{"id":18671,"date":"2024-09-19T20:52:56","date_gmt":"2024-09-20T01:52:56","guid":{"rendered":"https:\/\/bolttech.io\/insight\/%ec%9e%84%eb%b2%a0%eb%94%94%eb%93%9c-%eb%b3%b4%ed%97%98-%ec%9e%90%eb%8f%99%ec%b0%a8-%eb%b3%b4%ed%97%98%ec%9d%98-%eb%89%b4-%eb%85%b8%eb%a9%80\/"},"modified":"2024-09-19T20:52:58","modified_gmt":"2024-09-20T01:52:58","slug":"%ec%9e%84%eb%b2%a0%eb%94%94%eb%93%9c-%eb%b3%b4%ed%97%98-%ec%9e%90%eb%8f%99%ec%b0%a8-%eb%b3%b4%ed%97%98%ec%9d%98-%eb%89%b4-%eb%85%b8%eb%a9%80","status":"publish","type":"insight","link":"https:\/\/bolttech.io\/ko\/insights\/%ec%9e%84%eb%b2%a0%eb%94%94%eb%93%9c-%eb%b3%b4%ed%97%98-%ec%9e%90%eb%8f%99%ec%b0%a8-%eb%b3%b4%ed%97%98%ec%9d%98-%eb%89%b4-%eb%85%b8%eb%a9%80\/","title":{"rendered":"\uc784\ubca0\ub514\ub4dc \ubcf4\ud5d8: \uc790\ub3d9\ucc28 \ubcf4\ud5d8\uc758 \ub274 \ub178\uba40"},"content":{"rendered":"\n

\uc784\ubca0\ub514\ub4dc \ubcf4\ud5d8\uc740 \ucd08\uae30\uc5d0 \uc27d\uac8c \uc815\uc758\ud558\uace0 \uc27d\uac8c \ubcf4\uc7a5\ud560 \uc218 \uc788\ub294 \uc704\ud5d8\uc5d0 \ucd08\uc810\uc744 \ub9de\ucdc4\uc2b5\ub2c8\ub2e4.\n\ub370\uc774\ud130 \ubd84\uc11d, \uc778\uacf5 \uc9c0\ub2a5 \ubc0f \uc790\ub3d9\ud654\uac00 \uc5b8\ub354\ub77c\uc774\ud305\uc758 \uc0c8\ub85c\uc6b4 \uae30\ub2a5\uc744 \ubc1c\ud718\ud568\uc5d0 \ub530\ub77c \uc784\ubca0\ub514\ub4dc \ubcf4\ud5d8\uc740 \ub354 \ubcf5\uc7a1\ud55c \uc704\ud5d8\uc744 \ud3ec\ud568\ud558\ub3c4\ub85d \ud655\uc7a5\ub418\uace0 \uc788\uc2b5\ub2c8\ub2e4. <\/p>\n\n

\uadf8 \uc911 \uac00\uc7a5 \uc911\uc694\ud55c \uac83\uc740 \ucc28\ub7c9\uc5d0 \ub300\ud55c \uc784\ubca0\ub514\ub4dc \ubcf4\ud5d8<\/a>\uc785\ub2c8\ub2e4.\n\uac70\uc758 \ubaa8\ub4e0 \ubbf8\uad6d \uc8fc\uc5d0\uc11c\ub294 \uc790\ub3d9\ucc28 \uc0ac\uace0 \ube44\uc6a9\uc744 \ud574\uacb0\ud558\uae30 \uc704\ud574 \uc5b4\ub5a4 \ud615\ud0dc\ub85c\ub4e0 \ubcf4\uc7a5 \ub610\ub294 \ubcf4\ud638\ub97c \uc694\uad6c\ud558\uba70 \uc790\ub3d9\ucc28 \ubcf4\ud5d8\uc740 \ub2e8\uc5f0\ucf54 \uac00\uc7a5 \uc778\uae30 \uc788\ub294 \uc635\uc158\uc785\ub2c8\ub2e4.\n\ucc28\ub7c9 \uad6c\ub9e4 \uac00\uaca9\uc5d0 \ubcf4\uc7a5 \ubc94\uc704\ub97c \ud3ec\ud568\ud558\uac70\ub098 \ud310\ub9e4 \uc2dc\uc810\uc5d0 \ucd94\uac00 \uae30\ub2a5\uc744 \uc81c\uacf5\ud568\uc73c\ub85c\uc368 \ubcf4\ud5d8\uc0ac\uc640 \uc790\ub3d9\ucc28 \ub51c\ub7ec\ub294 \ub354 \ub098\uc740 \uace0\uac1d \uc11c\ube44\uc2a4\ub97c \uc81c\uacf5\ud558\uace0 \ub354 \uac15\ub825\ud55c \uad00\uacc4\ub97c \uad6c\ucd95\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. <\/p>\n\n

\uc784\ubca0\ub514\ub4dc \uc790\ub3d9 \ucee4\ubc84\ub9ac\uc9c0\uac00 \uc99d\uac00\ud558\uace0 \uc788\uc2b5\ub2c8\ub2e4.<\/h2>\n\n

\uc784\ubca0\ub514\ub4dc \uc790\ub3d9 \ucee4\ubc84\ub9ac\uc9c0\ub294 \uc0c8\ub85c\uc6b4 \uc544\uc774\ub514\uc5b4\uac00 \uc544\ub2d9\ub2c8\ub2e4.\n\uc608\ub97c \ub4e4\uc5b4, POS(Point of Sale) \ubcf4\ud5d8\uc740 \uc218\uc2ed \ub144 \ub3d9\uc548 \ub80c\ud130\uce74 \uace0\uac1d\uc5d0\uac8c \uc81c\uacf5\ub418\uc5b4 \uc654\uc2b5\ub2c8\ub2e4. <\/p>\n\n

\uadf8\ub7ec\ub098 \uc218\ub144 \ub3d9\uc548 \uc784\ubca0\ub514\ub4dc \uc790\ub3d9\ucc28 \ucee4\ubc84\ub9ac\uc9c0\ub294 \ub80c\ud130\uce74 \ub370\uc2a4\ud06c\ub97c \ud06c\uac8c \ubc97\uc5b4\ub098\uc9c0 \ubabb\ud588\uc2b5\ub2c8\ub2e4.\n\uc81c\ud55c\uc801\uc774\uace0 \uc608\uce21 \uac00\ub2a5\ud55c \ub80c\ud130\uce74 \uc0ac\uc6a9\uacfc \uad00\ub828\ub41c \uc704\ud5d8\uc744 \uc778\uc218\ud558\ub294 \uac83\uc740 10\ub144 \uc774\uc0c1 \ub2e4\uc591\ud55c \ubaa9\uc801\uc73c\ub85c \ub9e4\uc77c \uc0ac\uc6a9\ud560 \uc218 \uc788\ub294 \uac00\uc871, \uac00\uc815 \ub610\ub294 \uc5c5\ubb34\uc6a9 \ucc28\ub7c9\uacfc \uad00\ub828\ub41c \uc704\ud5d8\uc744 \uc778\uc218\ud558\ub294 \uac83\ubcf4\ub2e4 \uac04\ub2e8\ud588\uc2b5\ub2c8\ub2e4. <\/p>\n\n

\ud655\uc7a5\ub41c \uc5f0\uacb0\uc131\uacfc \uac1c\uc120\ub41c \ub370\uc774\ud130 \ubd84\uc11d \ubc29\ubc95 \ub355\ubd84\uc5d0 \uc784\ubca0\ub514\ub4dc \ubcf4\ud5d8\uc740 \uc77c\uc0c1\uc801\uc778 \uc790\ub3d9\ucc28 \uad6c\ub9e4\uc790\ub97c \uc704\ud55c \uc635\uc158\uc774 \ub418\uc5c8\ub2e4\uace0 \uacbd\uc601 \ucee8\uc124\ud305 \ud68c\uc0ac\uc778 Guidehouse Insights\uc758 \uc218\uc11d \ub9ac\uc11c\uce58 \ubd84\uc11d\uac00\uc778 Sam Abuelsamid<\/a>\ub294 \ub9d0\ud569\ub2c8\ub2e4.\n\uc624\ub298\ub0a0 \ub9ce\uc740 \uc790\ub3d9\ucc28 \uc81c\uc870\uc5c5\uccb4\ub294 \uc81c\uacf5\ud558\ub294 \uc2e0\ucc28\uc5d0 \ubcf4\ud5d8 \uc801\uc6a9 \ubc94\uc704\ub97c \ud3ec\ud568\ud558\ub294 \ubc29\ubc95\uc744 \ubaa8\uc0c9\ud558\uace0 \uc788\uc2b5\ub2c8\ub2e4. <\/p>\n\n

\ud32c\ub370\ubbf9\uc73c\ub85c \uc778\ud574 \uc190\ud574\ubcf4\ud5d8\uc0ac\uc640 \uc790\ub3d9\ucc28 \uc81c\uc870\uc5c5\uccb4 \ubaa8\ub450 \uace0\uac1d\uc758 \uad6c\ub9e4 \uc2b5\uad00\uacfc \ubcf4\ud5d8 \ub2c8\uc988\uc5d0 \ub530\ub77c \uc790\ub3d9\ucc28 \ubcf4\ud5d8\uc744 \uc7ac\uace0\ud558\uac8c \ub418\uc5c8\uc2b5\ub2c8\ub2e4.\n“\uace0\uac1d\ub4e4\uc774 \ubaa8\ubc14\uc77c \uae30\uae30\ub97c \uac1c\uc778 \uc1fc\ud551\ubab0\ub85c \uc0ac\uc6a9\ud568\uc5d0 \ub530\ub77c \ud1b5\uc2e0\uc0ac\ub4e4\uc740 \uacbd\uc7c1\uc5d0\uc11c \uc55e\uc11c\uae30 \uc704\ud574 \uc81c\ud488\uc744 \ub514\uc9c0\ud138 \ubc29\uc2dd\uc73c\ub85c \ubc30\ud3ec\ud574\uc57c \ud560 \ud544\uc694\uc131\uc744 \uc778\uc2dd\ud558\uace0 \uc788\uc2b5\ub2c8\ub2e4”\ub77c\uace0 \ud074\ub808\uc784 \ucc98\ub9ac \ud50c\ub7ab\ud3fc\uc778 One Inc.\uc758 \uc124\ub9bd\uc790 \uacb8 \ucd5c\uace0 \uc804\ub7b5 \ucc45\uc784\uc790\uc778 Christopher Ewing<\/a>\uc740 \ub9d0\ud569\ub2c8\ub2e4.\n\uc774\ub97c \uc218\ud589\ud558\ub294 \ud55c \uac00\uc9c0 \ubc29\ubc95\uc740 \uace0\uac1d\uc774 \uc790\ub3d9\ucc28 \ubcf4\ud5d8\uc5d0 \ub300\ud574 \uc0dd\uac01\ud558\ub294 \uc2dc\uac04\uacfc \uc704\uce58\uc5d0\uc11c \uc0ac\uc6a9\ud560 \uc218 \uc788\ub3c4\ub85d \ud558\uc5ec \uc790\ub3d9\ucc28 \ubcf4\ud5d8\uc744 \uac04\ub2e8\ud558\uac8c \ub9cc\ub4dc\ub294 \uac83\uc785\ub2c8\ub2e4. <\/p>\n\n

\uc784\ubca0\ub514\ub4dc \ubcf4\ud5d8 \uc2dc\uc7a5\uc740 2023\ub144\uae4c\uc9c0 3\uc870 \ub2ec\ub7ec\uc5d0 \uc774\ub97c \uac83\uc73c\ub85c \uc608\uc0c1\ub41c\ub2e4\uace0 \uae30\uc220\uc790 Bill Malloy<\/a>\ub294 \uc37c\uc2b5\ub2c8\ub2e4.\n\uadf8 \uac00\uce58\uc758 \uc0c1\ub2f9 \ubd80\ubd84\uc740 \ub0b4\uc7a5\ub41c \uc790\ub3d9\ucc28 \ucee4\ubc84\ub9ac\uc9c0\uc5d0\uc11c \ube44\ub86f\ub420 \uac00\ub2a5\uc131\uc774 \ub192\uc2b5\ub2c8\ub2e4.\n\ubcf4\ud5d8\uc0ac\ub294 \uae30\uc220 \uc5ed\ub7c9\uc744 \ud655\uc7a5\ud558\uace0 \ub354 \uac15\ub825\ud55c \uace0\uac1d \uad00\uacc4\ub97c \uad6c\ucd95\ud560 \uc218 \uc788\ub294 \uae30\ud68c\ub97c \uac16\uac8c \ub418\uc5c8\uc2b5\ub2c8\ub2e4. <\/p>\n\n

\"\"<\/figure>\n\n

\uc6b4\uc1a1\uc5c5\uccb4\uac00 \uc131\uacf5\uc744 \uc704\ud574 \uc785\uc9c0\ub97c \ub2e4\uc9c8 \uc218 \uc788\ub294 \ubc29\ubc95<\/h2>\n\n

\uc784\ubca0\ub514\ub4dc \uc790\ub3d9\ucc28 \ubcf4\ud5d8\uc740 \ubcf4\ud5d8\uc0ac\ub85c \ud558\uc5ec\uae08 \ubcf4\ud5d8\uacfc \uc790\ub3d9\ucc28 \uc0b0\uc5c5 \uac04\uc758 \uc5f0\uacb0\uc774\ub77c\ub294 \uc0c8\ub85c\uc6b4 \uc720\ud615\uc758 \uad00\uacc4\ub97c \ud615\uc131\ud574\uc57c \ud558\ub294 \uacfc\uc81c\ub97c \uc548\uace0 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n\n

P&C \ubcf4\ud5d8\uc0ac\ub294 \uc6b4\uc804\uc790 \ud589\ub3d9 \ubc0f \ub2e4\uc591\ud55c \uc870\uac74\uc5d0\uc11c \ub2e4\uc591\ud55c \uc885\ub958\uc758 \uc790\ub3d9\ucc28 \uc6b4\uc804\uacfc \uad00\ub828\ub41c \uc704\ud5d8\uc5d0 \ub300\ud55c \uc138\uacc4\uc5d0\uc11c \uac00\uc7a5 \uae4a\uc740 \uc9c0\uc2dd\uc744 \ubcf4\uc720\ud558\uace0 \uc788\uc2b5\ub2c8\ub2e4.\n\uadf8\ub7ec\ub098 \uc790\ub3d9\ucc28 \uc81c\uc870\uc5c5\uccb4\ub294 \uace0\uac1d\uc774 \ubb34\uc5c7\uc744 \ucc3e\ub294\uc9c0, \uace0\uac1d\uc774 \uc2e0\ucc28\uc5d0 \ub300\ud55c \uc815\ubcf4\ub97c \uc5b4\ub5bb\uac8c \uac80\uc0c9\ud558\ub294\uc9c0, \uace0\uac1d\uc774 \ucd5c\uc885\uc801\uc73c\ub85c \uc5b4\ub5a4 \ucc28\ub7c9\uc744 \uad6c\ub9e4\ud558\ub294\uc9c0\uc5d0 \uad00\ud55c \ud55c \uc804\ubb38\uac00\uc785\ub2c8\ub2e4. <\/p>\n\n

\ud798\uc744 \ud569\uce58\uba74 \ubcf4\ud5d8\uc0ac\uc640 \uc790\ub3d9\ucc28 \uc81c\uc870\uc5c5\uccb4\ub294 \ub2e4\uc74c\uacfc \uac19\uc740 \uae30\ud68c\ub97c \uc5bb\uc744 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n\n