{"id":17988,"date":"2024-09-19T17:22:02","date_gmt":"2024-09-19T22:22:02","guid":{"rendered":"https:\/\/bolttech.io\/insight\/%e4%b8%a1%e6%96%b9%e3%81%ae%e5%88%a9%e7%82%b9dtc%e3%82%aa%e3%83%b3%e3%83%a9%e3%82%a4%e3%83%b3%e3%81%a8%e3%83%ad%e3%83%bc%e3%82%ab%e3%83%ab%e3%82%a8%e3%83%bc%e3%82%b8%e3%82%a7%e3%83%b3%e3%83%88\/"},"modified":"2024-09-19T17:22:03","modified_gmt":"2024-09-19T22:22:03","slug":"%e4%b8%a1%e6%96%b9%e3%81%ae%e5%88%a9%e7%82%b9dtc%e3%82%aa%e3%83%b3%e3%83%a9%e3%82%a4%e3%83%b3%e3%81%a8%e3%83%ad%e3%83%bc%e3%82%ab%e3%83%ab%e3%82%a8%e3%83%bc%e3%82%b8%e3%82%a7%e3%83%b3%e3%83%88","status":"publish","type":"insight","link":"https:\/\/bolttech.io\/ja\/insights\/%e4%b8%a1%e6%96%b9%e3%81%ae%e5%88%a9%e7%82%b9dtc%e3%82%aa%e3%83%b3%e3%83%a9%e3%82%a4%e3%83%b3%e3%81%a8%e3%83%ad%e3%83%bc%e3%82%ab%e3%83%ab%e3%82%a8%e3%83%bc%e3%82%b8%e3%82%a7%e3%83%b3%e3%83%88\/","title":{"rendered":"\u4e21\u65b9\u306e\u5229\u70b9:DTC\u30aa\u30f3\u30e9\u30a4\u30f3\u3068\u30ed\u30fc\u30ab\u30eb\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u3092\u4f7f\u7528\u3057\u3066\u3001\u3088\u308a\u591a\u304f\u306e\u4fdd\u967a\u3092\u8ca9\u58f2\u3059\u308b"},"content":{"rendered":"\n<p>\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\u306e\u53f0\u982d\u306b\u3088\u308a\u3001\u30aa\u30f3\u30e9\u30a4\u30f3\u3067\u884c\u308f\u308c\u308b\u30d3\u30b8\u30cd\u30b9\u306f\u7206\u767a\u7684\u306b\u5897\u52a0\u3057\u3066\u3044\u307e\u3059\u3002\n\u4eca\u65e5\u3001\u9867\u5ba2\u306f\u3001\u9774\u4e0b\u3084\u30c8\u30fc\u30b9\u30bf\u30fc\u304b\u3089\u4f4f\u5b85\u4fdd\u967a\u3084\u81ea\u52d5\u8eca\u4fdd\u967a\u307e\u3067\u3001\u8003\u3048\u3089\u308c\u308b\u3082\u306e\u306a\u3089\u4f55\u3067\u3082\u8abf\u3079\u308b\u3060\u3051\u3067\u306a\u304f\u8cfc\u5165\u3067\u304d\u308b\u3053\u3068\u3092\u671f\u5f85\u3057\u3066\u30aa\u30f3\u30e9\u30a4\u30f3\u3092\u5229\u7528\u3057\u3066\u3044\u307e\u3059\u3002 <\/p>\n\n<p>\u975e\u5e38\u306b\u591a\u304f\u306e\u9867\u5ba2\u304c\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\u3092\u4e3b\u8981\u306a\u30b7\u30e7\u30c3\u30d4\u30f3\u30b0\u5a92\u4f53\u3068\u3057\u3066\u6271\u3063\u3066\u3044\u308b\u305f\u3081\u3001P&amp;C\u306f\u5730\u5143\u306e\u4ee3\u7406\u5e97\u306e\u6642\u4ee3\u304c\u7d42\u308f\u3063\u305f\u3068\u601d\u3044\u304c\u3061\u3067\u3059\u3002\n\u3057\u304b\u3057\u3001\u5730\u5143\u306e\u4ee3\u7406\u5e97\u306f\u3001\u30aa\u30f3\u30e9\u30a4\u30f3\u306e\u6d88\u8cbb\u8005\u76f4\u8ca9(DTC)\u30dd\u30fc\u30bf\u30eb\u3067\u306f\u63d0\u4f9b\u3067\u304d\u306a\u3044\u30b5\u30fc\u30d3\u30b9\u3068\u30b5\u30dd\u30fc\u30c8\u3092\u63d0\u4f9b\u3067\u304d\u307e\u3059\u3002\n\u307e\u305f\u3001\u30aa\u30f3\u30e9\u30a4\u30f3\u3067\u591a\u984d\u306e\u4fdd\u967a\u3092\u8cfc\u5165\u3059\u308b\u3053\u3068\u3092\u8e8a\u8e87\u3057\u3066\u3044\u308b\u9867\u5ba2\u306b\u30ea\u30fc\u30c1\u3059\u308b\u3053\u3068\u3082\u3067\u304d\u307e\u3059\u3002  <\/p>\n\n<p>\u30aa\u30f3\u30e9\u30a4\u30f3DTC\u30c1\u30e3\u30cd\u30eb\u3068\u30ed\u30fc\u30ab\u30eb\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u304c\u5171\u5b58\u3067\u304d\u308b\u3060\u3051\u3067\u306a\u304f\u3001\u4e21\u65b9\u3092\u4f7f\u7528\u3059\u308bP&amp;C\u306f\u3001\u7af6\u4e89\u306b\u5bfe\u3057\u3066\u5927\u304d\u306a\u512a\u4f4d\u6027\u3092\u6301\u3064\u53ef\u80fd\u6027\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n\n<h2 class=\"wp-block-heading\">\u306a\u305c\u30c7\u30e5\u30a2\u30eb\u30c7\u30a3\u30b9\u30c8\u30ea\u30d3\u30e5\u30fc\u30b7\u30e7\u30f3\u3092\u63a1\u7528\u3059\u308b\u306e\u3067\u3059\u304b?<\/h2>\n\n<p>50\u5e74\u524d\u3001\u5f15\u53d7\u306fP&amp;C\u4fdd\u967a\u4f1a\u793e\u306e\u53ce\u76ca\u6027\u306e\u5927\u90e8\u5206\u3092\u751f\u307f\u51fa\u3057\u3066\u3044\u307e\u3057\u305f\u3002\n\u4eca\u65e5\u3001\u305d\u306e\u30d0\u30e9\u30f3\u30b9\u306f\u5909\u5316\u3057\u3066\u3044\u307e\u3059\u3002 <\/p>\n\n<p>\u300c\u4eca\u65e5\u306e\u4fdd\u967a\u53d6\u5f15\u306e\u53ce\u76ca\u6027\u3092\u898b\u308b\u3068\u3001\u304a\u305d\u3089\u304f40%\u307e\u305f\u306f50%\u8fd1\u304f\u304c\u6d41\u901a\u306b\u8cbb\u3084 [while] \u3001\u5f15\u53d7\u4f1a\u793e\u306f30\u301c40%\u3092\u5f97\u3066\u3044\u307e\u3059\u300d\u3068\u3001\u30b7\u30ab\u30b4\u5927\u5b66\u30d6\u30fc\u30b9\u30fb\u30b9\u30af\u30fc\u30eb\u30fb\u30aa\u30d6\u30fb\u30d3\u30b8\u30cd\u30b9\u306e\u975e\u5e38\u52e4\u8b1b\u5e2b\u3067\u3042\u308a\u3001CNA\u4fdd\u967a\u306e\u5143CEO\u3067\u3042\u308b <a href=\"https:\/\/www.insurancejournal.com\/magazines\/mag-features\/2019\/01\/07\/513808.htm\" target=\"_blank\" rel=\"noreferrer noopener\">\u30c7\u30cb\u30b9\u30fb\u30c1\u30e5\u30fc\u30ab\u30b8\u30a2\u30f3<\/a>\u306f\u8a00\u3044\u307e\u3059\u3002\n\u5f37\u529b\u306a\u8ca9\u58f2\u65b9\u6cd5\u3068\u7e41\u6804\u3057\u3066\u3044\u308b\u9867\u5ba2\u95a2\u4fc2\u3092\u6301\u3064\u4fdd\u967a\u4f1a\u793e\u306f\u3001\u5f15\u53d7\u3092\u512a\u5148\u3059\u308b\u4fdd\u967a\u4f1a\u793e\u3088\u308a\u3082\u6210\u529f\u3057\u3066\u3044\u307e\u3059\u3002 <\/p>\n\n<p>\u306a\u305c\u5229\u76ca\u306e\u7126\u70b9\u304c\u30b7\u30d5\u30c8\u3057\u305f\u306e\u3067\u3059\u304b?\n\u30c6\u30af\u30ce\u30ed\u30b8\u30fc\u306e\u9032\u6b69\u306b\u3088\u308a\u9867\u5ba2\u3068\u306e\u3064\u306a\u304c\u308a\u304c\u5bb9\u6613\u306b\u306a\u308b\u306b\u3064\u308c\u3001\u5f15\u53d7\u696d\u52d9\u306e\u6027\u8cea\u3082\u5909\u308f\u308a\u307e\u3057\u305f\u3002\n\u305f\u3068\u3048\u3070\u3001\u30c7\u30b8\u30bf\u30eb\u30c4\u30fc\u30eb\u306f\u3001\u6f5c\u5728\u7684\u306a\u30ea\u30b9\u30af\u3092\u7279\u5b9a\u3057\u3001\u305d\u308c\u306b\u5fdc\u3058\u3066\u4fa1\u683c\u88dc\u511f\u7bc4\u56f2\u3092\u7279\u5b9a\u3059\u308b\u30d7\u30ed\u30bb\u30b9\u3092\u7c21\u7d20\u5316\u3057\u3001\u4e88\u671f\u3057\u306a\u3044\u640d\u5931\u3092\u56de\u907f\u3059\u308b\u3068\u3001QEO Insurance Group\u306e\u5275\u8a2d\u8005\u517cCEO\u3067\u3042\u308b <a href=\"http:\/\/insurancethoughtleadership.com\/are-insurers-at-risk-of-becoming-obsolete\/\" target=\"_blank\" rel=\"noreferrer noopener\">David Disiere<\/a>\u306f\u66f8\u3044\u3066\u3044\u307e\u3059\u3002  <\/p>\n\n<p>\u5f15\u53d7\u67fb\u5b9a\u3084\u8ca9\u58f2\u3068\u3044\u3063\u305f\u65e5\u5e38\u7684\u306a\u696d\u52d9\u306e\u591a\u304f\u3092\u30c6\u30af\u30ce\u30ed\u30b8\u30fc\u304c\u5f15\u304d\u7d99\u3050\u4e2d\u3001\u4fdd\u967a\u4f1a\u793e\u306f\u3001\u30b3\u30f3\u30d4\u30e5\u30fc\u30bf\u30fc\u304c\u3067\u304d\u306a\u3044\u4fdd\u967a\u306e\u5074\u9762\u3001 <a href=\"https:\/\/www.boltinc.com\/customer-relationships\/?__hstc=103362207.8432e18fe1b4e270bd8d783f6794e506.1724072077526.1724252449792.1724256511253.9&amp;__hssc=103362207.10.1725027415908&amp;__hsfp=3405490495\" target=\"_blank\" rel=\"noreferrer noopener\">\u3064\u307e\u308a\u5f37\u529b\u306a\u9867\u5ba2\u95a2\u4fc2<\/a>\u306e\u7dad\u6301\u306b\u6ce8\u529b\u3057\u3056\u308b\u3092\u5f97\u306a\u304f\u306a\u3063\u3066\u3044\u307e\u3059\u3002<\/p>\n\n<p>\u9867\u5ba2\u306f\u3001\u4fdd\u967a\u306e\u8cfc\u5165\u306b\u4eba\u9593\u7684\u306a\u8981\u7d20\u3092\u6c42\u3081\u3066\u3044\u307e\u3059\u3002\n\u304a\u5ba2\u69d8\u304c\u4fdd\u967a\u306eDTC\u30aa\u30d7\u30b7\u30e7\u30f3\u3092\u691c\u8a0e\u3057\u3066\u3044\u308b\u4e00\u65b9\u3067\u3001\u4ee3\u7406\u5e97\u3084\u30d6\u30ed\u30fc\u30ab\u30fc\u3092\u901a\u3058\u305f\u30b5\u30fc\u30d3\u30b9\u306e\u9700\u8981\u306f\u3001DTC\u4fdd\u967a\u306e\u9700\u8981\u3092\u5f15\u304d\u7d9a\u304d\u5927\u5e45\u306b\u4e0a\u56de\u3063\u3066\u3044\u307e\u3059\u3002 <\/p>\n\n<p>2019\u5e74\u306e\u30de\u30c3\u30ad\u30f3\u30bc\u30fc\u306e\u8abf\u67fb\u306b\u3088\u308b\u3068\u30012012\u5e74\u304b\u30892016\u5e74\u306e\u9593\u306b\u3001DTC\u30c1\u30e3\u30cd\u30eb\u3092\u4ecb\u3057\u305fP&amp;C\u4fdd\u967a\u306e\u8cfc\u5165\u306f2%\u5897\u52a0\u3057\u307e\u3057\u305f\u3002\n\u3053\u306e\u671f\u9593\u306b\u300c\u63d0\u643a\u4ee3\u7406\u5e97\u3068\u652f\u5e97\u300d\u3092\u901a\u3058\u305f\u8cfc\u5165\u306f3%\u6e1b\u5c11\u3057\u305f\u304c\u3001\u30d6\u30ed\u30fc\u30ab\u30fc\u3092\u901a\u3058\u305f\u8cfc\u5165\u306f1%\u5897\u52a0\u3057\u305f\u3068\u3001 <a href=\"https:\/\/www.mckinsey.com\/~\/media\/McKinsey\/Industries\/Financial%20Services\/Our%20Insights\/2019%20global%20insurance%20trends%20and%20forecasts\/2019-Global-Insurance-Pools-trends-and-forecasts-Distribution-vF\" target=\"_blank\" rel=\"noreferrer noopener\">\u30af\u30e9\u30a6\u30c7\u30a3\u30a2\u30fb\u30de\u30c3\u30af\u30b9<\/a> \u3068\u30de\u30c3\u30ad\u30f3\u30bc\u30fc\u306e\u7814\u7a76\u8005\u4ef2\u9593\u306f\u5831\u544a\u3057\u3066\u3044\u308b\u3002 <\/p>\n\n<p>DTC\u4fdd\u967a\u306e\u8cfc\u5165\u306b\u5bfe\u3059\u308b\u9867\u5ba2\u306e\u95a2\u5fc3\u306e\u9ad8\u307e\u308a\u3092\u7121\u8996\u3059\u308b\u4fdd\u967a\u4f1a\u793e\u306f\u3001\u5371\u967a\u3092\u5192\u3057\u3066\u305d\u308c\u3092\u884c\u3044\u307e\u3059\u3002\n\u3057\u304b\u3057\u3001\u4ee3\u7406\u5e97\u3068\u306e\u95a2\u4fc2\u3092\u653e\u68c4\u3057\u3066DTC\u3092\u63a1\u7528\u3059\u308b\u4fdd\u967a\u4f1a\u793e\u306f\u3001 <a href=\"http:\/\/blog.boltinc.com\/insurance-distribution-solution-blog\/value-added-services?__hstc=103362207.8432e18fe1b4e270bd8d783f6794e506.1724072077526.1724252449792.1724256511253.9&amp;__hssc=103362207.10.1725027415908&amp;__hsfp=3405490495\" target=\"_blank\" rel=\"noreferrer noopener\">\u9867\u5ba2\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3<\/a>\u3092\u69cb\u7bc9\u3059\u308b\u305f\u3081\u306e\u5f37\u529b\u306a\u65b9\u6cd5\u3082\u653e\u68c4\u3057\u3066\u3044\u307e\u3059\u3002 <\/p>\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/bolttech.io\/wp-content\/uploads\/2024\/08\/car-insurance-claim-1024x683.jpg\" alt=\"\" class=\"wp-image-6174\" srcset=\"https:\/\/bolttech.io\/wp-content\/uploads\/2024\/08\/car-insurance-claim-1024x683.jpg 1024w, https:\/\/bolttech.io\/wp-content\/uploads\/2024\/08\/car-insurance-claim-300x200.jpg 300w, https:\/\/bolttech.io\/wp-content\/uploads\/2024\/08\/car-insurance-claim-768x512.jpg 768w, https:\/\/bolttech.io\/wp-content\/uploads\/2024\/08\/car-insurance-claim-1536x1024.jpg 1536w, https:\/\/bolttech.io\/wp-content\/uploads\/2024\/08\/car-insurance-claim.jpg 1999w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n<h2 class=\"wp-block-heading\">\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u304c\u4fa1\u5024\u3092\u4ed8\u52a0\u3059\u308b\u65b9\u6cd5<\/h2>\n\n<p>\u81ea\u52d5\u5316\u3001DTC\u30c1\u30e3\u30cd\u30eb\u3001\u304a\u3088\u3073\u540c\u69d8\u306e\u30c7\u30b8\u30bf\u30eb\u30d6\u30ec\u30fc\u30af\u30b9\u30eb\u30fc\u306f\u3001\u4fdd\u967a\u4f1a\u793e\u3068\u4ee3\u7406\u5e97\u3001\u304a\u3088\u3073\u4ee3\u7406\u5e97\u3068\u9867\u5ba2\u306e\u95a2\u4fc2\u306e\u4e21\u65b9\u3092\u5909\u3048\u3066\u3044\u307e\u3059\u3002\n\u4ee3\u7406\u5e97\u304cAI\u3084\u6a5f\u68b0\u5b66\u7fd2\u3092\u901a\u3058\u3066\u8907\u96d1\u306a\u30bf\u30b9\u30af\u3092\u81ea\u52d5\u5316\u3067\u304d\u308b\u3088\u3046\u306b\u306a\u308b\u3068\u3001\u4fdd\u967a\u30d7\u30ed\u30bb\u30b9\u306b\u304a\u3051\u308b\u81ea\u793e\u306e\u5f79\u5272\u3092\u3088\u308a\u6709\u610f\u7fa9\u306a\u3082\u306e\u306b\u3059\u308b\u65b9\u6cd5\u3092\u898b\u3064\u3051\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002 <\/p>\n\n<p>\u300c\u81ea\u52d5\u5316\u306f\u8af8\u5203\u306e\u5263\u3067\u3059\u3002\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u3092\u6642\u4ee3\u9045\u308c\u306b\u3057\u305f\u308a\u3001\u3088\u308a\u52b9\u679c\u7684\u3067\u751f\u7523\u7684\u306b\u3057\u305f\u308a\u3059\u308b\u53ef\u80fd\u6027\u304c\u3042\u308a\u307e\u3059\u300d\u3068\u3001Forrester\u306e\u30b7\u30cb\u30a2\u30a2\u30ca\u30ea\u30b9\u30c8\u3067\u3042\u308b <a href=\"https:\/\/go.forrester.com\/blogs\/the-future-is-unwritten-writing-the-future-of-the-insurance-agency\/\" target=\"_blank\" rel=\"noreferrer noopener\">Jeffery Williams<\/a>\u6c0f\u306f\u66f8\u3044\u3066\u3044\u307e\u3059\u3002<\/p>\n\n<p>\u4e00\u65b9\u3067\u3001\u81ea\u52d5\u5316\u306f\u3001\u983b\u7e41\u3067\u6a19\u6e96\u7684\u3067\u3001\u611f\u60c5\u7684\u307e\u305f\u306f\u91d1\u92ad\u7684\u306a\u30b3\u30b9\u30c8\u304c\u4f4e\u3044\u53d6\u5f15\u304b\u3089\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u3092\u6392\u9664\u3059\u308b\u5f79\u5272\u3092\u62c5\u3063\u3066\u3044\u308b\u3068\u3001\u4e0d\u52d5\u7523\u304a\u3088\u3073\u30c6\u30af\u30ce\u30ed\u30b8\u30fc\u306e\u8d77\u696d\u5bb6\u3067\u3042\u308b <a href=\"https:\/\/www.geekwire.com\/2019\/will-tech-make-realtors-obsolete-investors-debate-future-real-estate\/\" target=\"_blank\" rel=\"noreferrer noopener\">Elie Finegold<\/a>\u6c0f\u306f\u8ff0\u3079\u3066\u3044\u307e\u3059\u3002\n\u4e00\u65b9\u3001\u983b\u5ea6\u306e\u4f4e\u3044\u53d6\u5f15\u3001\u975e\u6a19\u6e96\u7684\u306a\u53d6\u5f15\u3001\u307e\u305f\u306f\u611f\u60c5\u7684\u306a\u89d2\u5ea6\u3092\u6301\u3064\u53d6\u5f15\u3067\u3082\u3001\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u306e\u4eba\u9593\u7684\u306a\u30bf\u30c3\u30c1\u304c\u5fc5\u8981\u306b\u306a\u308a\u307e\u3059\u3002 <\/p>\n\n<p>\u30d5\u30a1\u30a4\u30f3\u30b4\u30fc\u30eb\u30c9\u306f\u4e0d\u52d5\u7523\u53d6\u5f15\u306b\u3064\u3044\u3066\u8a71\u3057\u3066\u3044\u307e\u3057\u305f\u304c\u3001\u4fdd\u967a\u306b\u3064\u3044\u3066\u3082\u540c\u3058\u8981\u7d20\u304c\u5f53\u3066\u306f\u307e\u308a\u307e\u3059\u3002\n\u9867\u5ba2\u306f\u3001\u6a19\u6e96\u7684\u306a\u81ea\u52d5\u8eca\u4fdd\u967a\u3092\u30aa\u30f3\u30e9\u30a4\u30f3\u3067\u7c21\u5358\u306b\u66f4\u65b0\u3067\u304d\u308b\u3068\u611f\u3058\u308b\u304b\u3082\u3057\u308c\u307e\u305b\u3093\u304c\u3001\u30d3\u30b8\u30cd\u30b9\u306b\u4fdd\u967a\u3092\u304b\u3051\u305f\u308a\u3001\u5927\u5207\u306a\u30d3\u30f3\u30c6\u30fc\u30b8\u81ea\u52d5\u8eca\u306b\u88dc\u511f\u3092\u304b\u3051\u305f\u308a\u3059\u308b\u306a\u3069\u306e\u6c7a\u5b9a\u306b\u3064\u3044\u3066\u5c02\u9580\u5bb6\u306e\u652f\u63f4\u3092\u6c42\u3081\u308b\u53ef\u80fd\u6027\u304c\u9ad8\u304f\u306a\u308a\u307e\u3059\u3002 <\/p>\n\n<p>\u3053\u306e\u4eba\u3068\u4eba\u3068\u306e\u3064\u306a\u304c\u308a\u3092\u7bc9\u304f\u80fd\u529b\u3053\u305d\u304c\u3001\u4fdd\u967a\u4ee3\u7406\u5e97\u306e\u529b\u3068\u4fa1\u5024\u306e\u6838\u5fc3\u3067\u3059\u3002<\/p>\n\n<p>\u300c\u72ec\u7acb\u7cfb\u4fdd\u967a\u4ee3\u7406\u5e97\u306e\u4fa1\u5024\u63d0\u6848\u306f\u3001\u88dc\u511f\u7bc4\u56f2\u3001\u4fa1\u683c\u3001\u30b5\u30fc\u30d3\u30b9\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u300d\u3068\u3001\u30ea\u30fc\u30c0\u30fc\u30b7\u30c3\u30d7\u30b3\u30f3\u30b5\u30eb\u30bf\u30f3\u30c8\u306e <a href=\"https:\/\/ryanhanley.com\/if-you-work-in-insurance-this-should-be-the-only-article-you-read-on-the-future-of-social-media\/\" target=\"_blank\" rel=\"noreferrer noopener\">\u30e9\u30a4\u30a2\u30f3\u30fb\u30cf\u30f3\u30ea\u30fc<\/a>\u6c0f\u306f\u8a00\u3044\u307e\u3059\u3002\n\u3080\u3057\u308d\u3001\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u304c\u30c7\u30b8\u30bf\u30eb\u30c4\u30fc\u30eb\u3092\u6d3b\u7528\u3057\u3066\u512a\u308c\u305f <a href=\"http:\/\/blog.boltinc.com\/insurance-distribution-solution-blog\/personalized-customer-messaging?__hstc=103362207.8432e18fe1b4e270bd8d783f6794e506.1724072077526.1724252449792.1724256511253.9&amp;__hssc=103362207.10.1725027415908&amp;__hsfp=3405490495\" target=\"_blank\" rel=\"noreferrer noopener\">\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u3055\u308c\u305f\u30b5\u30fc\u30d3\u30b9\u3092\u63d0\u4f9b\u3059\u308b<\/a>\u3053\u3068\u3092\u7406\u89e3\u3057\u305f\u4e0a\u3067\u30011\u5bfe1\u306e\u9867\u5ba2\u95a2\u4fc2\u3092\u69cb\u7bc9\u3059\u308b\u80fd\u529b\u3067\u3059\u3002 <\/p>\n\n<p>\u3053\u306e\u3088\u3046\u306b\u3001\u4ee3\u7406\u5e97\u306f\u4fdd\u967a\u8cfc\u5165\u30d7\u30ed\u30bb\u30b9\u306b\u304a\u3051\u308b\u4ed8\u52a0\u4fa1\u5024\u306e\u4ef2\u4ecb\u8005\u3068\u3057\u3066\u306e\u5f79\u5272\u3092\u679c\u305f\u3057\u307e\u3059\u3002\n\u5f7c\u3089\u306f\u3001\u9867\u5ba2\u3068\u30c7\u30b8\u30bf\u30eb\u914d\u4fe1\u30dd\u30fc\u30bf\u30eb\u306e\u4e21\u65b9\u3068\u5354\u529b\u3057\u3066\u3001\u9867\u5ba2\u306e\u8cea\u554f\u304c\u52b9\u679c\u7684\u306b\u56de\u7b54\u3055\u308c\u3001\u9867\u5ba2\u304c\u5f7c\u3089\u306e\u30ab\u30d0\u30ec\u30c3\u30b8\u3092\u7406\u89e3\u3057\u3066\u3044\u308b\u3053\u3068\u3092\u78ba\u8a8d\u3057\u307e\u3059\u3002\u3053\u308c\u306f\u3001\u7279\u306b\u82e6\u60c5\u304c\u63d0\u51fa\u3055\u308c\u305f\u5834\u5408\u306b\u3001\u9867\u5ba2\u6e80\u8db3\u5ea6\u306b\u4e0d\u53ef\u6b20\u306a\u8981\u7d20\u3067\u3059\u3002 <\/p>\n\n<p>\u5bfe\u7167\u7684\u306b\u3001\u30aa\u30f3\u30e9\u30a4\u30f3\u3067\u76f4\u63a5\u4fdd\u967a\u3092\u8cfc\u5165\u3059\u308b\u9867\u5ba2\u306f\u3001\u88dc\u511f\u7bc4\u56f2\u3092\u5b8c\u5168\u306b\u7406\u89e3\u3057\u3066\u3044\u306a\u3044\u53ef\u80fd\u6027\u304c\u3042\u308a\u307e\u3059\u3002\n\u300c\u30e6\u30fc\u30b6\u30fc\u306f\u7d30\u5247\u3092\u8aad\u3081\u306a\u304b\u3063\u305f\u308a\u3001\u30dd\u30ea\u30b7\u30fc\u306e\u6761\u4ef6\u306b\u6df7\u4e71\u3057\u305f\u308a\u3059\u308b\u53ef\u80fd\u6027\u304c\u3042\u308a\u307e\u3059\u3002\u3053\u308c\u306b\u3088\u308a\u3001\u4fdd\u967a\u5951\u7d04\u8005\u306f\u3001\u81ea\u5206\u304c\u5229\u7528\u3067\u304d\u308b\u88dc\u511f\u7bc4\u56f2\u306b\u3064\u3044\u3066\u77e5\u3089\u3055\u308c\u306a\u304f\u306a\u308b\u53ef\u80fd\u6027\u304c\u3042\u308a\u307e\u3059\u3002\u5f7c\u3089\u306f\u3001\u6708\u984d\u306e\u5b9f\u969b\u306e\u30b3\u30b9\u30c8\u304c\u3044\u304f\u3089\u306b\u306a\u308b\u304b\u3055\u3048\u77e5\u3089\u306a\u3044\u304b\u3082\u3057\u308c\u307e\u305b\u3093\u300d\u3068 <a href=\"https:\/\/quotewizard.com\/auto-insurance\/agent-v-online\" target=\"_blank\" rel=\"noreferrer noopener\">QuoteWizard\u306eTess Owen<\/a> \u6c0f\u306f\u8a00\u3044\u307e\u3059\u3002\n\u3053\u308c\u3089\u306e\u70b9\u306f\u3059\u3079\u3066\u3001\u9867\u5ba2\u6e80\u8db3\u5ea6\u3092\u4f4e\u4e0b\u3055\u305b\u308b\u3060\u3051\u3067\u306a\u304f\u3001\u8ad6\u4e89\u306e\u554f\u984c\u306b\u306a\u308b\u53ef\u80fd\u6027\u304c\u3042\u308a\u307e\u3059\u3002  <\/p>\n\n<figure class=\"wp-block-image aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/bolttech.io\/wp-content\/uploads\/2024\/08\/senior-couple-1024x683.jpg\" alt=\"\" class=\"wp-image-6849\" srcset=\"https:\/\/bolttech.io\/wp-content\/uploads\/2024\/08\/senior-couple-1024x683.jpg 1024w, https:\/\/bolttech.io\/wp-content\/uploads\/2024\/08\/senior-couple-300x200.jpg 300w, https:\/\/bolttech.io\/wp-content\/uploads\/2024\/08\/senior-couple-768x512.jpg 768w, https:\/\/bolttech.io\/wp-content\/uploads\/2024\/08\/senior-couple.jpg 1200w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n<h2 class=\"wp-block-heading\">DTC\u3068\u30ed\u30fc\u30ab\u30eb\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u306e\u6226\u7565\u306e\u8abf\u6574<\/h2>\n\n<p>\u73fe\u5728\u3001\u591a\u304f\u306e\u4fdd\u967a\u4f1a\u793e\u3067\u3001\u30c6\u30af\u30ce\u30ed\u30b8\u30fc\u4e3b\u5c0e\u306eDTC\u3068\u4eba\u9593\u30d9\u30fc\u30b9\u306e\u30ed\u30fc\u30ab\u30eb\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u30c1\u30e3\u30cd\u30eb\u304c\u5171\u5b58\u3057\u3066\u3044\u307e\u3059\u3002\n\u4fdd\u967a\u306e\u30b3\u30e1\u30f3\u30c6\u30fc\u30bf\u30fc\u306f\u3001\u3053\u306e\u4e8c\u91cd\u306e\u95a2\u4fc2\u306b\u3064\u3044\u3066\u610f\u898b\u3092\u6301\u3063\u3066\u3044\u307e\u3059\u304c\u3001\u30d0\u30e9\u30f3\u30b9\u304c\u3069\u306e\u3088\u3046\u306b\u6253\u305f\u308c\u308b\u304b\u3092\u6b63\u78ba\u306b\u306f\u8ab0\u306b\u3082\u308f\u304b\u308a\u307e\u305b\u3093\u3002 <\/p>\n\n<p>\u4fdd\u967a\u4f1a\u793e\u306f\u3001DTC\u30a4\u30f3\u30d5\u30a9\u30fc\u30e0\u30c9\u30a2\u30d7\u30ed\u30fc\u30c1\u3092\u63a1\u7528\u3059\u308b\u3053\u3068\u3067\u5229\u76ca\u3092\u5f97\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002\n\u4eca\u65e5\u306e\u9867\u5ba2\u306f\u3001\u30aa\u30f3\u30e9\u30a4\u30f3\u3067\u4fdd\u967a\u30aa\u30d7\u30b7\u30e7\u30f3\u306b\u3064\u3044\u3066\u5b66\u3076\u3053\u3068\u3092\u307e\u3059\u307e\u3059\u597d\u3080\u3088\u3046\u306b\u306a\u3063\u3066\u3044\u307e\u3059\u3002 <\/p>\n\n<p>\u305f\u3068\u3048\u3070\u3001\u3042\u308b\u8abf\u67fb\u306b\u3088\u308b\u3068\u3001\u8cfc\u5165\u8005\u306e52%\u304c\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u3092\u4f7f\u7528\u3057\u3066\u30d6\u30e9\u30f3\u30c9\u3084\u88fd\u54c1 <a href=\"http:\/\/blog.boltinc.com\/insurance-distribution-solution-blog\/comparison-shopping?__hstc=103362207.8432e18fe1b4e270bd8d783f6794e506.1724072077526.1724252449792.1724256511253.9&amp;__hssc=103362207.10.1725027415908&amp;__hsfp=3405490495\" target=\"_blank\" rel=\"noreferrer noopener\">\u3092\u8abf\u67fb\u3057<\/a> \u3066\u3044\u307e\u3059\u300232%\u304c\u8cfc\u5165\u524d\u306b\u30aa\u30f3\u30e9\u30a4\u30f3\u3067\u30d6\u30e9\u30f3\u30c9\u3092\u8abf\u67fb\u3057\u300125%\u304c\u30bd\u30fc\u30b7\u30e3\u30eb\u30e1\u30c7\u30a3\u30a2\u3067\u8208\u5473\u3092\u6301\u3063\u305f\u30d6\u30e9\u30f3\u30c9\u3092\u30d5\u30a9\u30ed\u30fc\u3057\u3066\u3044\u308b\u3068\u3001GlobalWebIndex\u306e <a href=\"https:\/\/blog.globalwebindex.com\/marketing\/direct-to-consumer-insurance\/\" target=\"_blank\" rel=\"noreferrer noopener\">Sam Ernest-Jones<\/a> \u6c0f\u306f\u8ff0\u3079\u3066\u3044\u307e\u3059\u3002<\/p>\n\n<p>\u30aa\u30f3\u30e9\u30a4\u30f3\u30d7\u30ec\u30bc\u30f3\u30b9\u3092\u69cb\u7bc9\u3059\u308b\u3053\u3068\u306b\u3088\u308a\u3001\u4fdd\u967a\u4f1a\u793e\u306f\u3053\u308c\u3089\u306eWeb\u30d6\u30e9\u30a6\u30b8\u30f3\u30b0\u6d88\u8cbb\u8005\u306e\u6ce8\u610f\u3092\u5f15\u304f\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002\n\u307e\u305f\u3001\u4eba\u5de5\u77e5\u80fd\u306a\u3069\u306e\u30c4\u30fc\u30eb\u3092\u6d3b\u7528\u3057\u3066\u3001\u9867\u5ba2\u306e\u30d6\u30e9\u30a6\u30b8\u30f3\u30b0\u3084\u521d\u671f\u30a2\u30d7\u30ea\u30b1\u30fc\u30b7\u30e7\u30f3\u3092\u30aa\u30f3\u30e9\u30a4\u30f3\u3067\u5206\u6790\u3057\u3001\u9069\u5207\u306a\u30c1\u30e3\u30cd\u30eb\u306b\u8a98\u5c0e\u3059\u308b\u3053\u3068\u3082\u3067\u304d\u307e\u3059\u3002\n\u305f\u3068\u3048\u3070\u3001\u5b9a\u671f\u7684\u306a\u66f4\u65b0\u304c\u5fc5\u8981\u306a\u304a\u5ba2\u69d8\u306f\u30aa\u30f3\u30e9\u30a4\u30f3\u3067\u884c\u3046\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u304c\u3001\u65b0\u3057\u3044\u88dc\u511f\u7bc4\u56f2\u306b\u3064\u3044\u3066\u8907\u96d1\u306a\u8cea\u554f\u304c\u3042\u308b\u304a\u5ba2\u69d8\u306f\u3001\u5730\u5143\u306e\u4ee3\u7406\u5e97\u306b\u6848\u5185\u3055\u308c\u308b\u5834\u5408\u304c\u3042\u308a\u307e\u3059\u3002  <\/p>\n\n<p>\u4fdd\u967a\u4f1a\u793e\u306f\u3001\u4ee3\u7406\u5e97\u3092\u652f\u63f4\u3059\u308b\u30c4\u30fc\u30eb\u304c\u7d44\u307f\u8fbc\u307e\u308c\u305fDTC\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u3092\u4f5c\u6210\u3059\u308b\u3053\u3068\u3067\u3082\u5229\u76ca\u3092\u5f97\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u3068\u3001\u30cf\u30fc\u30d0\u30fc\u30c9\u30d3\u30b8\u30cd\u30b9\u30ec\u30d3\u30e5\u30fc\u306e <a href=\"https:\/\/hbr.org\/2018\/12\/building-a-direct-to-consumer-strategy-without-alienating-your-distributors\" target=\"_blank\" rel=\"noreferrer noopener\">Ned Calder\u6c0f\u3001Shahriar Parvarandeh\u6c0f\u3001Michael Brady<\/a> 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 <\/p>\n\n<p>\u540c\u69d8\u306e\u65b9\u6cd5\u3092\u4f7f\u7528\u3057\u3066\u3001\u4fdd\u967a\u306e\u9867\u5ba2\u3068\u5730\u5143\u306e\u4ee3\u7406\u5e97\u3092\u3064\u306a\u3052\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002\n\u305f\u3068\u3048\u3070\u3001\u3053\u306e\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u3067\u306f\u3001\u9867\u5ba2\u304c\u30aa\u30f3\u30e9\u30a4\u30f3\u3067\u88dc\u511f\u3092\u8cfc\u5165\u3067\u304d\u308b\u3088\u3046\u306b\u3059\u308b\u3068\u540c\u6642\u306b\u3001\u4fdd\u967a\u304c\u8cfc\u5165\u3055\u308c\u305f\u3053\u3068\u3092\u5730\u5143\u306e\u4ee3\u7406\u5e97\u306b\u8b66\u544a\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002\n\u305d\u306e\u5f8c\u3001\u73fe\u5730\u306e\u4ee3\u7406\u5e97\u306f\u9867\u5ba2\u3092\u30d5\u30a9\u30ed\u30fc\u30a2\u30c3\u30d7\u3057\u3001\u88dc\u511f\u7bc4\u56f2\u3092\u78ba\u8a8d\u3057\u3001\u9867\u5ba2\u304c\u8cea\u554f\u304c\u3042\u308b\u5834\u5408\u3084\u8acb\u6c42\u3092\u63d0\u51fa\u3059\u308b\u5fc5\u8981\u304c\u3042\u308b\u5834\u5408\u306b\u3059\u3050\u306b\u5bfe\u5fdc\u3067\u304d\u307e\u3059\u3002  <\/p>\n\n<h2 class=\"wp-block-heading\">\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u306f\u6d88\u3048\u307e\u3059\u304b?<\/h2>\n\n<p>\u5730\u5143\u306e\u4ee3\u7406\u5e97\u3068DTC\u30c1\u30e3\u30cd\u30eb\u3092\u5358\u4e00\u306e\u9867\u5ba2\u4e2d\u5fc3\u306e\u6d41\u901a\u30a2\u30d7\u30ed\u30fc\u30c1\u306b\u3064\u306a\u3052\u308b\u6a5f\u4f1a\u306f\u305f\u304f\u3055\u3093\u3042\u308a\u307e\u3059\u3002\n\u3057\u304b\u3057\u3001\u5f7c\u3089\u306f\u3053\u306e\u6df7\u5408\u6226\u7565\u304c\u73fe\u5b9f\u306b\u306a\u308b\u3068\u7686\u3092\u7d0d\u5f97\u3055\u305b\u3066\u3044\u308b\u3088\u3046\u306b\u306f\u898b\u3048\u307e\u305b\u3093\u3002 <\/p>\n\n<p>\u30c7\u30b8\u30bf\u30eb\u30c1\u30e3\u30cd\u30eb\u3068\u81ea\u52d5\u5316\u6226\u7565\u306b\u3088\u308a\u3001\u3044\u305a\u308c\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u306f\u6642\u4ee3\u9045\u308c\u306b\u306a\u308b\u3068\u4e88\u6e2c\u3059\u308b\u4eba\u3082\u3044\u307e\u3059\u3002\n\u4f8b\u3048\u3070\u3001\u751f\u547d\u4fdd\u967a\u306b\u3064\u3044\u3066\u8a71\u3059\u3068\u304d\u3001\u30a6\u30a7\u30eb\u30b9\u30de\u30cd\u30b8\u30e1\u30f3\u30c8\u30b3\u30f3\u30b5\u30eb\u30bf\u30f3\u30c8\u306e <a href=\"https:\/\/www.forbes.com\/sites\/russalanprince\/2015\/04\/12\/how-artificial-intelligence-will-eliminate-the-need-for-the-vast-majority-of-life-insurance-agents\/#6e47027649d7\" target=\"_blank\" rel=\"noreferrer noopener\">\u30e9\u30b9\u30fb\u30a2\u30e9\u30f3\u30fb\u30d7\u30ea\u30f3\u30b9\u306f<\/a> \u3001\u307b\u3068\u3093\u3069\u306e\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u304c\u30c6\u30af\u30ce\u30ed\u30b8\u30fc\u306b\u3088\u3063\u3066\u6df1\u523b\u306a\u5f71\u97ff\u3092\u53d7\u3051\u308b\u3068\u8ff0\u3079\u3066\u3044\u307e\u3059\u3002\nAI\u3068\u6a5f\u68b0\u5b66\u7fd2\u306f\u3001\u6700\u7d42\u7684\u306b\u306f\u4fdd\u967a\u4ee3\u7406\u5e97\u306e\u73fe\u5728\u306e\u6a5f\u80fd\u306e\u5927\u90e8\u5206\u306b\u53d6\u3063\u3066\u4ee3\u308f\u308b\u3067\u3057\u3087\u3046\u3002  <\/p>\n\n<p>\u3057\u304b\u3057\u3001\u30d7\u30ea\u30f3\u30b9\u306e\u3088\u3046\u306a\u30b3\u30e1\u30f3\u30c6\u30fc\u30bf\u30fc\u3067\u3055\u3048\u3001\u4f8b\u5916\u3092\u8a8d\u3081\u3066\u3044\u308b\u3002\n\u300c\u9769\u65b0\u7684\u3067\u5148\u9032\u7684\u306a\u751f\u547d\u4fdd\u967a\u4ee3\u7406\u5e97\u306f\u3001\u30c6\u30af\u30ce\u30ed\u30b8\u30fc\u3068\u305d\u308c\u306b\u4f34\u3046\u5909\u5316\u3059\u308b\u696d\u754c\u306e\u30c0\u30a4\u30ca\u30df\u30af\u30b9\u3092\u6d3b\u7528\u3057\u3066\u3001\u4ed6\u306e\u4eba\u3005\u306b\u591a\u5927\u306a\u4fa1\u5024\u3092\u751f\u307f\u51fa\u3059\u3067\u3057\u3087\u3046\u300d\u3068\u5f7c\u306f\u66f8\u3044\u3066\u3044\u307e\u3059\u3002 <\/p>\n\n<p>P&amp;C\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u306b\u306f\u3001\u3053\u306e\u3088\u3046\u306a\u9769\u65b0\u7684\u306a\u601d\u60f3\u5bb6\u306b\u306a\u308b\u6a5f\u4f1a\u3082\u3042\u308a\u307e\u3059\u3002\n\u640d\u5bb3\u4fdd\u967a\u4f1a\u793e\u306f\u3001\u4ee3\u7406\u5e97\u304c\u4eba\u9593\u95a2\u4fc2\u306e\u30d5\u30a1\u30b7\u30ea\u30c6\u30fc\u30bf\u30fc\u3068\u3057\u3066\u306e\u65b0\u305f\u306a\u5f79\u5272\u306b\u8e0f\u307f\u8fbc\u3080\u306e\u3092\u652f\u63f4\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002\n\u305d\u3046\u3059\u308b\u3053\u3068\u3067\u3001P&amp;C\u306f\u3001\u3053\u308c\u3089\u306e\u73fe\u5730\u4ee3\u7406\u5e97\u304c\u751f\u307f\u51fa\u3059\u4fa1\u5024\u3092\u3001\u9867\u5ba2\u3068\u306e\u95a2\u4fc2\u5f37\u5316\u3001\u8aa4\u89e3\u306b\u3088\u308b\u5bfe\u7acb\u306e\u6e1b\u5c11\u3001\u751f\u6daf\u306b\u308f\u305f\u308b\u9867\u5ba2\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u3068\u3044\u3046\u5f62\u3067\u6349\u3048\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002  <\/p>\n\n<p><em>\u753b\u50cf\u63d0\u4f9b:primagefactory\/\u00a9123RF.com\u3001Cathy Yeulet\/\u00a9123RF.com\u3001goodluz\/\u00a9123RF.com<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\u306e\u53f0\u982d\u306b\u3088\u308a\u3001\u30aa\u30f3\u30e9\u30a4\u30f3\u3067\u884c\u308f\u308c\u308b\u30d3\u30b8\u30cd\u30b9\u306f\u7206\u767a\u7684\u306b\u5897\u52a0\u3057\u3066\u3044\u307e\u3059\u3002 \u4eca\u65e5\u3001\u9867\u5ba2\u306f\u3001\u9774\u4e0b\u3084\u30c8\u30fc\u30b9\u30bf\u30fc\u304b\u3089\u4f4f\u5b85\u4fdd\u967a\u3084\u81ea\u52d5\u8eca\u4fdd\u967a\u307e\u3067\u3001\u8003\u3048\u3089\u308c\u308b\u3082\u306e\u306a\u3089\u4f55\u3067\u3082\u8abf\u3079\u308b\u3060\u3051\u3067\u306a\u304f\u8cfc\u5165\u3067\u304d\u308b\u3053\u3068\u3092\u671f\u5f85\u3057\u3066\u30aa\u30f3\u30e9\u30a4\u30f3\u3092 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