{"id":21299,"date":"2024-09-30T14:30:58","date_gmt":"2024-09-30T19:30:58","guid":{"rendered":"https:\/\/bolttech.io\/insights\/pc-insurance%ec%97%90-%eb%b3%b4%eb%8b%a4-%ea%b0%9c%ec%9d%b8%ed%99%94%eb%90%9c-%ea%b3%a0%ea%b0%9d-%eb%a9%94%ec%8b%9c%ec%a7%80%ea%b0%80-%ed%95%84%ec%9a%94%ed%95%9c-%ec%9d%b4%ec%9c%a0\/"},"modified":"2024-11-06T17:31:42","modified_gmt":"2024-11-06T22:31:42","slug":"pc-insurance%ec%97%90-%eb%b3%b4%eb%8b%a4-%ea%b0%9c%ec%9d%b8%ed%99%94%eb%90%9c-%ea%b3%a0%ea%b0%9d-%eb%a9%94%ec%8b%9c%ec%a7%80%ea%b0%80-%ed%95%84%ec%9a%94%ed%95%9c-%ec%9d%b4%ec%9c%a0","status":"publish","type":"insight","link":"https:\/\/bolttech.io\/ko\/insights\/pc-insurance%ec%97%90-%eb%b3%b4%eb%8b%a4-%ea%b0%9c%ec%9d%b8%ed%99%94%eb%90%9c-%ea%b3%a0%ea%b0%9d-%eb%a9%94%ec%8b%9c%ec%a7%80%ea%b0%80-%ed%95%84%ec%9a%94%ed%95%9c-%ec%9d%b4%ec%9c%a0\/","title":{"rendered":"P&amp;C Insurance\uc5d0 \ubcf4\ub2e4 \uac1c\uc778\ud654\ub41c \uace0\uac1d \uba54\uc2dc\uc9c0\uac00 \ud544\uc694\ud55c \uc774\uc720"},"content":{"rendered":"\n<p>\uc190\ud574\ubcf4\ud5d8\uc0ac\ub4e4\uc740 \ubcf4\ud5d8\uae08 \uccad\uad6c \uc99d\uac00\ub85c \uc5b4\ub824\uc6c0\uc744 \uacaa\uace0 \uc788\uc73c\uba70, \ub3d9\uc2dc\uc5d0 \uace0\uac1d\ub4e4\uc740 \ubcf4\ud5d8 \uac00\uc785\uc744 \ud574\uc9c0\ud558\uace0 \uc788\uc2b5\ub2c8\ub2e4. \ud55c\ud3b8, \ubcf4\ud5d8 \uad6c\ub9e4\uc5d0 \ub300\ud55c \uace0\uac1d \ub9cc\uc871\ub3c4\ub294 \uc0ac\uc0c1 \ucd5c\uc800\uce58\ub97c \uae30\ub85d\ud558\uace0 \uc788\ub2e4\uace0 PropertyCasualty360\uc758 \uc791\uac00\uc778 <a href=\"https:\/\/www.propertycasualty360.com\/2018\/06\/19\/5-trends-influencing-pc-insurance-purchases\/\" target=\"_blank\" rel=\"noreferrer noopener\">Tom Super\uc640 Colleen Cairns\ub294<\/a> \ub9d0\ud569\ub2c8\ub2e4. <\/p>\n\n<p>\uc288\ud37c\uc640 \ucf00\uc5b8\uc988\uc5d0 \ub530\ub974\uba74 \uace0\uac1d \ubd88\ub9cc\uc774 \ub9cc\uc5f0\ud55c \uc774\uc720 \uc911 \ud558\ub098\ub294 \uace0\uac1d\uc774 \ub354 \uc774\uc0c1 \ubcf4\ud5d8\uc0ac\uac00 \uc81c\uc2dc\ud558\ub294 \ucd1d\uccb4\uc801\uc778 \uac00\uce58 \uc81c\uc548\uc744 \ubcf4\uc9c0 \ubabb\ud558\uae30 \ub54c\ubb38\uc774\ub77c\uace0 \ud569\ub2c8\ub2e4. \uadf8\ub4e4\uc740 \ud63c\ub780 \uc18d\uc5d0\uc11c \uae38\uc744 \uc783\uace0 \ubcf4\ud5d8\ub8cc\ub97c \uc9c0\ubd88\ud55c \ub3c8\uc5d0 \ub300\ud55c \uc218\uc775\uc744 \uacb0\ucf54 \ubcfc \uc218 \uc5c6\uc744 \uac83 \uac19\uc740 \ub290\ub08c\uc744 \ubc1b\uc2b5\ub2c8\ub2e4.<\/p>\n\n<p>\uac1c\uc778\ud654\ub41c \uace0\uac1d \uba54\uc2dc\uc9d5\uc740 \uc774\ub7ec\ud55c \uad00\uacc4\ub97c \uc804\ud658\ud560 \uc218 \uc788\ub294 \uc911\uc694\ud55c \ub3c4\uad6c\ub97c \uc81c\uacf5\ud569\ub2c8\ub2e4. P&amp;C \ubcf4\ud5d8\uc0ac\ub294 \uace0\uac1d\uacfc \uac1c\ubcc4\uc801\uc73c\ub85c \ub300\ud654\ud568\uc73c\ub85c\uc368 \uac00\uce58\ub97c \ub354 \uc798 \uc124\uba85\ud558\uace0 \uad00\uacc4\ub97c \uad6c\ucd95\ud558\uc5ec \uace0\uac1d\uc774 \ubcf4\ud5d8\uc0ac\uc5d0 \uacc4\uc18d \uac00\uc785\ud558\ub294 \uac83\uc774 \uc65c \ucd5c\uc120\uc758 \uc774\uc775\uc778\uc9c0 \uc54c \uc218 \uc788\ub3c4\ub85d \ub3c4\uc6b8 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n\n<h2 class=\"wp-block-heading\">P&amp;C \ubcf4\ud5d8\uc744 \uc704\ud55c \uac1c\uc778\ud654 \ud2b8\ub80c\ub4dc<\/h2>\n\n<p>\uac1c\uc778\ud654\ub294 \ubcf4\ud5d8\uc5d0\ub9cc \uad6d\ud55c\ub418\uc9c0 \uc54a\uc2b5\ub2c8\ub2e4. \uace0\uac1d\ub4e4\uc740 \uc810\uc810 \ub354 \ub2e4\uc591\ud55c \uad6c\ub9e4 \uc0c1\ud638\uc791\uc6a9\uc5d0\uc11c \uac1c\uc778\ud654\ub97c \uacbd\ud5d8\ud558\uace0 \uc788\uc73c\uba70, \uc774\ub294 \uc810\uc810 \ub354 \uc77c\ubc18\ud654\ub418\uace0 \uae30\ub300\ub418\ub294 \uacbd\ud5d8\uc774 \ub418\uace0 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n\n<p>\ub9ac\uc11c\uce58 \uc804\ubb38\uac00\uc778 <a href=\"https:\/\/www.infosys.com\/newsroom\/press-releases\/Documents\/genome-research-report.pdf\" target=\"_blank\" rel=\"noreferrer noopener\">Vanson Bourne<\/a>\uc5d0 \ub530\ub974\uba74 \ud55c \uc5f0\uad6c\uc5d0\uc11c \uc124\ubb38\uc870\uc0ac\uc5d0 \ucc38\uc5ec\ud55c \uace0\uac1d\uc758 86%\uac00 \uac1c\uc778\ud654\uac00 \uad6c\ub9e4 \uc0c1\ud488\uc5d0 \uc601\ud5a5\uc744 \ubbf8\ucce4\ub2e4\uace0 \ub2f5\ud588\uc2b5\ub2c8\ub2e4.<\/p>\n\n<p>\uace0\uac1d\uc758 \uae30\ub300\uce58\uac00 \ubcc0\ud654\ud568\uc5d0 \ub530\ub77c P&amp;C \ubcf4\ud5d8\ud68c\uc0ac\uc758 \ud589\ub3d9\ub3c4 \ub354\ub514\uc9c0\ub9cc \ubcc0\ud654\ud558\uace0 \uc788\uc2b5\ub2c8\ub2e4. \uae30\uc5c5\uc758 77%\ub294 \uc2e4\uc2dc\uac04 \uac1c\uc778\ud654\uac00 \uc911\uc694\ud558\ub2e4\uace0 \uc0dd\uac01\ud558\uc9c0\ub9cc, 60%\ub294 \uc5ec\uc804\ud788 \ud6a8\uacfc\uc801\uc778 \uc2e4\uc2dc\uac04 \uac1c\uc778\ud654\ub97c \uad6c\ud604\ud558\ub294 \ub370 \uc5b4\ub824\uc6c0\uc744 \uacaa\uace0 \uc788\ub2e4\uace0 Entrepreneur\uc758 FE International \uc124\ub9bd\uc790 <a href=\"https:\/\/www.entrepreneur.com\/article\/315356\" target=\"_blank\" rel=\"noreferrer noopener\">Thomas Smale\uc740<\/a> \ub9d0\ud569\ub2c8\ub2e4. \uadf8\ub7ec\ub098 \ubcf4\ud5d8\uc0ac\ub4e4\uc740 \uace0\uac1d \uac1c\uc778\ud654\ub97c \uac1c\uc120\ud558\ub294 \ub3d9\uc77c\ud55c \ub3c4\uad6c\uac00 \uc5b8\ub354\ub77c\uc774\ud305 \ubc0f \ud074\ub808\uc784 \uad00\ub9ac\ub3c4 \uac1c\uc120\ud560 \uc218 \uc788\ub2e4\ub294 \uc0ac\uc2e4\uc744 \ubc1c\uacac\ud558\uace0 \uc788\uc2b5\ub2c8\ub2e4.  <\/p>\n\n<h3 class=\"wp-block-heading\">\uace0\uac1d\uc740 \uac1c\uc778\ud654\ub97c \uc6d0\ud569\ub2c8\ub2e4.<\/h3>\n\n<p>\ubcf4\ud5d8\uc758 \uac1c\uc778\ud654\ub294 \ubcf4\ud5d8 \ub9c8\ucf00\ud305\uc5d0\uc11c \ubcf4\ud5d8\ub8cc \uc124\uc815, \ud2b9\uc815 \ud488\ubaa9 \ub610\ub294 \uc774\ubca4\ud2b8\uc5d0 \ub300\ud55c \ub9de\ucda4\ud615 \ubcf4\uc7a5 \uc81c\uacf5\uc5d0 \uc774\ub974\uae30\uae4c\uc9c0 \uad11\ubc94\uc704\ud55c \uc791\uc5c5\uc744 \ubcc0\ud654\uc2dc\ud0a4\uace0 \uc788\ub2e4\uace0 Emerj\uc758 \uc870\ub2ec \uc804\ubb38\uac00 <a href=\"https:\/\/emerj.com\/ai-sector-overviews\/artificial-intelligence-in-insurance-trends\/\" target=\"_blank\" rel=\"noreferrer noopener\">Edmund Zagorin<\/a> \uc740 \ub9d0\ud569\ub2c8\ub2e4.<\/p>\n\n<p>\uace0\uac1d\ub4e4\uc740 \uac1c\uc778\ud654\uc758 \ud61c\ud0dd\uc5d0 \uad00\uc2ec\uc774 \ub9ce\uae30 \ub54c\ubb38\uc5d0 \uc774\ub7ec\ud55c \ud61c\ud0dd\uc744 \uc5bb\uae30 \uc704\ud574 \ub354 \ub9ce\uc740 \uac1c\uc778 \uc815\ubcf4\ub97c \uae30\uaebc\uc774 \uacf5\uc720\ud560 \uc758\ud5a5\uc774 \uc788\uc73c\uba70, \uc774\ub294 \uc9c0\ub09c \uba87 \ub144 \ub3d9\uc548 \uc9c0\uc18d\ub418\uc5b4 \uc654\uc2b5\ub2c8\ub2e4. 2014\ub144 \ucd08, \ubaa8\uac74 \uc2a4\ud0e0\ub9ac\uc758 \uc804\ubb34 \uc774\uc0ac <a href=\"https:\/\/www.the-digital-insurer.com\/wp-content\/uploads\/2014\/10\/372-evolution-revolution-how-insurers-stay-relevant-digital-world.pdf\" target=\"_blank\" rel=\"noreferrer noopener\">\uc874 \ud638\ud0b9\uacfc<\/a> \ub3d9\ub8cc \uc5f0\uad6c\uc6d0\ub4e4\uc774 \uc791\uc131\ud55c \ubc31\uc11c\uc5d0\uc11c\ub294 \ubcf4\ud5d8 \uace0\uac1d\uc758 85%\uac00 \uac1c\uc778\ud654\ub41c \uac00\uaca9 \ucc45\uc815\uc758 \ud61c\ud0dd\uc744 \ubc1b\uae30 \uc704\ud574 \uc815\ubcf4\ub97c \uacf5\uc720\ud560 \uc758\ud5a5\uc774 \uc788\ub2e4\uace0 \ubcf4\uace0\ud588\uc2b5\ub2c8\ub2e4. <\/p>\n\n<p>\ud558\uc9c0\ub9cc \ubcf4\ud5d8\ud68c\uc0ac\uac00 \ud56d\uc0c1 \uac1c\uc778\ud654\ub41c \uc811\uadfc \ubc29\uc2dd\uc744 \uc81c\uc2dc\ud558\ub294 \ub370\uc774\ud130\ub97c \ucc3e\uc544\uc57c \ud558\ub294 \uac83\uc740 \uc544\ub2d9\ub2c8\ub2e4. &#8220;\uace0\uac1d\uc758 \ucda9\uc871\ub418\uc9c0 \uc54a\uc740 \ub2c8\uc988\uc5d0 \ub300\ud55c \ub2e8\uc11c\uac00 \ub208\uc5d0 \uc798 \ub744\uc9c0 \uc54a\ub294 \uacf3\uc5d0 \uc228\uc5b4 \uc788\ub294 \uacbd\uc6b0\uac00 \ub9ce\uc2b5\ub2c8\ub2e4.&#8221;\ub77c\uace0 McKinsey &amp; Company\uc758 \ubd80 \ud30c\ud2b8\ub108 <a href=\"https:\/\/www.mckinsey.com\/industries\/financial-services\/our-insights\/how-traditional-insurance-carriers-can-disrupt-through-personalized-marketing\" target=\"_blank\" rel=\"noreferrer noopener\">\ubc00\ub77c \uc544\ub2e4\ubaa8\ubc14\uc640<\/a> \ub3d9\ub8cc \uc5f0\uad6c\uc6d0\ub4e4\uc740 \ub9d0\ud569\ub2c8\ub2e4. \uc608\ub97c \ub4e4\uc5b4, \uc790\ub3d9\ucc28 \ubcf4\ud5d8 \uccad\uad6c\uc11c \uc218\uc2e0 \uc8fc\uc18c\ub97c \uc5c5\ub370\uc774\ud2b8\ud558\uae30 \uc704\ud574 \uc804\ud654\ud558\ub294 \uace0\uac1d\uc740 \ucd5c\uadfc\uc5d0 \uc774\uc0ac\ub97c \ud588\uc73c\ubbc0\ub85c \uc138\uc785\uc790 \ubcf4\ud5d8\ub3c4 \ud544\uc694\ud560 \uc218 \uc788\ub2e4\ub294 \uc2e0\ud638\ub97c \ubcf4\ub0b4\ub294 \uac83\uc785\ub2c8\ub2e4.  <\/p>\n\n<h3 class=\"wp-block-heading\">\uac1c\uc778\ud654 \ubc0f \uc778\uacf5 \uc9c0\ub2a5<\/h3>\n\n<p>\uc778\uacf5\uc9c0\ub2a5\uc740 \ubcf4\ud5d8 \ubc0f \uae30\ud0c0 \uc0b0\uc5c5\uc5d0\uc11c \uac1c\uc778\ud654\ub97c \ub354\uc6b1 \uc27d\uac8c \ub9cc\ub4e4\uc5b4\uc8fc\uace0 \uc788\uc2b5\ub2c8\ub2e4. \uc778\uacf5\uc9c0\ub2a5\uc740 \uc218\ub9ce\uc740 \uac1c\uc778 \ub370\uc774\ud130 \ud3ec\uc778\ud2b8\ub97c \ubd84\uc11d\ud558\uc5ec \ubcf4\ud5d8 \ud68c\uc0ac\uac00 \ub9de\ucda4\ud615 \uba54\uc2dc\uc9c0, \uac1c\ubcc4\ud654\ub41c \uac00\uaca9 \ucc45\uc815, \uc77c\ub300\uc77c \ucc38\uc5ec\ub97c \uc81c\uacf5\ud560 \uc218 \uc788\uac8c \ud574\uc900\ub2e4\uace0 Haven Life\uc758 CEO\uc778 <a href=\"https:\/\/tearsheet.co\/insurtech\/the-49-biggest-trends-in-insurance-and-insurtech-for-2019-according-to-experts\/\" target=\"_blank\" rel=\"noreferrer noopener\">\uc57c\ub860 \ubca4\uc988\ube44\ub294<\/a> \ub9d0\ud569\ub2c8\ub2e4. <\/p>\n\n<p>\ubcf4\ud5d8 \ud601\uc2e0 \ub9ac\ud3ec\ud130\uc758 <a href=\"http:\/\/iireporter.com\/four-major-trends-to-reshape-insurance-analytics-for-2018\/\" target=\"_blank\" rel=\"noreferrer noopener\">\ud0b4\ubc8c\ub9ac \ud574\ub9ac\uc2a4-\ud398\ub780\ud14c\ub294<\/a> \ubcf4\ud5d8 \ud68c\uc0ac\uac00 \ub9c8\ucf00\ud305\uc5d0\uc11c \uac1c\uc778\ud654\ub97c \uad00\ub9ac\ud558\uae30 \uc704\ud574 \uc778\uacf5\uc9c0\ub2a5\uc758 \ud798\uc744 \ub354\uc6b1 \ud65c\uc6a9\ud558\ub824\uba74 \ubb38\uc790 \uba54\uc2dc\uc9c0, \uc74c\uc131, \ube44\ub514\uc624 \ubc0f \uc774\ubbf8\uc9c0\uc640 \uac19\uc740 \ube44\uc815\ud615 \ub370\uc774\ud130\ub97c \ubd84\uc11d\ud560 \uc218 \uc788\ub294 \ub3c4\uad6c\ub97c \ub3c4\uc785\ud574\uc57c \ud55c\ub2e4\uace0 \ub9d0\ud569\ub2c8\ub2e4. \uc774\ub7ec\ud55c \ub3c4\uad6c\ub294 \uac1c\uc778\ud654\ub97c \uac15\ud654\ud558\ub294 \ub370 \ub3c4\uc6c0\uc774 \ub420 \ubfd0\ub9cc \uc544\ub2c8\ub77c \uc5b8\ub354\ub77c\uc774\ud305 \ubc0f \ud074\ub808\uc784 \uad00\ub9ac\uc758 \uc815\ud655\uc131\uc744 \ub192\uc77c \uc218 \uc788\ub2e4\uace0 Harris-Ferrante\ub294 \ub9d0\ud569\ub2c8\ub2e4. <\/p>\n\n<figure class=\"wp-block-image aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/bolttech.io\/wp-content\/uploads\/2024\/08\/consultation.jpg\" alt=\"\" class=\"wp-image-5539\" srcset=\"https:\/\/bolttech.io\/wp-content\/uploads\/2024\/08\/consultation.jpg 1024w, https:\/\/bolttech.io\/wp-content\/uploads\/2024\/08\/consultation-300x200.jpg 300w, https:\/\/bolttech.io\/wp-content\/uploads\/2024\/08\/consultation-768x512.jpg 768w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n<h2 class=\"wp-block-heading\">\uace0\uac1d\uacfc \uce5c\ubc00\uac10\uc744 \ud615\uc131\ud558\ub294 \ubc29\ubc95<\/h2>\n\n<p>\uc624\ub298\ub0a0\uc758 \uae30\uc220 \ub3c4\uad6c\ub97c \uc0ac\uc6a9\ud558\uba74 \uadf8 \uc5b4\ub290 \ub54c\ubcf4\ub2e4 \uc27d\uac8c \ubcf4\ud5d8 \uace0\uac1d\uc5d0 \ub300\ud55c \ub9de\ucda4\ud615 \uc811\uadfc \ubc29\uc2dd\uc744 \uac1c\ubc1c\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uadf8\ub7ec\ub098 \uc774\ub7ec\ud55c \ub3c4\uad6c\ub97c \uc62c\ubc14\ub978 \ubc29\ubc95\uc73c\ub85c \uc0ac\uc6a9\ud558\ub294 \uac83\uc740 \ubaa8\ub4e0 \uac1c\uc778\ud654 \ubca4\ucc98\uc758 \uc131\uacf5\uc5d0 \ud544\uc218\uc801\uc785\ub2c8\ub2e4.<\/p>\n\n<h2 class=\"wp-block-heading\">AI\ub97c \ub3c4\uad6c\ub85c \ucde8\uae09<\/h2>\n\n<p>\uc778\uacf5 \uc9c0\ub2a5\uacfc \uae30\uacc4 \ud559\uc2b5\uc740 \uac1c\uc778\ud654\ub97c \ub354 \uc27d\uac8c \ub9cc\ub4e4 \uc218 \uc788\uc73c\uba70, \uc774\ub97c \ud65c\uc6a9\ud558\ub294 \uac00\uc7a5 \uc88b\uc740 \ubc29\ubc95\uc740 \ud2b9\uc815 \uc0c1\ud669\uc774\ub098 \uc791\uc5c5\uc5d0 \uc801\uc6a9\ud558\ub294 \uac83\uc785\ub2c8\ub2e4.<\/p>\n\n<p>&#8220;\ub3c4\uad6c\ub97c \uba3c\uc800 \uc120\ud0dd\ud55c \ub2e4\uc74c \uc0ac\uc6a9 \ubc29\ubc95\uc744 \ucc3e\uc73c\ub824\uace0 \ud558\uc9c0 \ub9c8\uc2ed\uc2dc\uc624. \ub300\uc2e0, \uba3c\uc800 \ud574\uacb0\ud558\uace0\uc790 \ud558\ub294 \ubb38\uc81c\ub97c \ud30c\uc545\ud55c \ub2e4\uc74c \uace0\uac1d\uc758 \uc0b6\uc744 \ub354 \uc27d\uac8c \ub9cc\ub4e4\uc5b4 \uc904 \uc218 \uc788\ub294 \uac00\uc7a5 \uc801\ud569\ud55c \ucd5c\uace0\uc758 \uc18c\ud504\ud2b8\uc6e8\uc5b4\uc640 \uc194\ub8e8\uc158\uc744 \ucc3e\uc73c\uc2ed\uc2dc\uc624&#8221;\ub77c\uace0 Yes&amp;\uc758 \ub514\uc9c0\ud138 \ub2f4\ub2f9 \uc218\uc11d \ubd80\uc0ac\uc7a5\uc778 <a href=\"https:\/\/www.forbes.com\/sites\/forbesagencycouncil\/2018\/06\/19\/how-to-use-artificial-intelligence-personalization-and-automation-in-the-customer-journey\/\" target=\"_blank\" rel=\"noreferrer noopener\">Greg Kihlstrom<\/a>\uc740 \ub9d0\ud569\ub2c8\ub2e4.<\/p>\n\n<p>\uc62c\ubc14\ub978 \ub3c4\uad6c\ub97c \uc120\ud0dd\ud558\ub294 \uac83 \uc678\uc5d0\ub3c4 \uc62c\ubc14\ub978 \ub370\uc774\ud130\ub97c \ubd84\uc11d\ud558\ub294 \uac83\uc774 \ud544\uc218\uc801\uc785\ub2c8\ub2e4. &#8220;\ub9c8\ucf00\ud130\uc5d0\uac8c\ub294 <em>\ub354 \ub9ce\uc740<\/em> \ub370\uc774\ud130\uac00 \ud544\uc694\ud55c \uac83\uc774 \uc544\ub2c8\ub77c <em>\uc62c\ubc14\ub978<\/em> \ub370\uc774\ud130\ub9cc \uc788\uc73c\uba74 \ub429\ub2c8\ub2e4. \uc218\uc775\uc740 \uc62c\ubc14\ub978 \ub370\uc774\ud130\ub97c \ud655\ubcf4\ud558\ub294 \ub370 \ub2ec\ub824 \uc788\uc2b5\ub2c8\ub2e4.&#8221;\ub77c\uace0 Junction AI\uc758 \ucc3d\ub9bd\uc790\uc774\uc790 CEO\uc778 <a href=\"https:\/\/www.forbes.com\/sites\/forbesagencycouncil\/2018\/04\/17\/three-ways-artificial-intelligence-can-enhance-your-personalization-strategy\/\" target=\"_blank\" rel=\"noreferrer noopener\">Vance Reavie\ub294<\/a> \ub9d0\ud569\ub2c8\ub2e4.  <\/p>\n\n<p>\ubcf4\ud5d8\uc0ac\ub294 \ub610\ud55c AI\ub97c \uc6f9\uc0ac\uc774\ud2b8 \ubc0f \ubaa8\ubc14\uc77c \ud50c\ub7ab\ud3fc\uacfc \uac19\uc740 \uae30\uc874 \ub3c4\uad6c\uc5d0 \ud1b5\ud569\ud558\ub294 \ubc29\ubc95\uc744 \ubaa8\uc0c9\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n\n<h2 class=\"wp-block-heading\">\ubaa8\ubc14\uc77c \uc218\uc6a9<\/h2>\n\n<p>\ubaa8\ubc14\uc77c \uae30\uc220\uc740 \ubcf4\ud5d8\ud68c\uc0ac\uc758 \uc5b8\ub354\ub77c\uc774\ud305 \ubc0f \ubcf4\ud5d8\uae08 \uccad\uad6c \ucc98\ub9ac\ub97c \uac1c\uc120\ud558\ub294 \ub370 \ub3c4\uc6c0\uc774 \ub41c\ub2e4\uace0 HOVER\uc758 \ubd80\uc0ac\uc7a5\uc778 <a href=\"https:\/\/www.propertycasualty360.com\/2019\/01\/16\/four-trends-shaping-insurance-in-2019\/\" target=\"_blank\" rel=\"noreferrer noopener\">\ucf00\ube48 \ub808\uc77c\ub9ac\ub294<\/a> \ub9d0\ud569\ub2c8\ub2e4. \ub610\ud55c \uace0\uac1d\uc5d0\uac8c \ubcf4\ub2e4 \uc6d0\ud65c\ud558\uace0 \uac1c\uc778\ud654\ub41c \uacbd\ud5d8\uc744 \uc81c\uacf5\ud558\ub294 \ub370 \ub3c4\uc6c0\uc774 \ub429\ub2c8\ub2e4. <\/p>\n\n<p>\ucc57\ubd07\uacfc \uac19\uc740 \ub3c4\uad6c\ub97c \ud1b5\ud569\ud55c \ubaa8\ubc14\uc77c \ud50c\ub7ab\ud3fc\uc740 \uace0\uac1d\uc774 \uac1c\ubcc4\uc801\uc73c\ub85c \ub9de\ucda4\ud654\ub41c \uc870\uc5b8\uc744 \ubc1b\uc744 \uc218 \uc788\ub3c4\ub85d \ub3c4\uc640\uc900\ub2e4\uace0 \ub9c8\uc778\ub4dc\ud2b8\ub9ac\uc758 <a href=\"https:\/\/www.mindtree.com\/blog\/direct-customer-model-changing-insurers-business-ways\" target=\"_blank\" rel=\"noreferrer noopener\">\ub77c\uc81c\uc2a4\uc640\ub9ac \ub098\ud0c0\ub77c\uc794\uc740<\/a> \ub9d0\ud569\ub2c8\ub2e4. \ucc57\ubd07\uc740 \uc810\uc810 \ub354 \ub2e4\uc591\ud55c \ucffc\ub9ac\ub97c \ucc98\ub9ac\ud560 \uc218 \uc788\ub294 \ub2a5\ub825\uc744 \uac16\ucd94\uace0 \uc788\uc73c\uba70, \uc778\uac04 \uc9c1\uc6d0\uc774 \uac1c\uc785\ud574\uc57c \ud560 \uc2dc\uae30\ub97c \uacb0\uc815\ud558\ub3c4\ub85d \ud504\ub85c\uadf8\ub798\ubc0d\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. <\/p>\n\n<p>\uac1c\uc778\ud654\ub97c \uac15\ud654\ud558\uae30 \uc704\ud574 AI\ub098 \uae30\ud0c0 \ub3c4\uad6c\ub97c \ud1b5\ud569\ud558\uc9c0 \uc54a\uc740 \ubaa8\ubc14\uc77c \ud50c\ub7ab\ud3fc\ub3c4 \uac1c\uc778\ud654\ub41c \ub290\ub08c\uc744 \uc904 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uace0\uac1d\uc774 \ubaa8\ubc14\uc77c\uc744 \ud1b5\ud574 \uc190\uc27d\uac8c \uc190\ud574\ubcf4\ud5d8\uc0ac\uc640 \uc5f0\uacb0\ud560 \uc218 \uc788\uac8c \ub418\uba74 \uc9d1, \uc790\ub3d9\ucc28, \uc9c1\uc7a5 \ub4f1 \uc775\uc219\ud55c \ud658\uacbd\uc5d0\uc11c \ubcf4\ud5d8\uc0ac\uc640 \uace0\uac1d \uac04\uc758 \uad00\uacc4\ub97c \uacbd\ud5d8\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \ucee4\ubba4\ub2c8\ucf00\uc774\uc158\uc740 \uba40\ub9ac \ub5a8\uc5b4\uc9c4 \uc0ac\ubb34\uc2e4\uc5d0 \uc788\ub294 \uc870\uc815\uc790\uc5d0\uac8c \uc804\ud654\ud558\ub294 \uac83\uc774 \uc544\ub2d9\ub2c8\ub2e4. \uc624\ud788\ub824 \uc790\uc2e0\uc758 \uacf5\uac04\uc5d0\uc11c \ud3b8\uc548\ud558\uac8c \uc790\uc2e0\uc758 \ud734\ub300\ud3f0\uc744 \uc0ac\uc6a9\ud558\ub294 \uac83\uc785\ub2c8\ub2e4.<\/p>\n\n<h2 class=\"wp-block-heading\">\uae30\uc874 \ub3c4\uad6c \uc0ac\uc6a9<\/h2>\n\n<p>\uc6f9\uc0ac\uc774\ud2b8\ub098 \uc774\uba54\uc77c\uc758 \uac1c\uc778\ud654\ub294 \ubcf4\ud5d8 \ud68c\uc0ac\uac00 \uc774\ubbf8 \uc0ac\uc6a9\ud558\uace0 \uc788\ub294 \ub3c4\uad6c\ub97c \ud65c\uc6a9\ud558\uc5ec \uace0\uac1d\uc5d0\uac8c \ubcf4\ub2e4 \uac1c\ubcc4\ud654\ub41c \ubc29\uc2dd\uc73c\ub85c \ub2e4\uac00\uac00\ub294 \ub370 \ub3c4\uc6c0\uc774 \ub420 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uad11\ubc94\uc704\ud55c \uc778\uad6c \ud1b5\uacc4 \uc815\ubcf4\ubcf4\ub2e4 \ub354 \uae4a\uc774 \ud30c\uace0\ub4e4\uba74 \uac1c\uc778\ud654\ub41c \uc774\uba54\uc77c\uc744 \uc0ac\uc6a9\ud558\uc5ec \ubcf4\ub2e4 \ud0c0\uac9f\ud654\ub41c \uc0c1\ud488\uacfc \uc11c\ube44\uc2a4\ub97c \uc81c\uacf5\ud560 \uc218 \uc788\ub2e4\uace0 Covideo\uc758 <a href=\"https:\/\/www.covideo.com\/personalized-emails-in-insurance\" target=\"_blank\" rel=\"noreferrer noopener\">\ub9c8\ub9b0\ucf54 \uc694\uc2dc\ud3ec\ube45\uc740<\/a> \ub9d0\ud569\ub2c8\ub2e4. <\/p>\n\n<p>\uc190\ud574\ubcf4\ud5d8\uc0ac\uc758 \uacbd\uc6b0 \ub9de\ucda4\ud615 \uc774\uba54\uc77c\uc740 \uc2a4\ub9c8\ud2b8 \ud648 \uae30\uae30, \uc628\ub514\ub9e8\ub4dc \ubcf4\ud5d8, \uc8fc\ud0dd \ub610\ub294 \uc790\ub3d9\ucc28 \ubcf4\ud5d8 \uac00\uc785\uc744 \uc704\ud55c \ud301 \ub4f1\uc758 \uae30\ub2a5\uc744 \uc81c\uacf5\ud558\ub294 \uac83\uc744 \uc758\ubbf8\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uc774\ub7ec\ud55c \ucee4\ubba4\ub2c8\ucf00\uc774\uc158\uc774 \ubcf4\ub2e4 \ud0c0\uac9f\ud305\ub41c \ucee4\ubba4\ub2c8\ucf00\uc774\uc158\uc77c\uc218\ub85d \uace0\uac1d\uc774 \uae30\uc874 \ubcf4\ud5d8\uc0ac\uc640\uc758 \uad00\uacc4\ub97c \uac15\ud654\ud558\ub294 \ub370 \uc0ac\uc6a9\ud560 \uac00\ub2a5\uc131\uc774 \ub192\uc544\uc9d1\ub2c8\ub2e4.<\/p>\n\n<h2 class=\"wp-block-heading\">\ud68c\uc0ac\uc758 \uc0ac\uba85\uc744 \uac1c\uc778\ud654\ud558\uc2ed\uc2dc\uc624.<\/h2>\n\n<p>\uace0\uac1d\uc758 \uac1c\uc778\uc5d0 \ub300\ud55c \uac10\uac01\uc740 \uc8fc\uc694 \uc0ac\ud68c \ubb38\uc81c\uc5d0 \ub300\ud55c \ubcf4\ud5d8\uc0ac\uc758 \uc811\uadfc \ubc29\uc2dd\uc744 \ud1b5\ud574\uc11c\ub3c4 \ubc1c\uc804\ud569\ub2c8\ub2e4. IWCO \ub9c8\ucf00\ud305 \ubc0f \ucee4\ubba4\ub2c8\ucf00\uc774\uc158 \ub9e4\ub2c8\uc800 <a href=\"https:\/\/www.iwco.com\/blog\/2018\/05\/18\/insurance-marketing-trends-2018\/\" target=\"_blank\" rel=\"noreferrer noopener\">\ubbf8\uc178 \ud544\uc740<\/a> \ubcf4\ud5d8\uc0ac\uac00 \ud22c\uba85\uc131\uacfc \uc639\ud638 \ud65c\ub3d9\uc744 \ube0c\ub79c\ub529 \uc804\ub7b5\uc73c\ub85c \uc0ac\uc6a9\ud558\ub294 \uc2e0\ud0c1 \uae30\uae08\uc5d0 \ub300\ud574 \uc124\uba85\ud569\ub2c8\ub2e4. <\/p>\n\n<p>\uc608\ub97c \ub4e4\uc5b4, \uc778\uc288\uc5b4\ud14c\ud06c \uc2a4\ud0c0\ud2b8\uc5c5 \ub808\ubaa8\ub124\uc774\ub4dc(Lemonade)\ub294 \uc790\uc120 \uae30\ubd80 \ud504\ub85c\uadf8\ub7a8\uc744 \ud1b5\ud574 \uace0\uac1d\uacfc\uc758 \uc2e0\ub8b0\uac10\uc744 \uad6c\ucd95\ud558\uba70, \uace0\uac1d\uc774 \uac00\uc7a5 \uc88b\uc544\ud558\ub294 \uc790\uc120 \ub2e8\uccb4\ub97c \uc120\ud0dd\ud560 \uc218 \uc788\ub3c4\ub85d \ud558\ub294 \uc120\ud0dd\uc740 \uace0\uac1d\uc774 \ud68c\uc0ac\uc640 \ud68c\uc0ac\uc758 \uc5c5\ubb34\uc5d0 \ub354 \ubab0\uc785\ud558\ub294 \ub370 \ub3c4\uc6c0\uc774 \ub41c\ub2e4\uace0 \ud544\uc740 \ub9d0\ud569\ub2c8\ub2e4.<\/p>\n\n<figure class=\"wp-block-image aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"662\" src=\"https:\/\/bolttech.io\/wp-content\/uploads\/2024\/08\/insurance-form.jpg\" alt=\"\" class=\"wp-image-5549\" srcset=\"https:\/\/bolttech.io\/wp-content\/uploads\/2024\/08\/insurance-form.jpg 1024w, https:\/\/bolttech.io\/wp-content\/uploads\/2024\/08\/insurance-form-300x194.jpg 300w, https:\/\/bolttech.io\/wp-content\/uploads\/2024\/08\/insurance-form-768x497.jpg 768w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n<h2 class=\"wp-block-heading\">\uac1c\uc778\ud654\uc640 \uac1c\uc778 \uc815\ubcf4 \ubcf4\ud638\uc758 \uade0\ud615<\/h2>\n\n<p>\ubcf4\ud5d8\uc0ac\uc5d0 \uac1c\uc778 \ub370\uc774\ud130\ub97c \ub118\uae30\ub294 \uac83\uc744 \uc8fc\uc800\ud558\ub294 \uace0\uac1d\ub4e4 \uc0ac\uc774\uc5d0\uc11c \ub370\uc774\ud130 \ubcf4\uc548\uacfc \uac1c\uc778\uc815\ubcf4 \ubcf4\ud638\ub294 \uc5ec\uc804\ud788 \uac00\uc7a5 \ud070 \uad00\uc2ec\uc0ac\uc785\ub2c8\ub2e4. \ub370\uc774\ud130\ub97c \uae30\uaebc\uc774 \uacf5\uc720\ud558\ub824\ub294 \uc0ac\ub78c\ub4e4\uc740 \ub370\uc774\ud130\uac00 \uc548\uc804\ud55c\uc9c0 \uc54c\uace0 \uc2f6\uc5b4\ud569\ub2c8\ub2e4.<\/p>\n\n<p>\uace0\uac1d\uc774 \uc815\ubcf4\ub97c \uacf5\uc720\ud558\uae38 \uc6d0\ud558\uba74\uc11c\ub3c4 \ube44\uacf5\uac1c\ub85c \uc720\uc9c0\ud558\uae30\ub97c \uc6d0\ud560 \ub54c, \ubcf4\ud5d8 \ud68c\uc0ac\ub294 \uc5b4\ub5bb\uac8c \uac1c\uc778\ud654\uc640 \uac1c\uc778 \uc815\ubcf4 \ubcf4\ud638 \uc0ac\uc774\uc5d0\uc11c \uade0\ud615\uc744 \uc7a1\uc744 \uc218 \uc788\uc744\uae4c\uc694?<\/p>\n\n<p>&#8220;\uace0\uac1d\uc758 \uc2dc\ub300\uc5d0\ub294 \uae30\ubcf8\uc801\uc73c\ub85c \uac1c\uc778 \uc815\ubcf4 \ubcf4\ud638\uac00 \ud544\uc694\ud569\ub2c8\ub2e4. \uace0\uac1d\uc774 \uadc0\uc0ac\uc640 \ubb34\uc5c7\uc744 \uacf5\uc720\ud558\uace0 \uc788\ub294\uc9c0 \uc815\ud655\ud788 \ud655\uc778\ud560 \uc218 \uc788\ub294 \uc635\uc158\uc744 \uc81c\uacf5\ud558\uace0, \ub370\uc774\ud130 \uacf5\uc720\uac00 \uace0\uac1d\uc5d0\uac8c \uc5b4\ub5bb\uac8c \uc9c1\uc811\uc801\uc778 \uc774\uc810\uc744 \uc81c\uacf5\ud558\ub294\uc9c0 \ubcf4\uc5ec\uc8fc\uc138\uc694&#8221;\ub77c\uace0 Forrester\uc758 \uc218\uc11d \uc560\ub110\ub9ac\uc2a4\ud2b8\uc778 <a href=\"https:\/\/go.forrester.com\/blogs\/personalized-service-vs-privacy\/\" target=\"_blank\" rel=\"noreferrer noopener\">Ian Jacobs<\/a>\ub294 \ub9d0\ud569\ub2c8\ub2e4.<\/p>\n\n<p>\uadf8\ub7ec\ub098 \uc815\ubcf4 \uacf5\uc720\ub97c \ud1b5\ud574 \uace0\uac1d\uc5d0\uac8c \uc5b4\ub5a4 \uc774\uc810\uc774 \uc788\ub294\uc9c0 \ubc1c\ud45c\ud558\uae30 \uc804\uc5d0 \ubcf4\ud5d8 \ud68c\uc0ac\uac00 \ud574\ub2f9 \ub370\uc774\ud130\ub97c \ubcf4\ud638\ud558\ub294 \ub370 \ud544\uc694\ud55c \uc0ac\ud56d\uc744 \uac16\ucd94\uace0 \uc788\ub294\uc9c0 \ud655\uc778\ud574\uc57c \ud569\ub2c8\ub2e4. &#8220;\uae30\uc5c5\uc774 \uac15\ub825\ud55c \ub370\uc774\ud130 \ubcf4\uc548 \ubc0f \uac1c\uc778\uc815\ubcf4 \ubcf4\ud638 \uc870\uce58\ub97c \ub9c8\ub828\ud558\ub294 \uac83\uc774 \ub9e4\uc6b0 \uc911\uc694\ud569\ub2c8\ub2e4.&#8221;\ub77c\uace0 Accenture Strategy\uc758 \uc804\ubb34 \uc774\uc0ac <a href=\"https:\/\/newsroom.accenture.com\/news\/us-consumers-turn-off-personal-data-tap-as-companies-struggle-to-deliver-the-experiences-they-crave-accenture-study-finds.htm\" target=\"_blank\" rel=\"noreferrer noopener\">Kevin Quiring\uc740<\/a> \ub9d0\ud569\ub2c8\ub2e4. \ud22c\uba85\uc131 \ub3c4\uad6c\uc640 \uace0\uac1d\uc774 \uc790\uc2e0\uc758 \ub370\uc774\ud130\uc5d0 \uc561\uc138\uc2a4\ud558\uace0 \uad00\ub9ac\ud560 \uc218 \uc788\ub294 \uae30\ub2a5\uc744 \ud1b5\ud569\ud574\uc57c \ud569\ub2c8\ub2e4.  <\/p>\n\n<p>\ub9c8\uc9c0\ub9c9\uc73c\ub85c, \uc120\uc744 \ub118\uc9c0 \ub9d0\ub77c\uace0 <a href=\"http:\/\/customerthink.com\/the-hyper-personalization-paradox-being-relevant-without-crossing-the-creepy-line\/\" target=\"_blank\" rel=\"noreferrer noopener\">\ube48\uc2a4 \uc81c\ud504\uc2a4\ub294<\/a> \ub9d0\ud569\ub2c8\ub2e4. \ub108\ubb34 \uc0ac\uc801\uc774\uac70\ub098 \uace0\uac1d\uc774 \uacf5\uc720\ud55c \uc801\uc774 \uc5c6\ub294 \uc815\ubcf4\uc5d0 \ub300\ud55c \uc815\ud655\ud55c \ucee4\ubba4\ub2c8\ucf00\uc774\uc158\uc740 \uace0\uac1d\uc774 \ub3c4\uc6c0\uc744 \ubc1b\ub294\ub2e4\ub294 \ub290\ub08c\ubcf4\ub2e4\ub294 \uc2a4\ud1a0\ud0b9\uc744 \ub2f9\ud558\ub294 \uac83\ucc98\ub7fc \ub290\ub084 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \ubcf4\ud5d8 \uad00\ub828\uc131 \uce21\uba74\uc5d0\uc11c \ud0c0\uac9f\ud305\ub41c \uc815\ubcf4\ub294 \ub3c4\uc6c0\uc744 \uc8fc\ub294 \uac83\ucc98\ub7fc \ub290\uaef4\uc9c0\uae30\ubcf4\ub2e4\ub294 \uce90\ubb3b\ub294 \uac83\ucc98\ub7fc \ub290\uaef4\uc9c8 \uc218 \uc788\uc2b5\ub2c8\ub2e4.  <\/p>\n\n<p>\uace0\uac1d\uc774 \uc790\uc2e0\uc758 \uc815\ubcf4\uac00 \uc5b4\ub5bb\uac8c \uc0ac\uc6a9\ub418\ub294\uc9c0 \ud1b5\uc81c\ud558\uace0 \uc774\ud574\ud560 \uc218 \uc788\uc73c\uba74 \uadf8 \uacfc\uc815\uacfc \uadf8\uc5d0 \ub530\ub978 \uac1c\uc778\ud654\ub41c \ub9c8\ucf00\ud305, \uc815\ucc45 \ubc0f \ucee4\ubba4\ub2c8\ucf00\uc774\uc158\uc744 \ub354 \uc2e0\ub8b0\ud560 \uac00\ub2a5\uc131\uc774 \ub192\uc544\uc9d1\ub2c8\ub2e4. \uac1c\uc778\ubcc4 \ub9de\ucda4\ud615 \ucee4\ubba4\ub2c8\ucf00\uc774\uc158\uc744 \ud1b5\ud574 \uace0\uac1d\uc758 \ucc38\uc5ec\ub97c \uc720\ub3c4\ud558\uace0 \ubcf4\ud5d8\uc0ac\uc640 \ud53c\ubcf4\ud5d8\uc790 \uac04\uc758 \uac15\ub825\ud55c \uad00\uacc4\ub97c \uad6c\ucd95\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n\n<p><em>\uc774\ubbf8\uc9c0: kurhan\/\u00a9123RF.com, ximagination\/\u00a9123RF.com, Tero Vesalainen\/\u00a9123RF.com<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\uc190\ud574\ubcf4\ud5d8\uc0ac\ub4e4\uc740 \ubcf4\ud5d8\uae08 \uccad\uad6c \uc99d\uac00\ub85c \uc5b4\ub824\uc6c0\uc744 \uacaa\uace0 \uc788\uc73c\uba70, \ub3d9\uc2dc\uc5d0 \uace0\uac1d\ub4e4\uc740 \ubcf4\ud5d8 \uac00\uc785\uc744 \ud574\uc9c0\ud558\uace0 \uc788\uc2b5\ub2c8\ub2e4. \ud55c\ud3b8, \ubcf4\ud5d8 \uad6c\ub9e4\uc5d0 \ub300\ud55c \uace0\uac1d \ub9cc\uc871\ub3c4\ub294 \uc0ac\uc0c1 \ucd5c\uc800\uce58\ub97c \uae30\ub85d\ud558\uace0 \uc788\ub2e4\uace0 PropertyCasualty360\uc758 \uc791\uac00\uc778 Tom Super\uc640 Colleen Cairns\ub294 \ub9d0\ud569\ub2c8\ub2e4. \uc288\ud37c\uc640 \ucf00\uc5b8\uc988\uc5d0 \ub530\ub974\uba74 \uace0\uac1d \ubd88\ub9cc\uc774 \ub9cc\uc5f0\ud55c \uc774\uc720 \uc911 \ud558\ub098\ub294 \uace0\uac1d\uc774 \ub354 \uc774\uc0c1 \ubcf4\ud5d8\uc0ac\uac00 \uc81c\uc2dc\ud558\ub294 \ucd1d\uccb4\uc801\uc778 \uac00\uce58 \uc81c\uc548\uc744 \ubcf4\uc9c0 \ubabb\ud558\uae30 \ub54c\ubb38\uc774\ub77c\uace0 \ud569\ub2c8\ub2e4. \uadf8\ub4e4\uc740 \ud63c\ub780 \uc18d\uc5d0\uc11c \uae38\uc744 [&hellip;]<\/p>\n","protected":false},"featured_media":5535,"template":"","insight-category":[],"class_list":["post-21299","insight","type-insight","status-publish","has-post-thumbnail","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/bolttech.io\/ko\/wp-json\/wp\/v2\/insight\/21299","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bolttech.io\/ko\/wp-json\/wp\/v2\/insight"}],"about":[{"href":"https:\/\/bolttech.io\/ko\/wp-json\/wp\/v2\/types\/insight"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/bolttech.io\/ko\/wp-json\/wp\/v2\/media\/5535"}],"wp:attachment":[{"href":"https:\/\/bolttech.io\/ko\/wp-json\/wp\/v2\/media?parent=21299"}],"wp:term":[{"taxonomy":"insight-category","embeddable":true,"href":"https:\/\/bolttech.io\/ko\/wp-json\/wp\/v2\/insight-category?post=21299"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}