{"id":21148,"date":"2024-09-30T14:22:26","date_gmt":"2024-09-30T19:22:26","guid":{"rendered":"https:\/\/bolttech.io\/insights\/google-in-insurance-%ea%b7%b8-%ec%98%81%ed%96%a5%ec%9d%80-%ec%8b%a4%ec%9e%ac%ed%95%a9%eb%8b%88%eb%8b%a4\/"},"modified":"2024-10-29T09:11:49","modified_gmt":"2024-10-29T14:11:49","slug":"google-in-insurance-%ea%b7%b8-%ec%98%81%ed%96%a5%ec%9d%80-%ec%8b%a4%ec%9e%ac%ed%95%a9%eb%8b%88%eb%8b%a4","status":"publish","type":"insight","link":"https:\/\/bolttech.io\/ko\/insights\/google-in-insurance-%ea%b7%b8-%ec%98%81%ed%96%a5%ec%9d%80-%ec%8b%a4%ec%9e%ac%ed%95%a9%eb%8b%88%eb%8b%a4\/","title":{"rendered":"Google in Insurance: \uadf8 \uc601\ud5a5\uc740 \uc2e4\uc7ac\ud569\ub2c8\ub2e4"},"content":{"rendered":"\n<p>Google \ubc0f Amazon\uacfc \uac19\uc740 \ub2e4\ub978 \uae30\uc220 \ub300\uae30\uc5c5\uc740 \ub204\uad6c\ub098 \uc544\ub294 \uc774\ub984\uc785\ub2c8\ub2e4.\n\uacc4\uc18d \uc131\uc7a5\ud558\ub294 \ub370\uc774\ud130 \ubc0f \ubd84\uc11d \uc5ed\ub7c9\uc5d0 \ud798\uc785\uc5b4 \uc774\ub7ec\ud55c \uae30\uc5c5\uc740 \uc0c8\ub85c\uc6b4 \uc0b0\uc5c5\uacfc \ube44\uc988\ub2c8\uc2a4 \uc601\uc5ed\uc5d0 \uc9c4\ucd9c\ud558\ub294 \uac83\uc744 \ub450\ub824\uc6cc\ud558\uc9c0 \uc54a\uc2b5\ub2c8\ub2e4. <\/p>\n\n<p>\ubcf4\ud5d8\uc740 \uc778\uc288\uc5b4\ud14c\ud06c \uc2a4\ud0c0\ud2b8\uc5c5\ubfd0\ub9cc \uc544\ub2c8\ub77c \uc18c\ube44\uc790\uc640 \uae30\uc5c5\uc744 \uc704\ud55c \ubcf4\uc7a5 \ubc29\uc2dd\uc744 \ubc14\uafb8\ub824\ub294 \uae30\uc220\uc744 \ud3ec\ud568\ud55c \ub2e4\ub978 \uc0b0\uc5c5\uc758 \uae30\uc874 \uc5c5\uccb4\ub85c\ubd80\ud130\ub3c4 \ud63c\ub780\uc5d0 \uc9c1\uba74\ud55c \uc0b0\uc5c5 \uc911 \ud558\ub098\uc785\ub2c8\ub2e4.<\/p>\n\n<p>\uadf8 \uacb0\uacfc, &#8220;\uc18c\ube44\uc790\ub4e4\uc774 \uc740\ud589\uacfc \uac19\uc740 \uc804\ud1b5\uc801\uc778 \uacbd\uc7c1\uc5c5\uccb4\ubfd0\ub9cc \uc544\ub2c8\ub77c \uac70\ub300 \uc778\ud130\ub137 \uae30\uc5c5\ub4e4\ub85c\ubd80\ud130\ub3c4 \ubcf4\ud5d8\uc5d0 \uac00\uc785\ud558\ub294 \ub370 \uac1c\ubc29\uc801\uc774 \ub428\uc5d0 \ub530\ub77c \ubcf4\ud5d8 \uc5c5\uacc4\uc758 \uacbd\uc7c1\uc774 \ube60\ub974\uac8c \uc2ec\ud654\ub420 \uc218 \uc788\ub2e4&#8221;\uace0 \uc561\uc13c\uce04\uc5b4\uc758 \ubcf4\ud5d8 \uc0b0\uc5c5 \uacbd\uc601 \ucee8\uc124\ud305 \ub2f4\ub2f9 \uc804\ubb34 \uc774\uc0ac\uc778 <a href=\"https:\/\/www.insurancejournal.com\/news\/national\/2015\/01\/09\/353593.htm\" target=\"_blank\" rel=\"noreferrer noopener\">\ub9c8\uc774\ud074 \ub77c\uc774\uba3c\uc740<\/a> \ub9d0\ud55c\ub2e4.<\/p>\n\n<p>Google\uc740 \uc5ec\ub7ec \uac00\uc9c0 \uc774\uc810\uc744 \uc81c\uacf5\ud558\uc9c0\ub9cc \uae30\uc874 \uc190\ud574 \ubcf4\ud5d8\uc0ac\uac00 \uc81c\uacf5\ud558\uc9c0 \uc54a\ub294 \ud55c\uacc4\uc5d0 \uc9c1\uba74\ud574 \uc788\uc2b5\ub2c8\ub2e4.\n\uc774\ub7ec\ud55c \uc7a5\uc810\uacfc \ud55c\uacc4\ub97c \uc774\ud574\ud558\uba74 P&amp;C \ubcf4\ud5d8\uc0ac\ub294 \uac70\ub300 \uae30\uc220 \uae30\uc5c5\uc774 \ubcf4\ud5d8\uc5d0 \uc190\uc744 \ub300\ub294 \ub3d9\uc548\uc5d0\ub3c4 \ubc88\ucc3d\ud560 \uc218 \uc788\ub294 \uae30\ud68c\ub97c \ud3ec\ucc29\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. <\/p>\n\n<h2 class=\"wp-block-heading\">\ud22c\uc790\uc790\ub85c\uc11c\uc758 Google<\/h2>\n\n<p>2015\ub144 Google\uc740 \uc790\ub3d9\ucc28 \ubcf4\ud5d8 \uc2dc\uc7a5 \uc9c4\ucd9c\uc744 \ubc1c\ud45c\ud588\uc2b5\ub2c8\ub2e4.\n\ud3ec\ub808\uc2a4\ud130 \ub9ac\uc11c\uce58(Forrester Research)\uc758 \uc218\uc11d \uc560\ub110\ub9ac\uc2a4\ud2b8\uc778 <a href=\"https:\/\/go.forrester.com\/blogs\/15-01-07-is_google_buying_coverhound_the_curious_case_of_the_california_insurance_license\/\" target=\"_blank\" rel=\"noreferrer noopener\">\uc5d8\ub80c \uce74\ub2c8(Ellen Carney<\/a>)\ub294 \uc774 \ud68c\uc0ac\uac00 26\uac1c \uc8fc\uc5d0\uc11c \ubcf4\ud5d8 \ud310\ub9e4 \ub77c\uc774\uc120\uc2a4\ub97c \ucde8\ub4dd\ud558\uace0 \ub370\uc5b4\ub9ac\ub79c\ub4dc(Dairyland), \uba54\ud2b8\ub77c\uc774\ud504(MetLife), \uba38\ud050\ub9ac \ubcf4\ud5d8(Mercury insurance)\uc744 \ud3ec\ud568\ud55c \uc5ec\ub7ec \ud56d\uacf5\uc0ac\uc640 \ud30c\ud2b8\ub108\uc2ed\uc744 \ub9fa\uc5c8\ub2e4\uace0 \ubc1d\ud614\ub2e4. <\/p>\n\n<p>\ub610\ud55c Compare.com \ubc0f CoverHound\uc640 \ud30c\ud2b8\ub108\uc2ed\uc744 \ub9fa\uace0 \ubcf4\ud5d8 \uac00\uaca9 \ube44\uad50 \ub3c4\uad6c\ub97c \uad6c\ucd95\ud588\uc2b5\ub2c8\ub2e4.\n\uadf8\ub7ec\ub098 2016\ub144\uc5d0 Google\uc740 \ube44\uad50 \ub3c4\uad6c \ud504\ub85c\uc81d\ud2b8\uc5d0 \ub300\ud55c \ud30c\ud2b8\ub108\uc2ed\uc744 \uc885\ub8cc\ud588\uc2b5\ub2c8\ub2e4. <\/p>\n\n<p>\uadf8\ub7ec\ub098 \ucd08\uae30 \ud22c\uc790\ub97c \ud1b5\ud574 Google\uc740 \ubcf4\ud5d8 \uc0b0\uc5c5\uc5d0 \ub300\ud55c \ud1b5\ucc30\ub825\uc744 \uc5bb\uc744 \uc218 \uc788\uc5c8\uc2b5\ub2c8\ub2e4.\n\uc608\ub97c \ub4e4\uc5b4, CoverHound\uc640\uc758 \uc9e7\uc740 \ud30c\ud2b8\ub108\uc2ed\uc744 \ud1b5\ud574 \uc774 \uae30\uc220 \ub300\uae30\uc5c5\uc740 \uae30\uc874 \ubcf4\ud5d8\uc0ac\ub85c\ub294 \ucda9\uc871\ub418\uc9c0 \uc54a\ub294 \ubcf4\ud5d8 \uace0\uac1d \uc694\uad6c \uc0ac\ud56d\uc5d0 \ub300\ud55c \uc815\ubcf4\ub97c \uc218\uc9d1\ud560 \uc218 \uc788\uc5c8\ub2e4\uace0 CoverHound\uc758 CEO \uacb8 \uc0ac\uc7a5\uc778 <a href=\"https:\/\/www.insurancejournal.com\/news\/national\/2016\/02\/22\/399490.htm\" target=\"_blank\" rel=\"noreferrer noopener\">Keith Moore<\/a>\ub294 \ub9d0\ud569\ub2c8\ub2e4. <\/p>\n\n<p>\uad6c\uae00\uc758 \ubaa8\ud68c\uc0ac\uc778 \uc54c\ud30c\ubcb3(Alphabet)\uc740 2018\ub144 \uc5b4\ud50c\ub77c\uc774\ub4dc \uc2dc\uc2a4\ud15c\uc988(Applied Systems)\uc640 \uc624\uc2a4\uce74 \ud5ec\uc2a4(Oscar Health)\ub97c \ud3ec\ud568\ud55c \uc5ec\ub7ec \ubcf4\ud5d8 \ubc0f \uc778\uc288\uc5b4\ud14c\ud06c \uc2a4\ud0c0\ud2b8\uc5c5\uc5d0 \ud22c\uc790\ud558\uc5ec \ud5e4\ub4dc\ub77c\uc778\uc744 \uc7a5\uc2dd\ud588\ub2e4\uace0 <a href=\"https:\/\/www.insurancebusinessmag.com\/us\/news\/healthcare\/google-parent-pumps-375-million-into-insurance-startup-108807.aspx\" target=\"_blank\" rel=\"noreferrer noopener\">\ud30c\uc62c\ub85c \ud0c0\ub8e8\ud06c(Paolo Taruc<\/a> )\uac00 \uc778\uc288\uc5b4\ub7f0\uc2a4 \ube44\uc988\ub2c8\uc2a4(Insurance Business)\uc5d0\uc11c \uc37c\ub2e4. \uadf8\ub4e4\uc740 \uc2ec\uc9c0\uc5b4 \uc0dd\uba85 \ubcf4\ud5d8\uc5d0\ub3c4 \ub6f0\uc5b4\ub4e4\uc5b4 \uc815\uae30 \uc0dd\uba85 \ubcf4\ud5d8 \uc2a4\ud0c0\ud2b8\uc5c5 \uc5d0\ud1a0\uc2a4(Ethos)\ub97c \ud6c4\uc6d0\ud588\ub2e4\uace0 \ud3ec\ucd98\uc758 <a href=\"https:\/\/fortune.com\/2018\/10\/30\/ethos-life-insurance-startup-second-funding-round\/\" target=\"_blank\" rel=\"noreferrer noopener\">\ub098\ud0c0\uc0e4 \ubc14\ud750(Natasha Bach<\/a> )\ub294 \uc37c\ub2e4.<\/p>\n\n<p>\uc54c\ud30c\ubcb3\uc758 \ud22c\uc790 \uc120\ud0dd\uc740 \ud5a5\ud6c4 \ubcf4\ud5d8\uc5d0 \ub300\ud55c \ud68c\uc0ac\uc758 \ube44\uc804\uc744 \ub098\ud0c0\ub0b4\ub294 \uc9c0\ud45c\uac00 \ub420 \uc218 \uc788\ub2e4.\n\uc608\ub97c \ub4e4\uc5b4, \uc5b4\ud50c\ub77c\uc774\ub4dc \uc2dc\uc2a4\ud15c\uc988(Applied Systems)\uc758 CEO\uc778 <a href=\"https:\/\/www.insurancejournal.com\/news\/national\/2018\/10\/17\/504780.htm\" target=\"_blank\" rel=\"noreferrer noopener\">\ub9ac\ub4dc \ud504\ub80c\uce58(Reid French<\/a>)\ub294 \uc124\uacc4\uc0ac\uc640 \uc911\uac1c\uc778\uc744 \uc704\ud55c \uc778\uc288\uc5b4\ud14c\ud06c \uc194\ub8e8\uc158\uc744 \uc81c\uacf5\ud558\ub294 \uc5b4\ud50c\ub77c\uc774\ub4dc \uc2dc\uc2a4\ud15c\uc988(Applied Systems)\uc5d0 \ub300\ud55c \ud22c\uc790\ub294 \uad6c\uae00\uacfc \uadf8 \ubaa8\ud68c\uc0ac\uac00 \ubcf4\ud5d8\uc758 \ud310\ub9e4 \ubc0f \uc0ac\uc6a9 \ubc29\uc2dd\uc5d0\uc11c \uc5d0\uc774\uc804\ud2b8\uc640 \uc911\uac1c\uc778\uc774 \uacc4\uc18d\ud574\uc11c \ud575\uc2ec\uc801\uc778 \uc5ed\ud560\uc744 \ud560 \uac83\uc73c\ub85c \uae30\ub300\ud55c\ub2e4\ub294 \uac83\uc744 \ub098\ud0c0\ub0bc \uc218 \uc788\ub2e4\uace0 \ub9d0\ud55c\ub2e4. <\/p>\n\n<p>\uc774 \ud68c\uc0ac\ub294 \uc870\ub9cc\uac04 \ubcf4\ud5d8 \uad00\ub828 \uae30\uc220 \ubc0f \uc11c\ube44\uc2a4\uc5d0 \ub300\ud55c \ud22c\uc790\ub97c \uc911\ub2e8\ud558\uc9c0 \uc54a\uc744 \uac83\uc785\ub2c8\ub2e4.\n&#8220;\uc6b0\ub9ac\ub294 \uc2dc\uc7a5\uc744 \uc815\ub9d0 \uc88b\uc544\ud569\ub2c8\ub2e4. \uc6b0\ub9ac\ub294 \ubcf4\ud5d8 \uae30\uc220 \ubd84\uc57c\uc5d0\uc11c \ucd94\uac00 \ud22c\uc790\ub97c \ud655\uc2e4\ud788 \ubaa8\uc0c9\ud560 \uac83\uc785\ub2c8\ub2e4&#8221;\ub77c\uace0 Alphabet\uc758 \uc131\uc7a5 \uc8fc\uc2dd \ud22c\uc790 \ud380\ub4dc\uc778 CapitalG\uc758 \ub300\ud45c\uc778 <a href=\"https:\/\/www.insurancejournal.com\/news\/national\/2018\/10\/19\/505093.htm\" target=\"_blank\" rel=\"noreferrer noopener\">Jesse Wedler<\/a>\ub294 \ub9d0\ud569\ub2c8\ub2e4. <\/p>\n\n<figure class=\"wp-block-image aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/bolttech.io\/wp-content\/uploads\/2024\/08\/car-on-parking.jpg\" alt=\"\" class=\"wp-image-5976\" srcset=\"https:\/\/bolttech.io\/wp-content\/uploads\/2024\/08\/car-on-parking.jpg 1024w, https:\/\/bolttech.io\/wp-content\/uploads\/2024\/08\/car-on-parking-300x200.jpg 300w, https:\/\/bolttech.io\/wp-content\/uploads\/2024\/08\/car-on-parking-768x512.jpg 768w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n<h2 class=\"wp-block-heading\">\ubcf4\ud5d8\uc0ac\ub85c\uc11c\uc758 Google<\/h2>\n\n<p>\ucd5c\uadfc \uba87 \ub144 \ub3d9\uc548 Tesla, Amazon \ubc0f Waymo\ub97c \ud3ec\ud568\ud55c \uc5ec\ub7ec \ube44\ubcf4\ud5d8 \ud68c\uc0ac\uac00 \ubcf4\ud5d8 \ubcf4\uc7a5 \uc81c\uacf5\uc5d0 \uad00\uc2ec\uc744 \ud45c\uba85\ud588\uc2b5\ub2c8\ub2e4.\n\uadf8 \uacb0\uacfc, \ubbf8\uad6d, \uce90\ub098\ub2e4 \ubc0f \uae30\ud0c0 \uad6d\uac00\uc758 \ubcf4\ud5d8\uc0ac\ub4e4\uc740 \uc774\ub7ec\ud55c \ud68c\uc0ac\ub4e4\uc758 \uc5c5\uacc4 \ucc38\uc5ec\uc5d0 \ub354 \ub9ce\uc740 \uad00\uc2ec\uc744 \uae30\uc6b8\uc774\uae30 \uc2dc\uc791\ud588\ub2e4\uace0 Insurance Business \ub9e4\uac70\uc9c4\uc758 \ub274\uc2a4 \ud3b8\uc9d1\uc790 <a href=\"https:\/\/www.insurancebusinessmag.com\/ca\/news\/healthcare\/amazon-and-google-the-next-generation-of-insurance-competition-in-canada-117644.aspx\" target=\"_blank\" rel=\"noreferrer noopener\">\uc778 Bethan Moorcraft<\/a>\ub294 \ub9d0\ud569\ub2c8\ub2e4. <\/p>\n\n<p>\uad6c\uae00\uc758 2015\ub144 \ubcf4\ud5d8\ub8cc \ube44\uad50 \ud504\ub85c\uc81d\ud2b8\uc640 \uad6c\uae00\uc774 \ubbf8\uad6d\uc758 \uc5ec\ub7ec \uc8fc\uc5d0\uc11c \ucde8\ub4dd\ud55c \ubcf4\ud5d8 \ud310\ub9e4 \ub77c\uc774\uc120\uc2a4\ub294 \uad6c\uae00\uc774 \uc5b8\uc820\uac00\ub294 \ubcf4\ud5d8 \uc0c1\ud488\uc744 \uc9c1\uc811 \ud310\ub9e4\ud558\ub824\uace0 \uc2dc\ub3c4\ud560 \uac83\uc774\ub77c\ub294 \ucd94\uce21\uc744 \ub0b3\uc558\ub2e4.\n\uadf8\ub7ec\ub098 \ud604\uc7ac \ubcf4\ud5d8\uc5d0 \ub300\ud55c \uad6c\uae00\uc758 \uad00\uc2ec\uc740 \uc8fc\ub85c \ud22c\uc790 \uce21\uba74\uc5d0 \uc788\ub294 \uac83\uc73c\ub85c \ubcf4\uc778\ub2e4\uace0 <a href=\"https:\/\/www.insurancejournal.com\/news\/national\/2019\/01\/02\/513324.htm\" target=\"_blank\" rel=\"noreferrer noopener\">\uc564\ub4dc\ub958 G. \uc2ec\uc2a8\uc740<\/a> \uc778\uc288\uc5b4\ub7f0\uc2a4 \uc800\ub110\uc5d0 \uc37c\ub2e4. <\/p>\n\n<p>\uadf8\ub7ec\ub098 \uad6c\uae00\uc774 \ubcf4\ud5d8\uc5d0 \ud22c\uc790\ud55c\ub2e4\uace0 \ud574\uc11c \ubcf4\ud5d8\uc5c5\uacc4\uac00 \uc9c1\uc811\uc801\uc778 \uacbd\uc7c1\uc790\uc778 \ube45\ud14c\ud06c\ub85c\ubd80\ud130 \uc790\uc720\ub86d\ub2e4\ub294 \uc758\ubbf8\ub294 \uc544\ub2c8\ub2e4.\nAmazon\uc740 \ub610\ud55c \ubcf4\ud5d8\uc5d0 \ub300\ud574 \ubcf4\ub2e4 \uc9c1\uc811\uc801\uc778 \uc811\uadfc \ubc29\uc2dd\uc744 \ucde8\ud558\ub294 \ubc29\ubc95\uc744 \ubaa8\uc0c9\ud588\uc2b5\ub2c8\ub2e4. \uc608\ub97c \ub4e4\uc5b4, \uc774 \ud68c\uc0ac\ub294 \uc601\uad6d\uc5d0 \uc790\uccb4 \ubcf4\ud5d8 \ube44\uad50 \uc0ac\uc774\ud2b8\ub97c \uc124\ub9bd\ud558\ub294 \ubc29\uc548\uc744 \uac80\ud1a0\ud588\uc2b5\ub2c8\ub2e4. <\/p>\n\n<p>\ubaa8\ub2dd\uc2a4\ud0c0(Morningstar)\uc758 \uc560\ub110\ub9ac\uc2a4\ud2b8 <a href=\"https:\/\/www.theguardian.com\/business\/2018\/aug\/16\/amazon-considers-setting-up-insurance-comparison-site-in-uk\" target=\"_blank\" rel=\"noreferrer noopener\">R.J. \ud638\ud1a0\ube44(R.J. Hottovy<\/a>)\ub294 &#8220;\uc544\ub9c8\uc874\uc774 \uac00\uc815\uc73c\ub85c \ubc30\uc1a1\ub418\ub294 \uc81c\ud488, \ubcf4\uc548 \ubaa8\ub2c8\ud130\ub9c1, Wi-Fi \uc124\uce58\uc640 \uac19\uc740 \uac00\uc815 \uc11c\ube44\uc2a4 \ub4f1 \uac00\uc815\uc5d0\uc11c \ub354 \ud070 \ubd80\ubd84\uc744 \ucc28\uc9c0\ud558\uac8c \ub428\uc5d0 \ub530\ub77c \ubcf4\ud5d8\uc774 \uc774 \ud68c\uc0ac\uc758 \ub2e4\uc74c \ub17c\ub9ac\uc801 \ub2e8\uacc4\uc784\uc744 \uc785\uc99d\ud560 \uc218 \uc788\ub2e4&#8221;\uace0 \ub9d0\ud588\ub2e4.<\/p>\n\n<p>XL Innovate\uc758 \ub300\ud45c\uc778 <a href=\"https:\/\/techcrunch.com\/2018\/12\/04\/commercial-insurtech-is-like-an-exclusive-club-and-google-and-amazon-arent-invited\/\" target=\"_blank\" rel=\"noreferrer noopener\">\ud06c\ub9ac\uc2a4 \ub2e4\uc6b0\ub108(Chris Downer<\/a>)\ub294 &#8220;\uc9c0\uae08\uae4c\uc9c0 \ube44\ubcf4\ud5d8 \uacbd\uc7c1\uc0ac\ub4e4\uc758 \ubc1c\ud45c\ub294 \ub300\ubd80\ubd84 \uac1c\uc778 \ub77c\uc778\uc5d0 \ucd08\uc810\uc744 \ub9de\ucdc4\ub294\ub370, \uadf8 \uc774\uc720\ub294 \uac70\ub300 \uae30\uc220 \uc5c5\uccb4\uc758 \uac15\uc810\uc740 \uc11c\ube44\uc2a4\ub97c \uc81c\uacf5\ud558\ub294 \uace0\uac1d\uc5d0 \ub300\ud55c \uc774\ud574&#8221;\ub77c\uace0 \ub9d0\ud588\ub2e4.<\/p>\n\n<p>&#8220;\ud56d\uc0c1 \uace0\uac1d\uc744 \ucd5c\uc6b0\uc120\uc73c\ub85c \uc0dd\uac01\ud558\uae30 \ub54c\ubb38\uc5d0 \ub300\ubd80\ubd84\uc758 \uc0ac\ub78c\ub4e4\uc740 \uc544\ub9c8\uc874\uacfc \uad6c\uae00\uc774 \uac1c\uc778 \ub77c\uc778\uc5d0 \ud655\uace0\ud558\uac8c \uc9d1\uc911\ud558\uae30\ub97c \uae30\ub300\ud569\ub2c8\ub2e4.\n\uc774\ub294 \uc0c1\uc5c5 \ub77c\uc778\uc744 \ucde8\uae09\ud558\ub294 \ubcf4\ud5d8\uc0ac\uc5d0\uac8c \uc0c1\uc5c5 \uc601\uc5ed\uc5d0\uc11c \ud601\uc2e0\ud560 \uc218 \uc788\ub294 \uae30\ud68c\ub97c \uc81c\uacf5\ud558\uc5ec \ube44\ubcf4\ud5d8 \uacbd\uc7c1\uc5c5\uccb4\uc758 \uce68\uc785\uc5d0 \ub35c \ucde8\uc57d\ud55c \ube44\uc988\ub2c8\uc2a4 \uc601\uc5ed\uc744 \uad6c\ucd95\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. <\/p>\n\n<figure class=\"wp-block-image aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/bolttech.io\/wp-content\/uploads\/2024\/08\/handshake.jpg\" alt=\"\" class=\"wp-image-5966\" srcset=\"https:\/\/bolttech.io\/wp-content\/uploads\/2024\/08\/handshake.jpg 1024w, https:\/\/bolttech.io\/wp-content\/uploads\/2024\/08\/handshake-300x200.jpg 300w, https:\/\/bolttech.io\/wp-content\/uploads\/2024\/08\/handshake-768x512.jpg 768w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n<h2 class=\"wp-block-heading\">Google\uc774 \uc6b0\uc704\ub97c \uc810\ud560 \uc218 \uc788\ub294 \ubd80\ubd84\uacfc \uc774\ub97c \ud1b5\ud574 \ubc30\uc6b8 \uc810<\/h2>\n\n<p>Google, Apple, Amazon \ubc0f Microsoft\uc640 \uac19\uc740 \uac70\ub300 \uae30\uc220 \uae30\uc5c5\uc740 \ubcf4\ud5d8 \uc9c4\uc785\uacfc \uad00\ub828\ud558\uc5ec \uba87 \uac00\uc9c0 \uc774\uc810\uc744 \uac00\uc9c0\uace0 \uc788\uc2b5\ub2c8\ub2e4.\n\uc774\ub7ec\ud55c \ud68c\uc0ac\uc758 \uc7a5\uc810\uc744 \uc774\ud574\ud558\ub294 \uae30\uc874 P&amp;C \uc6b4\uc1a1\uc5c5\uccb4\ub294 \uc790\uccb4 \uc5c5\ubb34\uc758 \ub9e5\ub77d \ub0b4\uc5d0\uc11c \uc774\ub97c \uc801\uc6a9\ud558\ub824\uace0 \ud560 \uc218 \uc788\uc73c\uba70, \uc774\ub97c \ud1b5\ud574 \uacbd\uc7c1\ub825 \uc788\ub294 \uc704\uce58\ub97c \uac1c\uc120\ud558\uace0 \ud5a5\ud6c4 \ubcc0\ud654\uc5d0 \ub300\ube44\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. <\/p>\n\n<h2 class=\"wp-block-heading\">\uace0\uac1d \uad00\uacc4<\/h2>\n\n<p>\ucea1\uc81c\ubbf8\ub2c8(Capgemini)\uc758 <a href=\"https:\/\/www.capgemini.com\/news\/world-insurance-report-2018-as-more-customers-buy-insurance-from-bigtechs-digital-agility-is-key-for-traditional-insurers\/\" target=\"_blank\" rel=\"noreferrer noopener\">\ubbf8\uc178 \ubb34\uc5b4(Michele Moore<\/a> )\ub294 \uad6c\uae00\uc740 \uc774\ubbf8 \ub204\uad6c\ub098 \uc544\ub294 \uc774\ub984\uc774\uba70, \uc774\uac83\uc774 \uc804 \uc138\uacc4 \uc18c\ube44\uc790\uc758 30%\uac00 \uad6c\uae00\uacfc \uc544\ub9c8\uc874\uacfc \uac19\uc740 \uc720\uc0ac\ud55c \ud68c\uc0ac\uc758 \ubcf4\ud5d8\uc5d0 \uac00\uc785\ud558\ub294 \ub370 \uad00\uc2ec\uc774 \uc788\ub294 \uc774\uc720\uc77c \uac83\uc774\ub77c\uace0 \uc37c\ub2e4.<\/p>\n\n<p>\uad00\uacc4 \uad6c\ucd95\uc740 \ud2b9\ud788 \uc778\uc288\uc5b4\ud14c\ud06c(insurtech)\uac00 \ubcf4\ud5d8 \ud68c\uc0ac\uac00 \ub370\uc774\ud130\ub97c \uc218\uc9d1, \ubd84\uc11d \ubc0f \uc0ac\uc6a9\ud558\ub294 \ubc29\uc2dd\uc744 \ud45c\uc900\ud654\ud568\uc5d0 \ub530\ub77c \ubcf4\ud5d8 \ud68c\uc0ac\ub97c \uc815\uc758\ud558\ub294 \uc694\uc18c\uac00 \ub420 \uc900\ube44\uac00 \ub418\uc5b4 \uc788\uc2b5\ub2c8\ub2e4.\n&#8220;\uac1c\uc778\uc801\uc778 \uad00\uacc4\ub97c \ud5c8\uc6a9\ud558\uace0 \uc720\uc9c0\ud558\ub294 \ub370 \uac00\uc7a5 \ub2a5\uc219\ud55c \ud1b5\uc2e0\uc0ac\uc640 \uc911\uac1c\uc778\uc774 \uac00\uc7a5 \uc131\uacf5\uc801\uc77c \uac83\uc785\ub2c8\ub2e4&#8221;\ub77c\uace0 Big I Virtual University\uc758 \uc804\ubb34 \uc774\uc0ac\uc778 <a href=\"https:\/\/www.insurancejournal.com\/news\/national\/2018\/08\/28\/499384.htm\" target=\"_blank\" rel=\"noreferrer noopener\">Christopher J. Boggs<\/a>\ub294 \ub9d0\ud569\ub2c8\ub2e4. <\/p>\n\n<p>\uadf8\ub9ac\uace0 Google\uc740 \ub300\ubd80\ubd84\uc758 \ubcf4\ud5d8 \ud68c\uc0ac\uac00 \uc2dc\ub3c4\ud558\uc9c0 \uc54a\ub294 \ubc29\uc2dd\uc73c\ub85c \uace0\uac1d \uad00\uacc4 \ubb38\uc81c\ub97c \ud30c\uace0\ub4e4\uc5c8\uc2b5\ub2c8\ub2e4.\n\uc608\ub97c \ub4e4\uc5b4, \uad6c\uae00\uc758 AI \uc74c\uc131 \ud638\ucd9c \ub3c4\uad6c\uc778 \ub4c0\ud50c\ub809\uc2a4(Duplex)\ub294 \uace0\uac1d \uc804\ud654\ub97c \ucc98\ub9ac\ud558\ub294 \ud14c\uc2a4\ud2b8\ub97c \uac70\ucce4\uc73c\uba70, \uc774\ub85c \uc778\ud574 \uc801\uc5b4\ub3c4 \ud55c \ubcf4\ud5d8\uc0ac\uc758 \uad00\uc2ec\uc744 \ubd88\ub7ec\uc77c\uc73c\ucf30\ub2e4\uace0 \uc5d4\uac00\uc82f(Engadget)\uc758 <a href=\"https:\/\/www.engadget.com\/2018\/07\/05\/googles-voice-calling-ai-could-handle-your-next-insurance-claim\/\" target=\"_blank\" rel=\"noreferrer noopener\">\ud2f0\ubaa8\uc2dc J. \uc138\ud314\ub77c(Timothy J. Seppala<\/a> )\ub294 \ub9d0\ud55c\ub2e4. <\/p>\n\n<p>Google\uc740 Duplex\uc758 \uace0\uac1d \uc11c\ube44\uc2a4 \uae30\ub2a5\uc744 \uc138\ubc00\ud558\uac8c \uc870\uc815\ud558\uae30 \uc704\ud574 \ub178\ub825\ud558\uba74\uc11c \uae30\uc874 \ubcf4\ud5d8 \ud68c\uc0ac\uac00 \uc54a\ub294 \uad00\uc810\uc5d0\uc11c \uace0\uac1d \uc11c\ube44\uc2a4 \ubb38\uc81c\uc640 \uc194\ub8e8\uc158\uc744 \uacc4\uc18d \ubcf4\uace0 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n\n<h2 class=\"wp-block-heading\">\ub370\uc774\ud130 \ubc0f \ubd84\uc11d<\/h2>\n\n<p>\ubcf4\ud5d8\uc774\ub4e0 \ub2e4\ub978 \uc0b0\uc5c5\uc774\ub4e0 Google\uc740 \ub370\uc774\ud130\uc5d0 \ub300\ud55c \uc0c1\ub2f9\ud55c \uc561\uc138\uc2a4 \uad8c\ud55c\uacfc \ub370\uc774\ud130 \ubd84\uc11d \uae30\uc220\uc744 \ubc14\ud0d5\uc73c\ub85c \uc1fc\ud551\uac1d\uc774 \uc6d0\ud558\ub294 \uace0\uac1d \uacbd\ud5d8\uc744 \ucc3d\ucd9c\ud558\uae30 \uc704\ud574 \uc774 \ubd84\uc57c\uc5d0 \uc9c4\uc785\ud569\ub2c8\ub2e4.<\/p>\n\n<p>Capgemini\uc758 \uadf8\ub8f9 \uc774\uc0ac\ud68c \uba64\ubc84\uc774\uc790 \uae08\uc735 \uc11c\ube44\uc2a4 \uae00\ub85c\ubc8c \ucc45\uc784\uc790\uc778 <a href=\"https:\/\/techwireasia.com\/2018\/05\/can-insurance-companies-compete-with-amazon-google-and-softbank\/\" target=\"_blank\" rel=\"noreferrer noopener\">Anirban Bose<\/a>\ub294 &#8220;\ub370\uc774\ud130 \uc0ac\uc6a9\uacfc \uc9c4\uc815\ud55c \ub514\uc9c0\ud138 \uace0\uac1d \uacbd\ud5d8\uc744 \uc81c\uacf5\ud560 \uc218 \uc788\ub294 \ub2a5\ub825\uc740 \ubaa8\ub450 \ubbf8\ub798\uc758 \ubcf4\ud5d8\uc0ac\uc5d0 \ub9e4\uc6b0 \uc911\uc694\ud558\uba70, Amazon \ubc0f Google\uacfc \uac19\uc740 \ube45 \ud14c\ud06c \uae30\uc5c5\uc774 \uc774\ub97c \ud0c1\uc6d4\ud558\uac8c \uc218\ud589\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4&#8221;\ub77c\uace0 \ub9d0\ud569\ub2c8\ub2e4.<\/p>\n\n<p>Bose\ub294 \ub9ce\uc740 \ubcf4\ud5d8 \ud68c\uc0ac\uac00 \uc6d0\ud65c\ud558\uace0 \uac1c\uc778\ud654\ub41c \ub514\uc9c0\ud138 \uace0\uac1d \uacbd\ud5d8\uc758 \uc911\uc694\uc131\uc744 \uacfc\uc18c\ud3c9\uac00\ud55c\ub2e4\uace0 \uc0dd\uac01\ud569\ub2c8\ub2e4.\nAmazon\uc740 \ud604\uc7ac \uc634\ub2c8\ucc44\ub110 \uace0\uac1d \uc11c\ube44\uc2a4\uc758 \ud45c\uc900\uc744 \uc815\ub9bd\ud558\uace0 \uc788\uc73c\uba70 Google\ub3c4 \ud06c\uac8c \ub4a4\ucc98\uc9c0\uc9c0 \uc54a\uae30 \ub54c\ubb38\uc5d0 \ubcf4\ud5d8 \ud68c\uc0ac\ub294 \uc774\ub7ec\ud55c \uac70\ub300 \uae30\uc220 \uae30\uc5c5\uc774 \ubcf4\ud5d8 \uc0c1\ud488\uc744 \uc81c\uacf5\ud560 \ub54c \uace0\uac1d \uc2b9\uc778\uacfc \ucda9\uc131\ub3c4\uc5d0 \ub300\ud55c \uc2ec\uac01\ud55c \uacbd\uc7c1\uc790\uc5d0 \uc9c1\uba74\ud574 \uc788\uc2b5\ub2c8\ub2e4. <\/p>\n\n<h2 class=\"wp-block-heading\">\ubcf4\ud5d8\uc0ac\uac00 \ub450\uac01\uc744 \ub098\ud0c0\ub0bc \uc218 \uc788\ub294 \uacf3<\/h2>\n\n<p>\uac70\ub300 \uae30\uc220 \uae30\uc5c5\ub4e4\uc740 \uba87 \uac00\uc9c0 \uc8fc\uc694 \ub2e8\uc810\uc744 \uac00\uc9c0\uace0 \ubcf4\ud5d8\uc5d0 \uac00\uc785\ud569\ub2c8\ub2e4.<\/p>\n\n<p>\uc608\ub97c \ub4e4\uc5b4, \ubcf4\ud5d8\uc740 \uc77c\ubc18\uc801\uc73c\ub85c \uae30\uc220 \ud68c\uc0ac\uac00 \ubc1b\ub294 \ub370 \uc775\uc219\ud55c \uac83\ubcf4\ub2e4 \ub354 \ub0ae\uc740 \uc21c \ub9c8\uc9c4\uacfc \ucd1d \ub9c8\uc9c4\uc744 \uc81c\uacf5\ud55c\ub2e4\uace0 XL Innovate\uc758 \ud30c\ud2b8\ub108\uc778 <a href=\"https:\/\/techcrunch.com\/2018\/07\/10\/is-insurance-a-rich-enough-game-to-disrupt\/\" target=\"_blank\" rel=\"noreferrer noopener\">Martha Notaras<\/a>\ub294 \ub9d0\ud569\ub2c8\ub2e4.<\/p>\n\n<p>\uae30\uc874 \ubcf4\ud5d8 \ud68c\uc0ac\uc758 \uacbd\uc6b0 \uc774\ub7ec\ud55c \uc0c1\ub300\uc801\uc73c\ub85c \ub0ae\uc740 \ub9c8\uc9c4\uc740 \uc798 \uc54c\ub824\uc838 \uc788\uc73c\uba70 \ubcf4\ud5d8\uc0ac\uac00 \uc0ac\uc6a9\ud558\ub294 \uacfc\uac70 \ub370\uc774\ud130 \ubc0f \ubcf4\ud5d8 \uacc4\ub9ac \uc811\uadfc \ubc29\uc2dd \ub0b4\uc5d0\uc11c \uc124\uba85\ub429\ub2c8\ub2e4.\n\uadf8\ub7ec\ub098 \uc774\ub7ec\ud55c \uc815\ubcf4\ub098 \uc218\uc2ed \ub144 \ub3d9\uc548 \ucd95\uc801\ub41c \uacbd\ud5d8\uc774 \uc5c6\uc73c\uba74 \uae30\uc220 \ud68c\uc0ac\ub294 \uc790\uc2e0\uc774 \ub2e4\ub8e8\ub294 \uc704\ud5d8\uc744 \uc624\ud574\ud560 \uac00\ub2a5\uc131\uc774 \ub354 \ub192\ub2e4\uace0 Notaras\ub294 \uc37c\uc2b5\ub2c8\ub2e4. <\/p>\n\n<p>Google\uc740 \ud22c\uc790\ud560 \ub54c\ub9c8\ub2e4 \ubcf4\ud5d8 \uc5c5\uacc4\uc5d0 \ub300\ud55c \uc774\ud574\ub97c \ub192\uc774\uace0 \uae30\uc874 \ubcf4\ud5d8\uc0ac\uc5d0 \uc555\ub825\uc744 \uac00\ud569\ub2c8\ub2e4.\n\uadf8\ub7ec\ub098 \uc815\ubcf4\uc640 \uacbd\ud5d8\uc740 \uc870\uc9c1 \ub0b4\uc5d0\uc11c \uadf8\ub9ac\uace0 \uace0\uac1d\uacfc \uc9c0\uc2dd\uc744 \uc774\ud574\ud558\uace0 \uacf5\uc720\ud560 \uc218 \uc788\ub294 \uc790\uccb4 \ub2a5\ub825\uc744 \ucd5c\uc801\ud654\ud558\ub294 P&amp;C \ubcf4\ud5d8\uc0ac\uc5d0\uac8c \uc5ec\uc804\ud788 \uc911\uc694\ud55c \uc774\uc810\uc785\ub2c8\ub2e4. <\/p>\n\n<p><em>\uc774\ubbf8\uc9c0 \uc791\uc131\uc790: everythingpossible \/\u00a9123RF.com, unitysphere\/\u00a9123RF.com.\n\uc9c0\uc544\ub2c8\uc2a4 \uc544\ud3f4\uce74\/\u00a9123RF.com <\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Google \ubc0f Amazon\uacfc \uac19\uc740 \ub2e4\ub978 \uae30\uc220 \ub300\uae30\uc5c5\uc740 \ub204\uad6c\ub098 \uc544\ub294 \uc774\ub984\uc785\ub2c8\ub2e4. \uacc4\uc18d \uc131\uc7a5\ud558\ub294 \ub370\uc774\ud130 \ubc0f \ubd84\uc11d \uc5ed\ub7c9\uc5d0 \ud798\uc785\uc5b4 \uc774\ub7ec\ud55c \uae30\uc5c5\uc740 \uc0c8\ub85c\uc6b4 \uc0b0\uc5c5\uacfc \ube44\uc988\ub2c8\uc2a4 \uc601\uc5ed\uc5d0 \uc9c4\ucd9c\ud558\ub294 \uac83\uc744 \ub450\ub824\uc6cc\ud558\uc9c0 \uc54a\uc2b5\ub2c8\ub2e4. \ubcf4\ud5d8\uc740 \uc778\uc288\uc5b4\ud14c\ud06c \uc2a4\ud0c0\ud2b8\uc5c5\ubfd0\ub9cc \uc544\ub2c8\ub77c \uc18c\ube44\uc790\uc640 \uae30\uc5c5\uc744 \uc704\ud55c \ubcf4\uc7a5 \ubc29\uc2dd\uc744 \ubc14\uafb8\ub824\ub294 \uae30\uc220\uc744 \ud3ec\ud568\ud55c \ub2e4\ub978 \uc0b0\uc5c5\uc758 \uae30\uc874 \uc5c5\uccb4\ub85c\ubd80\ud130\ub3c4 \ud63c\ub780\uc5d0 \uc9c1\uba74\ud55c \uc0b0\uc5c5 \uc911 \ud558\ub098\uc785\ub2c8\ub2e4. \uadf8 \uacb0\uacfc, &#8220;\uc18c\ube44\uc790\ub4e4\uc774 \uc740\ud589\uacfc \uac19\uc740 \uc804\ud1b5\uc801\uc778 \uacbd\uc7c1\uc5c5\uccb4\ubfd0\ub9cc [&hellip;]<\/p>\n","protected":false},"featured_media":5992,"template":"","insight-category":[],"class_list":["post-21148","insight","type-insight","status-publish","has-post-thumbnail","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/bolttech.io\/ko\/wp-json\/wp\/v2\/insight\/21148","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bolttech.io\/ko\/wp-json\/wp\/v2\/insight"}],"about":[{"href":"https:\/\/bolttech.io\/ko\/wp-json\/wp\/v2\/types\/insight"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/bolttech.io\/ko\/wp-json\/wp\/v2\/media\/5992"}],"wp:attachment":[{"href":"https:\/\/bolttech.io\/ko\/wp-json\/wp\/v2\/media?parent=21148"}],"wp:term":[{"taxonomy":"insight-category","embeddable":true,"href":"https:\/\/bolttech.io\/ko\/wp-json\/wp\/v2\/insight-category?post=21148"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}