Ng\u00e0nh b\u1ea3o hi\u1ec3m l\u00e0 m\u1ed9t ng\u00e0nh n\u0103ng \u0111\u1ed9ng, v\u1edbi th\u00f4ng tin m\u1edbi m\u1edf ra m\u1ecdi l\u00fac.\nV\u00ec v\u1eady, \u0111i\u1ec1u quan tr\u1ecdng \u0111\u1ed1i v\u1edbi c\u00e1c \u0111\u1ea1i l\u00fd \u0111\u1ed9c l\u1eadp l\u00e0 lu\u00f4n c\u1eadp nh\u1eadt c\u00e1c xu h\u01b0\u1edbng v\u00e0 thay \u0111\u1ed5i \u0111\u1ec3 ti\u1ebfp t\u1ee5c th\u1ef1c hi\u1ec7n c\u00f4ng vi\u1ec7c c\u1ee7a b\u1ea1n \u1edf m\u1ee9c cao nh\u1ea5t v\u1edbi d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng xu\u1ea5t s\u1eafc. <\/p>\n\n
D\u01b0\u1edbi \u0111\u00e2y l\u00e0 danh s\u00e1ch 20 \u1ea5n ph\u1ea9m trong ng\u00e0nh, blog, podcast v\u00e0 c\u00e1c t\u00e0i nguy\u00ean kh\u00e1c h\u1eefu \u00edch cho c\u00e1c \u0111\u1ea1i l\u00fd \u0111\u1ed9c l\u1eadp v\u00e0 n\u00ean n\u1eb1m trong t\u1ea7m ng\u1eafm c\u1ee7a b\u1ea1n.<\/p>\n\n
\u0110\u00e2y l\u00e0 ngu\u1ed3n t\u00e0i nguy\u00ean truy c\u1eadp cho nhi\u1ec1u \u0111\u1ea1i l\u00fd v\u00e0 cung c\u1ea5p nhi\u1ec1u l\u1ef1a ch\u1ecdn tin t\u1ee9c, th\u00f4ng tin chi ti\u1ebft v\u00e0 ph\u00e2n t\u00edch b\u1ea3o hi\u1ec3m.\nN\u00f3 c\u00f3 c\u00e1c b\u00e0i b\u00e1o v\u00e0 video c\u00f3 nhi\u1ec1u th\u00f4ng tin, c\u0169ng nh\u01b0 n\u1ed9i dung chuy\u00ean s\u00e2u nh\u01b0 s\u00e1ch tr\u1eafng v\u00e0 s\u00e1ch \u0111i\u1ec7n t\u1eed s\u1ebd gi\u00fap c\u1ea3i thi\u1ec7n s\u1ef1 hi\u1ec3u bi\u1ebft c\u1ee7a b\u1ea1n v\u1ec1 th\u1ebf gi\u1edbi b\u1ea3o hi\u1ec3m.\nVi\u1ec7n Th\u00f4ng tin B\u1ea3o hi\u1ec3m c\u0169ng k\u1ebft h\u1ee3p t\u00ednh n\u0103ng t\u00ecm ki\u1ebfm tr\u1ef1c quan \u0111\u1ec3 b\u1ea1n c\u00f3 th\u1ec3 nhanh ch\u00f3ng t\u00ecm th\u1ea5y c\u00e1c ch\u1ee7 \u0111\u1ec1 c\u1ee5 th\u1ec3 m\u00e0 b\u1ea1n quan t\u00e2m. <\/p>\n\n
Cho d\u00f9 b\u1ea1n l\u00e0 m\u1ed9t \u0111\u1ea1i l\u00fd m\u1edbi hay b\u00e1c s\u0129 th\u00fa y d\u00e0y d\u1ea1n kinh nghi\u1ec7m, T\u1ea1p ch\u00ed \u0110\u1ea1i l\u00fd \u0110\u1ed9c l\u1eadp l\u00e0 m\u1ed9t cu\u1ed1n s\u00e1ch ph\u1ea3i \u0111\u1ecdc.\n\u0110\u00e2y l\u00e0 m\u1ed9t \u1ea5n ph\u1ea9m c\u1eadp nh\u1eadt cung c\u1ea5p tin t\u1ee9c hi\u1ec7n t\u1ea1i, chi\u1ebfn l\u01b0\u1ee3c kinh doanh v\u00e0 ti\u1ebfp th\u1ecb, quan \u0111i\u1ec3m v\u00e0 h\u01a1n th\u1ebf n\u1eefa.\nKi\u1ec3m tra t\u00ednh n\u0103ng “Th\u1ecb tr\u01b0\u1eddng” v\u00e0 b\u1ea1n s\u1ebd t\u00ecm th\u1ea5y m\u1ed9t kho l\u01b0u tr\u1eef kh\u1ed5ng l\u1ed3 n\u1ed9i dung s\u00e2u s\u1eafc \u0111\u01b0\u1ee3c chia nh\u1ecf theo ng\u00e0nh v\u00e0 ph\u1ea1m vi b\u1ea3o hi\u1ec3m.\nT\u1ea1p ch\u00ed IA th\u1ef1c s\u1ef1 l\u00e0 m\u1ed9t ngu\u1ed3n t\u00e0i nguy\u00ean m\u1ed9t c\u1eeda cho c\u00e1c \u0111\u1ea1i l\u00fd \u0111\u1ed9c l\u1eadp. <\/p>\n\n
\u0110\u00e2y l\u00e0 m\u1ed9t \u1ea5n ph\u1ea9m kh\u00e1c c\u1ef1c k\u1ef3 to\u00e0n di\u1ec7n.\nT\u1ea1p ch\u00ed B\u1ea3o hi\u1ec3m cung c\u1ea5p m\u1ed9t lo\u1ea1t c\u00e1c b\u00e0i b\u00e1o \u0111\u01b0\u1ee3c ph\u00e2n \u0111o\u1ea1n theo c\u00e1c khu v\u1ef1c c\u1ee7a Hoa K\u1ef3 \u0111\u1ec3 b\u1ea1n lu\u00f4n bi\u1ebft nh\u1eefng g\u00ec \u0111ang x\u1ea3y ra trong khu v\u1ef1c c\u1ee7a m\u00ecnh.\nC\u00f3 m\u1ed9t ph\u1ea7n tin t\u1ee9c th\u00f4ng tin bao g\u1ed3m to\u00e0n b\u1ed9 th\u1ebf gi\u1edbi b\u1ea3o hi\u1ec3m, c\u0169ng nh\u01b0 c\u00e1c ph\u1ea7n nghi\u00ean c\u1ee9u v\u00e0 th\u01b0 m\u1ee5c cung c\u1ea5p d\u1eef li\u1ec7u to\u00e0n di\u1ec7n \u0111\u1ec3 h\u01b0\u1edbng d\u1eabn vi\u1ec7c ra quy\u1ebft \u0111\u1ecbnh c\u1ee7a b\u1ea1n. <\/p>\n\n
PropertyCasualty360 mang tin t\u1ee9c b\u1ea3o hi\u1ec3m P&C, ngo\u00e0i c\u00e1c xu h\u01b0\u1edbng, \u00fd ki\u1ebfn, t\u00e0i nguy\u00ean v\u00e0 m\u1eb9o b\u00e1n h\u00e0ng.\nC\u00f3 r\u1ea5t nhi\u1ec1u th\u00f4ng tin tuy\u1ec7t v\u1eddi cho c\u00e1c \u0111\u1ea1i l\u00fd b\u1ea3o hi\u1ec3m v\u00e0 nh\u00e0 m\u00f4i gi\u1edbi trong ng\u00e0nh tr\u00ean trang web c\u1ee7a h\u1ecd, nh\u01b0ng National Underwriter Proprty &; Casualty ch\u1eafc ch\u1eafn n\u1ed5i b\u1eadt.\n\u0110\u00e2y l\u00e0 m\u1ed9t t\u1ea1p ch\u00ed h\u00e0ng th\u00e1ng gi\u00fap c\u00e1c \u0111\u1ea1i l\u00fd nh\u1eadn th\u1ee9c \u0111\u01b0\u1ee3c nh\u1eefng g\u00ec \u0111ang x\u1ea3y ra trong ng\u00e0nh v\u00e0 c\u00e1c s\u1ef1 ki\u1ec7n th\u1ebf gi\u1edbi c\u00f3 th\u1ec3 t\u00e1c \u0111\u1ed9ng \u0111\u1ebfn n\u00f3 nh\u01b0 th\u1ebf n\u00e0o.\nB\u1ea1n s\u1ebd t\u00ecm th\u1ea5y n\u1ed9i dung ngang h\u00e0ng c\u00f9ng v\u1edbi ph\u00e2n t\u00edch t\u00ednh n\u0103ng v\u1ec1 c\u00e1c ch\u1ee7 \u0111\u1ec1 bao g\u1ed3m tuy\u1ec3n d\u1ee5ng, qu\u1ea3n l\u00fd \u0111\u1ea1i l\u00fd v\u00e0 insurtech. <\/p>\n\n
M\u1ed9t \u1ea5n ph\u1ea9m b\u1ea3o hi\u1ec3m kh\u00e1c c\u00f3 n\u1ed9i dung v\u1ec1 m\u1ecdi kh\u00eda c\u1ea1nh c\u1ee7a ng\u00e0nh, l\u00e0 Insurance Business America.\nNgo\u00e0i t\u1ea1p ch\u00ed, b\u1ea1n s\u1ebd t\u00ecm th\u1ea5y trang web m\u1ed9t ngu\u1ed3n tin t\u1ee9c v\u00e0 ph\u00e2n t\u00edch t\u1ed1t, v\u1edbi kho l\u01b0u tr\u1eef qu\u1ea3n l\u00fd r\u1ee7i ro v\u00e0 kho l\u01b0u tr\u1eef \u0111\u1eb7c bi\u1ec7t v\u1ec1 b\u1ea3o hi\u1ec3m c\u00e1c ng\u00e0nh c\u1ee5 th\u1ec3.\nPh\u1ea7n t\u00e0i nguy\u00ean c\u1ee7a h\u1ecd \u0111\u01b0\u1ee3c chia th\u00e0nh m\u1ed9t s\u1ed1 ph\u01b0\u01a1ng ti\u1ec7n gi\u00e1o d\u1ee5c bao g\u1ed3m s\u00e1ch tr\u1eafng, infographics, b\u00e1o c\u00e1o \u0111\u1eb7c bi\u1ec7t, h\u1ed9i th\u1ea3o tr\u00ean web v\u00e0 h\u01b0\u1edbng d\u1eabn. <\/p>\n\n
\u0110\u1ee9ng \u0111\u1ea7u l\u00e0 nh\u00e0 ti\u1ebfp th\u1ecb kinh doanh b\u1ea3o hi\u1ec3m Anita Nevins, Direct Connection t\u1eadp trung v\u00e0o vi\u1ec7c gi\u00e1o d\u1ee5c c\u00e1c \u0111\u1ea1i l\u00fd \u0111\u1ed9c l\u1eadp v\u1ec1 c\u00e1c chi\u1ebfn l\u01b0\u1ee3c ti\u1ebfp th\u1ecb k\u1ef9 thu\u1eadt s\u1ed1 hi\u1ec7u qu\u1ea3.\nT\u1ea1i \u0111\u00e2y, b\u1ea1n s\u1ebd t\u00ecm hi\u1ec3u v\u1ec1 c\u00e1c ph\u01b0\u01a1ng ph\u00e1p hay nh\u1ea5t cho c\u00e1c chuy\u00ean gia b\u1ea3o hi\u1ec3m khi vi\u1ebft blog, truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i v\u00e0 ti\u1ebfp th\u1ecb qua email.\nB\u1ea1n c\u0169ng s\u1ebd h\u1ecdc c\u00e1ch \u0111i\u1ec1u h\u00e0nh \u0111\u1ea1i l\u00fd c\u1ee7a m\u00ecnh hi\u1ec7u qu\u1ea3 h\u01a1n v\u00e0 c\u00e1ch t\u1ed1i \u0111a h\u00f3a t\u00e1c \u0111\u1ed9ng c\u1ee7a c\u00e1c n\u1ed7 l\u1ef1c ti\u1ebfp th\u1ecb c\u1ee7a b\u1ea1n. <\/p>\n\n
The Innovator’s Edge by InsuranceThoughtLeadership.com l\u00e0 m\u1ed9t blog b\u1ea3o hi\u1ec3m ti\u00ean ti\u1ebfn bao g\u1ed3m m\u1ed9t lo\u1ea1t c\u00e1c ch\u1ee7 \u0111\u1ec1 k\u1ecbp th\u1eddi.\nC\u00f3 m\u1ed9t s\u1ef1 nh\u1ea5n m\u1ea1nh v\u00e0o insurtech v\u1edbi th\u00f4ng tin v\u1ec1 m\u1ecdi th\u1ee9, t\u1eeb khoa h\u1ecdc d\u1eef li\u1ec7u v\u00e0 tr\u00ed tu\u1ec7 nh\u00e2n t\u1ea1o \u0111\u1ebfn kinh t\u1ebf h\u1ecdc h\u00e0nh vi v\u00e0 r\u1ee7i ro m\u1ea1ng.\nTrang web cung c\u1ea5p m\u1ed9t b\u1ea3n tin h\u00e0ng tu\u1ea7n v\u00e0 c\u00e1c cu\u1ed9c ph\u1ecfng v\u1ea5n video, c\u1ea3 hai \u0111\u1ec1u cung c\u1ea5p nh\u1eefng hi\u1ec3u bi\u1ebft \u0111\u1ed9c \u0111\u00e1o v\u1ec1 c\u00e1c v\u1ea5n \u0111\u1ec1 chuy\u1ec3n \u0111\u1ed5i ng\u00e0nh. <\/p>\n\n
T\u1eeb kh\u1edfi \u0111\u1ea7u khi\u00eam t\u1ed1n trong m\u1ed9t qu\u00e1n c\u00e0 ph\u00ea nh\u1ecf \u1edf Nam California, Li\u00ean minh Agenst Hoa K\u1ef3 \u0111\u00e3 ph\u00e1t tri\u1ec3n th\u00e0nh m\u1ed9t trong nh\u1eefng hi\u1ec7p h\u1ed9i th\u01b0\u01a1ng m\u1ea1i b\u1ea3o hi\u1ec3m qu\u1ed1c gia h\u00e0ng \u0111\u1ea7u c\u1ee7a \u0111\u1ea5t n\u01b0\u1edbc.\nPh\u1ea7n l\u1edbn n\u1ed9i dung tr\u00ean blog n\u00e0y t\u1eadp trung v\u00e0o vi\u1ec7c c\u1ea3i thi\u1ec7n tr\u1ea3i nghi\u1ec7m c\u1ee7a kh\u00e1ch h\u00e0ng – m\u1ed9t \u0111i\u1ec1u v\u00f4 c\u00f9ng quan tr\u1ecdng \u0111\u1ec3 \u0111\u1ea3m b\u1ea3o tu\u1ed5i th\u1ecd c\u1ee7a m\u1ed9t \u0111\u1ea1i l\u00fd \u0111\u1ed9c l\u1eadp.\nC\u00e1c ch\u1ee7 \u0111\u1ec1 g\u1ea7n \u0111\u00e2y bao g\u1ed3m t\u1ed5 ch\u1ee9c c\u01a1 s\u1edf d\u1eef li\u1ec7u kh\u00e1ch h\u00e0ng, ch\u1ecdn h\u1ec7 th\u1ed1ng qu\u1ea3n l\u00fd \u0111\u1ea1i l\u00fd v\u00e0 th\u00fac \u0111\u1ea9y l\u00f2ng trung th\u00e0nh v\u1edbi th\u01b0\u01a1ng hi\u1ec7u. <\/p>\n\n
Inbound marketing \u0111\u01b0\u1ee3c xem l\u00e0 m\u1ed9t trong nh\u1eefng h\u00ecnh th\u1ee9c qu\u1ea3ng c\u00e1o hi\u1ec7u qu\u1ea3 nh\u1ea5t hi\u1ec7n nay v\u00e0 li\u00ean quan \u0111\u1ebfn c\u00e1c k\u1ef9 thu\u1eadt “k\u00e9o” thu h\u00fat kh\u00e1ch h\u00e0ng \u0111\u1ebfn v\u1edbi b\u1ea1n.\nBlog Ti\u1ebfp th\u1ecb B\u1ea3o hi\u1ec3m Trong n\u01b0\u1edbc l\u00e0 t\u1ea5t c\u1ea3 v\u1ec1 vi\u1ec7c t\u1eadn d\u1ee5ng ph\u01b0\u01a1ng ph\u00e1p qu\u1ea3ng c\u00e1o \u0111\u00e3 \u0111\u01b0\u1ee3c ch\u1ee9ng minh n\u00e0y.\n\u0110\u01b0\u1ee3c \u0111i\u1ec1u h\u00e0nh b\u1edfi Heather Sloan, m\u1ed9t chuy\u00ean gia ti\u1ebfp th\u1ecb b\u1ea3o hi\u1ec3m v\u1edbi g\u1ea7n 25 n\u0103m kinh nghi\u1ec7m, blog n\u00e0y d\u1ea1y cho b\u1ea1n v\u1ec1 c\u00e1c chi\u1ebfn l\u01b0\u1ee3c k\u1ef9 thu\u1eadt s\u1ed1 ti\u00ean ti\u1ebfn nh\u01b0 x\u00e2y d\u1ef1ng m\u1ed9t trang web th\u00e0nh c\u00f4ng, s\u1eed d\u1ee5ng ph\u00e2n t\u00edch, t\u1ea1o n\u1ed9i dung v\u00e0 h\u01a1n th\u1ebf n\u1eefa. <\/p>\n\n
\u0110\u00fang nh\u01b0 t\u00ean g\u1ecdi, \u0111\u00e2y l\u00e0 m\u1ed9t blog tuy\u1ec7t v\u1eddi cho eveything insurtech.\nM\u1ed9t s\u1ed1 ch\u1ee7 \u0111\u1ec1 bao g\u1ed3m tin t\u1ee9c v\u1ec1 c\u00e1c m\u00f4 h\u00ecnh k\u1ef9 thu\u1eadt s\u1ed1 m\u1edbi n\u1ed5i, chuy\u1ec3n \u0111\u1ed5i k\u1ef9 thu\u1eadt s\u1ed1, c\u00f4ng ngh\u1ec7 AI, \u1ee9ng d\u1ee5ng v\u00e0 ph\u1ea7n m\u1ec1m.\nNgo\u00e0i ra, InsurTechNews c\u00f3 ph\u1ea7n ng\u01b0\u1eddi c\u00f3 \u1ea3nh h\u01b0\u1edfng (c\u1eadp nh\u1eadt h\u00e0ng th\u00e1ng), n\u01a1i b\u1ea1n s\u1ebd t\u00ecm th\u1ea5y danh s\u00e1ch 50 \u1ea3nh h\u01b0\u1edfng insurtech h\u00e0ng \u0111\u1ea7u v\u1edbi c\u00e1c li\u00ean k\u1ebft \u0111\u1ebfn h\u1ed3 s\u01a1 truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i c\u1ee7a h\u1ecd.\nN\u1ebfu b\u1ea1n \u0111ang t\u00ecm c\u00e1ch t\u00edch h\u1ee3p c\u00f4ng ngh\u1ec7 v\u00e0o m\u00f4 h\u00ecnh kinh doanh c\u1ee7a m\u00ecnh, blog n\u00e0y l\u00e0 m\u1ed9t cu\u1ed1n s\u00e1ch ph\u1ea3i \u0111\u1ecdc. <\/p>\n\n
Friendly Agent l\u00e0 m\u1ed9t chatbot cho b\u1ea3o hi\u1ec3m v\u00e0 m\u1ed9t c\u00f4ng c\u1ee5 ti\u1ec7n d\u1ee5ng cho c\u00e1c \u0111\u1ea1i l\u00fd \u0111\u1ed9c l\u1eadp.\nBlog c\u1ee7a h\u1ecd \u0111\u1ec1 c\u1eadp ph\u1ea7n l\u1edbn \u0111\u1ebfn kh\u00eda c\u1ea1nh c\u00f4ng ngh\u1ec7.\nC\u00f3 th\u00f4ng tin v\u1ec1 c\u00e1ch tri\u1ec3n khai th\u00e0nh c\u00f4ng chatbot v\u00e0o \u0111\u1ea1i l\u00fd c\u1ee7a b\u1ea1n \u0111\u1ec3 cung c\u1ea5p d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng t\u1ed1t h\u01a1n, c\u00e1ch t\u0103ng l\u01b0u l\u01b0\u1ee3ng truy c\u1eadp trang web v\u00e0 m\u1eb9o ti\u1ebfp th\u1ecb tr\u00ean Instagram.\n\u0110i\u1ec1u n\u00e0y l\u00e0m cho n\u00f3 tr\u1edf th\u00e0nh m\u1ed9t ngu\u1ed3n t\u00e0i nguy\u00ean tuy\u1ec7t v\u1eddi n\u1ebfu b\u1ea1n quan t\u00e2m \u0111\u1ebfn chuy\u1ec3n \u0111\u1ed5i k\u1ef9 thu\u1eadt s\u1ed1. <\/p>\n\n
Ph\u1ea7n Th\u00f4ng tin chi ti\u1ebft c\u1ee7a trang web Agency Nation v\u1edbi Joey Giangola l\u00e0 m\u1ed9t t\u00e0i nguy\u00ean \u0111\u01b0\u1ee3c c\u1eadp nh\u1eadt th\u01b0\u1eddng xuy\u00ean, ch\u1ee7 y\u1ebfu bao g\u1ed3m kh\u00eda c\u1ea1nh b\u00e1n h\u00e0ng v\u00e0 ti\u1ebfp th\u1ecb c\u1ee7a vi\u1ec7c \u0111i\u1ec1u h\u00e0nh m\u1ed9t \u0111\u1ea1i l\u00fd b\u1ea3o hi\u1ec3m.\nB\u1ea1n s\u1ebd t\u00ecm hi\u1ec3u v\u1ec1 c\u00e1c k\u1ef9 thu\u1eadt bao g\u1ed3m SEO, \u0111\u00e1nh gi\u00e1 tr\u1ef1c tuy\u1ebfn, c\u00e1ch t\u1ea1o n\u1ed9i dung c\u00f3 gi\u00e1 tr\u1ecb v\u00e0 qu\u1ea3ng b\u00e1 trang web c\u1ee7a b\u1ea1n.\nL\u1eddi khuy\u00ean c\u1ef1c k\u1ef3 thi\u1ebft th\u1ef1c v\u00e0 Agency Nation r\u00f5 r\u00e0ng li\u00ean l\u1ea1c v\u1edbi nhu c\u1ea7u c\u1ee7a c\u00e1c \u0111\u1ea1i l\u00fd \u0111\u1ed9c l\u1eadp trong m\u1ed9t ng\u00e0nh c\u00f4ng nghi\u1ec7p \u0111ang ph\u00e1t tri\u1ec3n. <\/p>\n\n
Podcast n\u00e0y t\u1eeb Legal Talk Network l\u00e0 ho\u00e0n h\u1ea3o cho c\u00e1c \u0111\u1ea1i l\u00fd mu\u1ed1n t\u00ecm hi\u1ec3u v\u1ec1 ng\u00e0nh c\u1ee7a h\u1ecd t\u1eeb quan \u0111i\u1ec3m ph\u00e1p l\u00fd.\nN\u00f3 \u0111\u00e3 t\u1ed5 ch\u1ee9c John Czuba, m\u1ed9t qu\u1ea3n l\u00fd c\u1ea5p cao t\u1ea1i AM Best, m\u1ed9t c\u01a1 quan x\u1ebfp h\u1ea1ng t\u00edn d\u1ee5ng t\u1eadp trung v\u00e0o ng\u00e0nh b\u1ea3o hi\u1ec3m.\nM\u1ed9t s\u1ed1 ch\u1ee7 \u0111\u1ec1 m\u00e0 Podcast Lu\u1eadt B\u1ea3o hi\u1ec3m \u0111\u00e3 \u0111\u1ec1 c\u1eadp trong qu\u00e1 kh\u1ee9 bao g\u1ed3m gian l\u1eadn b\u1ea3o hi\u1ec3m, c\u00e1c v\u1ee5 ki\u1ec7n b\u1eaft ngu\u1ed3n t\u1eeb vi ph\u1ea1m d\u1eef li\u1ec7u v\u00e0 t\u01b0 v\u1ea5n v\u1ec1 x\u1eed l\u00fd c\u00e1c y\u00eau c\u1ea7u b\u1ed3i th\u01b0\u1eddng ph\u1ee9c t\u1ea1p. <\/p>\n\n
Ch\u00fang t\u00f4i \u0111\u00e3 tr\u00edch d\u1eabn T\u1ea1p ch\u00ed B\u1ea3o hi\u1ec3m tr\u01b0\u1edbc \u0111\u00e2y l\u00e0 m\u1ed9t ngu\u1ed3n t\u00e0i nguy\u00ean tuy\u1ec7t v\u1eddi v\u00e0 h\u1ecd c\u0169ng c\u00f3 m\u1ed9t podcast th\u00fa v\u1ecb c\u00f3 t\u00ean On Point.\n\u0110\u01b0\u1ee3c t\u1ed5 ch\u1ee9c b\u1edfi chi\u1ebfn l\u01b0\u1ee3c gia th\u01b0\u01a1ng hi\u1ec7u d\u1ecbch v\u1ee5 t\u00e0i ch\u00ednh Peter van Aartrijik, c\u00e1c ch\u1ee7 \u0111\u1ec1 bao g\u1ed3m t\u1eeb c\u00f4ng ngh\u1ec7 v\u00e0 m\u1ed1i quan h\u1ec7 kh\u00e1ch h\u00e0ng \u0111\u1ebfn ti\u1ebfp th\u1ecb v\u00e0 x\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u.\n\u00d4ng ph\u1ecfng v\u1ea5n m\u1ed9t s\u1ed1 c\u01a1 quan b\u1ea3o hi\u1ec3m h\u00e0ng \u0111\u1ea7u th\u1ebf gi\u1edbi \u0111\u1ec3 cung c\u1ea5p cho ng\u01b0\u1eddi nghe nh\u1eefng l\u1eddi khuy\u00ean h\u1eefu \u00edch v\u1ec1 vi\u1ec7c t\u1ea1o ra m\u1ed9t c\u01a1 quan h\u01b0ng th\u1ecbnh. <\/p>\n\n
\u0110\u1ed1i v\u1edbi c\u00e1c \u0111\u1ea1i l\u00fd mu\u1ed1n t\u00ecm hi\u1ec3u th\u00f4ng tin chi ti\u1ebft v\u1ec1 vi\u1ec7c b\u00e1n b\u1ea3o hi\u1ec3m nh\u00e2n th\u1ecd, \u0111\u00e2y ch\u1eafc ch\u1eafn l\u00e0 m\u1ed9t podcast \u0111\u1ec3 ki\u1ec3m tra.\n\u0110\u01b0\u1ee3c t\u1ea1o b\u1edfi Jeff Root, t\u00e1c gi\u1ea3 c\u1ee7a “\u0110\u1ea1i l\u00fd b\u1ea3o hi\u1ec3m nh\u00e2n th\u1ecd k\u1ef9 thu\u1eadt s\u1ed1”, Podcast b\u00e1n b\u1ea3o hi\u1ec3m nh\u00e2n th\u1ecd hi\u1ec7n \u0111\u1ea1i th\u1ea3o lu\u1eadn v\u1ec1 c\u00e1ch ph\u00e1t tri\u1ec3n m\u1ea1nh trong ng\u00e0nh.\nM\u1eb7c d\u00f9 anh \u1ea5y kh\u00f4ng c\u00f2n cung c\u1ea5p c\u00e1c trang web b\u1ea3o hi\u1ec3m nh\u00e2n th\u1ecd t\u00f9y ch\u1ec9nh, nh\u01b0ng b\u1ea1n s\u1ebd t\u00ecm th\u1ea5y th\u00f4ng tin v\u1ec1 c\u00e1c ch\u1ee7 \u0111\u1ec1 nh\u01b0 x\u00e2y d\u1ef1ng k\u00eanh b\u00e1n h\u00e0ng tr\u1ef1c tuy\u1ebfn hi\u1ec7u qu\u1ea3, t\u1eadn d\u1ee5ng c\u00f4ng ngh\u1ec7 ti\u00ean ti\u1ebfn v\u00e0 t\u1ea1o tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng t\u1ed1t h\u01a1n. <\/p>\n\n
Podcast n\u00e0y \u0111\u01b0\u1ee3c t\u1ed5 ch\u1ee9c b\u1edfi Jason Cass c\u1ee7a C\u01a1 quan B\u1ea3o hi\u1ec3m Intelligence, ng\u01b0\u1eddi c\u0169ng l\u00e0 di\u1ec5n gi\u1ea3 v\u1ec1 c\u00e1c ch\u1ee7 \u0111\u1ec1 b\u1ea3o hi\u1ec3m.\nTi\u1ec1n \u0111\u1ec1 c\u1ee7a Agent’s Influence l\u00e0 ph\u1ecfng v\u1ea5n c\u00e1c \u0111\u1ea1i l\u00fd th\u1ef1c s\u1ef1 trong c\u00e1c c\u01a1 quan th\u1ef1c s\u1ef1 v\u00e0 ch\u1ecdn b\u1ed9 n\u00e3o c\u1ee7a h\u1ecd \u0111\u1ec3 t\u00ecm ra nh\u1eefng g\u00ec c\u1ea7n thi\u1ebft \u0111\u1ec3 th\u00e0nh c\u00f4ng.\n\u0110\u00f3 l\u00e0 m\u1ed9t c\u00e1ch tuy\u1ec7t v\u1eddi \u0111\u1ec3 c\u00f3 \u0111\u01b0\u1ee3c th\u00f4ng tin chi ti\u1ebft tr\u1ef1c ti\u1ebfp t\u1eeb nh\u1eefng ng\u01b0\u1eddi \u0111\u00e3 \u1edf \u0111\u00f3 v\u00e0 th\u1ef1c hi\u1ec7n \u0111i\u1ec1u \u0111\u00f3 \u0111\u1ec3 b\u1ea1n c\u00f3 th\u1ec3 \u0111\u01b0a doanh nghi\u1ec7p c\u1ee7a m\u00ecnh l\u00ean m\u1ed9t t\u1ea7m cao m\u1edbi. <\/p>\n\n
Cody Askins l\u00e0 m\u1ed9t hu\u1ea5n luy\u1ec7n vi\u00ean b\u00e1n h\u00e0ng b\u1ea3o hi\u1ec3m, ng\u01b0\u1eddi s\u1edf h\u1eefu v\u00e0 \u0111i\u1ec1u h\u00e0nh n\u0103m c\u00f4ng ty d\u1ef1a tr\u00ean b\u1ea3o hi\u1ec3m v\u00e0 gi\u00fap c\u00e1c \u0111\u1ea1i l\u00fd \u0111\u1ed9c l\u1eadp tr\u00ean to\u00e0n th\u1ebf gi\u1edbi th\u00e0nh c\u00f4ng h\u01a1n.\nTr\u00ean k\u00eanh YouTube c\u1ee7a anh \u1ea5y, b\u1ea1n s\u1ebd t\u00ecm th\u1ea5y th\u00f4ng tin v\u1ec1 c\u00e1ch t\u1ea1o kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng ch\u1ea5t l\u01b0\u1ee3ng, m\u1edf r\u1ed9ng quy m\u00f4 kinh doanh v\u00e0 \u0111i\u1ec1u h\u00e0nh doanh nghi\u1ec7p c\u1ee7a m\u00ecnh m\u1ed9t c\u00e1ch t\u1ef1 tin h\u01a1n.\nM\u1ed9t trong nh\u1eefng t\u00ednh n\u0103ng th\u00fa v\u1ecb h\u01a1n l\u00e0 c\u00e1c phi\u00ean “quay s\u1ed1 tr\u1ef1c ti\u1ebfp” c\u1ee7a anh \u1ea5y, n\u01a1i anh \u1ea5y g\u1ecdi kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng th\u1ef1c t\u1ebf v\u00e0 h\u01b0\u1edbng d\u1eabn b\u1ea1n qua c\u00f4ng th\u1ee9c c\u1ee7a anh \u1ea5y \u0111\u1ec3 chuy\u1ec3n \u0111\u1ed5i kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng th\u00e0nh kh\u00e1ch h\u00e0ng. <\/p>\n\n
Ch\u00fang t\u00f4i \u0111\u00e3 li\u1ec7t k\u00ea blog c\u1ee7a Agency Nation tr\u01b0\u1edbc \u0111\u00f3 l\u00e0 t\u00e0i nguy\u00ean h\u00e0ng \u0111\u1ea7u \u0111\u1ec3 gi\u00e1o d\u1ee5c c\u00e1c \u0111\u1ea1i l\u00fd \u0111\u1ed9c l\u1eadp v\u1ec1 c\u00e1ch ti\u1ebfp th\u1ecb, b\u00e1n v\u00e0 d\u1ecbch v\u1ee5.\nTrang web c\u1ee7a h\u1ecd cung c\u1ea5p m\u1ed9t s\u1ed1 th\u00f4ng tin chi ti\u1ebft tuy\u1ec7t v\u1eddi v\u1ec1 c\u00e1ch ph\u00e1t tri\u1ec3n \u0111\u1ea1i l\u00fd c\u1ee7a b\u1ea1n v\u00e0 k\u00eanh Agency Nation YouTueb \u0111\u01b0\u1ee3c x\u00e2y d\u1ef1ng d\u1ef1a tr\u00ean th\u00f4ng tin \u0111\u00f3.\nB\u1ea1n s\u1ebd h\u1ecdc c\u00e1ch n\u00e2ng cao th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a m\u00ecnh, \u0111\u1ed1i ph\u00f3 v\u1edbi s\u1ef1 t\u1eeb ch\u1ed1i c\u1ee7a kh\u00e1ch h\u00e0ng, v\u01b0\u1ee3t qua n\u1ed7i s\u1ee3 h\u00e3i v\u00e0 t\u0103ng l\u00f2ng trung th\u00e0nh c\u1ee7a kh\u00e1ch h\u00e0ng. <\/p>\n\n
C\u00e1c \u0111\u1ea1i l\u00fd b\u1ea3o hi\u1ec3m \u0111\u1ed9c l\u1eadp &; m\u00f4i gi\u1edbi c\u1ee7a M\u1ef9 \u0111\u01b0\u1ee3c th\u00e0nh l\u1eadp v\u00e0o n\u0103m 1896 v\u00e0 l\u00e0 m\u1ed9t li\u00ean minh qu\u1ed1c gia c\u1ee7a c\u00e1c doanh nghi\u1ec7p cung c\u1ea5p m\u1ed9t lo\u1ea1t c\u00e1c b\u1ea3o hi\u1ec3m.\nTrang web c\u1ee7a h\u1ecd c\u00f3 nhi\u1ec1u t\u00e0i nguy\u00ean v\u00e0 m\u1ed9t trong nh\u1eefng t\u00e0i nguy\u00ean t\u1ed1t nh\u1ea5t l\u00e0 \u0110\u1ea1i h\u1ecdc \u1ea3o c\u1ee7a h\u1ecd.\nN\u00f3 cung c\u1ea5p t\u00e0i li\u1ec7u \u0111\u00e0o t\u1ea1o cho c\u00e1c \u0111\u1ea1i l\u00fd m\u1edbi, b\u00e1o c\u00e1o r\u1ee7i ro v\u00e0 th\u1ef1c t\u1ebf, h\u1ed9i th\u1ea3o tr\u00ean web v\u00e0 nghi\u00ean c\u1ee9u th\u1ef1c h\u00e0nh t\u1ed1t nh\u1ea5t.\nH\u1ecd c\u00f3 t\u00ednh n\u0103ng “H\u1ecfi chuy\u00ean gia”, n\u01a1i c\u00e1c th\u00e0nh vi\u00ean c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c tr\u1ea3 l\u1eddi c\u00e2u h\u1ecfi c\u1ee7a h\u1ecd b\u1edfi m\u1ed9t s\u1ed1 chuy\u00ean gia h\u00e0ng \u0111\u1ea7u trong ng\u00e0nh. <\/p>\n\n
V\u1ed1n ch\u1ee7 s\u1edf h\u1eefu \u0111\u1ea1i l\u00fd l\u00e0 m\u1ed9t ngu\u1ed3n l\u1ef1c \u0111\u1ec3 t\u1ea1o ra c\u00e1c k\u1ebft n\u1ed1i quan tr\u1ecdng trong ng\u00e0nh b\u1ea3o hi\u1ec3m.\nB\u1ea1n c\u00f3 th\u1ec3 t\u00ecm th\u1ea5y c\u00e1c \u0111\u1ea1i l\u00fd \u0111\u1ec3 b\u00e1n, h\u1ee3p t\u00e1c v\u00e0 c\u01a1 h\u1ed9i vi\u1ec7c l\u00e0m.\nNgo\u00e0i ra, c\u00f3 nh\u1eefng tin t\u1ee9c b\u1ea3o hi\u1ec3m g\u1ea7n \u0111\u00e2y, c\u0169ng nh\u01b0 c\u00f4ng ngh\u1ec7 v\u00e0 c\u00f4ng c\u1ee5 h\u1eefu \u00edch \u0111\u1ec3 qu\u1ea3n l\u00fd kinh doanh t\u1ed1t h\u01a1n. <\/p>\n\n
M\u1ed9t ph\u1ea7n quan tr\u1ecdng c\u1ee7a vi\u1ec7c t\u00ecm ki\u1ebfm th\u00e0nh c\u00f4ng nh\u01b0 m\u1ed9t \u0111\u1ea1i l\u00fd \u0111\u1ed9c l\u1eadp ch\u1ec9 \u0111\u01a1n gi\u1ea3n l\u00e0 hi\u1ec3u bi\u1ebft.\nCho d\u00f9 \u0111\u00f3 l\u00e0 s\u1ef1 hi\u1ec3u bi\u1ebft l\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 \u0111\u01b0a doanh nghi\u1ec7p c\u1ee7a b\u1ea1n l\u00ean kh\u1ecfi m\u1eb7t \u0111\u1ea5t ho\u1eb7c s\u1ef1 ph\u1ee9c t\u1ea1p c\u1ee7a m\u1ed9t lo\u1ea1i b\u1ea3o hi\u1ec3m c\u1ee5 th\u1ec3, \u0111\u00e2y l\u00e0 nh\u1eefng g\u00ec gi\u00fap b\u1ea1n tr\u1edf th\u00e0nh m\u1ed9t \u0111\u1ea1i l\u00fd h\u00e0ng \u0111\u1ea7u. <\/p>\n\n
20 t\u00e0i nguy\u00ean b\u1ea3o hi\u1ec3m n\u00e0y bao g\u1ed3m to\u00e0n b\u1ed9 ph\u1ed5 \u0111\u1ec3 b\u1ea1n c\u00f3 th\u1ec3 c\u1eadp nh\u1eadt \u0111\u1ea7y \u0111\u1ee7 th\u00f4ng tin v\u00e0 c\u1eadp nh\u1eadt tr\u00f2 ch\u01a1i c\u1ee7a m\u00ecnh.<\/p>\n","protected":false},"excerpt":{"rendered":"
Ng\u00e0nh b\u1ea3o hi\u1ec3m l\u00e0 m\u1ed9t ng\u00e0nh n\u0103ng \u0111\u1ed9ng, v\u1edbi th\u00f4ng tin m\u1edbi m\u1edf ra m\u1ecdi l\u00fac. V\u00ec v\u1eady, \u0111i\u1ec1u quan tr\u1ecdng \u0111\u1ed1i v\u1edbi c\u00e1c \u0111\u1ea1i l\u00fd \u0111\u1ed9c l\u1eadp l\u00e0 lu\u00f4n c\u1eadp nh\u1eadt c\u00e1c xu h\u01b0\u1edbng v\u00e0 thay \u0111\u1ed5i \u0111\u1ec3 ti\u1ebfp t\u1ee5c th\u1ef1c hi\u1ec7n c\u00f4ng vi\u1ec7c c\u1ee7a b\u1ea1n \u1edf m\u1ee9c cao nh\u1ea5t v\u1edbi d\u1ecbch v\u1ee5 kh\u00e1ch […]<\/p>\n","protected":false},"featured_media":16513,"template":"","insight-category":[],"class_list":["post-19851","insight","type-insight","status-publish","has-post-thumbnail","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/bolttech.io\/vi\/wp-json\/wp\/v2\/insight\/19851","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bolttech.io\/vi\/wp-json\/wp\/v2\/insight"}],"about":[{"href":"https:\/\/bolttech.io\/vi\/wp-json\/wp\/v2\/types\/insight"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/bolttech.io\/vi\/wp-json\/wp\/v2\/media\/16513"}],"wp:attachment":[{"href":"https:\/\/bolttech.io\/vi\/wp-json\/wp\/v2\/media?parent=19851"}],"wp:term":[{"taxonomy":"insight-category","embeddable":true,"href":"https:\/\/bolttech.io\/vi\/wp-json\/wp\/v2\/insight-category?post=19851"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}