“<\/p>\n\n
Twitter \u0111\u00e3 v\u00e0 \u0111ang ti\u1ebfp t\u1ee5c l\u00e0 m\u1ed9t n\u1ec1n t\u1ea3ng truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i h\u00e0ng \u0111\u1ea7u cho c\u00e1c \u0111\u1ea1i l\u00fd \u0111\u1ed9c l\u1eadp.\nGiao di\u1ec7n \u0111\u01a1n gi\u1ea3n, tr\u1ef1c quan v\u00e0 ngu\u1ed3n c\u1ea5p d\u1eef li\u1ec7u th\u1eddi gian th\u1ef1c c\u1ee7a n\u00f3 v\u1eabn khi\u1ebfn n\u00f3 \u0111\u01b0\u1ee3c ng\u01b0\u1eddi d\u00f9ng y\u00eau th\u00edch.\nKho\u1ea3ng n\u1eeda tri\u1ec7u tweet \u0111\u01b0\u1ee3c g\u1eedi h\u00e0ng ng\u00e0y – kho\u1ea3ng 5.787 m\u1ed7i gi\u00e2y, Paige Cooper<\/a> t\u1ea1i Hootsuite vi\u1ebft.\nV\u00ec v\u1eady, c\u00f3 r\u1ea5t nhi\u1ec1u ti\u1ec1m n\u0103ng cho c\u00e1c \u0111\u1ea1i l\u00fd hi\u1ec3u bi\u1ebft, nh\u1eefng ng\u01b0\u1eddi bi\u1ebft c\u00e1ch s\u1eed d\u1ee5ng n\u1ec1n t\u1ea3ng n\u00e0y \u0111\u00fang c\u00e1ch. <\/p>\n\n Tuy nhi\u00ean, \u0111\u1ed3ng th\u1eddi, \u0111i\u1ec1u quan tr\u1ecdng l\u00e0 tr\u00e1nh m\u1ed9t s\u1ed1 sai l\u1ea7m nghi\u00eam tr\u1ecdng.<\/p>\n\n D\u01b0\u1edbi \u0111\u00e2y l\u00e0 10 \u0111i\u1ec1u n\u00ean l\u00e0m v\u00e0 kh\u00f4ng n\u00ean l\u00e0m tr\u00ean Twitter \u0111\u1ec3 t\u1eadn d\u1ee5ng t\u1ed1i \u0111a nh\u1eefng n\u1ed7 l\u1ef1c c\u1ee7a b\u1ea1n.<\/p>\n\n M\u1ed9t ph\u1ea7n l\u1edbn c\u1ee7a vi\u1ec7c \u0111\u1ea1t \u0111\u01b0\u1ee3c \u0111\u1ed9ng l\u1ef1c tr\u00ean Twitter ch\u1ec9 \u0111\u01a1n gi\u1ea3n l\u00e0 \u0111\u01b0\u1ee3c tham gia.\nC\u00f3 m\u1ed9t m\u1ed1i t\u01b0\u01a1ng quan gi\u1eefa s\u1ed1 ng\u01b0\u1eddi b\u1ea1n theo d\u00f5i v\u00e0 s\u1ed1 ng\u01b0\u1eddi theo d\u00f5i b\u1ea1n, nh\u00e0 ti\u1ebfp th\u1ecb truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i Jayson DeMers<\/a> ch\u1ec9 ra.\nV\u00ec v\u1eady, b\u1ea1n mu\u1ed1n l\u00e0m cho n\u00f3 tr\u1edf th\u00e0nh m\u1ed9t \u0111i\u1ec3m \u0111\u1ec3 theo d\u00f5i c\u00e1c t\u00e0i kho\u1ea3n c\u00f3 li\u00ean quan.\n\u0110\u1ed1i v\u1edbi c\u00e1c \u0111\u1ea1i l\u00fd \u0111\u1ed9c l\u1eadp, ch\u00fang c\u00f3 th\u1ec3 bao g\u1ed3m nh\u1eefng ng\u01b0\u1eddi c\u00f3 \u1ea3nh h\u01b0\u1edfng \u0111\u1ebfn b\u1ea3o hi\u1ec3m, \u1ea5n ph\u1ea9m tin t\u1ee9c b\u1ea3o hi\u1ec3m v\u00e0 c\u00e1c \u0111\u1ea1i l\u00fd kh\u00e1c. <\/p>\n\n B\u1ea1n c\u00f3 th\u1ec3 t\u00ecm th\u1ea5y c\u00e1c t\u00e0i kho\u1ea3n c\u00f3 li\u00ean quan b\u1eb1ng c\u00e1ch s\u1eed d\u1ee5ng ch\u1ee9c n\u0103ng t\u00ecm ki\u1ebfm Twitter cho c\u00e1c m\u00f4 t\u1ea3, nh\u01b0 “\u0111\u1ea1i l\u00fd b\u1ea3o hi\u1ec3m” ho\u1eb7c s\u1eed d\u1ee5ng c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm sinh h\u1ecdc nh\u01b0 FollowerWonk<\/a>, Stephanie Schwab v\u00e0 Christina Strickland<\/a> t\u1ea1i Crackerjack Marketing gi\u1ea3i th\u00edch.\nNh\u1eefng \u0111i\u1ec1u n\u00e0y gi\u00fap b\u1ea1n nhanh ch\u00f3ng l\u1ecdc qua h\u00e0ng tri\u1ec7u ng\u01b0\u1eddi d\u00f9ng Twitter v\u00e0 t\u00ecm nh\u1eefng ng\u01b0\u1eddi ti\u1ec1m n\u0103ng \u0111\u1ec3 k\u1ebft n\u1ed1i. <\/p>\n\n M\u1ed9t trong nh\u1eefng ph\u00edm t\u1eaft ph\u1ed5 bi\u1ebfn h\u01a1n m\u00e0 ng\u01b0\u1eddi d\u00f9ng Twitter m\u1edbi th\u1eed l\u00e0 theo d\u00f5i “h\u00e0ng lo\u1ea1t” ho\u1eb7c “h\u00e0ng lo\u1ea1t”.\n\u0110\u00e2y l\u00e0 n\u01a1i b\u1ea1n theo d\u00f5i m\u1ed9t s\u1ed1 l\u01b0\u1ee3ng l\u1edbn t\u00e0i kho\u1ea3n v\u1edbi hy v\u1ecdng \u0111\u1ed5i l\u1ea1i m\u1ed9t t\u1ef7 l\u1ec7 ph\u1ea7n tr\u0103m kh\u00e1 l\u1edbn theo d\u00f5i b\u1ea1n.\nV\u1ec1 c\u01a1 b\u1ea3n, \u0111\u00f3 l\u00e0 m\u1ed9t c\u00e1ch \u0111\u1ec3 ch\u01a1i tr\u00f2 ch\u01a1i h\u1ec7 th\u1ed1ng.\nNh\u01b0ng Onur Erginoglu<\/a>, \u0111\u1ed3ng s\u00e1ng l\u1eadp \u1ee9ng d\u1ee5ng web Twitter Circleboom, c\u1ea3nh b\u00e1o ch\u1ed1ng l\u1ea1i c\u00e1ch ti\u1ebfp c\u1eadn n\u00e0y, n\u00f3i r\u1eb1ng vi\u1ec7c theo d\u00f5i t\u00edch c\u1ef1c theo c\u00e1ch n\u00e0y vi ph\u1ea1m c\u00e1c nguy\u00ean t\u1eafc chung c\u1ee7a Twitter.\n\u0110\u1ed5i l\u1ea1i, h\u1ecd c\u00f3 th\u1ec3 ph\u1ea1t b\u1ea1n b\u1eb1ng c\u00e1ch l\u1ecdc tweet c\u1ee7a b\u1ea1n kh\u1ecfi k\u1ebft qu\u1ea3 t\u00ecm ki\u1ebfm ho\u1eb7c th\u1eadm ch\u00ed \u0111\u00ecnh ch\u1ec9 t\u00e0i kho\u1ea3n c\u1ee7a b\u1ea1n. <\/p>\n\n Tr\u00ean h\u1ebft, n\u00f3 ch\u1ec9 \u0111\u01a1n gi\u1ea3n l\u00e0 phi \u0111\u1ea1o \u0111\u1ee9c v\u00e0 kh\u00f4ng c\u00f3 c\u00e1ch n\u00e0o \u0111\u1ec3 x\u00e2y d\u1ef1ng danh ti\u1ebfng c\u1ee7a b\u1ea1n.\nV\u00ec v\u1eady, h\u00e3y ch\u1eafc ch\u1eafn r\u1eb1ng b\u1ea1n ch\u1ec9 theo d\u00f5i c\u00e1c t\u00e0i kho\u1ea3n m\u00e0 b\u1ea1n th\u1ef1c s\u1ef1 quan t\u00e2m v\u00e0 b\u1ea1n n\u00ean s\u1eb5n s\u00e0ng. <\/p>\n\n Twitter th\u01b0\u1eddng l\u00e0 m\u1ed9t trong nh\u1eefng n\u01a1i \u0111\u1ea7u ti\u00ean tin t\u1ee9c b\u1ecb ph\u00e1 v\u1ee1.\nT\u00ednh tr\u1ef1c ti\u1ebfp \u0111\u00f3 l\u00e0 m\u1ed9t trong nh\u1eefng \u0111i\u1ec3m b\u00e1n h\u00e0ng ch\u00ednh c\u1ee7a n\u00f3, v\u1edbi ng\u01b0\u1eddi d\u00f9ng c\u00f3 th\u1ec3 c\u1eadp nh\u1eadt v\u1ec1 nh\u1eefng g\u00ec \u0111ang x\u1ea3y ra. <\/p>\n\n T\u1eadn d\u1ee5ng c\u00e1c ch\u1ee7 \u0111\u1ec1 th\u1ecbnh h\u00e0nh<\/a> cung c\u1ea5p c\u01a1 h\u1ed9i ho\u00e0n h\u1ea3o \u0111\u1ec3 ti\u1ebfp c\u1eadn l\u01b0\u1ee3ng kh\u00e1n gi\u1ea3 l\u1edbn, mang l\u1ea1i kh\u1ea3 n\u0103ng hi\u1ec3n th\u1ecb cho h\u1ed3 s\u01a1 c\u1ee7a b\u1ea1n v\u00e0 t\u0103ng s\u1ed1 l\u01b0\u1ee3ng ng\u01b0\u1eddi theo d\u00f5i c\u1ee7a b\u1ea1n.\nV\u00ec v\u1eady, b\u1ea1n s\u1ebd mu\u1ed1n nh\u1eadn th\u1ee9c \u0111\u01b0\u1ee3c nh\u1eefng g\u00ec \u0111ang x\u1ea3y ra v\u00e0 c\u1ea5u tr\u00fac chi\u1ebfn l\u01b0\u1ee3c n\u1ed9i dung c\u1ee7a b\u1ea1n cho ph\u00f9 h\u1ee3p. <\/p>\n\n Chia s\u1ebb ki\u1ebfn th\u1ee9c c\u1ee7a b\u1ea1n v\u1ec1 m\u1ed9t ch\u1ee7 \u0111\u1ec1 th\u1ecbnh h\u00e0nh l\u00e0 m\u1ed9t trong nh\u1eefng c\u00e1ch t\u1ed1t nh\u1ea5t \u0111\u1ec3 th\u1ef1c hi\u1ec7n \u0111i\u1ec1u n\u00e0y, nh\u00f3m nghi\u00ean c\u1ee9u t\u1ea1i n\u1ec1n t\u1ea3ng theo d\u00f5i hashtag Twitter, Keyhole<\/a> gi\u1ea3i th\u00edch.\nV\u00ed d\u1ee5: n\u1ebfu b\u1ea3o hi\u1ec3m y t\u1ebf \u0111ang l\u00e0 xu h\u01b0\u1edbng, b\u1ea1n c\u00f3 th\u1ec3 tweet m\u1ed9t ph\u1ea7n th\u00f4ng tin gi\u00e1o d\u1ee5c ho\u1eb7c chia s\u1ebb li\u00ean k\u1ebft \u0111\u1ebfn m\u1ed9t b\u00e0i vi\u1ebft li\u00ean quan \u0111\u1ebfn s\u1ee9c kh\u1ecfe. <\/p>\n\n V\u00ec v\u1eady, l\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 b\u1ea1n t\u00ecm th\u1ea5y c\u00e1c ch\u1ee7 \u0111\u1ec1 Twitter th\u1ecbnh h\u00e0nh?\nDuy\u1ec7t Twitter Trends t\u1eeb b\u1ea3ng \u0111i\u1ec1u khi\u1ec3n c\u1ee7a b\u1ea1n l\u00e0 m\u1ed9t n\u01a1i kh\u1edfi \u0111\u1ea7u tuy\u1ec7t v\u1eddi, Jessica Bowers Hopson t\u1ea1i Inbound Marketing Agents cho bi\u1ebft.\nC\u00f4 c\u0169ng khuy\u00ean b\u1ea1n n\u00ean s\u1eed d\u1ee5ng Hashtagify<\/a> – m\u1ed9t c\u00f4ng c\u1ee5 mi\u1ec5n ph\u00ed \u0111\u1ec3 xem nh\u1eefng g\u00ec ph\u1ed5 bi\u1ebfn v\u00e0o l\u00fac n\u00e0y. <\/p>\n\n Nh\u01b0ng c\u00f3 m\u1ed9t nh\u01b0\u1ee3c \u0111i\u1ec3m.\nB\u1ea1n ch\u1ec9 n\u00ean \u0111\u0103ng n\u1ed9i dung v\u1ec1 c\u00e1c xu h\u01b0\u1edbng c\u00f3 li\u00ean quan m\u00e0 b\u1ea1n \u0111\u00e3 nghi\u00ean c\u1ee9u k\u1ef9 l\u01b0\u1ee1ng.\n\u0110i\u1ec1u n\u00e0y \u0111\u1ea3m b\u1ea3o b\u1ea1n th\u1ef1c s\u1ef1 bi\u1ebft nh\u1eefng g\u00ec \u0111ang x\u1ea3y ra v\u00e0 \u0111ang \u1edf trong m\u1ed9t v\u1ecb tr\u00ed \u0111\u1ec3 t\u0103ng th\u00eam gi\u00e1 tr\u1ecb cho cu\u1ed9c tr\u00f2 chuy\u1ec7n.\n\u0110\u00f3ng g\u00f3p v\u00e0o m\u1ed9t ch\u1ee7 \u0111\u1ec1 m\u00e0 kh\u00f4ng th\u1ef1c hi\u1ec7n nghi\u00ean c\u1ee9u th\u00edch h\u1ee3p c\u00f3 th\u1ec3 nhanh ch\u00f3ng ph\u1ea3n t\u00e1c d\u1ee5ng, nh\u00f3m Keyhole c\u1ea3nh b\u00e1o. <\/p>\n\n “C\u00f5ng” v\u00f4 t\u00e2m khi b\u1ea1n kh\u00f4ng c\u00f3 th\u1ea9m quy\u1ec1n th\u1ef1c s\u1ef1 v\u1ec1 m\u1ed9t ch\u1ee7 \u0111\u1ec1 s\u1ebd l\u00e0m gi\u1ea3m k\u1ebft qu\u1ea3 c\u1ee7a b\u1ea1n v\u00e0 th\u1eadm ch\u00ed c\u00f3 th\u1ec3 l\u00e0m t\u1ed5n th\u01b0\u01a1ng danh ti\u1ebfng c\u1ee7a b\u1ea1n. <\/p>\n\n \u0110\u1eebng \u0111\u0103ng n\u1ed9i dung chung chung \u2013 h\u00e3y s\u00e1ng t\u1ea1o, Julia McCoy<\/a>, ng\u01b0\u1eddi s\u00e1ng l\u1eadp v\u00e0 CEO c\u1ee7a c\u00f4ng ty copywriting, Express Writers n\u00f3i.\nKhi tweet, h\u00e3y ch\u00e8n m\u1ed9t tr\u00edch d\u1eabn tuy\u1ec7t v\u1eddi t\u1eeb b\u00e0i \u0111\u0103ng tr\u00ean blog m\u00e0 b\u1ea1n \u0111ang li\u00ean k\u1ebft \u0111\u1ebfn \u0111\u1ec3 ng\u01b0\u1eddi d\u00f9ng bi\u1ebft nh\u1eefng g\u00ec trong c\u1eeda h\u00e0ng v\u00e0 s\u1ebd c\u1ea3m th\u1ea5y b\u1eaft bu\u1ed9c ph\u1ea3i nh\u1ea5p v\u00e0o. <\/p>\n\n “Hashtags l\u00e0 m\u1ed9t c\u00e1ch ti\u1ec7n d\u1ee5ng \u0111\u1ec3 nh\u00f3m v\u00e0 ph\u00e2n lo\u1ea1i c\u00e1c tweet, v\u00e0 ch\u00fang gi\u00fap m\u1ecdi ng\u01b0\u1eddi theo d\u00f5i c\u00e1c ch\u1ee7 \u0111\u1ec1 m\u00e0 h\u1ecd quan t\u00e2m”, nh\u00e0 v\u0103n kinh doanh, David Hartshorne<\/a> gi\u1ea3i th\u00edch.\n“B\u1ea5t c\u1ee9 ai t\u00ecm ki\u1ebfm m\u1ed9t ch\u1ee7 \u0111\u1ec1 c\u1ee5 th\u1ec3 \u0111\u1ec1u c\u00f3 th\u1ec3 t\u00ecm th\u1ea5y c\u00e1c tweet c\u00f3 li\u00ean quan ngay l\u1eadp t\u1ee9c thay v\u00ec ph\u1ea3i cu\u1ed9n qua ngu\u1ed3n c\u1ea5p d\u1eef li\u1ec7u Twitter c\u1ee7a h\u1ecd.” <\/p>\n\n Hashtags \u0111\u00f3ng m\u1ed9t vai tr\u00f2 quan tr\u1ecdng trong h\u1ec7 sinh th\u00e1i Twitter.\nS\u1eed d\u1ee5ng hi\u1ec7u qu\u1ea3 ch\u00fang l\u00e0 \u0111i\u1ec1u c\u1ea7n thi\u1ebft \u0111\u1ec3 t\u1eadn d\u1ee5ng c\u00e1c ch\u1ee7 \u0111\u1ec1 th\u1ecbnh h\u00e0nh v\u00e0 \u0111\u01b0a n\u1ed9i dung c\u1ee7a b\u1ea1n \u0111\u1ebfn tr\u01b0\u1edbc \u0111\u1ed1i t\u01b0\u1ee3ng d\u1ef1 \u0111\u1ecbnh c\u1ee7a b\u1ea1n. <\/p>\n\n Ng\u01b0\u1eddi s\u00e1ng l\u1eadp WordStream v\u00e0 Gi\u00e1m \u0111\u1ed1c \u0111i\u1ec1u h\u00e0nh Mobile Monkey Larry Kim<\/a> ch\u1ec9 ra r\u1eb1ng vi\u1ec7c s\u1eed d\u1ee5ng hashtag c\u00f3 th\u1ec3 c\u1ea3i thi\u1ec7n v\u1ecb tr\u00ed trong ngu\u1ed3n c\u1ea5p d\u1eef li\u1ec7u Twitter, t\u0103ng s\u1ed1 l\u1ea7n hi\u1ec3n th\u1ecb v\u00e0 t\u0103ng m\u1ee9c \u0111\u1ed9 t\u01b0\u01a1ng t\u00e1c.\nS\u1eed d\u1ee5ng m\u1ed9t hashtag c\u1ee5 th\u1ec3 cho ph\u00e9p anh ta ti\u1ebfp c\u1eadn 106.000 t\u00e0i kho\u1ea3n ng\u01b0\u1eddi d\u00f9ng v\u00e0 t\u1ea1o ra h\u01a1n 127.000 l\u1ea7n hi\u1ec3n th\u1ecb. <\/p>\n\n Tuy nhi\u00ean, \u0111i\u1ec1u quan tr\u1ecdng l\u00e0 ph\u1ea3i tu\u00e2n theo c\u00e1c ph\u01b0\u01a1ng ph\u00e1p hay nh\u1ea5t khi s\u1eed d\u1ee5ng hashtag.\n\u0110i\u1ec1u cu\u1ed1i c\u00f9ng b\u1ea1n mu\u1ed1n l\u00e0 \u0111i qu\u00e1 \u0111\u00e0 v\u00e0 \u0111\u00f3ng g\u00f3i c\u00e1c tweet c\u1ee7a b\u1ea1n v\u1edbi h\u1ecd.\nM\u1ed9t ho\u1eb7c hai l\u00e0 r\u1ea5t nhi\u1ec1u, Amie Detar<\/a>, gi\u00e1m \u0111\u1ed1c ti\u1ebfp th\u1ecb k\u1ef9 thu\u1eadt s\u1ed1 t\u1ea1i Posse Social Media khuy\u00ean.\nB\u00ed quy\u1ebft l\u00e0 th\u1ef1c hi\u1ec7n nghi\u00ean c\u1ee9u c\u1ee7a b\u1ea1n v\u00e0 ch\u1ec9 bao g\u1ed3m c\u00e1c hashtag si\u00eau li\u00ean quan \u0111\u1ebfn b\u00e0i \u0111\u0103ng c\u1ee7a b\u1ea1n v\u00e0 ng\u00e0nh b\u1ea3o hi\u1ec3m. <\/p>\n\n M\u1eb7c d\u00f9 Twitter \u0111\u00e3 t\u0103ng s\u1ed1 l\u01b0\u1ee3ng k\u00fd t\u1ef1 \u0111\u01b0\u1ee3c ph\u00e9p trong tweet t\u1eeb 140 k\u00fd t\u1ef1 l\u00ean 280 v\u00e0o n\u0103m 2017, nh\u01b0ng v\u1eabn c\u00f2n h\u1ea1n ch\u1ebf v\u1ec1 kh\u00f4ng gian.\nV\u00ec v\u1eady, h\u00e3y ghi nh\u1edb l\u1eddi khuy\u00ean c\u1ee7a nh\u00e0 v\u0103n kinh doanh Sharon Hurley Hall<\/a> : S\u1eed d\u1ee5ng hashtag ng\u1eafn g\u1ecdn \u0111\u1ec3 ch\u1eeba ch\u1ed7 cho v\u0103n b\u1ea3n, li\u00ean k\u1ebft v\u00e0 \u0111\u1ec1 c\u1eadp. <\/p>\n\n B\u1ea1n c\u00e0ng n\u1ed7 l\u1ef1c \u0111\u1ec3 t\u01b0\u01a1ng t\u00e1c v\u1edbi nh\u1eefng ng\u01b0\u1eddi kh\u00e1c tr\u00ean Twitter, k\u1ebft qu\u1ea3 c\u1ee7a b\u1ea1n c\u00e0ng t\u1ed1t.\nDo \u0111\u00f3, \u0111i\u1ec1u quan tr\u1ecdng l\u00e0 b\u1ea1n s\u1eb5n s\u00e0ng th\u1ef1c hi\u1ec7n \u0111\u1ed9ng th\u00e1i \u0111\u1ea7u ti\u00ean v\u00e0 ti\u1ebfp c\u1eadn v\u1edbi ng\u01b0\u1eddi kh\u00e1c thay v\u00ec ch\u1edd \u0111\u1ee3i h\u1ecd ti\u1ebfp c\u1eadn v\u1edbi b\u1ea1n.\n“Ph\u01b0\u01a1ng ti\u1ec7n truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i l\u00e0 t\u1ea5t c\u1ea3 v\u1ec1 s\u1ef1 k\u1ebft n\u1ed1i”, Corrie Baker v\u00e0 Jesse Mullins<\/a>, ch\u1ee7 s\u1edf h\u1eefu c\u1ee7a Jemully Media vi\u1ebft.\n“N\u1ebfu t\u1ea5t c\u1ea3 nh\u1eefng g\u00ec b\u1ea1n t\u1eebng l\u00e0m l\u00e0 \u0111\u0103ng b\u00e0i cho c\u00f4ng ty c\u1ee7a b\u1ea1n ho\u1eb7c v\u1ec1 c\u00f4ng ty c\u1ee7a b\u1ea1n, b\u1ea1n \u0111ang thi\u1ebfu \u0111i\u1ec3m.” <\/p>\n\n V\u00e0 \u0111i\u1ec1u n\u00e0y ch\u1ee7 y\u1ebfu xoay quanh vi\u1ec7c retweeting.\n\u0110\u00e2y l\u00e0 c\u00e1ch \u0111\u01a1n gi\u1ea3n nh\u1ea5t \u0111\u1ec3 t\u01b0\u01a1ng t\u00e1c v\u1edbi nh\u1eefng ng\u01b0\u1eddi d\u00f9ng kh\u00e1c.\nN\u00f3 \u0111\u01b0a b\u1ea1n v\u00e0o radar c\u1ee7a h\u1ecd, \u0111\u1ed3ng th\u1eddi qu\u1ea3ng b\u00e1 th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a h\u1ecd. <\/p>\n\n B\u00ean c\u1ea1nh vi\u1ec7c gi\u00fap \u0111\u1ee1 ng\u01b0\u1eddi kh\u00e1c v\u00e0 t\u0103ng kh\u1ea3 n\u0103ng ti\u1ebfp x\u00fac c\u1ee7a h\u1ecd, retweeting c\u0169ng mang l\u1ea1i m\u1ed9t s\u1ed1 l\u1ee3i \u00edch d\u1ee9t kho\u00e1t cho b\u1ea1n.\nDoanh nh\u00e2n Derric Haynie<\/a> n\u00f3i r\u1eb1ng n\u00f3 l\u00e0m t\u0103ng ho\u1ea1t \u0111\u1ed9ng t\u00e0i kho\u1ea3n, \u0111i\u1ec1u n\u00e0y r\u1ea5t quan tr\u1ecdng v\u00ec m\u1ed1i t\u01b0\u01a1ng quan gi\u1eefa t\u1ea7n su\u1ea5t tweet v\u00e0 t\u0103ng tr\u01b0\u1edfng t\u00e0i kho\u1ea3n Twitter.\nN\u00f3 c\u0169ng cung c\u1ea5p cho kh\u00e1n gi\u1ea3 c\u1ee7a b\u1ea1n gi\u00e1 tr\u1ecb b\u1ed5 sung.\nNgay c\u1ea3 khi b\u1ea1n kh\u00f4ng c\u00f3 b\u1ea5t k\u1ef3 n\u1ed9i dung g\u1ed1c m\u1edbi n\u00e0o \u0111\u1ec3 t\u1ef1 \u0111\u0103ng, b\u1ea1n c\u00f3 th\u1ec3 t\u00ecm th\u1ea5y \u0111i\u1ec1u g\u00ec \u0111\u00f3 \u0111\u00e1ng ch\u00fa \u00fd \u0111\u1ec3 \u0111\u0103ng t\u1eeb m\u1ed9t ng\u01b0\u1eddi c\u00f3 \u1ea3nh h\u01b0\u1edfng c\u00f3 li\u00ean quan, d\u1eabn \u0111\u1ebfn vi\u1ec7c \u0111\u0103ng l\u1ea1i \u0111\u00f3 v\u1edbi nh\u1eadn x\u00e9t c\u1ee7a ri\u00eang b\u1ea1n. <\/p>\n\n Ngo\u00e0i vi\u1ec7c tweet l\u1ea1i, b\u1ea1n c\u00f3 th\u1ec3 th\u00edch v\u00e0 tr\u1ea3 l\u1eddi tweet \u0111\u1ec3 tham gia th\u00eam.<\/p>\n\n K\u1ebft n\u1ed1i l\u00e0 t\u1ea5t c\u1ea3 v\u1ec1 t\u00ednh x\u00e1c th\u1ef1c.\nKho\u1ea3nh kh\u1eafc b\u1ea1n c\u1ed1 g\u1eafng \u00e9p bu\u1ed9c n\u00f3, m\u1ecdi th\u1ee9 b\u1eaft \u0111\u1ea7u \u0111i v\u1ec1 ph\u00eda nam. <\/p>\n\n M\u1ed9t sai l\u1ea7m m\u00e0 ngay c\u1ea3 nh\u1eefng \u0111\u1ea1i l\u00fd c\u00f3 thi\u1ec7n ch\u00ed nh\u1ea5t c\u0169ng m\u1eafc ph\u1ea3i l\u00e0 g\u1eedi tin nh\u1eafn t\u1ef1 \u0111\u1ed9ng sau khi ai \u0111\u00f3 theo d\u00f5i h\u1ecd.\nV\u00ed d\u1ee5, n\u00f3 c\u00f3 th\u1ec3 n\u00f3i \u0111i\u1ec1u g\u00ec \u0111\u00f3 nh\u01b0, “C\u1ea3m \u01a1n v\u00ec \u0111\u00e3 theo d\u00f5i ch\u00fang t\u00f4i! \u0110\u00e2y l\u00e0 m\u1ed9t li\u00ean k\u1ebft \u0111\u1ebfn trang web c\u1ee7a ch\u00fang t\u00f4i.”\nM\u1eb7c d\u00f9 th\u1eadt tuy\u1ec7t khi th\u1ec3 hi\u1ec7n s\u1ef1 \u0111\u00e1nh gi\u00e1 cao c\u1ee7a b\u1ea1n \u0111\u1ed1i v\u1edbi ai \u0111\u00f3 \u0111ang theo d\u00f5i b\u1ea1n, nh\u01b0ng tin nh\u1eafn t\u1ef1 \u0111\u1ed9ng c\u00f3 xu h\u01b0\u1edbng g\u00e2y h\u1ea1i nhi\u1ec1u h\u01a1n l\u00e0 t\u1ed1t, Ana Gotter<\/a>, nh\u00e0 v\u0103n truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i t\u1ea1i Qu\u1ea3ng c\u00e1o g\u00e2y r\u1ed1i gi\u1ea3i th\u00edch. <\/p>\n\n T\u1ea1i sao?<\/p>\n\n H\u1ecd c\u1ea3m th\u1ea5y kh\u00f4ng c\u00e1 nh\u00e2n.\nH\u1ea7u h\u1ebft m\u1ecdi ng\u01b0\u1eddi c\u00f3 th\u1ec3 ngay l\u1eadp t\u1ee9c bi\u1ebft khi n\u00e0o \u0111\u00f3 l\u00e0 c\u00e2u tr\u1ea3 l\u1eddi t\u1ef1 \u0111\u1ed9ng v\u00e0 b\u1ea1n \u0111\u00e3 kh\u00f4ng th\u1ef1c s\u1ef1 d\u00e0nh th\u1eddi gian \u0111\u1ec3 tr\u1ea3 l\u1eddi c\u00e1 nh\u00e2n, \u0111\u00e2y c\u00f3 th\u1ec3 l\u00e0 m\u1ed9t b\u01b0\u1edbc ngo\u1eb7t l\u1edbn.\nV\u00e0 n\u1ebfu b\u1ea1n bao g\u1ed3m m\u1ed9t li\u00ean k\u1ebft \u0111\u1ebfn trang web, b\u1ea3n tin email ho\u1eb7c c\u00e1c t\u00e0i kho\u1ea3n x\u00e3 h\u1ed9i kh\u00e1c, n\u00f3 s\u1ebd t\u1ef1 qu\u1ea3ng c\u00e1o m\u1ed9t c\u00e1ch kh\u00f3 ch\u1ecbu.\nC\u1ea3m gi\u00e1c nh\u01b0 th\u1ec3 b\u1ea1n ch\u1ec9 \u0111ang c\u1ed1 g\u1eafng x\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a m\u00ecnh v\u00e0 kh\u00f4ng th\u1ef1c s\u1ef1 quan t\u00e2m \u0111\u1ebfn vi\u1ec7c nu\u00f4i d\u01b0\u1ee1ng c\u00e1c m\u1ed1i quan h\u1ec7<\/a>. <\/p>\n\n N\u00f3 c\u0169ng c\u00f3 th\u1ec3 khi\u1ebfn b\u1ea1n ph\u1ea3i tr\u1ea3 gi\u00e1.\nH\u01a1n 30% ng\u01b0\u1eddi d\u00f9ng s\u1ebd h\u1ee7y theo d\u00f5i m\u1ed9t th\u01b0\u01a1ng hi\u1ec7u sau khi nh\u1eadn \u0111\u01b0\u1ee3c tin nh\u1eafn t\u1ef1 \u0111\u1ed9ng, b\u00e1o c\u00e1o c\u1ee7a Andrea Lehr<\/a> t\u1ea1i HubSpot.\nM\u1eb7c d\u00f9 ch\u1eafc ch\u1eafn b\u1ea1n c\u00f3 th\u1ec3 nh\u1eafn tin tr\u1ef1c ti\u1ebfp cho ai \u0111\u00f3 tr\u00ean Twitter, nh\u01b0ng ch\u1ec9 l\u00e0m nh\u01b0 v\u1eady n\u1ebfu b\u1ea1n t\u1ef1 vi\u1ebft v\u00e0 \u0111\u1ea3m b\u1ea3o r\u1eb1ng n\u00f3 \u0111\u01b0\u1ee3c c\u00e1 nh\u00e2n h\u00f3a cho c\u00e1 nh\u00e2n b\u1ea1n \u0111ang ti\u1ebfp c\u1eadn. <\/p>\n\n C\u00f3 m\u1ed9t l\u01b0\u1ee3ng l\u1edbn d\u1eef li\u1ec7u cho th\u1ea5y ng\u01b0\u1eddi d\u00f9ng Twitter ph\u1ea3n \u1ee9ng t\u00edch c\u1ef1c v\u1edbi h\u00ecnh \u1ea3nh.\nC\u00e1c tweet c\u00f3 h\u00ecnh \u1ea3nh nh\u1eadn \u0111\u01b0\u1ee3c s\u1ef1 tham gia kh\u1ed5ng l\u1ed3 h\u01a1n 313% so v\u1edbi nh\u1eefng tweet kh\u00f4ng c\u00f3, Andrew Hutchinson<\/a> t\u1ea1i Social Media Today cho bi\u1ebft.\nNh\u00e3n c\u1ea7u t\u1ef1 nhi\u00ean b\u1ecb h\u00fat v\u1ec1 ph\u00eda nh\u1eefng tweet n\u00e0y v\u00e0 ch\u00fang gi\u00fap thu h\u00fat s\u1ef1 ch\u00fa \u00fd trong c\u00e1c ngu\u1ed3n c\u1ea5p d\u1eef li\u1ec7u \u1ed3n \u00e0o. <\/p>\n\n Nh\u01b0ng b\u1ea1n kh\u00f4ng ch\u1ec9 gi\u1edbi h\u1ea1n \u1edf h\u00ecnh \u1ea3nh.\nHutchinson n\u00f3i th\u00eam r\u1eb1ng c\u00e1c tweet c\u00f3 GIF nh\u1eadn \u0111\u01b0\u1ee3c s\u1ef1 tham gia g\u1ea5p s\u00e1u l\u1ea7n so v\u1edbi nh\u1eefng ng\u01b0\u1eddi c\u00f3 v\u0103n b\u1ea3n nghi\u00eam ng\u1eb7t v\u00e0 nh\u1eefng ng\u01b0\u1eddi c\u00f3 video nh\u1eadn \u0111\u01b0\u1ee3c g\u1ea5p ch\u00edn l\u1ea7n m\u1ee9c \u0111\u1ed9 t\u01b0\u01a1ng t\u00e1c. <\/p>\n\n Tuy nhi\u00ean, c\u00f3 m\u1ed9t c\u1ea3nh b\u00e1o \u1edf \u0111\u00e2y.\nB\u1ea1n c\u1ea7n ph\u1ea3i nh\u1eadn th\u1ee9c \u0111\u01b0\u1ee3c ch\u1ea5t l\u01b0\u1ee3ng h\u00ecnh \u1ea3nh c\u1ee7a m\u00ecnh.\nH\u00ecnh \u1ea3nh kh\u00f4ng chuy\u00ean nghi\u1ec7p, kh\u00f4ng \u0111\u1ea1t ti\u00eau chu\u1ea9n s\u1ebd kh\u00f4ng c\u1eaft gi\u1ea3m n\u00f3 v\u00e0 c\u00f3 th\u1ec3 ph\u1ee7 nh\u1eadn quan \u0111i\u1ec3m s\u1eed d\u1ee5ng ch\u00fang ngay t\u1eeb \u0111\u1ea7u. <\/p>\n\n V\u00e0 h\u00ecnh \u1ea3nh ch\u1ee9ng kho\u00e1n chung chung c\u0169ng t\u1ec7 nh\u01b0 v\u1eady, theo Jack Simpson<\/a> t\u1ea1i eConsultancy.\nCh\u00fang c\u00f3 xu h\u01b0\u1edbng r\u01a1i v\u00e0o m\u1ed9t trong hai lo\u1ea1i – ch\u1ee5p \u1ea3nh l\u1ed1i s\u1ed1ng \u0111\u00e1ng s\u1ee3 ho\u1eb7c \u0111\u1ed3 h\u1ecda ch\u1ea5t l\u01b0\u1ee3ng th\u1ea5p, bu\u1ed3n t\u1ebb.\nM\u1eb7c d\u00f9 c\u00f3 m\u1ed9t s\u1ed1 m\u1ee9c \u0111\u1ed9 ch\u1ee7 quan \u1edf \u0111\u00e2y, nh\u01b0ng kh\u00e1 d\u1ec5 d\u00e0ng \u0111\u1ec3 ph\u00e1t hi\u1ec7n ra m\u1ed9t trong nh\u1eefng \u0111i\u1ec1u n\u00e0y. <\/p>\n\n Thay v\u00e0o \u0111\u00f3, b\u1ea1n n\u00ean l\u00e0m g\u00ec?<\/p>\n\n H\u00e3y s\u00e1ng t\u1ea1o.\nSimpson n\u00f3i r\u1eb1ng b\u1ea1n c\u00f3 kh\u1ea3 n\u0103ng ch\u1ee5p v\u00e0 ch\u1ec9nh s\u1eeda h\u00ecnh \u1ea3nh c\u1ee7a ri\u00eang m\u00ecnh – \u0111i\u1ec1u kh\u00e1 d\u1ec5 th\u1ef1c hi\u1ec7n v\u1edbi h\u1ea7u h\u1ebft c\u00e1c \u0111i\u1ec7n tho\u1ea1i th\u00f4ng minh hi\u1ec7n \u0111\u1ea1i.\nHo\u1eb7c b\u1ea1n c\u00f3 th\u1ec3 s\u1eed d\u1ee5ng m\u1ed9t c\u00f4ng c\u1ee5 thi\u1ebft k\u1ebf \u0111\u1ed3 h\u1ecda nh\u01b0 Canva<\/a> \u0111\u1ec3 t\u1ea1o h\u00ecnh \u1ea3nh c\u1ee7a ri\u00eang b\u1ea1n t\u1eeb \u0111\u1ea7u.\nH\u1ecd cung c\u1ea5p m\u1ed9t th\u01b0 vi\u1ec7n m\u1eabu kh\u1ed5ng l\u1ed3 m\u00e0 b\u1ea1n c\u00f3 th\u1ec3 s\u1eed d\u1ee5ng \u0111\u1ec3 b\u1eaft \u0111\u1ea7u. <\/p>\n\n B\u1ea1n c\u0169ng n\u00ean nh\u1edb r\u1eb1ng c\u00e1c chi\u1ebfn l\u01b0\u1ee3c Twitter c\u00f3 th\u1ec3 kh\u00e1c nhau gi\u1eefa c\u00e1c \u0111\u1ea1i l\u00fd.<\/p>\n\n “M\u1ed9t th\u01b0\u01a1ng hi\u1ec7u c\u00f3 m\u1ee5c ti\u00eau qu\u1ea3n l\u00fd th\u01b0\u01a1ng hi\u1ec7u s\u1ebd s\u1eed d\u1ee5ng Twitter theo m\u1ed9t c\u00e1ch r\u1ea5t kh\u00e1c so v\u1edbi m\u1ed9t th\u01b0\u01a1ng hi\u1ec7u \u0111ang s\u1eed d\u1ee5ng Twitter \u0111\u1ec3 th\u00fac \u0111\u1ea9y chuy\u1ec3n \u0111\u1ed5i cho d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng”, chi\u1ebfn l\u01b0\u1ee3c gia th\u01b0\u01a1ng hi\u1ec7u Nick Reese<\/a> vi\u1ebft.\n“V\u00ed d\u1ee5: n\u1ebfu m\u1ee5c ti\u00eau c\u1ee7a b\u1ea1n l\u00e0 th\u1ebf h\u1ec7 kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng, kh\u00f4ng ph\u1ea3i m\u1ecdi tweet \u0111\u1ec1u c\u00f3 li\u00ean k\u1ebft \u0111\u1ebfn trang \u0111\u00edch c\u1ee7a b\u1ea1n; m\u1ed9t s\u1ed1 Tweet c\u00f3 th\u1ec3 t\u1eadp trung h\u01a1n v\u00e0o s\u1ef1 tham gia c\u1ee7a c\u1ed9ng \u0111\u1ed3ng ho\u1eb7c l\u00e3nh \u0111\u1ea1o t\u01b0 t\u01b0\u1edfng. <\/p>\n\n \u0110i\u1ec1u quan tr\u1ecdng l\u00e0 b\u1ea1n ph\u1ea3i si\u00eau c\u1ee5 th\u1ec3 v\u1ec1 \u0111\u1ed9ng c\u01a1 c\u1ee7a m\u00ecnh khi s\u1eed d\u1ee5ng m\u1ea1ng n\u00e0y v\u00ec n\u00f3 s\u1ebd ch\u1ec9 \u0111\u1ea1o n\u1ed7 l\u1ef1c c\u1ee7a b\u1ea1n v\u00e0 \u0111\u1ea3m b\u1ea3o b\u1ea1n \u0111ang t\u1eadp trung v\u00e0o \u0111\u00fang nhi\u1ec7m v\u1ee5.<\/p>\n\n “<\/p>\n","protected":false},"excerpt":{"rendered":" “ Twitter \u0111\u00e3 v\u00e0 \u0111ang ti\u1ebfp t\u1ee5c l\u00e0 m\u1ed9t n\u1ec1n t\u1ea3ng truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i h\u00e0ng \u0111\u1ea7u cho c\u00e1c \u0111\u1ea1i l\u00fd \u0111\u1ed9c l\u1eadp. Giao di\u1ec7n \u0111\u01a1n gi\u1ea3n, tr\u1ef1c quan v\u00e0 ngu\u1ed3n c\u1ea5p d\u1eef li\u1ec7u th\u1eddi gian th\u1ef1c c\u1ee7a n\u00f3 v\u1eabn khi\u1ebfn n\u00f3 \u0111\u01b0\u1ee3c ng\u01b0\u1eddi d\u00f9ng y\u00eau th\u00edch. Kho\u1ea3ng n\u1eeda tri\u1ec7u tweet \u0111\u01b0\u1ee3c g\u1eedi h\u00e0ng ng\u00e0y […]<\/p>\n","protected":false},"featured_media":0,"template":"","insight-category":[],"class_list":["post-19718","insight","type-insight","status-publish","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/bolttech.io\/vi\/wp-json\/wp\/v2\/insight\/19718","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bolttech.io\/vi\/wp-json\/wp\/v2\/insight"}],"about":[{"href":"https:\/\/bolttech.io\/vi\/wp-json\/wp\/v2\/types\/insight"}],"wp:attachment":[{"href":"https:\/\/bolttech.io\/vi\/wp-json\/wp\/v2\/media?parent=19718"}],"wp:term":[{"taxonomy":"insight-category","embeddable":true,"href":"https:\/\/bolttech.io\/vi\/wp-json\/wp\/v2\/insight-category?post=19718"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}1. Th\u1ef1c hi\u1ec7n theo c\u00e1c t\u00e0i kho\u1ea3n c\u00f3 li\u00ean quan<\/strong><\/h2>\n\n
2. \u0110\u1eebng theo d\u00f5i h\u00e0ng lo\u1ea1t<\/strong><\/h2>\n\n
3. T\u1eadn d\u1ee5ng c\u00e1c ch\u1ee7 \u0111\u1ec1 th\u1ecbnh h\u00e0nh<\/strong><\/h2>\n\n
4. \u0110\u1eebng nh\u1ea3y v\u00e0o tr\u01b0\u1edbc khi nghi\u00ean c\u1ee9u \u0111\u1ea7y \u0111\u1ee7 c\u00e1c ch\u1ee7 \u0111\u1ec1<\/strong><\/h2>\n\n
5. S\u1eed d\u1ee5ng Hashtags<\/strong><\/h2>\n\n
6. \u0110\u1eebng \u0111i qu\u00e1 \u0111\u00e0 v\u1edbi h\u1ecd<\/strong><\/h2>\n\n
7. T\u01b0\u01a1ng t\u00e1c v\u1edbi n\u1ed9i dung c\u00f3 li\u00ean quan<\/strong><\/h2>\n\n
8. Kh\u00f4ng g\u1eedi tin nh\u1eafn t\u1ef1 \u0111\u1ed9ng<\/strong><\/h2>\n\n
9. S\u1eed d\u1ee5ng h\u00ecnh \u1ea3nh<\/strong><\/h2>\n\n
10. Kh\u00f4ng s\u1eed d\u1ee5ng h\u00ecnh \u1ea3nh l\u01b0u tr\u1eef ch\u1ea5t l\u01b0\u1ee3ng th\u1ea5p ho\u1eb7c chung chung<\/strong><\/h2>\n\n
Ph\u1ea7n th\u01b0\u1edfng: H\u00e3y ch\u1eafc ch\u1eafn r\u1eb1ng b\u1ea1n bi\u1ebft l\u00fd do t\u1ea1i sao b\u1ea1n \u1edf tr\u00ean Twitter<\/strong><\/h2>\n\n