1ec7n.\nN\u00f3 \u1ea3nh h\u01b0\u1edfng \u0111\u1ebfn m\u1ee9c \u0111\u1ed9 tho\u1ea3i m\u00e1i v\u00e0 s\u1eb5n s\u00e0ng ti\u1ebfn h\u00e0nh c\u1ee7a kh\u00e1ch h\u00e0ng.   <\/p>\n\n<p>Chatbot nh\u1eadn ra khi kh\u00e1ch h\u00e0ng m\u1edbi ho\u1eb7c quay l\u1ea1i v\u00e0 th\u00edch \u1ee9ng ph\u00f9 h\u1ee3p, c\u00f3 th\u1ec3 c\u1ea3i thi\u1ec7n tr\u1ea3i nghi\u1ec7m c\u1ee7a kh\u00e1ch h\u00e0ng v\u00e0 cung c\u1ea5p c\u00e1ch ti\u1ebfp c\u1eadn c\u00e1 nh\u00e2n h\u00f3a h\u01a1n.<\/p>\n\n<p>&#8220;T\u00ednh li\u00ean t\u1ee5c th\u00fac \u0111\u1ea9y cu\u1ed9c tr\u00f2 chuy\u1ec7n c\u1ee7a con ng\u01b0\u1eddi. Ghi nh\u1edb cu\u1ed9c tr\u00f2 chuy\u1ec7n tr\u01b0\u1edbc \u0111\u00f3 v\u00e0 ti\u1ebfp t\u1ee5c t\u1eeb n\u01a1i n\u00f3 k\u1ebft th\u00fac tr\u01b0\u1edbc \u0111\u00f3 s\u1ebd mang l\u1ea1i l\u1ee3i nhu\u1eadn \u0111\u1eb9p trai cho chi\u1ebfn l\u01b0\u1ee3c chatbot c\u1ee7a b\u1ea1n, &#8221; <a href=\"https:\/\/chatbotslife.com\/ingredients-to-build-a-successful-chatbot-3ed87934e31d\" target=\"_blank\" rel=\"noreferrer noopener\">Samrat Roy Chowdhuri<\/a>, blogger t\u1ea1i <a href=\"https:\/\/techiesamrat.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">TechieSamrat.com<\/a> n\u00f3i.<\/p>\n\n<p>C\u00e1c chatbot t\u1ed1t nh\u1ea5t s\u1ebd thu h\u1eb9p kho\u1ea3ng c\u00e1ch gi\u1eefa con ng\u01b0\u1eddi v\u00e0 m\u00e1y m\u00f3c, l\u00e0m cho tr\u1ea3i nghi\u1ec7m \u0111\u00e0m tho\u1ea1i gi\u1ed1ng nh\u01b0 m\u1ed9t cu\u1ed9c trao \u0111\u1ed5i t\u1ef1 nhi\u00ean trong khi t\u1eadn d\u1ee5ng kh\u1ea3 n\u0103ng truy c\u1eadp v\u00e0 qu\u1ea3n l\u00fd d\u1eef li\u1ec7u c\u1ee7a m\u00e1y t\u00ednh, Chowdhuri n\u00f3i.\nSuy ngh\u0129 v\u1ec1 chatbot nh\u01b0 m\u1ed9t \u0111\u1ea1i s\u1ee9 th\u01b0\u01a1ng hi\u1ec7u v\u00e0 phi\u00ean d\u1ecbch vi\u00ean c\u00f3 th\u1ec3 gi\u00fap c\u00e1c c\u00f4ng ty b\u1ea3o hi\u1ec3m ph\u00e1t tri\u1ec3n t\u00ednh c\u00e1ch v\u00e0 gi\u1ecdng \u0111i\u1ec7u \u0111\u1ed9c \u0111\u00e1o c\u1ee7a bot c\u1ee7a h\u1ecd.   <\/p>\n\n<h2 class=\"wp-block-heading\">C\u00f3 g\u00ec trong m\u00f4 t\u1ea3 c\u00f4ng vi\u1ec7c c\u1ee7a chatbot c\u1ee7a b\u1ea1n?<\/h2>\n\n<p>M\u1eb7c d\u00f9 AI \u0111\u00e0m tho\u1ea1i \u0111\u00e3 l\u00e0m cho chatbot d\u1ec5 th\u00edch nghi h\u01a1n, nh\u01b0ng ch\u00fang v\u1eabn b\u1ecb gi\u1edbi h\u1ea1n b\u1edfi c\u00e1c th\u00f4ng s\u1ed1 l\u1eadp tr\u00ecnh c\u1ee7a ch\u00fang.\nM\u1ed9t trong nh\u1eefng c\u00e1ch t\u1ed1t nh\u1ea5t \u0111\u1ec3 \u0111\u1ea3m b\u1ea3o chatbot v\u1eabn h\u1eefu \u00edch t\u1ed1i \u0111a l\u00e0 n\u1eafm l\u1ea5y nh\u1eefng gi\u1edbi h\u1ea1n n\u00e0y b\u1eb1ng c\u00e1ch quy\u1ebft \u0111\u1ecbnh c\u00f4ng vi\u1ec7c c\u1ee7a m\u1ed7i chatbot l\u00e0 g\u00ec v\u00e0 \u0111i\u1ec1u ch\u1ec9nh lu\u1ed3ng h\u1ed9i tho\u1ea1i c\u1ee7a n\u00f3 cho c\u00f4ng vi\u1ec7c \u0111\u00f3. <\/p>\n\n<p>B\u1eaft \u0111\u1ea7u b\u1eb1ng c\u00e1ch hi\u1ec3u nh\u1eefng c\u00e2u h\u1ecfi m\u00e0 kh\u00e1ch h\u00e0ng c\u1ee7a b\u1ea1n \u0111\u00e3 h\u1ecfi v\u00e0 ph\u00e2n lo\u1ea1i ch\u00fang theo \u00fd \u0111\u1ecbnh ho\u1eb7c m\u1ee5c ti\u00eau t\u1ed5ng th\u1ec3, <a href=\"https:\/\/www.ibm.com\/blogs\/watson\/2018\/08\/beyond-the-chatbot-why-ai-in-customer-service-will-be-crucial-to-your-business\/\" target=\"_blank\" rel=\"noreferrer noopener\">Lakisha Hall<\/a>, gi\u00e1m \u0111\u1ed1c Watson Expert and Delivery Services t\u1ea1i IBM cho bi\u1ebft.\nSau \u0111\u00f3, ph\u00e2n \u0111\u1ecbnh chatbot \u0111\u1ec3 x\u1eed l\u00fd t\u1eebng t\u00e1c v\u1ee5.\nV\u00ed d\u1ee5: m\u1ed9t chatbot c\u00f3 th\u1ec3 t\u1eadp trung v\u00e0o kh\u00f4i ph\u1ee5c m\u1eadt kh\u1ea9u, trong khi m\u1ed9t chatbot kh\u00e1c c\u00f3 th\u1ec3 gi\u00fap kh\u00e1ch h\u00e0ng ki\u1ec3m tra th\u1eddi gian b\u1ea3o hi\u1ec3m c\u1ee7a h\u1ecd.  <\/p>\n\n<p>Khi c\u00f4ng vi\u1ec7c chatbot \u0111\u01b0\u1ee3c x\u00e1c \u0111\u1ecbnh r\u00f5 r\u00e0ng, c\u00e1c bot c\u00f3 th\u1ec3 d\u1ec5 d\u00e0ng giao kh\u00e1ch h\u00e0ng cho nhau h\u01a1n.\nH\u1ecd c\u0169ng c\u00f3 th\u1ec3 d\u1ec5 d\u00e0ng nh\u1eadn ra khi n\u00e0o l\u00e0 th\u1eddi gian \u0111\u1ec3 chuy\u1ec3n kh\u00e1ch h\u00e0ng cho m\u1ed9t \u0111\u1ea1i di\u1ec7n con ng\u01b0\u1eddi.   <\/p>\n\n<figure class=\"wp-block-image aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/bolttech.io\/wp-content\/uploads\/2024\/08\/couple-research-1024x683.jpg\" alt=\"C&#x1EB7;p v&#x1EE3; ch&#x1ED3;ng tr&#x1EBB; s&#x1EED; d&#x1EE5;ng &#x111;i&#x1EC7;n tho&#x1EA1;i th&#xF4;ng minh t&#x1EA1;i nh&#xE0;\" class=\"wp-image-6185\" srcset=\"https:\/\/bolttech.io\/wp-content\/uploads\/2024\/08\/couple-research-1024x683.jpg 1024w, https:\/\/bolttech.io\/wp-content\/uploads\/2024\/08\/couple-research-300x200.jpg 300w, https:\/\/bolttech.io\/wp-content\/uploads\/2024\/08\/couple-research-768x512.jpg 768w, https:\/\/bolttech.io\/wp-content\/uploads\/2024\/08\/couple-research-1536x1024.jpg 1536w, https:\/\/bolttech.io\/wp-content\/uploads\/2024\/08\/couple-research.jpg 1600w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n<h2 class=\"wp-block-heading\">D\u1ef1 \u0111o\u00e1n v\u00e0 ng\u0103n ch\u1eb7n s\u1ef1 th\u1ea5t v\u1ecdng trong cu\u1ed9c tr\u00f2 chuy\u1ec7n<\/h2>\n\n<p>M\u1ed9t trong nh\u1eefng c\u00e1ch t\u1ed1t nh\u1ea5t \u0111\u1ec3 ng\u0103n ch\u1eb7n s\u1ef1 th\u1ea5t v\u1ecdng l\u00e0 l\u00e0m r\u00f5 ngay t\u1eeb \u0111\u1ea7u r\u1eb1ng kh\u00e1ch h\u00e0ng \u0111ang n\u00f3i chuy\u1ec7n v\u1edbi m\u1ed9t chatbot ch\u1ee9 kh\u00f4ng ph\u1ea3i con ng\u01b0\u1eddi, <a href=\"https:\/\/www.cmswire.com\/customer-experience\/learning-from-our-chatbot-implementation-mistakes\/\" target=\"_blank\" rel=\"noreferrer noopener\">Ed Smith<\/a>, gi\u00e1m \u0111\u1ed1c s\u1ea3n ph\u1ea9m t\u1ea1i Humley n\u00f3i.  <\/p>\n\n<p>Ngo\u00e0i ra, gi\u00fap ng\u01b0\u1eddi d\u00f9ng chatbot d\u1ec5 d\u00e0ng li\u00ean h\u1ec7 v\u1edbi \u0111\u1ea1i di\u1ec7n d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng c\u00f9ng m\u1ed9t l\u00fac, thay v\u00ec ch\u1edd chatbot x\u00e1c \u0111\u1ecbnh r\u1eb1ng c\u1ea7n c\u00f3 s\u1ef1 can thi\u1ec7p c\u1ee7a con ng\u01b0\u1eddi, Smith n\u00f3i.\nPh\u1ed1i h\u1ee3p chatbot v\u1edbi nh\u00e2n vi\u00ean d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng tr\u1ef1c ti\u1ebfp c\u00f3 th\u1ec3 gi\u00fap kh\u00e1ch h\u00e0ng c\u00f3 \u0111\u01b0\u1ee3c d\u1ecbch v\u1ee5 h\u1ecd c\u1ea7n, c\u1ea3i thi\u1ec7n tr\u1ea3i nghi\u1ec7m v\u00e0 t\u0103ng c\u01b0\u1eddng l\u00f2ng trung th\u00e0nh. <\/p>\n\n<p>H\u00e3y c\u1ea9n th\u1eadn \u0111\u1ec3 \u0111\u1ea3m b\u1ea3o thi\u1ebft k\u1ebf t\u1ed5ng th\u1ec3 c\u1ee7a chatbot c\u0169ng th\u00e2n thi\u1ec7n v\u1edbi ng\u01b0\u1eddi d\u00f9ng. <a href=\"https:\/\/www.linkedin.com\/feed\/update\/urn:li:activity:6422118294408491008\/?commentUrn=urn%3Ali%3Acomment%3A(activity%3A6422118294408491008%2C6422504535155056640)\" target=\"_blank\" rel=\"noreferrer noopener\">Aaron Dun<\/a>, ph\u00f3 ch\u1ee7 t\u1ecbch ti\u1ebfp th\u1ecb s\u1ea3n ph\u1ea9m v\u00e0 t\u0103ng tr\u01b0\u1edfng t\u1ea1i Datto, b\u00e0y t\u1ecf s\u1ef1 th\u1ea5t v\u1ecdng trong m\u1ed9t b\u00e0i \u0111\u0103ng tr\u00ean LinkedIn v\u1ec1 c\u00e1c chatbot xu\u1ea5t hi\u1ec7n tr\u1edf l\u1ea1i tr\u00ean m\u1ecdi trang ngay c\u1ea3 sau khi ng\u01b0\u1eddi d\u00f9ng \u0111\u00e3 c\u1ed1 g\u1eafng \u0111\u00f3ng ch\u00fang.  <\/p>\n\n<p>Dun so s\u00e1nh nh\u1eefng c\u1eeda s\u1ed5 chatbot g\u00e2y nhi\u1ec5u n\u00e0y v\u1edbi m\u1ed9t ch\u1ee7 c\u1eeda h\u00e0ng, ng\u01b0\u1eddi s\u1ebd kh\u00f4ng ng\u1eebng h\u1ecfi li\u1ec7u kh\u00e1ch h\u00e0ng c\u00f3 c\u1ea7n gi\u00fap \u0111\u1ee1 hay kh\u00f4ng.\n&#8220;C\u0169ng gi\u1ed1ng nh\u01b0 trong th\u1ebf gi\u1edbi v\u1eadt ch\u1ea5t, khi ng\u01b0\u1eddi b\u00e1n h\u00e0ng li\u00ean t\u1ee5c quay l\u1ea1i h\u1ecfi t\u00f4i c\u00f3 c\u1ea7n gi\u00fap \u0111\u1ee1 kh\u00f4ng ngay c\u1ea3 sau khi t\u00f4i n\u00f3i r\u1eb1ng t\u00f4i kh\u00f4ng c\u1ea7n gi\u00fap \u0111\u1ee1 (hai, ba, b\u1ed1n? T\u00f4i s\u1ebd b\u1ef1c m\u00ecnh v\u00e0 \u0111\u01b0\u1ee3c t\u1ea1i ngo\u1ea1i&#8221;. <\/p>\n\n<p>Chatbots c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c thi\u1ebft k\u1ebf \u0111\u1ec3 theo d\u00f5i xem kh\u00e1ch h\u00e0ng \u0111\u00e3 \u0111\u00f3ng c\u1eeda s\u1ed5 tr\u00f2 chuy\u1ec7n hay ch\u01b0a.\nC\u00e1c t\u00ednh n\u0103ng thi\u1ebft k\u1ebf nh\u1ecf nh\u01b0 th\u1ebf n\u00e0y t\u1ea1o ra s\u1ef1 kh\u00e1c bi\u1ec7t l\u1edbn \u0111\u1ed1i v\u1edbi s\u1ef1 tho\u1ea3i m\u00e1i c\u1ee7a kh\u00e1ch h\u00e0ng v\u1edbi chatbot.   <\/p>\n\n<p>T\u1ea1o v\u00e0 kh\u1edfi ch\u1ea1y m\u1ed9t chatbot ph\u00f9 h\u1ee3p v\u1edbi m\u1ee5c ti\u00eau d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng t\u1ed5ng th\u1ec3 c\u1ee7a c\u00f4ng ty gi\u00fap c\u00e1c c\u00f4ng ty b\u1ea3o hi\u1ec3m cung c\u1ea5p gi\u00e1 tr\u1ecb th\u1ef1c cho kh\u00e1ch h\u00e0ng.\nM\u1ed9t c\u00e1ch ti\u1ebfp c\u1eadn c\u00f3 ch\u1ee7 \u0111\u00edch \u0111\u1ed1i v\u1edbi chatbot truy\u1ec1n \u0111\u1ea1t c\u00e1c gi\u00e1 tr\u1ecb c\u1ed1t l\u00f5i c\u1ee7a c\u00f4ng ty \u0111\u1ed3ng th\u1eddi gi\u00fap gi\u1ea3m kh\u1ed1i l\u01b0\u1ee3ng c\u00f4ng vi\u1ec7c m\u00e0 nh\u00e2n vi\u00ean ph\u1ea3i \u0111\u1ed1i m\u1eb7t.\nM\u1ed9t chatbot \u0111\u01b0\u1ee3c x\u00e2y d\u1ef1ng chu \u0111\u00e1o l\u00e0 \u0111\u00f4i b\u00ean c\u00f9ng c\u00f3 l\u1ee3i.    <\/p>\n\n<p><em>H\u00ecnh \u1ea3nh: Vadim Guzhva \/ \u00a9123RF.com, georgerudy \/ \u00a9123RF.com, goodluz \/ \u00a9123RF.com<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>AI mang \u0111\u1ebfn nh\u1eefng c\u01a1 h\u1ed9i ch\u01b0a t\u1eebng c\u00f3 cho c\u00e1c c\u00f4ng ty b\u1ea3o hi\u1ec3m \u0111\u1ec3 t\u1eadn d\u1ee5ng d\u1eef li\u1ec7u, \u0111\u00e1nh gi\u00e1 r\u1ee7i ro v\u00e0 c\u1ea3i thi\u1ec7n d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng. Tr\u00ean th\u1ef1c t\u1ebf, b\u1ea3o hi\u1ec3m v\u01b0\u1ee3t xa m\u1ed9t s\u1ed1 ng\u00e0nh c\u00f4ng nghi\u1ec7p l\u1edbn kh\u00e1c khi n\u00f3i \u0111\u1ebfn \u0111\u1ea7u t\u01b0 tr\u00ed tu\u1ec7 nh\u00e2n t\u1ea1o, Kelsey [&hellip;]<\/p>\n","protected":false},"featured_media":6214,"template":"","insight-category":[],"class_list":["post-21119","insight","type-insight","status-publish","has-post-thumbnail","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/bolttech.io\/vi\/wp-json\/wp\/v2\/insight\/21119","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bolttech.io\/vi\/wp-json\/wp\/v2\/insight"}],"about":[{"href":"https:\/\/bolttech.io\/vi\/wp-json\/wp\/v2\/types\/insight"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/bolttech.io\/vi\/wp-json\/wp\/v2\/media\/6214"}],"wp:attachment":[{"href":"https:\/\/bolttech.io\/vi\/wp-json\/wp\/v2\/media?parent=21119"}],"wp:term":[{"taxonomy":"insight-category","embeddable":true,"href":"https:\/\/bolttech.io\/vi\/wp-json\/wp\/v2\/insight-category?post=21119"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}